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LIFESTYLE Etiquettes in Thailand HEALTH & WELLNESS Getting in Shape After the Holidays

GOLF Character of the Golfer REAL ESTATE Cover Story

Malibu Kao Tao

Free Copy

A New Beginning Just 2.5 hours from Bangkok and 10 minutes from downtown Hua Hin, Amari Hua Hin offers travellers contemporary accommodation in an idyllic garden setting, adjacent to Khao Takiab Beach. The resort reflects the fresh, new direction the Amari brand is heading with its bright, alive and uncomplicated feel. A common theme throughout the property is the ocean blue weathered look design motif reminiscent of California beachside hut housing.

Reside Revel in the indulgent space of Amari’s stylish room and suites. Amari Hua Hin features guest rooms ranging from 38 to 85 square metres in size, with sophisticated furnishings and amenities to suit every need. Our deluxe rooms are ideal for a beach holiday with friends and family or a romantic seaside break. Family suites offer more shared living space, perfect for adults and young children. For those craving ultra-decadence, the suites offer spacious accommodation with an extra living and dining area. An inviting balcony in every room allows guests to the enjoy sea breeze. 207 deluxe rooms, 8 family rooms, and 8 suites with iPod docking stations, flat screen TVs, DVD players, and Wi-Fi throughout the property. Inviting balconies allow guests to enjoy refreshing sea breezes and spectacular sea, pool, city, and hill views.

For Reservations Contact: Amari Hua Hin 117/74 Takiab Road, Nongkae, Hua Hin T. +66 (0) 3261 6600

Amari Hua Hin

An ONYX brand

Ultimate Al Fresco dining experience by the sea When it comes to location, Anantasila Restaurant has one of the most sought after dining locations in Hua Hin. This magnificent venue boasts breathtaking, uninterrupted sea view with a sun drenched terrace, fabulous family atmosphere by day and is the perfect setting for intimate dining under the stars by night. The menu offers wide array of Thai and International dishes to satisfy every taste, plenty of mouth-watering desserts and a comprehensive wine list. Whether you wish to experience our luscious cuisine or simply just sit and relax in the Beach Bar while sipping your favorite cocktails and taking in the views, Anantasila Restaurant is the perfect spot.

For reservations call: (032) 536 369, (032) 527 638-9 Quote Approach Magazine for 5% Discount! Email: Address: 33/17 Soi Mooban Huadon, Petchkasem Road, Nongkae, Hua Hin, Prachuap Khiri Khan 77110

Approach Hua Hin Thailand is a country teeming with wonderfully contrasting features: glorious beaches, fertile forests, dense jungles and magnificent mountains. While, hectic vibrant Bangkok is the complete opposite; almost a living, breathing, pulsating animal. Islands like Phuket and Koh Samui are emerald islands, offering more in the way of peace and tranquillity: the per fect medicine after a few days’ life in the throbbing metropolis capital that is Bangkok.Whether you want to swim, shop, play golf, party or explore wildlife, a holiday in Thailand will be anything but dull. This wonder ful country has something to offer for everybody and every taste. Because of this, the number of tourists increases every year, which lead to a staggering 19 million visitors in 2011. Moreover, many of those visitors are now discovering Hua Hin. Immediately, these visitors are captured by its charm. About 8 years ago, there was no shopping mall, only a few golf courses and no decent red wine for sale. However, the surge in tourism has lead to great diversity in cuisines from all over the world. The presence of all major hotel chains and every Cabernet Sauvignon you can imagine is available. Furthermore Hua Hin also has great places to visit for the whole family like Santorini Park, Black Mountain Water Park, 2 floating markets, the Swiss Farm and The Venezia. The latter is a shopping experience inspired by San Marco square in Venezia and will put Hua Hin even more on the map as the number one destination in Thailand. In addition, the BluPort mall is coming to Hua Hin with international brands, a Major Cineplex, a five-star hotel and many restaurants. In summary, Hua Hin is the place to be, the place to visit and, the place in which to live - whether it be temporarily or permanent. Approach Magazine’s goal is to highlight and present all that Hua Hin has to offer to its visitors and residents in 96 pages of pure fun and informative, useful information.

Let yourself be captured by Hua Hin. Enjoy the tropical sunshine every day in this beautiful beach town! Approach Publishing Team

Art Samsen - Chief Editor Ralph Ruijs - Manager Director

Distribution: 5,000 copies Pages: 96

Sathaporn Potiswad - Website Designer

Approach Publishing Co.,Ltd 38/212 Block C10 Petchakasem Road, Hua Hin, Prachuap Khiri Khan 77110

Chirping Duangkaew - Assistant Bookkeeping / Sales

Tel: 081-828-8663, 085-214-2274

Nuntapron Pempoontawechai - Gaphic Designer / Consultant




Hua Hin Map........................................................................9


Jan. - March Calender............................................11 Mayor Nopporn’s 2013 Outlook.............13 What’s New........................................................................15 Thank You Advertisers.............................................17 Social Events....................................................................19 Khao Sam Roi Yot......................................................21 Cool Stuff..............................................................................23 Misconception About Thailand.................25 Flights From KL to Hua Hin..................................27 Anti-Social Media.......................................................29



Far From Worries Palace......................................33 Enzo Ferrari.........................................................................35 Thai Etiquette and Customs............................37 Character of the Golfer........................................39 No Guts, No Glory.....................................................45 Inspector Golf Gadget.........................................49 How to Get into Shape........................................55 Kiteboarding....................................................................57


The Barai Spa &McFarland House.........59 Common Workout Mistakes..............................61 The Green Map & Local Compass........63 Retire in Hua Hin...........................................................67 Real Estate Talk Hua Hin.....................................73 Supsiri & Casa Collina..........................................75


Hua Hin Property Agent.......................................77 Malibu Kao Tao Hua Hin...................................83


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1456/1 Petchkasem (Sai-Tai), Cha-am, Petchburi 76120 Tel: 032-527-723 Fax: 032-527-724 Moblie: 086-475-6400 Email:


Hua Hin Map

1. Ford JorCharoen Prachuabkirikhan 2. Grand Tile 3. Dusit Thani Hotel 4. Get Idea Restaurant


Hua Hin Hospital


m/ a-A Ch

Approach Publishing

Soi 70

7. Residence One Spa Mondo Vino Fishing Pier

Tuk Accounting

Heavenâ&#x20AC;&#x2122;s Kitchen

<-Baan Ing Phu

Night Market

Mama Mia Restaurant Cool Breeze Cafe Bar

Clock Tower

Soi 72

Custom Club Makers

Royal Hua Hin Golf Course Railway Station

6. Decor 4 U

Living Room

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Hua Hin Hillside Hamlet <--

5. The Imperial Lakeview Golf Course & Resort

1- 7

Hua Hin Tempel

Hua Hin Property Agent

Prime Steakhouse

Soa Paolo Hospital Soi 76

Hilton Hotel

White Sand Hotel

Villa Market Supermarkt

Cape Nidhra Hotel


Centara Grand Hotel

Hua Hin Beach

Soi 67

Soi 8

Kiteboarding Asia

Market Village Mall 4



Bangkok Hospital Mil Pool Villa Fly over Bridge

Intercontinental Hotel Chiva-Som

Cicada Market

Takieb Hill

Singtoh Island

Soi 112

Platinum Pools Kao Takiab Banyan Estate



Banyan Golf course



СΛRLΟ is the newest italian restaurant in hua hin RISTORΛNTE ITΛLIΛNO

and brings the real taste of Italy to Thailand

You will taste the influence of Carlo’s Sicilian heritage with every beautiful dish and perfect wine selection. That Carlo is an outstanding host by nature, and a great entertainer aswell which is not a secret in Hua Hin. If you catch the right evening, Carlo will surprise you with his opera songs and bring you the real feel of Italy. Carlo’s Ristorante Italiono is the perfect place for fine Italian dining and to drink the best Italian wines. Carlo will warmly welcome you,

Buon appetito e salute ! Address: 174/1 Soi. Naresdamri, Hua-Hin, Prachuabkirikhun 77110 Thailand Phone: +66 (0)32 511 348 Mobile: +66 (0)81 197 4360 Email: Website:


Hua Hin Calendar Jan.-March World Tennis Invitation Exhibition January 1st Serena Williams and Victoria Azarenka will play their opening tournament at the World Tennis Invitation exhibition tournament, schedule to kick off from 29th December at Centennial Park, InterContinental Hua Hin Resort. Azarenka is going to defend the Hua Hin title, where she has overcome against former World No. 1 Caroline Wozniacki in last year’s final. Serena has been playing in Thailand for the first time.

Chinese New Year January 23rd In Hua Hin are a lot of ThaiChinese residents and they celebrate Chinese New Year every year at Phonkingpet Public Park. Hua Hin Municipality orginizes the “Trut Jeen” Chinese New Year celebrations because the Thai and Chinese are regarded as “siblings” to each other. As is tradition there will be a Lion and Dragon mask parade which will cross Hua Hin town.

Valentine’s Day Picnic in the Vineyard February 11th - 14th Siam Winery’s Hua Hin Hills Vineyard is offering a special Valentine’s package for guests to share a romantic picnic at the beautiful vineyard from February 11th – 14th. A picnic at Hua Hin Hills Vineyard with its idyllic setting and breathtaking views of the valley, is the perfect opportunity for guests to escape the city and enjoy a quiet romantic Valentine’s Day. For reservations, please contact Hua Hin Hills Vineyard Tel. 081 701 0222

International Kite Festival March The festival has been going for over 10 years and is growing in popularity each time. You’ll be able to see stunt kites, big kites, small kites, traditional Thai kites and international displays. Individual and team competitions take place with contestants coming from as far afield as Canada, New Zealand, France, China, India and Singapore.



Cocktails & Easy listening

Whether you are after a romantic meal with a loved one or a large group of friends getting together for a party, Prime is the perfect choice. The wide menu has been created to satisfy all tastes. The menu offers you everything from pasta, salad, desserts and European specialty dishes.



t h e s e c o n d Prime S t e a k h o u s e After the big succes of the first one, Prime Steakhouse just opened another

Cocktail Bar i Hua Hin restaurant in Hua Hin.

The second Prime Steakhouse is located in centre of town in the same street as the Hilton Hotel.

I en klass för dig

For booking table or other events please contact:

Anders Hagstedt Email:

Mobile: 089 028 3547

prime steakhouse


(Thipuraicity hotel)

032 532 507

Address: Thipurai City Hotel, 8/5-7 Soi Kanjanomai Poolsuk Rd.

Hua Hin,Prachuabkirikhan 77110 Thailand

prime steakhouse


(Hilton Street)

032 511 144

Address: 162/5 Naresdamri Rd. Hua Hin, Prachuabkirikhan 77110 Thailand

Hua Hin


Mayor Nopporn’s 2013 Outlook In the last issue, Approach had an extensive interview with Lord Mayor Nopporn Vudhikul or Nayok Nui, just as the election was freshly won. Three months later now, we were fortunate enough to have the opportunity to get an update latest update on the progress since then. Approach: Since the news has been announced that a new

mall, Bluport, is going to be built – what’s your opinion on this and what effects do you think this will have on Hua Hin? Nayok Nui: Well, firstly any major investment inflow is always a good news. Therefore from the business perspective I am farely optimistic with the increased productivity of the town. Tourists and inhabitants will get to enjoy the increased choices to satisfy their own individual needs. However, the downside, is the expected increase in the congestion of the main (Phetkasem) road. It is expected that the mall will have a car park with a capacity to hold 2,000 cars. So at full capacity, one can only imagine how heavily congested the road will be – I think what we’re about to witness what I would call a carnival of cars! A completely frozen road. The only way we can fix this in the long run would be for the State Railway to cooperate more with us. Currently, the State Railway has given us some amount of land to build a road adjacent to the railway, however, it is not enough. Therefore this plan has to be halted until more land is given to us – enough to build wider road. Approach: Can you give us an update on your policies, now that you have officially been the mayor of Hua Hin for three months? Nayok Nui: Regarding my policies, if you remember, my main priorities were water and traffic.

Concerning the water, there is no secret that water supply in Hua Hin has shortages and hygiene problems. I was in charge of this problem dated back when I was the deputy to Nayok Sirapan. For the past decade this problem still remained, especially with the rate of growth. Before I was elected, my goal was to increase clean water treatment production by 500 cu per hour, and three months later we are currently running on 750 cu per hour, exceeding my initial target by fifty per cent. But if you ask me if it is better yet? I wouldn’t say yes as the full water production facility would be finished by June next year. Once that is fully implemented, then I would be able to say so. This will be the first gift to Hua Hin. As for the traffic, there will surely be an additional car park around Damnern Kasem Road area for around 300 cars. This plan is concrete. To add more, the plan to build a small football stadium has been approved. The government has given me a green light with a fund of 18 million baht for the stadium around Ta Kiab area. Right now Hua Hin has a Division 2 football team, and we’re really looking forward to see how the results are going to be once the new ground is complete – projected to be some time in May. We also have plans for a childcare centre for kids under 3 years old – to finish construction in March. To sum it all up, a lot of tasks that we’ve originally plan have either been accomplished or is well under way – no less than 70-80 per cent of my promises. And Lastly, I wish all the Hua Hinians and visitors a very happy life, more income, for all your wishes to come true and anything bad in life to be gone with the past year. Happy New Year!



WHAT ’S NEW? The New Bluport Mall

Movie: The Impossible The Impossible portraits a family on holiday in Phuket during the tragic tsunami in 2006. This movie is one of the most emotionally realistic disaster movies in recent memory -- and certainly one of the most frightening in its epic re-creation of the catastrophic 2004 Indian Ocean tsunami.

The Mall Group, the country’s secondlargest shopping complex chain, will extend its retail empire in the next decade by adding four or five retail projects worth a combined 30 billion baht. The complex will also feature, entertainment and a five-star hotel.

Military tourism in Thailand Asiatique

Asiatique is located on the banks of the Chao Praya river and there are lots of fanciful restaurants and shops. Some of the mechandise sold here is quite unique and probably showcasing the work of local designers. The whole market has a unique ambience with a western touch and it is the perfect for an entertained shopping experience.

Shoot guns, ride tanks and eat bugs. The Royal Thai Army targets tourists by granting visitors a chance to play soldier for a day. About 60 military bases run programs from Phuket all the way up to Chiang Mai. To locate the nearest base, give the Royal Thai Army’s Tourism Promotion Working Committee a call at +66 (0)2 297 5715-8.

Koh Phangan Airport Coming Soon

Massage Record in Thailand’s Hands A total of 1,282 entrants took part in the event at a convention centre, smashing the previous Guinness World Record of 526 people set in Daylesford, Australia, in March 2010. Thailand wants to shed its reputation for sex tourism - including brothels disguised as massage parlours - and promote itself as a growing hub for medical tourism.

Celebrating the full moon just got a lot easier: Kan Air will build an airport and launch Bangkok-Koh Phangan flights. Kan Air, a Bangkok-based regional carrier, is spending 700 million baht (US$22 million) to build an airport on the birth place of Thailand’s full moon parties next year, according to Bangkok Post.




Thank You Very Much!

We would like to thank all the people that made the first issue of Approach Magazine Hua Hin possible.

Mr. Peter Ton Baan Ing Phu

Mr. Stacey Walton, The Banyan Golf Course & Resort

Mr. Anders Hagstedt Prime Steakhouse

Mr. Brian Anderson, Chiva-Som

Khun Art Green Gallery & Living Room

Khun Sirikorn & Peter Kirketerp Mondo Vino

Khun Sureerat Tangklangdon Malibu Koa Tao

Mr. Vaughan Parkes, Cool Breeze Cafe Bar

Mr. Claudio Ceriani Mama Mia Restaurant

Khun Krit Vigrantanoros Mil Pool Villas

Christian Roeschli Cape Nidhra

Khun Nivate Rungraweesrisasithorn Mr. Michel Ritter, Grand Tile Heavenâ&#x20AC;&#x2122;s Kitchen

Khun Niti Mokaphun Dusit Thani Hua Hin

Hua Hin Property Agent

Khun Sujitra Wongpisal Decor 4 U

Mr. Chris Green, Platinum Pools

Khun Vorapoj Pranthanachai Jor Charoen Ford Motors

Mr. Jaques Marot Furniture Grand



Tapas, ÂżQuĂŠ es eso? Tapas are a wide variety of appetizers, or snacks, in Spanish cuisine. They may be cold (such as mixed olives and cheese) or hot (such as chipirones, which are fried baby squid). In select bars in Spain, tapas have evolved into an entire, and sometimes sophisticated, cuisine. In Spain, patrons of tapas can order many different tapas and combine them to make a full meal. The serving of tapas is designed to encourage conversation because people are not so focused upon eating an entire meal that is set before them. Also, in some countries it is customary for diners to stand and move about while eating tapas. (Source: Wikipedia)

Come to Cool Breeze Cafe Bar and taste the delicious Tapas!



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S o c i a l E v e nts

B i l l Sq u i r e s A n n u a l M e m o r i a l G o l f To u r n e m e n t & D i n n e r William (Bill) Squires September 6th 2012.




Bill was the most respected member and founding member of the Saen Suk Golf Society. Because of his experience and enormous enthusiasm, Bill performed the duties of chairman, secretary, captain, rules official and treasurer all by himself. A couple of years ago he was the mastermind behind a new organisation of the leadership of the Saen Suk Golf Society. This turned out very well, but Bill still remained totally committed to the Society, turning out to play as often a he was able.

Ladawan Squires and Mieke Verkuijlen

Saen Suk Golf Society Chairman Lars Olbert

Derek Lindsay and Peter Cook

Claes Bervall, Gรถran Sundin and Gundolf Bork

Reny and Jean Ottiger

The Saen Suk Golf Society decided to have a yearly Memorial Competition in memory of Bill Squires. Former Chairman, Peter Cook, kindly donated a trophy to be given out every year.

Arnold Ruijs, Glen Livet and Andy Dyett

Frances, Brian Giles and Khun Benjamas Uamsa-Ard

Khun Ampika, Maud Ruijs and Ruth Darnuzer

3rd RCRHH Annual Golf Tournament Brian Anderson described the 3rd RCRHH Annual Golf Tour nament as another great success. This year there were 30 teams with 120 players and a total of 183 dinner guests. The event netted THB 576,000, surpassing all previous years by a lar ge mar gin.

Enrico Carosi and family

Alexander Ruijs and Paul van Diepen

Johnny Walker and friends

Projects Committee chair Khun Linlek described how the money from various fund raising events (including but not exclusively the Golf tour nament) is being or will be spent including an update on Clean Drinking Water Systemsinstalled (CDWS) and planned, training for school students, faculty/ staf f and other community members on the proper use of CDWS.

Sam Sherrif and friends



Phraya Nakhon Cave

Khao Sam Roi Yot Long ago in the area were Khao Sam Roi Yot is now, a giant named Mong Li lived with his wife. They had only one daughter, however she was independently promised to Chao Lai and the emperor of China. When the daughter became old enough to marry, both future husbands arrived at the same day to collect her. Mong Li with all his might did not know what to do, because he did not want to disappoint both men. Without thinking, Mong Li cut his daughter in half to satisfy both contenders for her hand. Horrified by the act Chao Lai turned himself and the traditional Buddhist fruit basket he was carrying into the mountains that are now Khoa Sam Roi Yot. The elephant on which he rode was turned into the island Ko Chang and the ox-cart with the wedding present was turned into Ko Kong on the other side of the gulf. The breasts of the daughter fell

into the sea and became the Nom Soa Island. And the other part of the body became Ko Ram island, so that the daughter and Chao Lai are together for enternity. But nobody happened to emperor…..

knows what the Chinese

The name of the park does not have its origin in the legend. Khao Sam Roi Yot means “mountain of 300 peaks,” and it covers 98.08 km², of which 20.88 km² are marine areas. The park was established in 1966, and was the first coastal national park of Thailand.

Dusky Langur

level, there is a breathtaking view of the surrounding coastline (and a fair number of rice or shrimp farms). The hike to the top is pretty intense and should take about half an hour for reasonably fit hikers, however still quite a challenge for the less sportive people under us. Another must-visit is Laem Sala Beach. The beach is a small cape that looks like an island from the water, with a beach surrounded by land on three sides. You can get there by boat, and either stay in bungalows or set up your own camp along its

“The hike is quite a challenge for the less sportive people under us.” Moreover the whole area is of prime ecological importance for Thailand. The limestone mountains are a sub range of the Tenasserim Hills rise up to 605 meters from the coastal marshes making it a topographical wonder. If you want to start your day with a challenge that is totally worth it; hike to the Khao Daeng Viewpoint. From the peak, about 150 meters above sea

shores. It is a nice place to swim and enjoy some good seafood. Laem Sala Beach will give you an island hideaway feel. Another beautiful strech of ocean and sand is Sam Phraya Beach. It has a small restaurant and is located just 3 miles north of the main park headquarters where you can enjoy almost a mile of sand and sur f. Also a per fect place to pitch a



tent, spend an overnight and get away from the crowds. Another must see is the famous Phraya Nakhon Cave, which shelters a gorgeous royal pavilion. The cave is actually two sinkholes that collapsed, creating a sunlit cavern. A lot of roots dangle down from above and trees grow up from the bottom, amazing! The cave was first discovered about 200 years ago by its namesake, the Thai ruler Phraya Nakhon, who was forced ashore during a storm and discovered the cave. Since then the pavilion in the cave is a symbol of the Prachuap Khiri Khan province, and traditionally visited by Thailand’s rulers. King Rama IV visited the cave on 18 August 1868 with a large entourage of Thai and European guests to watch a total solar eclipse. The Phraya Nakhon Cave can

then back north as the park is on the main Asian-Australian flyway of birds. So if you are a keen ornithologist, Khao Sam Roi Yot is one of the best places to be in that period of the year. Even for those people with no real “birdwatching enthusiasm”, the park will delight you with these natural migratory patterns. Khao Sam Roi Yot attracts plenty

“Make sure to wear appropriate footwear if you’re visiting (no flip-flops like we did).”

be reached via a trail on Laem Sala Beach, but make sure to wear appropriate footwear if you are going there (no flipflops like we did). In addition there are more than 300 species of birds in Khao Sam Roi Yot, many of which migrate from China, Siberia and Northern Europe. The best times to see them is between November and May as they firstly fly southwards and


of wetland birds, including Malaysian plovers, and the best place to find them is at the freshwater marshes throughout the park. The mountainsides of the park are also the home of the Serow, a black goatantelope. With the right set of binoculars you may even be able to catch a glimpse of them. In the meantime, you can also keep your eyes out for monkeys, the barking deer and offshore,

Laem Sala Beach dolphins have been spotted near the park’s beaches. Furthermore there are three types of primates that inhabit the National Park, and you’re virtually guaranteed to have a close encounter with at least one of them. If you’re lucky, you might also see the crabeating macaque or slow loris which looks very cute. A per fect way to see animals in their natural habitat is to take a boat trip on the Khao Daeng Canal which cost about 1,000 Baht for the whole boat. The boat ride takes about an hour and you will probably see a lot of bird life in the mangrove forests along the edges of the park. However you can also rent canoes to get some healthy exercise while enjoying the wildlife. All in all a visit to Khao Sam Roi Yot national park is a must for everybody who likes to experience Thailand’s beautiful nature and wildlife.


COOL STUFF Google Nexus 7 The Nexus 7 has a beautiful screen, fast performance, a comfortable design, and overall great media options, the Nexus 7 is easily the best 7-inch tablet available and one of the top tablets on the market.

Leica X2 The Leica X2 is the best large-sensor compact camera with a sharp lens and has a classic control interface for the real retro look.

Price 6.500 Baht

Price 58.000 Baht

Schofield Signalman GMT PR The Scho excellent value and offers practical complications backed up by solid German construction and the exclusivity of a very limited production. - 500m Water resistance - Double domed sapphire crystal with internal AR

Price 190.000 Baht

The Barbecue Dining Boat

Monitor Audio i-deck 100

This is the boat with a built-in barbecue grill,


umbrella, and trolling motor that provides waterborne cookouts for up to 10 adults.

quality. The Monitor Audio i-deck 100 is a high-end iPod dock aimed at giving you the

It has six compartments beneath the ABS

best audio quality in the smallest package. Total power output

seats store food and supplies for all-day

is 90W, although if you need more power there’s a bigger


model – the i-deck 200 – with 140W and larger drive units.

Price 190.000 Baht

Price 6.000 Baht





Sony Vaio Duo 11 Instead of being a bland black slate, the screen lifts and slides back to reveal a keyboard. It’s held together by a weighty hinge, meaning that wherever you go, the keyboard comes with it.

Price 60.000 Baht

Range Rover 2013 Portland Whiskey After Shave A natural and refreshing way to end your shave. Scented with a hint of whiskey; ideal for all skin types.

Price 490 Baht

This is the fourth and easily the best all-new Range Rover to see the light of day since the iconic original appeared in 1970 and changed off-road vehicles forever. It has a V8, 5 liter engine which produces 510 break horse power.

Price 6.000.000 Baht



San Marco Pasta Factory: The Weekly Italian Buffet @ Dusit Thani Hua Hin The expectations were high for the Pasta Factory buffet at San Marco, the Italian restaurant at Dusit Thani Hua Hin. When we arrived, we were escorted to a beautifully laid al-fresco table, set partly outdoors, so we could enjoy a nice breeze. The look and feel of the restaurant is inspired by Piazza San Marco - Saint Mark’s Square - in Venice and with the high ceiling has the same grandeur as the Italian namesake. We sat down and our friendly waiter poured us a glass of Prosecco to raise as our toast to this joyful occasion. After the bubbly wine, our stomachs hinted that it was time for us to proceed to the buffet and so we did. Like most people, I first walked up and down the plentiful tables like a staff sergeant inspecting his troops.

“it was time for other wafer-thin anti-pasti like Parma ham, pepperoni and Parmesan” In my mind I had already consecutively ordered the things I was going to take and the first one was the beef Carpaccio with rocket salad and it was delicious. After the thinly-sliced beef, it was time for other wafer-thin anti-pasti like Parma ham, pepperoni and Parmesan cheese. A little further down the buffet, I asked “Caesar” if he could make me his famous salad to go with my meat delicacies and I was glad I did as it was great. In the meantime, our waiter for the evening had served us a Valpolicella which had already aired for some time and tasted amazing. So with a wine like this it was time for portata principale. One would maybe think that in a chic establishment like this “I am not taking the pizza because you can have pizza everywhere”. However a good pizza is like a good Carpaccio, it makes or breaks any Italian restaurant. Also the lamb, lasagna and artichokes found their way to my plate and tasted delicious with the red wine. I don’t really have a sweet tooth, but that has never stopped me from paying a visit to the last table of any buffet. It was like something I had never seen before in Thailand, graced with the presence of pistachio ice cream! Dining at San Marco is a must if you are a lover of Italian food and wines. The anti-pasti are plentiful and all very fresh, just like the salads and delicious pizzas. So cancel your holiday plans for Italy next year and go to Dusit Thani Hua Hin for some real Italian cuisine. Dusit T h a n i H u a H i n The Global winner of 2012 World Luxury Hotel & Conference Centre

For Reservations Please Call: +66 (0) 3252 0009 Buffet Every Wednesday, start at 6 p.m. Dusit Thani Hua Hin, 1349 Petchkasem Road, Cha-am, Petchburi, Thailand



The Most Common Misconceptions About Thailand 1. You can always buy your way out of trouble It has been said that some Thai police officers will accept a few wads of cash from drivers looking to get out of a traffic violation. Or worse. But few of the boys in brown will pass up a chance to pounce on a tourist caught buying/smoking/snorting/smuggling drugs, particularly in party havens like Koh Pha Ngan, where illegal substances are known to be a big part of the full moon party culture. Most people have seen enough “locked up in Thailand” book covers and documentaries to know that drugs are illegal here, yet some still choose to take the risk and pay dearly.

2. By giving money to street kids, you are helping them It can be tempting to give money to beggars on the street, especially young kids selling flowers or candy. But don’t do it. As a report in Monday’s Bangkok Post explains, many are victims of human trafficking gangs that cart people in and out of the city to tug on the heart strings of tourists and locals. The kids don’t see any of that cash. Instead, give money or time to one of the many local organizations trying to help Thailand’s less fortunate. Check out for a full list.

3. The ice will kill you Not many Thais drink tap water. Nor do they make ice with it, so there’s really no need to spend your holiday drinking warm Coke. If you’re worried about contamination, the safest thing to do is look for the circular ice cubes with a hole through the middle. These ones are made in a factory with filtered water and are perfectly safe for consumption. Most wait staff are so accustomed to tourists not wanting ice they automatically leave it out of drinks. On the other hand, many beer-drinking Thais like to toss a few cubes into their mugs so if you go to an outdoor bar the waitress will likely pass you a bucket of ice with your bottle of Singha.


4. All solo male travelers are sex tourists If you’re male and traveling alone, don’t be surprised if people assume you’re in Thailand for sex. Even if you stay out of the red light zones, you may find yourself getting propositioned by ladies of the night. Or just on the receiving end of looks and winks from fellow travellers.

5. Thailand is not kid-friendly Thailand has a reputation for being a haven for sin seekers, but in reality it’s full of fantastic family activities. In fact the locals have a real soft spot for kids, so warn your child he/she may be subjected to plenty of cheek pinching. Even Pattaya, the worst offender in terms of sleaze, has its fair share of kid-friendly fun like go-karts, water parks and amusement parks. Most of the major hotels in Thailand are well-equipped for families, offering kids’ clubs and babysitters. One word of advice though: leave the stroller home if possible. Some of Bangkok’s sidewalks are barely walkable, let alone conducive to evening strolls with the pram. Your kid will either vomit or fall asleep as you bounce over random holes and uneven sidewalks.

6. Everything in Thailand is dirt cheap In the 1990s, you could find decent guestrooms in Bangkok for less than 10 bucks a night. Times have changed. The backpackers might still be there, along with some of Bangkok’s cheapest rooms, but gentrified Khao San Road isn’t the gritty center of bargains it once. That said, accommodation prices are still incredibly reasonable –- even the five-star brands cost far less than you’d pay in places like Tokyo, Hong Kong or Singapore. The thing to remember is that if you live like a local you can enjoy Thailand cheaply. That means eating street/shophouse food and not going to high-end nightclubs serving 400-baht cocktails. As for shopping, if you want to hunt around for cheap goodies stick to the markets or bargain shopping malls like MBK and avoid the brand names. You’re not going to find bargains on luxury goods in malls like Siam Paragon. In fact, you’re probably going to pay more than you would at home due to Thailand’s high import taxes.

7. Everyone is out to scam you Sure, Thailand has its scam artists. And when the 99th Bangkok tuk-tuk driver has tried to get you into a suit shop or tells you the Grand Palace is closed, it can certainly feel like you’re in a nation of money-grubbing leeches whose sole purpose in life is to rob you blind. But if you head out of the major tourist zones and arm yourself with some pre-trip research on the most popular scams, you’ll find most Thais are an incredibly welcoming bunch, happy to give directions, practice their English or recommend their favorite dish. This is particularly true in less-traveled regions like Isaan, in Thailand’s Northeast.



Fly Directly From Kuala Lumpur to Hua Hin Holding to its tagline “Your Getaway Airline” Berjaya Air operates in a niche market of sun, sea and sand to destinations such as Tioman, Langkawi, Pangkor, Redang in Malaysia and recently spreading its wings to Hua Hin, Thailand. Being the only getaway airline in Malaysia, Berjaya Air flies to Hua Hin Thailand on their ATR 72, 500 series three (3) times weekly every Tuesday, Thursday, & Sunday. Their warm service equipped with comfortable cabin and in-flight entertainment ensures only the best for travellers which also offer light refreshments on board. Best of all, Berjaya Air’s pricing is all bundledin with no hidden surprises inclusive of baggage allowance. Presently, travellers have to face a time wasting 3 hours ride from Bangkok to Hua Hin Thailand or vice versa. Now with Berjaya Air spreading its wings to the newly launched route to Hua Hin Airport directly, travellers can now enjoy comfort and convenience of travelling experience in exploring the beauty and tranquillity of Hua Hin

Thailand and also opens the door for travellers from Hua Hin to Kuala Lumpur. Located an easy three-hour drive south of Bangkok, is the twin cities of Cha-am and Hua Hin, the capital of Prachuap Khiri Khan is by far the most famous beach resort in the royal province. Hua Hin has 3 world class golf courses such as Black Mountain, Banyan and Spring Field. Various shopping markets, malls and also many other attractions to visit such as The Railway Station, Hua Hin Hills Vineyard, Khao Takiab to name a few. For those who are in need of pampering – Hua Hin is also famous for their retreats for relaxation towards inner peace. Berjaya Air is an excellent choice of a quick and comfortable getaway that offers a very varied range of fun activities for both individuals and families. Explore a tropical getaway with Berjaya Air, Your Getaway Airline For more info on Berjaya Air log onto and get connected via Facebook and twitter @BerjayaAir

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Anti-Social Media Brian K. Pinaire, professor at Leigh University Pennsylvania discusses the battle for the ever-diminishing attention of today’s college students by social media. “There was a student sitting in the back row of the room, simultaneously wearing iPod ear buds and texting on her iPhone -- which was sitting on top of and thus “hidden” by her Macbook (with the browser opened to her Facebook page). I am sure the Apple corporation and its shareholders are delighted at the thought of this, but I am not.”

Nor did anyone arrive and plug in their rotary telephones from home. And it would have been untoward to pull a record player out of your backpack and set up shop spinning vinyl while the professor was talking.”

“While I realize this makes me seem like something of a cranky gizmo-luddite (I have been called worse), “I recall being a college student smack dab in the my policy is this: all gadgets need to be put away middle of that decade and we didn’t have smart and kept away during class. Period. phones. Or even dumb phones. We didn’t have any phones. Oddly, one needs to officially include the second part We barely had email accounts, although people -- and kept away -- because apparently telling them didn’t know too much about them and one certainly to put them away does not imply that they should couldn’t access them anywhere other than in front of stay put away. a computer.

“What’s happening here, now, isn’t as important to me as what could be happening anywhere else.”

“After you use your cell phone for a short period of time, there’s a good chance that you’ll engage in anti-social behavior.”

I realize that at some level what I am doing is like taking all the needles away from the addict for 75 minutes twice a week -- without even offering methadone -- but in my experience an outright ban is necessary; complete and total prohibition is the only way to have a chance in this fight. And laptops were uncommon back then, to say In the spirit of the opening paragraph above, if you nothing of wireless Internet connections flowing can’t beat ‘em, ban ‘em.” through college buildings. So there wasn’t much of an issue. In this case we face an educational institution who is dealing with students’ smartphones usage issue What’s more, while there were certainly video and agree with implementing the necessary means games (exciting ones called Pac-Man and Donkey to avoid any further decline in a students’ attention Kong), I don’t recall anyone wheeling one of those span. Unfortunately this asocial behavior is not only gargantuan arcade-style machines into the room at seen in schools but also in social environments. the start of class.


I’ve often heard the stories of those couples at restaurants, who go from appetizer to dessert both operating a mobile device of some sort, and I wonder why they bother coming out at all. Or even on a different level where you see children from age 4 to 8 years old being completely autistic with an Iphone or Ipad. It’s disturbing how some parents leave it up to Apps to educate their own. In this hyper-connected world; always on, and we go at it with great pace and intensity.


While technology has been a social facilitator at times, it wouldn’t surprise anyone to hear that at other times it can lead to seriously antisocial or asocial behavior. This however is often identified as such and therefore discouraged in some form.

“Cell phone usage is essentially leading to impoverished face-to-face interactions.”

You’re also less likely to donate money to charity right after using your smartphone.

The specific problem with cell phone (and in particular smart phone) usage is that not only does it lead to similar antisocial behavior, that behavior seems to be more widely accepted than it objectively ought to be.

The U of M study isn’t the first of its kind, either. In a study that took place at Northwestern University last year, researchers found that people who use smartphones are more likely to associate with one social circle that keeps them satisfied socially.

One might, for example, never really question the priority with which a cell phone user interacts with other people, leaving long awkward silences in reallife conversations to engage in a text exchange.

As a result, they were found to “dehumanize” other social groups and either ignore them completely or treat them less favorably than they do their normal social circle.

One might also never question the level of appropriateness of cell phone usage in certain situations. Do cell phones really need to be on in cinemas (silent or not), at certain social gatherings? My opinion on the matter is that cell phones today go much beyond their intended purpose, becoming a dependency in some (the need to have it on at all times, the need to answer texts asap).

With information no longer being monopolized by large corporation, everybody can participate in the free flow of information. This ultimately can lead to great things including the ‘Arab Spring’.

Smart phones make things worse, providing a whole arsenal of features that make it more irresistible to take out your phone when its not needed for its intended purpose. Is there a need to confront bad behavior stemming from cell phone usage? Is it essentially leading to impoverished face-to-face interactions?

I catch myself sometime spending hours on end ‘stumbling’, ‘flipping’ or ‘tapping’ away not realizing how time just flew by.

A recent study done at the University of Maryland suggests that after you use your cell phone for a short period of time, there’s a good chance that you’ll engage in anti-social behavior. Specifically, you’re more likely to turn down a volunteer opportunity right after using your smartphone.


But the danger of course is that you get more and more inundated by information that can resolve in confusion.

Therefore it is important to create awareness in preventing our society from increasingly anti-social behavior in this digital age.

Brian K. Pinaire, Ph.D. Associate Professor of Political Science at Lehigh Universi ty in Bethlehem, Pa, USA


Rocks Restaurant Rocks is a charming Euro–Asian cuisine restaurant at the Cape Nidhra Hotel, overlooking their spectacular beachfront swimming pool. Here guests can choose to dine in either a stylish but relaxed dining room with eye-catching wood décor or be seated in the lovely air-conditioned conservatory for a more outdoorsy feeling. Operating as an all-day dining venue, the restaurant kicks of the day with a fantastic Breakfast Buffet featuring an extensive selection of western and Thai morning favourites for just Baht 600. For lunch and dinner the menu offers a sublime mix of classic and innovative dishes such as Pan-fried Turkey and Sweet Corn Meatballs with Roasted Bell Peppers and Cream Cheese Dip or Lobster Thermidor amongst others. For something more local, they offer a small but excellent Thai menu that changes on a weekly basis.

While once a week they host a Barbecue Buffet Dinner by the pool. Rocks also serves a traditional English Afternoon Tea, complete with delicate cucumber sandwiches, buttery scones and other delectable pastries. Or you can try their popular Pavlova with Fresh Tropical Fruit for a refreshing hot afternoon pick-me-up. Open 6.30am – 11pm Cape Nidhra Hotel, Hua Hin 97/2 Petchkasem Road, Hua Hin, Prachuab Khiri Khan 77110, Thailand Tel (66) 32-516 600 Fax (66) 32-516 601 e-mail:


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Far From Worries Hua Hin has a rich history and is one of the oldest as well as the most popular beach resorts in Thailand. In 1834, neighboring Petchaburi province was hit by a severe drought and a group of farmers moved south and arrived at a village that had a white, sandy beach and some rocks. They settled and named the village Samor Riang, which means “row of anchors”, after the fishing boats anchored off the beach. However, Hua Hin’s transformation from a fishing village to a luxurious seaside resort begins in 1903 when a railroad connecting from Hua Hin to Bangkok was built here as a part of the Southern Railroad. In 1921, the Director of the State Railway, Prince Purachatra built The Railway Hotel (now The Centara Grand). Soon after this, King Rama VI commissioned to build a golf course on the opposite side of the railway station. This led to the establishment of the country’s first standard golf course, the Royal Hua Hin Golf Course. As a result, the destination enjoyed the

King Prajadhipok

convenient access and it gradually began to draw the attention of the nobility and aristocrats from the nation. Prince Prince Krom Phra Naresworarit was the first ever member of the Royal Family to build a palace in Hua Hin. Later on King Rama VII built another palace, the Wang Klai Kang Won Palace and made Hua Hin the Royal Family’s official summer retreat. King Prajadhipok Rama VII build the palace for his wife, Queen Rampai Phanee. It was constructed in 1926 just after the King was crowned.

Built with a European architectural design, the palace was originally named Suan Klai Kang Won and Phra Tamnak Piamsuk, meaning “The Garden Far From Worries” and “The Royal Residence Full of Happiness” respectively. Currently, the summer palace is a Royal Residence of His Majesty King Bhumipol and his wife Her Majesty Queen Sirikit. The palace was designed by the Architect Prince Iddhidehsarn Kridakara, the Director of the Fine Arts Department. It has a dominantly Spanish style architecture with beautifully manicured lawns all around and it stands gracefully right beside the Hua Hin Beach. The palace was originally composed of three buildings, all facing the sea. The two-story buildings were for the royals while the smaller ones were for their entourage. The formal garden in the front has stone sculptures from Bali. It also has fascinating sundials, nautical instruments, lamps and other beautiful ornaments. In addition, an interesting topiary can be found with well-kept plants and bushes of different sizes and shapes. Similarly, the palace houses a beautiful and extensive collection of shells inside its Shell Museum. But it’s not only the manicured gardens and the Shell Museum that gives the palace an eye value. It’s also the site of many historical events during the reign of King Rama VII when absolute monarchy was ended and replaced by a constitutional form of government. However there were no records of the event on display in the palace. Unfortunately the palace is not accessible for visitors anymore, but it’s presence makes Hua Hin a true royal destination.


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Il Commendatore de la Macchina Born in Modena, Italy, Ferrari grew up with little formal education but a strong desire to race cars. This young man grew up to be one of the most influential man of automotive histor y. Enzo’s father, Alfredo Ferrari had a metal business. At the age of 10 Ferrari saw several car races in the 1908 Circuit di Bologna, and he decided to become a race car driver. He received little formal education, and in his youth during WWI he was shoeing mules. Both his father and brother died in 1916 and the family business collapsed. In 1918 Ferrari barely survived the world-wide flu epidemic, and was discharged. He applied for a job at Fiat, was turned down, and eventually got a job as a test driver at a small car maker named CMN. In a 1919 race at the Targa Florio he finished 9th. With the help of his friend Ugo Sivocci he got a job with Alfa Romeo in 1920, and made more success as a racing driver. In 1923 he won at the Circuit of Sivocci at Ravenna. There he met the legendary ace pilot Francesco Baracca who presented the young Ferrari with his son’s WWI pilot badge. It was the Prancing Horse on a yellow shield.

Ferrari’s greatest victory was winning the 1924 Coppa Acerbo at Pescara, with an Alfa Romeo R.L. That and many more successful races made Ferrari a recognized name. Ferrari 275 GTB

Enzo Anselmo Ferrari - Born on February 18, 1898 Modena, Italy - Founder of Scuderia Ferrari racing team in 1929 - Founder of Ferrari S.p.A car manufacturer also in 1929 In 1925 Mussolini seized the government and established a totalitarian fascist regime, that sponsored an aggressive nationalism as a mimic of the

Roman Empire. The name of a winning driver like Ferrari, was used as one of many propaganda tools. He was awarded the Cavaliere dell’ordine della Corona d’ Italia and was promoted to the rank of Commendatore. In Mussolini’s eyes Ferrari had won all his races for Italy. In reality it was the only job Ferrari could do. Overburdened and stressed, Ferrari experienced an emotional breakdown in 1926 and stopped racing. He turned down a few offers, including his refusal from a big race in Mussolini’s presence. He switched to fixing cars for Alfa, but his racing career was mostly over. Though he did race in 1927 and after with smaller results. In 1929 he started his Scudera Ferrari, a team of racing drivers and technical assistants, working for Alfa. Ferrari soon made similar deals with Bosch, Pirelli, and Shell. His team caused a sensation after 8 victories in 22 competitions. With up to 50 full and part-time drivers it was


the largest team ever gathered by one man. Ferrari’s talent of a team organizer and director superseded that of a racer. He completely retired from racing in 1932, when his first son Dino was born. In 1937 he quit Alfa under agreement that he could not race or design anything under his name for 4 years. His company was supplying auto parts during WWII, when bombing forced him to relocate the shop from Modena to Maranello. After WWII Ferrari was able to shed his fascist-tainted reputation.


Ferrari also had a business victory when Lancia withdrew, and it’s parent company Fiat turned over all Lancia’s cars to Ferrari. His F-1 successes in 1956, 1958, 1961 and 1964 were paralleled by even more victories at the Mille Miglia and Le Mans. The total of 14 victories at Le Mans included 6 in a row in 1960-1965.

Ferrari 328 GT

The post-war boom of the 50s ended for Ferrari in 1956, when his son Dino died of muscular dystrophy, causing the end of his marriage. Ferrari was depressed

“In 1963 he rejected the $18 million offer for his company from Ford.” Then he concentrated all efforts on the design of the first car that would carry his name. In 1946 Ferrari Tipo125, a 1.5 liter car was built in collaboration with his old friend G. Colombo. Tipo125 entered the 1947 Grand Prix of Monaco. Ferrari participated in the first F-1 World Championship in 1950. Then fortune turned around for Enzo and he won the 1951 F-1 British Grand Prix and dominated the World Championships in the early 50’s.

and, having not many friends, moved into a small apartment at his factory. There he lived and worked 24/7 without a vacation for many years. He wore sunglasses as a ritual to honor his son. His management skills and attention to details helped the business through the decline in the 60s. In 1963 he rejected the $18 million offer for his company from Ford. A few years later in 1965 he allowed Fiat to have a small stake in Ferrari.

Alfa Romeo P2

Ferrari F12 Berlinetta

With the increase of Fiat’s holding to 50% in 1969, and to 90% in 1988. Ferrari remained managing director until 1971, and was influential until his death at the age of 90 on August 14, 1988 in Modena, Italy. The Scuderia Ferrari team won several F-1 championships with race driver Michael Schumacher between 1999-2004. The name of the company’s founder was given to the 2003-2004 production model. Enzo Ferrari


It was built with F-1 technology: carbon-fiber body, F-1 sequential shift transmission, and carbonceramic brake discs. The Enzo Ferrari is the first model to have the new V12 power-plant, that makes it the fastest street-legal race car Ferrari has ever produced.


When In Thailand, Do As the Thais Do Thai Customs and Etiquette Thailand is predominantly Buddhist, so many of the customs in Thai culture are based on Buddhist values except in some parts of the south where many people are Muslim. While Thai customs may seem very conservative to some westerners, Thai people are generally very relaxed and easy-going and will rarely take offence if a foreigner fails to follow Thai etiquette. However foreigners should be aware of some simple customs and certain comments or actions which should always be avoided.

What Not To Do Negative comments about the country and king should be avoided. Also negative opinions about any member of the royal family should never be expressed. Doing so will almost certainly stop any chance of building good relations and could possibly lead to legal action. All images of the royal family should be treated respectfully. Any image of a Buddha should be treated with extreme respect. Do not point the soles of the feet in the direction of a Buddha and do not touch or deface any image or statue of a Buddha or monk. In Thai Buddhism, the head is regarded as sacred. Care should be taken not to show disrespect towards other people’s heads. For example, passing items over someone’s head or stepping over their pillow can cause great offence to some. Likewise, the feet are considered dirty. The feet should not be used to point to things and should not be placed near objects associated with the head. The soles of the feet should not be positioned facing images of the Buddha or the royal family. The extent to which Thai people are offended by issues concerning the head and feet varies greatly. However, it is better to be overly conservative to avoid possible offence.

Do not pass anything with your left hand, and never point with one finger. Furthermore it is common practice to remove shoes before entering a Thai home. Thai people are very conscious about cleanliness and wearing shoes inside is not appreciated. Stepping over the threshold, rather than on it, will avoid offending any older or conservative members of the family. Many schools and offices also do not like outdoor shoes to be worn inside certain rooms. Always check at the door before entering; if there are shoes at the door, it generally means that shoes should not be worn inside that room.

General Etiquette Courtesy is very important to Thais. Being polite and respectful to others is considered indispensable to maintaining good relations. Speaking softly and smiling warmly will always help to create positive dealings. As in many other Asian countries, causing someone to “lose face” is never good. Open criticisms and negative responses are seen as an insult to the other person and cause them to lose face. Regardless of who is “right” or “wrong”, it is the person who has caused another to lose face that is seen as the one who has erred. Negative responses should be given indirectly and compromises should be sought when agreements cannot be found. Public displays of emotion are best avoided. In no situation is it considered appropriate to show anger or a negative emotion. Doing so causes the other person to lose face and will not encourage sympathy or help from others. Some Thai people are very conservative regarding members of the opposite sex. To avoid possible embarrassment it is better to avoid physical contact (even shaking hands) with someone of the opposite sex until a close relationship has been established.



Why Wai?

Formal Situations

Thai greetings often involve a wai (pronounced why). To wai, the hands are raised as if in prayer and the head is bowed. There are strict rules concerning who and how to wai. Generally, the younger or junior person (in regard to the social hierarchy) initiates the wai. It is considered unlucky by some Thais for an older or senior person to wai a younger or junior person first. The lower the head is bowed, the more respect is shown. As foreigners are usually not expected to know of wai etiquette, they will be excused mistakes. However, to avoid possible embarrassment to the Thai person, it is generally safer not to initiate a wai if you are at all unsure. Always return a wai, except from restaurant or shop staff.

Appearance is very important to Thai people and care should be taken to dress smartly and appropriately. In formal or semi-formal situations, it is better to wait for the hostess/host to make the introductions. Self introductions are rare. Hierarchy is always present and the oldest member of the group is honoured. Often, seating will be arranged with regard to the hierarchy. It is therefore better to wait until you are told where to sit. Thais rarely use surnames - the honorific title Khun is placed before a personâ&#x20AC;&#x2122;s first name. Khun is a general title and can be used for all persons. Gift giving is not a part of Thai culture like it is in many other Asian countries. If a gift is given, it should be wrapped nicely; gold and yellow are considered auspicious colours, so are good for wrapping paper. Avoid green, black or blue as they are associated with funerals. Gifts will rarely be opened in front of the giver and will often be put aside until later. This is simply to avoid any show of emotion which may cause embarrassment. Thus with these guidelines you will minimize the change of losing face for both parties.

Hierarchy There is a strong hierarchy in Thai society which is evident at many levels. Among other things, age, social position and wealth affect a personâ&#x20AC;&#x2122;s place in the hierarchy. When Thais meet someone for the first time, it is not unusual for them to ask several questions in order to establish where they fit in the hierarchy. These questions may seem very personal to some foreigners but it is best to accept them in good nature and without affront. The family is at the centre of much of Thai life. Independence and individuality is not given the importance that it is in many western cultures. Hierarchy is present in the family with parents at the top. Family members often depend on and support each other. This selflessness is evident in friendship as well. The group is considered more important than the individual. It is not uncommon for wealthier friends to pay the bill for drinks or dinner.



char acter of the golfer

The popularity of golf has exponentially increased in the last decade. The most notable example of this phenomenon is the expansion of golf in China. The first golf course in China opened in 1984, but by the end of 2011 there were roughly 700 in the country. For the last several years, development of new golf courses in China has been officially banned, but the “ban” has been easily evaded with the government’s tacit approval simply by not mentioning golf in any development plans. Because of the increase in popularity of the sport it is very likely you will meet an array of people in your life on the golf course and you will get to know these people faster and more thorough than you think. Playing a round of golf can be a discovery process of the person’s character you play with. While playing eighteen holes, you’ll see, for example, whether a person cheats, how he or she handles

For example, honor, will, strength, and courage are a few of these characteristics that the golfer must have in his arsenal to score well both on and off the course. You probably want to do business with people who have the level of trustworthiness, character, and integrity to which you hold yourself. It can take quite a while to discover who a person is when your time together is spent only in the office, over lunch, or at a networking function. We can all wear social masks, and those masks prevent us from seeing a person’s character, temperament, integrity, and other important qualities. A round of golf can also reveal the negative human traits that carry over into everyday affairs and are the demise of success. Which character traits do you exemplify? What does your golf game demonstrate to the other players? Does he blame the caddy when he misses the putt? Will he help to find the other guy’s ball?

challenges, if he or she has a sense of humor, or if the person is a team player. The game of golf exemplifies and characterizes life. It points out the good personality traits, or the “do’s,” that will carry over into your business and personal relationships.

However it is not possible to make assumptions based on one round of golf. Even emotionally healthy people can have a really bad day. But if you see consistent behavior patterns, though, you can bet that these traits will show up under the right circumstance in the business world or at home. (Article continues on next page)



The Cheater They accidentally overlook strokes, drop a new ball when it went into the water or reposition balls in the rough. Other players notice, but are often too stunned or embarrassed to call them to task. These people are often driven to maintain an image of power and control at all costs and are highly competitive people with narcissistic ego’s. Most people will take lessons and attend clinics to improve their golfing skills, but cheaters choose to alter the playing field instead. If they’re experiencing problems at work, they might rely on the same tactics. They could, for instance, falsify records or undercut others to maintain their image.

The Hothead. You will recognize them immediately when they bang their clubs on trees, mutter obscenities and make everyone around them uncomfortable. Also their inappropriate behavior tends to distance and intimidate others. This behavior is often based on internal rage and usually masks deeper feelings. Such people are often infuriated at their own sense of vulnerability and inadequacies. Moreover golf is a game of precision and control, so getting angry is making things only worse and this persons game will literally only go downhill.

The Obsessor While hot heads act out their feelings, these players internalize them. Instead of shaking off a bad shot and moving on, obsessor tend to replay it again and again in their minds, chastising themselves for poor performance in a kind of mental self-flagellation. They focus too much on the negative. Obsessors, too, suffer from a misperceived image of power and control. Rather than cheat to maintain that image, however, they blame themselves for not being good enough to live up to it. Their reasoning may go something like this: I hit a bad shot, therefore I’m a bad person. Golfers who ponder about their play are likely to micromanage in a business environment. They don’t like to delegate because they fear no one can do the job right. They might stand over their assistants while they compile a report or check and re-check columns of budget figures. A lot of people have an idea of how they should be viewed in a competitive arena. Then they behave in a manner designed to maintain that identify. Golf, for them, becomes just another stress factor. Cheating, anger and obsessing yourself about the game are all due in part to distorted perceptions of identity. This means they are fixated on the end

results rather than enjoying the beautiful course, the pleasant company and the good weather, especially here in Thailand. So next time you play a round, be at your best behavior and find out what kind of character your comrades have.









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Custom Clubmakers Classified as a Professional Class ‘A’ Clubmaker – which puts him in an elite group of less than 100 people worldwide – Mick Wittering has been a well-known figure in the world of Southeast Asian golf for over 16 years, while his reputation for club fitting is renowned around the golfing world.

Your Swing didn’t come off an Assembly line – neither should your equipment. Custom Clubmakers has a fully equipped workshop for custom fitting new clubs and also offer repair, re-shafting, re-gripping and loft / lie adjustment services. Seve Ballesteros

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Empower Your Golf Game with Real-Time Swing Data The Best Rangefnder Available


See SwingByte Article on Page 49



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No Guts, No Glory! By Jamie Sturley

“The mind is the limit, if you can envision the fact that you can do something, you can!” - Arnold Schwarzenegger Like the great legend Seve Ballesteros or big bomber Bubba Watson we have all found ourselves in a spot of trouble when on the golf course and so the decision arises, play safe or go for glory. Whether it be being caught on the wrong side of the fairway on a dog leg left or caught behind that one stupid tree sitting in the middle of the fairway. The shots that you see professionals play don’t just come from hitting hundreds of balls, it comes down to confidence which comes from plenty of practise, there is no point in wanting to play a certain shot and not being 100% in your decision, this is when inconsistency starts to take over your game because you are not confident in what your doing.

Here are a few things to do and practise to be able to hit those spectacular shots. The trick to every finesse shot is to trust what you’re doing, and the hard part is to TRUST WHAT YOU’RE DOING. The only really easy part about pulling off these shots is to pull the trigger and make the correct golf swing. First of all and most importantly, visualise how you see the ball curving and where you see it curving just hitting the shot is half the battle. Knowing and seeing where you want the ball to go is very important!

Fa d e The kind of curvature you are looking for is a left to right curve, now this isn’t to be mistaken with a slice. The difference is that the ball should finish back in front of you and not be a way ward shot.

1) Curvature: Left to Right

To start off your starting line should be left of your target, and the main thing to remember is the same with everything golf swing and that is to swing across your feet, hips, and shoulder line so what you should do is point your body left of your target. Secondly and the main thing to remember is to keep your golf club pointing at the target, what this will do is when you are swinging along your body line (making a normal golf swing) and because you will be coming across the ball with an open club-face this will cause a clockwise spin making the ball curve from left to right.

3) Club Face:

2) Body Line:

Aiming at your target

Left of the target

(Club-face will look open at address)

(to make room for the fade)

Club Face at Target Body Pointing Left

4) Result: Your playing partners looking on in shock as to what you have just done!



Draw The same with the fade, the draw should not be mistaken as a hook, the ball should start right of your target and start curving left back into your target.

1) Curvature: Right to Left

If done correctly, no object will stand in your way! To start off with the draw shot, it will be the other way around, you will now be aiming right of your target to make room for the right to left curvature of the ball. So what you need to do is aim your feet, hips, and shoulders right of your target to cause a different swing path through the ball. Secondly and the same as the fade, keep your clubface aiming at your target and continue to swing along your body line (Making a normal swing) , this will cause the club-face to come across the ball in a different direction causing an anti-clockwise spin on the ball, so what you will see is a right to left curve.

2) Body Line: Right of your target (to make room for the draw)

4) Result: There are no more obstacles that will get in your way!

3) Club Face: Aiming at your target (Club-face will look closed at address)

Body Pointing Right

Club Face at Target

Jamie Sturley, is a young experienced full time professional golf instructor based in Hua Hin. He is half Thai half Welsh and able to speak both Thai and English exceptionally well. Jamie also occasionally competes on the Thailand PGA Tour. With his years of experience, his sole purpose is to help his students bomb the ball off the tee, attack the pin and sink those 15 foot putts that will leave your competition in the dust. He will guarantee and make sure personally that you improve your game!

Lesson Rates 1 Hour:

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5 Hours: 4000 Baht 10 Hours: 8000 Baht + First Lesson Free!!

Being one of very few to have been able to obtain both PGA Of Asia and PGA Of Thailand certificates at a very young age, he is ready to bring a new age of golf to the frontlines of the industry and show that golf is much more than just hitting a ball and much more than just fancy golf courses. So join Jamie and his passion for the game of golf, you wonâ&#x20AC;&#x2122;t be disappointed!

Special Offer !! Name: Qualification: Involved with golf: Specializes in:

Jamie Sturley PGA Of Asia, PGA Of Thailand 8 years Long Game (increasing overall yardage) Golf course Management Contact Number: 084-565-4407 Email:


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H u a H i n G o lf S h o p Rieb Tang Rod Fai Rd. Hua Hin Soi 68-70 Prachuabkhirikhan 77110 Tel: 032-512-919 Mob: 089-911-1559 (Thai)


Inspector Golf Gadget The SwingByte is a small device that is designed to get all of this valuable data but without having to pay expensive fees for instructors utilizing the technology. Cool Item Swingbyte was founded in 2010 by three University of Chicago Booth School of Business students. Frustrated with the challenge of learning golf on his own, tech expert Alex sought a simple and affordable technology-based solution for this centuries old endeavor. After two years of work with former golf pro Brian and operations expert Nathan, Swingbyte was released this spring to widespread acclaim, including Golf Digest naming Swingbyte one of the “12 Coolest Items” at the 2012 PGA Merchandise Show.

Golf Swing Analyzer Swingbyte is a patent-pending 3-D golf swing analyzer that helps golfers of all skill levels to improve their game in real-time, right on their smartphone or tablet. Swingbyte instantly captures key metrics from a golf swing and wirelessly transmits the information and a visual representation of the swing to a golfer’s Apple or Android mobile device. Immediately after receiving the package I had the device powered on and the minute I enabled Bluetooth on my iPhone things were communicating and I was ready to start taking swings. I was happy with how quickly and easily the setup was, because I am not someone who likes to read instructions.

Swing Data At “address” you can find out the club loft, lie and face angles. Perhaps even more valuable, at impact the SwingByte will show you your club head speed, club loft, lie, face, angle of attack, club path and tempo. Throughout the swing you get data such as linear acceleration and plane angle. Basically anything you could imagine wanting to know about the position of your club is provided and all in easy to read layouts. All of this data can be a bit of information overload but the way SwingByte displays the swing on your mobile device it’s actually all pretty easy to follow along and to understand what you’re looking at. As you swing the club with the SwingByte collecting data it keeps a swing history that is easy to access and view as you are working through some swings and tracking certain areas of the swing for improvements. The SwingByte App (free download on iOS or Andriod) comes setup with a standard golf bag of club specs, but I recommend going through the default settings and making sure everything you use is in there and the specs are accurate.



In Practice Initially I seemed to be on this trip to track swing speed and nothing but swing speed, and early on I did not think I saw the numbers I expected to see. This was fixed by properly inputting my driver specs into the app, once that was done the SwingByte seemed to be giving my swing speed numbers that were right in line with what I’ve seen on various launch monitors I’ve used. Another thing that I was set out to prove inaccurate was what the device told me about my swing in terms of the ball flight. Seems early on I kept seeing my shot shape displayed as a push slice or sometimes a pull slice. Once in a while I’d get it to say straight but not real often. So to the driving range I went armed with the SwingByte and my iPhone ready to prove this thing wrong. Shot after shot I watched as the analysis from the SwingByte matched what I was seeing on the range. I will say that I tend to be a little more apt to call a ball straight than SwingByte is, but it really just spits out what my swing tells it and most of the time it was pretty well accurate.

Overall I will say that at first I thought having the device attached to the club might be a little distracting but you really don’t even notice that it’s there. One club that I was able to get some immediate assistance with after using the SwingByte on it was the putter. The data captured showed that I had been over exaggerating my strong arc putting stroke to the point that I was almost never getting the putter head squared back at impact. I was able to use the data from the SwingByte and immediately improve my putting on the course. I will say that on the iPhone the putter stroke is a little difficult to see which I believe is due to the shorter swing you take but the stroke is there and you can see what you’re doing pretty easily. I have seen videos of putting stroke data viewed on an iPad and it was much easier to see in more detail.

Using the SwingByte was both fun and very informative. I found myself almost becoming too fixed on what data came across the screen and not focusing on just hitting the golf ball. That can be a common problem for anyone whether or not the SwingByte or an instructor is giving you the information. The SwingByte is not a replacement for an instructor or for launch monitor fittings in my opinion but it is a great tool for some self-diagnosis of some of the flaws in your golf swing. I found the SwingByte to be quite accurate in terms of what it displayed my ball flight and what I saw on the course. The SwingByte is only available at:

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How To Get Back In Shape After The Holidays After eating all the delicious foods that are so beautifully presented and abundantly available during the holidays, it may seem a little difficult to get back into your usual schedule. Getting back into your exercise regimen is especially difficult if you were unable to maintain your fitness routine. If you did continue exercising during the holidays -- good for you!

Exercise Consistently For those of us who slacked a little during the holidays, proceeding with your regular workouts may take a little extra effort. If you exercise consistently and take a week or two off, you’ll notice that it’s not easy to jump right back in to your routine. You may need to modify your regular workout, because what seemed easy before may be a little more difficult now.

Build Up Resistance But don’t feel discouraged! This happens to anyone who takes a break from regular exercise. Just remember to build up your resistance again. Remember to warm-up before exercising as this will prevent injury, and drink lots of water to keep your body hydrated. Before you know it, you’ll be back to the level you were at before you took your holiday sabbatical! In our loose-weight-quickly society, “exercise” has become a bad word, making most of us cringe. For many Americans, exercise is a series of monotonous activities that aren’t enjoyable. It’s something we do and hate, or avoid completely.

Change Your Mindset We need to change our mindset. Don’t think of exercise as a chore. Try to think of it more in terms of activities you enjoy -- like when you used to “go outside and play”. Healthy lifestyles are about changing destructive habits and building good ones. You can’t make exercise a habit if it’s doing activities that you hate... So you don’t like the treadmill, try taking your dog for walks in the park or on a local hiking trail. If you don’t like aerobics, perhaps you’d find swing dancing more to your liking. And if you don’t like jogging -- inline skating may be more your thing... The key is to find an activity you enjoy and make it a habit -- a healthy habit!



Kiteboarding, Fun and Simply Unforgettable! Imagine how it feels to speed across the water powered by a sail in the sky; you’re standing on a board, watching the kite above you, the waves ahead of you, you jump right in the air, not just a foot or two, but up to 30 feet.

It is highly recommended to learn the sport at an IKO (International Kiteboarding Organization) certified kiteboarding centre where they teach you to become a safe and independent kiteboarder. Kite Boarding Asia use only certified IKO instructors and also have 2 mil euro insurance so be careful from imitations.

You hang in the air for a long moment and then you’re down on the water again rushing across the sea. This is Kiteboarding an action sport at its best: challenging, fun and simply unforgettable! Kiteboarding is taking the world by storm. A cross between windsurfing, wakeboarding and paragliding, riders harness the power of the wind with a large flying kite and use it to pull them across the water with their feet strapped to a small board.

With competitions being held being in locations all over the world including Thailand. In the year of 2010 and 2011 KBA (kiteboardingasia) was hosting and organize Asia’s first ever Pro Kiteboarding event that haled in Hua Hin and had an amazing success in 2010 and quoted by most of the international pro-riders as one of the best world cup event setups in the history of Kiteboarding.

If you are a confident swimmer with an average fitness level you can learn this sport, but be warned, once you learn, you will gradually spend less time at work and more time chasing the wind and waves. Its qualities include the need for only light wind (7-10 knots) to ride with, compact equipment that is easy to travel with, and the addictive nature of being free to go where you want using the power of the wind. The sport is easier to learn than it looks, as 90% of kiteboarding involves flying the kite competently. You don’t have to be a muscle builder to learn this sport. It is technique not strength that makes a good kiteboarder. It also explains why women tend to learn the sport better than men. Women tend to work with the kite rather than trying to overpower it and beat it into submission.

Kite Boarding Asia (KBA) has 14 kiteboarding centers and are the biggest kite centers in Asia , located in Hua Hin ,Koh Samui, Koh Phangan, Chumpon, Phuket, Pranburi, Cha-am, Pattaya, Vietnam and Morocco. Kiteboarding Asia centre boasts many locations operating all year around. They have searched all over Thailand to find the best locations for the beginner and intermediate rider, and believe they have found some of the best spots in Asia for learning to kiteboard. They offer courses for the beginner up to advanced riders and stock the largest range of kiteboarding equipment in Asia. Kiteboarding Asia , please contact Eran on 08-1683-1683 for conditions and locations. Visit the official KBA website at Email



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The Way to Inner Peace and Tranquillity THE








senses. Sight, touch, sound, smell and taste combine and







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ultimately to inner peace and tranquillity.

In order for guests to prepare themselves for the journey, they are asked to suspend expectations and open up mentally, physically and spiritually in anticipation of experiences to come. Sight The architecture, from start to finish, is designed to encourage guests to surrender the familiar and embrace the experiences that lie ahead. Majestic, mysterious and delightful, the architecture invites curiosity, awe and pleasure, delivering the unexpected at every turn. Touch THE BARAI treatments are packaged by elements that are tailored to the desired results of each individual guest: water for relaxation and indulgence; earth for balancing and cleansing; air for purification and beautification; and fire for energising and replenishing. Sound Sanitas per aqua, or healing by water, is essential to THE BARAI’s philosophy. Trickling fountains, pattering rain, thumping rain shower, burbling baths, lapping pools and, ultimately, the release of the crashing ocean are all orchestrated to soothe the senses. Specially composed music, designed to accompany each chosen element, adds to the overall experience. Smell The tropics are famed for aromas. Whether it is a cologne of fresh fruits, an elusive hint of herbal essential oil, a bouquet of flower petals or a fragrant pot of tea, THE BARAI’s culturally authentic treatments and products are all enveloped in sensual aromas.

Taste McFarland House’s chefs serve up creative and flavoursome light treats, as well as delicious journey bites, for day package guests. Integral to each element’s journey, every meal is a delicious complement to guests’ sense of personal discovery. THE BARAI offers a wide range of relaxing, resultsoriented and traditional treatments that draw inspiration from the ancient traditional Thai health rituals, along with the best and most innovative of western therapies. The treatment menu will take a holistic approach to mind, body and spirit, focusing on customised treatment programmes designed to meet the specific needs of each client. After indulging in THE BARAI treatment experience, guests will not be plunged immediately back into the realities of the outside world, but instead shown to the Tranquillity Court, a shady, walled, sandy courtyard. THE BARAI offers its guests a journey of experiences from beginning to end. Each journey taken is unique and each experience memorable. For reservations contact us at Tel:




+66 3251 1234

Email: Web:




Satisfy Your Sense of Taste The McFarland House is an old two-storey pavilion on the beach front, dating back to the







transformed into an elegant bar and dining area with a 180 degree views of the Gulf of Thailand. McFarland House proudly presents Sunday Brunch by the beach, designed specially to meet your needs as you revel in a laid-back Sunday, relaxing in peace and enjoying life without any hectic activities, taking in the serenity of Hua Hin, yet still want to indulge your sense of taste. This brunch experience will ensure that anyone who enjoys a relaxing, yet luxurious, brunch will be completely satisfied. It features such classic brunch items as fresh seafood, a selection of hot dishes, local specialities, a variety of breads and pastries, and a superb choice of desserts, as well as all-you-can-drink freshly squeezed lemonade and iced tea.

Furthermore live acoustic band will entertain you throughout your lazy Sunday. Our Sunday Brunch will not only satisfy your sense of taste, but also create an overall experience to ensure that you can make a day of your Sunday at McFarland House. How? Well, when you and your family enjoy our Sunday Brunch, you are welcome to spend the rest of the day at ease at our resort. All these elements of dining and lifestyle create a truly laid-back weekend and energise you for the busy week ahead. Discover how a classic brunch is defined and be one of the first to experience this exciting new addition to Hua Hin’s dining experience by making a day of it with us! Sunday Brunch is available every Sunday from 11.30 – 15.00 hrs. The prices are Baht 1,500 net per person inclusive of a bottle of sparkling wine per two persons, home-made lemonade and iced tea, Baht 1,300 net per person inclusive of home-made lemonade and iced tea and Baht 650 net for child 6 – 12 years old.

For reservations and more information, please contact McFarland House at Tel: +66 3252 1234 Email: Web:



The 5 Most Common Workout Mistakes Mistake #3: You prep with a pre-gym snack Downing an energy bar before the gym can actually zap your energy. How come? Many of those bars are high in fiber, which is normally a good thing, but it takes forever to digest. And that digestion requires energy — energy that would be better spent on your muscles. You end up feeling sluggish and having trouble pushing yourself. If you’re ravenous beforehand, opt for a banana, which is digested super quickly and won’t inhibit your gym time.

If regular sweat sessions aren’t scoring you the results you were hoping for, it’s probably because you’re guilty of these exercise no-nos. Tweak your habits and you’ll be torching more fat just in time for shorts and tank top season.

Mistake #1:

You don’t think about your tongue when you do sit-ups

Mistake #4: You overindulge afterwards Hey, there’s nothing wrong with replenishing yourself after a strenuous sweat session — in fact, it’s recommended you get some protein and carbs in your system within an hour of working out. What you don’t want is to totally undo all the hard work you just put in, which is extremely common. A recent study found that people tend to overestimate the number of calories burned and underestimate the number of calories consumed. To keep yourself from eating so much your workout becomes pointless, make sure you check the label of whatever you’re eating and aim for something in the 150 calories or under range.

Yeah, we know it sounds strange, but hear us out. Women tend to use their neck muscles more than their abs when they do crunches. Totally uncomfortable, not to mention a huge waste of time. Shift the focus back to your abdominals with this trick: Press your tongue flush against the roof of your mouth before starting your reps. It helps keep the strain off of your neck so your stomach is forced to do the work.

Mistake #2: You stretch before cardio There’s no danger in sitting on a mat and trying to touch your toes, but it’s kinda boring and doesn’t do much for your bod. The best way to warm up your muscles and prevent injury before going on a run or jumping on the Elliptical is to mimic the exercise at a low level. So get on the machine you’re about to use, set it at the easiest level, and exercise for about five minutes. Then start to increase the level until you’re at the desired speed or difficulty. This is way better than stretching, since it gets your heart rate elevated and helps avoid burnout.

Mistake #5: You don’t weigh yourself You might have been told not to worry about the number on the scale or heard that weighing yourself regularly is obsessive. But the scale is actually a key tool for ditching — and keeping off — fat. Experts have found that people who weigh themselves regularly lose more weight than those who don’t. It could be because we can actually see the pounds come off (motivation to keep exercising) and we also get a concrete reminder that eating unhealthily for a week straight has consequences.


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Email: Address: 8/4 Naresdamri Road, Hua Hin


Hua Hin, Stepping Towards Sustainability

Peter Richards and his daughter Rose

Stakeholders involved in The Green Map-Local Compass

The ‘Green Map-Local Compass’ is a new project that identifies and supports local sustainable projects. The ‘Green Map-Local Compass’ showcases environmentally and socially committed small and medium sized businesses, social organisations, local markets and learning centers, so that they can prosper and contribute towards Hua Hin’s positioning as Thailand’s No.1 Choice for a charming, green, sustainable family holiday.

How did you come up with the idea for this project and what drives you? The initiative for the project came from Thomas Cook, which is a massive EU tour operator. They identified the project through Futouris. Futouris is a foundation established especially to motivate the EU tourism industry towards more sustainability tourism








stakeholders in important EU tourism destinations like Thailand. The project was given great support by the

The best thing about the Green Map - Local

Tourism Authority of Thailand and the Hua Hin

Compass, according to Project Coordinator

Cha Am Tourism Association.



Also many busy local businesses and organisations

partnership right down the tourism supply chain.

have contributed their time during interviews,







applying for the project and meetings. Where are you originally from and how did you

(Article continues on next page)

end up in Thailand? I was born in England. I worked as an English teacher in Chiang Mai in 1999 where I learned to speak Thai and became very interested in local cultures. Furthermore I worked for Responsible Ecological Social Tours Project (REST) from 2003 - 2006, helping to market community based tourism, mainly through linkages with tour operators. In 2006 Peter helped to establish the Community Based Tourism Institute (CBT-I). CBT-I is a Thai foundation that works with local communities




Thailand operators,




guides, etc) to increase local participation and benefits from tourism.

Green Map-Local Compass








include grassroots community producers, such as community enterprises and craft groups. The






experiences to quality markets, harnessing the ability of Thomas Cook to inform all of their guests who visit Hua Hin. Nowadays, as we try to move towards CSR, sustainable




and social enterprise,

individual competition







productive use of energy. The real competition is between countries and destinations. The ‘responsible tourism’ challenge is motivating destinations to compete to be ‘better places for people to live in, and better places to visit’

(Dr. Harold Goodwin, ICRT) .

Green Map-Local Compass Do you have other plans regarding raising awareness for more sustainable tourism and strengthening Hua Hin’s true identity? We could put this map together because there are already a lot of people and organisations in Hua Hin which have been working very hard and successfully on these issues for many years. The map is really just collecting as much as

People choose where to visit based on their

possible of this existing great work in one place,

interests, compared to the profile of competing

and communicating it in the context of Hua Hin

holiday destinations.

as a destination.

If environment / social minded businesses and

I just feel happy to have had the chance to work

organisations work together to strengthen their

with people here to try out this initiative. In the

action and profile as a sustainable destination,

future, if the various businesses and organisations

everyone will win, because there will be more

which have taken part consider that this is a

high-quality visitors who are attracted to visit

worthwhile project, and if the tourists like the

Hua Hin.

map, then I am happy to work as part of the team to consider the next step.

In the case of ‘green’ or ‘sustainable’ tourism, we


Either way, a further version of the Green Map

interested, relatively well informed and aware





- Local Compass would need to based on an

travelers with spending power. This is already the


key target group in Hua Hin, so this is the way to

current project is an example of what is possible,


and hopefully people will like it.



Green Map - Local Compass is made possible by:

Thomas Cook Austria




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Hua Hin, The Ideal Retirement Haven By Kathleen Peddicord

Few places in the world meet all the criteria of an ideal retirement haven. Here’s one place that does that most of the world has never heard of: Hua Hin, Thailand. Euro for Euri, you likely could enjoy a much higher standard of living in Hua Hin than back home, no matter where back home happens to be. Hua Hin offers miles of clean beaches, good yearround weather, and a large foreign community. In Hua Hin, you’re close to the cultural offerings of Bangkok, but removed from the chaos of the capital. And because Hua Hin is a small city, it does not suffer from the population pressures found in Thailand’s larger urban areas. There are nine golf courses in and around Hua Hin with more under construction. Mountains, caves, waterfalls, and abundant wildlife can be enjoyed at the seven national parks within a two-hour drive. A new internationally accredited hospital opened recently, further supporting the city’s top-notch medical care facilities and growing reputation as a medical tourism destination. Medical procedures performed in Thailand cost anywhere from 20 percent to 80 percent less than the same procedures performed in the U.S. and Europe, while the equipment used and the care received are as good or better than that available in the West.

Housing is plentiful, with condominiums and private homes stretched out near and along the beach. Secure and modern gated subdivisions are also numerous, especially around the golf courses and in the hills on the edges of town. Nearly 20 percent of the 84,883 permanent residents of Hua Hin have immigrated from abroad with the specific intention of making a new life here. They are involved in the larger community, attend meetings with the city council, and have a real influence on the future of the city. They’ve brought a lot of their former lives with them, including reading clubs, festivals, cycling clubs, soccer leagues, winetasting, and darts tournaments. There is something happening almost every day. New arrivals to Hua Hin appreciate the cleanliness of the area, the widespread use of English, the lack of corruption, and the low-cost, high standard of living, all of which make this a very attractive destination for retirees on a moderate budget. A couple could live a fully-appointed, rich, and interesting life here on a budget of as little as 1,000 Euro per month. (Article continues on next page)



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In many respects, Hua Hin could be described as the San Miguel de Allende or Boquete of Southeast Asia. Those destinations, in Mexico and Panama respectively, are home to big and growing expat retiree communities. Like them, Hua Hin is home to enough local Thai people to keep things interesting. You’ll know that you’re in a foreign country. But, as with launching a new life in San Miguel or Boquete, moving to Hua Hin does not require total immersion in a new culture. There are enough expats and activities to ease the transition. Perhaps the best part about retirement in Hua Hin is that you are not obliged to give up comforts and conveniences from back home. You’ll be able to live better and enhance your quality of life, because the infrastructure and services to do so are both available and affordable. The abundance of restaurants is impressive and eating out is one activity that almost all expats enjoy on a regular basis. A deliciously relaxing Thai massage is another affordable indulgence, and practitioners are located downtown and along the length of Petchkasem Road. A two-hour traditional massage costs 300 to 600 baht--that’s just 8 Euro to 16 Euro.

An experienced full-time housekeeper charges around 7,500 baht (200 Euro) per month. Hua Hin has one of the most welcoming climates in Thailand. The average year-round temperature is a balmy 83 degrees Fahrenheit, with average highs of 88 degrees and lows of 77. The town is located in one of the driest parts of Thailand, with an average annual rainfall of just 37 inches. Rents are almost always negotiable, at least to an extent. Your biggest decision here will be whether you want to live on the beach or more inland. The beach is lined with condominiums and apartments, many with direct ocean views. A furnished twobedroom place with an ocean view rents for $800 to $1,000 per month. However, back from the beach, rents are half as much. Kathleen Peddicord is the founder of the Live and Invest Overseas publishing group. With more than 25 years experience covering this beat, Kathleen reports daily on current opportunities for living, retiring, and investing overseas in her free e-letter. Her book, How To Retire Overseas— Everything You Need To Know To Live Well Abroad For Less, was recently released by Penguin Books.


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REAL ESTATE TALK H U A H I N Looking back, 2012 was interesting and unpredictable. The world witnessed political upheaval and bloodshed over much of the Middle East. The United States, apparently, is heading for the much hyped financial metaphor: the Fiscal Cliff. Europe still does not see light on its horizon as it continues to struggle with its weakening economies in countries like Greece, Spain and Ireland. Nevertheless, in spite of this global gloom and doom, the sundrenched beach resort of Hua Hin, Thailand, has grown, and continues to grow, at a healthy, if not explosive, pace. If you appreciate fine wines, dining on international cuisine, shopping until you drop for the latest brand and fashion names, playing fantastic golf courses, enjoying

world-class healthcare, great nightlife, soaking up the tropical sunshine on palm-fringed beaches and unwinding and pampering yourself in luxury spas, you can now find all these attractions and countless more besides. And, the local infrastructure needed to keep pace with all this is not an afterthought. It is already installed. Around 7 years ago, it was not even possible to go shopping in a modern shopping mall in Hua Hin to find, for example, your favourite clothing brands and perfumes. International food chains – apart from Burger King – were virtually nonexistent. Healthcare was poor in Hua Hin. In fact, you may have exited the local hospitals with more illnesses than before you entered them. Tourist arrivals have recently increased dramatically.

Holiday makers are everywhere and from everywhere: South America, United States, UK, Scandinavia, Europe, Asia and Australia to name but a few. Surachet Kongcheep, the senior research manager at Colliers International Thailand, says, ‘growth in Hua Hin’s tourist numbers has outstripped Pattaya’s rate of tourists’. This, in turn, has served to attract more retail and residential developers. Hua Hin already has 3 shopping malls. Construction is planned for a 4th shopping mall called Blu Port Hua Hin Resort Mall from the owners of The Mall group. It will cost around 4 billion Thai Baht. It will include entertainment areas with a Splash Play Port water park, multiplex cinema, and will sell many lifestyle, high fashion and luxury products such as clothing and high-tech gadgets.



There will also be trendy restaurants and a gourmet market for fresh produce. It will also have a five-star hotel, under the Intercontinental chain, that will be developed by the Proud group. In keeping with Hua Hin’s architecture and culture, Blu Port shopping complex has been designed to blend in with the charisma and heritage of the beach resort town. Combine all this new entertainment with new hospitals, roads, restaurants, shops and boutiques, and you soon come to realize that Hua Hin is on the edge of something very big. If you are considering investing in Hua Hin, do yourself a favour: don’t leave it too late. According to Andy Dyett from Hua Hin Property Co., Ltd. “Make a move sooner rather than later”.


Four years ago, Supsiri Hua Hin was developed with a view to be an estate project that would heighten the standard of living for all homebuyers. With peacefulness of lifestyle as main objective, Supsiri therefore emphasized heavily on the design that would suit the residence’s daily lifestyle. Houses are modern and unique with good balance combination of Thai and western, making them extremely suitable for hot weather. The architecture is sure to impress – every square meters are carefully used with optimal efficiency . Moreover, Supsiri Hua Hin is one of the very few companies to develop the project without external construction companies, ensuring a more effective quality control, time management, cost management and design control – guaranteeing you a value that would definitely exceed the money to be invested in these homes.

Welcome to Casa Collina Hua Hin! Situated ten minutes from Hua Hin town centre, Casa Collina Hua Hin estate project is built on a Hilly land of over 13 rai. The materials used are carefully hand-picked for highest quality. Heavy emphasis has been placed on the design for optimal functional use – making the houses beautiful, yet easy for maintenance. All houses are equipped with underground electricity, meaning residence can fully enjoy the breathtaking view without any distractions. As for the convenience, houses on stunning hilly terrain are only ten minutes from all Hua Hin’s important amenities, such as the beach, the night market, hospitals, Hua Hin market village, and only five minutes to Black Mountain Golf Course and Water park, the largest pineapple field in the province, as well as Queen Sirikit’s Mon-Mai royal project. With everything mentioned, Supsiri guarantees you the maximum satisfaction throughout your time of resisdency as well as best value for money the market has to offer. If heightening the standard of living for all family members is what you are looking for, then your wait is over. So be quick as there are only 30 units available!

Supsiri Hua Hin and Casa Collina Hua Hin 388 Moo 7, Mooban Nong Hieang, Hin Lek Fai, Hua Hin, Prachuab Khiri Khan 77110 Tel: 081-398-3836, 081-541-6777, 089-466-4888 Fax: 032-654-611

Hua Hin Property ‘ Experience is key ’

Hua Hin’s Largest, Reliable and Most Experienced Real Estate Company

Property development is also increasing at speed. Beachfront condominiums are being constructed all over – from Cha-am to Hua Hin & beyond. High quality pool villa developments are very fashionable.

‘Clients clearly recognize that Hua Hin is the place in which to invest for the long term’. Feel free to drop in anytime for a coffee and a chat with us between 9:00am and 9:00pm every day of the week.

Hua Hin Property Co., Ltd., located on the main walking street diagonally opposite Hilton Hotel, is one of Hua Hin’s largest, reliable and most experienced real estate companies commanding the best location and specializing in sales and holiday rentals. They comment: ‘business in 2012 was better than ever’ with ‘more investment opportunities available, we are now assisting more clients to make the right choice now more so than ever before’.

Don’t forget, we not only sell and rent property but we also assist with investments, visas, work permits, house insurance, taxis, car rental, tours and travel, golf bookings, Internet & satellite connections and much more. We also speak the following languages: English, Thai, German, Dutch, French, Swedish and Russian. We also have official Swedish and Russian affiliates who can be contacted in our office. Find us opposite Mai Tai family bar on the main Walking Street, diagonally opposite the Hilton Hotel.

Staff Contact Details: (English, Dutch and German) +66(0)878068416 (English) +66(0)815870938 (English and Thai) +66(0)910041002 (English and Thai) +66(0)837866177 (English and Thai) +66(0)868705783 (English) +66(0)867779064 (English and Thai) +66(0)860034848 (English and Thai) +(0)895482360

www.huahinproper 77

Hua Hin Property ‘ Experience is key ’

HHPA3383 - Banyan Golf Course Villa Simply Stunning and close to the beach and Hua Hin Town Centre Bed: 3 Bath: 4

Living Area: 350m² Land Area: 1100m²

Price: 19,900,000 Baht

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Hua Hin Property ‘ Experience is key ’

HHPA3196 - Magnificent and Executive Property Bed: 5 Living Area: 800m² Bath: 6 Land Area: 2,400m² Price: 32,000,000


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15/116 Petchakasem road (opposite Ford, Bquik station ) Tel 32 52 25 76

Hua Hin Property ‘ Experience is key ’

- Ultimate Luxury, Privacy, Styling & Functionality. - Close to Beaches, Golf and Town Centre Bed: 4 Bath: 4

Living Area: 500m² Land Area: 1200m²

Price: 24,000,000 Baht

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Hua Hin Property ‘ Experience is key ’

HHPA3196 - Magnificent and Executive Property

Insect screen

Bed: 5 Living Area: 800m² Bath: 6 Land Area: 2,400m² Price: 32,000,000


Umbrella Curtains Skylight Aw n i n g s Blinds

Hua Hin


Ford Garage

Petchkasem Rd

Petchkasem Rd

Index Living Soi 25

Soi 27

Soi 29

15/199 Petchkasem Rd. (Between Hua Hin Soi 27 and 29) Hua Hin, Prachuabkirikhan 77110

Tel/Fax: 032-520850 Mobile: 089-122-7721 / 089-944-7164 Email: Web:

www.huahinproper 80


MALIBU KAO TAO HUA HIN Malibu Kao Tao is located on a long, calm, private beach just 10 minutes from Hua Hin Town. It was created as an escape from the hustle and bustle of city life and offers a natural sanctuary from the stresses of the metropolis. Malibu Koa Tao was designed with all the understandings and trappings of feng shui and balances flowing water with luscious nature to create a dynamic setting unlike any other. Set amongst 15 rai of beautiful, palm-filled, tropical landscape, Kao Tao is one of Hua Hin’s most idyllic locations. Featuring the spectacular beaches of Hadsai Yai and Hadsai Noi, the lustrous ocean around Malibu is dotted with islands making it the premier location for rest and relaxation.

Malibu Villa Thai-Colonial Beachfront Villas featuring 3 large bedrooms, large indoor and outdoor living areas, private swimming pool, private parking, spacious outdoor deck and stylish gardens designed to suit the most private and exclusive lifestyle.

State-of-the-Art With its classic mixture of Thai-Colonial inspired designs together with beautiful outdoor landscape areas, Malibu offers modern beachfront properties all-thewhile retaining the beautiful characteristics of the natural beauty surroundings of Kao Tao. This balance of modern living and idyllic natural setting has been remarked as ‘state of the art’ by more than one property magazine. Featuring 3 individual areas of development, Malibu Villa, Malibu Island and Malibu Mansion; the project offers a variety of designs and facilities to accommodate all lifestyles.



Malibu Island Overlooking the beautiful lagoon and tranquil gardens, The Island 3-storey houses feature 8 units and 4 distinct facades. A choice of 2 and 3 bedroom apartments, large duplex apartments and individual penthouses designs comprising of beautiful bay windows with classic French blinds, high ceilings creating versatile living space and a great ocean views from outdoor living areas.

Malibu Mansion A 7-storey mid-rise mansion with modern interior finishes featuring apartments and duplex’s with individual access to the outdoor swimming pool and amenities including fitness center, swimming pool, sauna, yoga room and recreational hall. Exclusive penthouse apartments with private rooftop gardens offer spectacular ocean views.

Community One of the more unique facets of buying a Malibu location is the community that surrounds you when you’re there. With architecture that both provides exclusivity and fosters neighborly relations, It was our aim to build a community that is dynamic, warm and friendly. The added benefit of unit in Malibu is you can be part of this community, surrounded by wonderful neighbors. Simply put, beach paradises do not come any better than this. The only problem is that you are going to have to act quickly if you want to secure a unit for yourself – with such a small number of units and views like this to fight over. The project is 100 % complete . The title deed ready for immediate transfer.

Malibu Kao Tao Soi Hua Hin 101 Phetkasem Road Amphur Hua Hin Prachuap khiri khan Tel.032 828 638-9 , 02 254 0340-69


Hua Hin Property ‘ Experience is key ’

HHPA3502 Majestic 2-Level Villa with Guesthouse Close to Town Centre, Beaches and Golf Courses

Master Bedroom

Bed: 5

Living Area: 500m²

Bath: 6

Land Area: 2556m²

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Hua Hin Property ‘ Experience is key ’

Living Room

Best Deal! Price: 22,900,000 Baht

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Hua Hin Property ‘ Experience is key ’

HHPA3466 Stunning & Private Pool Villa Bed: 2 (3 bed also available) Bath: 2 Land Area: from 400m² Priced from Only 3.5

Million Baht

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Hua Hin Property ‘ Experience is key ’

HHPA3351 – New Development, Very Close to Banyan Golf Course, Close to Town Centre & Beaches Bed: 3 Bath: 3

Living Area: 150m² Land Area: 500m²

Villas Available from 5.9

Million Baht

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Hua Hin Property ‘ Experience is key ’

LISTINGS REQUIRED! We Want to Advertise Your Properties for Sale & Rent Please do not forget, Hua Hin Property is one of the friendliest, most straightforward and experienced real estate companies in Hua Hin. Why choose Hua Hin Property to help you invest in, or try to sell or rent, property in Hua Hin? Simple. Hua Hin Property offer completely unbiased advice that is neutral. Can we prove that statement? Yes, we can. Hua Hin Property does not construct, or invest in, any particular developments. Hua Hin Property does not have a vested interest in any one particular development in Hua Hin. What is more, we pride ourselves in keeping a good image while not making damaging and negative comments about other developments and developers. We promote all developments equally and fairly. Therefore, it does not matter to us where we take our clients and what we help them to invest in, as long as the developments and properties are high quality with an excellent reputation for value, facilities, and ongoing after sales service.

Hua Hin Property Co., Ltd. is always urgently looking for more houses for sale; new condos for sale; houses for rent and condos for rent and land and businesses.

We believe that both our services and that of developers should not finish when the clients’ last payment has been received. Hua Hin Property is experienced and are here to help.

If you have property that you would like to sell or rent or if you want a valuation, please contact us on the following contact details below:

Why take risks, when you don’t have to? For Property for Sale, Please Contact: English Speaking +66(0)81-587-0938 English, Dutch & German Speaking +66(0)87-806-8416 For Property for Rent, Please Contact: Thai & English Speaking +66(0)86-870-5783 +66(0)91-004-1002

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Hua Hin Property ‘ Experience is key ’

HHPA 3377 - Countryside Pool Villa Close to Black Mountain Golf, Banyan Golf, and Town Centre Beaches Bed: 3 Living Area: 500m² Bath: 2 Land Area: 1200m²

Price: 14,000,000 Baht

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Hua Hin Property ‘ Experience is key ’

HHPA3428 Incredible Value Villas Bed: 2

Bath: 2

Starting Price Only 2.39 Million on a New Development

www.huahinproper 91


Hua Hin Property ‘ Experience is key ’

HHPA3410 - Luxury Pool Villas, Close to Hua Hin, Beaches, Town Centre, Floating Markets, Restaurants Bed: 3 Bath: 2

Living Area: 140m² Land Area: 500m²

Price: 5.9

Million Baht

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Hua Hin Property ‘ Experience is key ’


Hua Hin’s Best Condo

Bed: 2 Living area: 92m2 Bath: 2 Price 5.9 Million Baht

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Hua Hin Property ‘ Experience is key ’




The Bubble restaurant, a lounge and bar blends the flavors and atmosphere of the Far East with the style and sophistication of the West, where you to enjoy a cool drink or delicious organic meal with your beloved ones. Contact no. : +66 (0) 88 709 1445 Address : Baan Ing Phu, 207 Moo 7, Nong Hieng, Hin Lek Fai, Hua Hin Media :


“Voted best residential development in Hua Hin” WWW.BAANINGPHU.COM Contact person : Ananya Contact no. : +66 (0) 89 615 39 59 Contact email : Media :


get e nd a anc w n o a t in eN Ma erv e s s e u R Ho ree F r Yea

Price Starts from 4.5 M Baht*

* Interior and Exterior pictures are for advertising purposes only Current prices and promotions expire in March 2013

HUA HIN Houses are set on picturesque hills enjoying gorgeous country views. Current price includes Airconditioning, Kitchen, Swimming Pool and Underground Electricity

Check Us Out Today! Come and check out our fantastic villas today! For more information

Tel: 081-398-3836, 081-541-6777, 089-466-4888 Fax: 032-654-611



CASA Collina Hua Hin

Approach Magazine Hua HIn  
Approach Magazine Hua HIn  

High-end lifestyle magazine about royal beach town Hua Hin, Thailand. Everything there is to know about Hua Hin like the best restaurants,...