Page 1

May/June 2019

Craft Beers, Food Trucks and Phat Cats Page 4

May/June Luncheons


Tech Talk


Apple Bites


LinkUP Golf


Member Spotlight

Chris Ackerman’s





Glenda Bayless

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Janice Moore President/CEO Joy Adkins Membership Services Representative


Ambassadors • Executive Government Relations

Executive Committee Chairman Bob Tinsley

First Vice Chairman Tom Hoegerman Treasurer Carol Thomas Keefer Secretary Janice Moore Past-Chairman of the Board Bob Tinsley

Welcome to Spring! As you all well know by now we recently lost a Very Good Friend, Humanitarian, Rotarian and Long time member of the Chamber, Mr. Don Allen. R.I.P Sir, we’ll all miss you and your “Epistle” Thanks very much to his Wife Vickie for making his life so happy and pleasant in his last years! This year Your Chamber of Commerce combined the annual Golf Tourney/ Networking event “Link Up” with the Rotary of Apple Valley and had a very well attended fun time networking, golfing, winning prizes, one lucky lady one $1,000.00 Cash. June 15 is the “The Summer Hops Brewfest” it’s really coming together nicely, with 20 Breweries already signed up, again this year at Lions Park on Hwy 18. Beer tasting, food, fun and music by The “PHAT CAT SWINGERS! I hope to see you there.

When one door closes another usually opens, ie, the recent closing of the kitchen at the Apple Valley Golf Course has resulted in The Chamber being able to utilize local caterers to their and our advantage, the results have been very good, very often variety is the Spice of Life. The luncheons are on the 3rd Wednesdays, come out and join us. The Chamber is fast approaching the end of it’s fiscal year and the nominating committee is seeking potential board members. If interested in representing the business community and giving back a bit where you live and make a living please contact the Chamber office, it’s not very time consuming and is fun and gratifying. I hope to see ya all around,


Members of the Board Chris Ackerman Richard Bounce Amber Brendel Arlene Pence Bruinsma Isaac Cisneros Thomas Hallin Dana Hernandez Arsalee Morales Terry Saenz Sabrina Schneider Tessa Schutz Mike Thrapp

Source Magazine Managing Editor Janice Moore

Design and Layout Chris Ackerman - Signify Designs Printed at Mojave Printing Solutions

The AV Business Source Magazine is published bi-monthly by The Apple Valley Chamber of Commerce Spirit River Center 16010 Apple Valley Rd. Apple Valley, CA 92307 Tel. 760.242.2753 Fax. 760.242.0303 Email. info@avchamber.org Web. www.AVChamber.org

Calendar May 2019 May 8th Executive Committee Meeting Chamber Conference Room, Spirit River Center 1:30 p.m. - 2:30 p.m. Chairman: Bob Tinsley, BR Tinsley RE & Const. May 10th Ambassador Committee Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley 12:00 p.m. – 1:00 p.m. Chairman: Wendy Ramey, Agio Real Estate May 14th Board of Directors Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley 8:00 a.m. – 9:00 a.m. Chairman: Bob Tinsley, BR Tinsley RE & Const. May 15th 2018 General Membership Luncheon Apple Valley Golf Course Check-in begins at 11:15 a.m. Luncheon begins at 11:30 a.m. – 1:00 p.m. 5200 Rancherias Rd., Apple Valley, CA 92307

June 2019 June 7th Government Relations Committee Meeting Chamber Conference Room 16010 Apple Valley Road, Apple Valley Noon – 1:00 pm Chairman: Pat Orr, Little Caesars June 12th Executive Committee Meeting Chamber Conference Room 1:30 p.m. - 2:30 p.m. Chairman: Bob Tinsley, BR Tinsley RE & Const. June 14th Ambassador Committee Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley 12:00 p.m. – 1:00 p.m. Chairman: Wendy Ramey, Agio Real Estate June 18th Board of Directors Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley 8:00 a.m. – 9:00 a.m. Chairman: Bob Tinsley, BR Tinsley RE & Const. June 19th 2018 General Membership Luncheon Apple Valley Golf Course Check-in begins at 11:15 a.m. Luncheon begins at 11:30 a.m. – 1:00 p.m. 5200 Rancherias Rd., Apple Valley, CA 92307


General Membership Luncheon

Valentinas Super Cleaners Advanced Technology Solutions Legal Shield & ID Shield

Member Stats

May 15, 2019

Table Sponsor Inland Empire United Way

Renewing Members

Southwest Gas Corp Liberty Utilities Apple Valley Shear Realty John W. Hulterstrom, CPA Robert R. Yeghoian Co, Inc. Desert View Memorial Park Cooley Construction, Inc. Citizens Business Bank Town of Apple Valley Apple Valley Airport ISU-ARMAC Insurance Agency, Inc. High Desert Association of Realtors Capstone Consulting Group Walmart Transportation Whispering Winds of Apple Valley Big Apple Automotive, Inc. Miers & Miers CPA Dan Smith Insurance Agency, Inc. Apple Valley Inn Stater Bros. Market San Bernardino County Sheriff’s Employees’ Benefit Association Family Assistance Program Coldwell Banker Commercial 2009 GVD Commercial Properties Courtyard by Marriott High Desert Community Foundation Mohahve Historical Society Kelley’s Underground Construction, Inc. Hilton Garden Inn ITM Mobile Thompson Family Plumbing and Rooter, Inc. Mojave Desert Land Trust Bear Valley Party Rentals World Financial Group Option One Corporation Mojave Desert Air Quality Management District Beagles and Buddies Allstate Alsop & Associates Boisset Collection Elementum Services, Inc. Snow Orthodontics Desert Design & Construction Corp.

51 Years 34 Years 33 Years 30 Years 30 years 29 Years 29 years 30 Years 29 Years 28 Years 25 years 24 years 24 Years 23 years 20 Years 19 Years 19 years 18 years 15 Years 14 years 14 Years 11 years 10 years 10 Years 10 Years 8 Years 7 Years 6 Years 5 Years 4 Years 3 Years 3 Years 3 years 3 years 2 Years 1 year 1 year 1 year 1 year 1 Year 1 Year 1 Year

June 19, 2019 Table Sponsor High Desert Alarm

Apple Valley Golf Course 15200 Rancherias Rd. Apple Valley, CA 92307 Check-in begins at 11:15 a.m. Lunch is served at 11:30 a.m.

Drawing Wendy Ramey, Agio Real Estate, Inc.

Ambassador Chair Wendy Ramey, Agio Real Estate, Inc.

Ambassadors Linda Martin, Linda’s Tailor Shop Jacqueline Eldredge, Massey Insurance Services Tiffani Calvert, Oggi’s Pizza & Brewery Brittany Depezynski, High Desert Shuttle Secily Valdovinos, High Desert Shuttle Anita Holmes, California Writers Club John Wales, John-Wales Farmer Insurance Alba M. Murcia, Bounce Realty Richard Bounce, Bounce Realty Jackie Bounce, Bounce Realty Randi Hunt, Inland Empire United Way Irene Gaulke, Daily Press/High Desert Media Group Barbara Smith, Mohahve Historical Society Joan Phelps, Hi Desert Center for Spiritual Living

RSVP Apple Valley Chamber of Commerce (760) 242-2753 or info@avchamber.org

Cost $21.00 per person with reservation $26.00 per person at the door without reservation $31.00 for non-members

SWING INTO THE SUMMER WITH CRAFT BREW, WINE, FOOD AND A PHAT CAT The 2019 Summer Hops Brewfest returns to Lions Park in Apple Valley on June 15th with double the breweries, double the shade and double fun. The event will run from 12pm (11am for VIP ticket holders with doors opening at 1030 am) to 4 pm. SHBF is once again partnering with Off the Grid Brewing Company of Apple Valley and will feature a wide variety of local and regional micro breweries, such as Stone Brewery, Stone Church Brewery, Fire Stone Walker, Belching Beaver and so many more! There will also be several wine and food vendors to accompany the sensational live music from non other than PHAT CAT SWINGER! Also, for a first this year KTLA will be joining the fun and be in attendance to support the event of the Summer in the High Desert. This year we will have a corn hole competition to win the exclusive Ultimate Corn Hole Champion Growler that can be filled at Off the Grid Brewery. This competition will pit beer connoisseur against breweries to declare the winner. There will also be a variety of other games such as Giant Jenga, Giant Battleship and other surprises from our vendors. VIP Packages are $60 and include: onehour early entry to the festival, a special VIP Signature Glass, designated shade and goodie bag. VIP packages are limited to 100 passes only. Event Tickets are $30 in advance and $35 at the gate on the day of the event. A $5.00 discount will be offered to all active duty military. Designated Drivers are $10, but your entry fee will be paid for by Valley Hi Honda with the accompaniment of a paid admission recipient. Tickets will be available on through Eventbrite.



760.247.7474 13609 Hitt Road, Apple Valley, CA Serving the High Desert since 1964 The Summer Hops Brewfest is the only event of its kind in the High Desert. Sabrina Schneider, SHBF Committee Chair & Marketing Director of Off the Grid Brewing Company says, “Off the Grid Brewery is excited to once again partner with the Apple Valley Chamber of Commerce to continue to grow the High Desert’s only Brewfest and ensure it’s the place to be to kick off the Summer. The returning and new Southern California micro breweries are unlike anything we’ve had before and all vendors attending are thrilled to be a part of this unique and fun afternoon in the park.” Please visit facebook.com/summerhopsbrew for more information or download the Summer Hops Brew App for iTunes and Android. Please contact the Apple Valley Chamber of Commerce for available sponsorship opportunities at (760) 242-2753 or jmoore@avchamber.org

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When Off The Grid Brewing Company needed custom growlers for their 3rd Anniversary, they asked Nancy at Nancy ’s Clayworks to custom make 80 limited edition pieces. Each growler is handcrafted with custom embellishments, an Apple Valley insignia, and are individually numbered by Nancy in her Apple Valley studio. y ompan re w in g C B d ri G 08 O ff Th e CA 923 h n e id e r, le Va lle y, o rg e S c p e p G A : , ft d Le nn R o h n G le 13615 J 308 w o rk s y, C A 9 2 y ’s C la y y, N a n c p le Va lle c p n A a , N E it t: R ig h R d, U n hawnee 22521 S

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The trends of SEO that are likely to change shape this year. There have been diverse opinions so far with more than twenty-five strategies being the key to higher ranking in 2019. However, the fact that there are more prominent strategies to make you rank higher cannot be overstated. In this article, I look at five of the most important trends you have to begin implementing as soon as you can. Mobile Focus: you predicted right. Mobile will continue to dominate the SEO debate in 2019. As the world continues to witness massive development in technology, mobile phones are increasingly becoming an essential gadget for internet users to search for information. Voice Search: again, we have all witnessed this trend in 2018. It goes hand in hand with the advancements in mobile technology and the ease of getting information at one’s palms. SEO experts have predicted that voice search will be a top SEO strategy in this year. Amazon Search Optimization (AMSO): for businesses and websites seeking success on Amazon, around 7% of SEO experts have envisioned that AMSO will trend in 2019. Perhaps it is time you considered optimizing your sites in readiness for this. Blockchain: this will have a significant impact on the way SEOs interact with websites, especially regarding technical changes. More than 10% of SEO experts share this vision. Local Content: the final trend that is likely to change the face of is content. While it is advisable to create content for the general audience, experts are advising that you will need more focused content not only to your niche but also to your local area. This serves to boost your brand and make the residents in your area identify with your business. So in the coming year, you might want to be more proud of your business location and make your neighbors feel part of your establishment. These are only five of the significant SEO strategies, which I feel will run the show this year. To stay ahead of the game and rank higher by the time your competitors will begin thinking about these, you need to start as early as now.

Apple Bites

Christopher Porter, Representing Congressman Paul Cook, takes the prize!

Congratulations to Bobbie Willis & Jake Jesser of Hub International Insurance Services

Cindy Toms, announces Desert Community Bank’s 30 year birthday celebration!

Photos By Chris Ackerman & Joy Adkins

“There is always an annual Steak Fry at the Apple Valley Legacy Museum” says curator Marcy Taylor.

CEO/President Janice Moore welcomes our Membership!

Chairman Bob Tinsley pushes our Tee Signs for the inaugural Apple Valley Rotary and Apple Valley chamber LinkUP Golf Tournament.

Kirk Riding, Capstone Consulting Group, keynotes our luncheon with How to Retire in Style!

Arsalee Morales, Apple Valley Communications, kicks off the June 15, 2019 Summer Hops Brewfest with the Phat Cat Swingers!

It is always a pleasure to hear from Irene Gaulke, High Desert Media Group.

Chairman of the Board Bob Tinsley, welcomes new member, Rachel Cardenas of Valentina’s Super Cleaners. Apple Valley Mayor Larry Cusack can fill the house with Town information!

LinkUP Golf Tournament

Presenting Hosts for LinkUP Golf Tournament: ICR Staffing Services, Inc. Apple Valley Transfer & Storage, Inc. and ShredYourDocs.com Gold Sponsor Dr. Robert Weiser, DDS

Silver Sponsors CalPortland Cement Apple Valley Communications Heritage VV Medical Group Mitsubishi Cement Conco Construction Bronze Sponsor Southwest Gas Corp. Cart Sponsor Massey Insurance Dessert Sponsors Bounce Realty Cliff & Karen Jessen Putting Contest Little Caesars Pizza

Hole and Tee Sponsors High Desert Underground PJ Empire construction Burgess Moving MN Construction Ferrarese Foundation Apple Valley Legacy Museum John Josway Hitt Plumbing Splattered Ink Peter Allen, Attorney High Desert Community Foundation Off the Grid Brewery C-ME Promotions Desert Valley Hospital Steven Kratofil Liberty Utilities Apple Valley JE Miller Engineering Solution Strategies Robert Martinez Architect Alaska USA Federal Credit Union, Business and Commercial Services Citizens Business Bank Jayco Industries Spirit River CafĂŠ

Member Spotlight By Christy Greene

Mohahve Historical Society

Mohahve Historical Society (MHS) is a non-profit organization formed in 1964 whose members research, record, teach and publish the history of the people of the Mojave Desert. The spelling ‘Mohahve’ comes from the journal of the explorer John C. Fremont who explored this region during 1843-1844. Monthly meetings feature experts on local history, early settlers and indigenous people. MHS goals are to preserve historical locations, relics, artifacts and documents of the entire Mojave region and to educate residents about these historic places and events. The artifacts are collected from local longtime desert residents and not taken from public lands. MHS has placed historical markers at significant locations such as Lane’s Crossing, Hesperia Lakes, Holcomb Valley Trail, and Camp Cajon in the Cajon Pass. Meetings are held on the fourth Thursday (except third Thursday in November and dark in July and August) at Redeemer Church, 22434 Nisqually Road, Apple Valley. Public is invited.

The above photos are courtesy of Richard & Kathy Thompson

Glenda Bayless


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Apple Valley Chamber of Commerce 16010 Apple Valley Road Apple Valley, CA 92307



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SUBMISSIONS Nyesha Loyd, editor, accepts articles for possible newsletter publication. Articles are subject to editing and will be published on a space available basis.The Apple Valley Chamber of Commerce assumes no responsibility for the care or return of submitted materials. DISCLAIMER All reasonable efforts have been made to ensure the accuracy of the information contained in THE BUSINESS SOURCE. The Apple Valley Chamber of Commerce accepts no responsibility for damages arising directly

18484 Highway 18, Suite 150 Apple Valley, CA 92307 760-242-6083 lupe.d@century21fairway.com

or as a consequence of the use or publication of inaccurate information.The opinions expressed by contributors are their own and are not necessarily shared by THE BUSINESS SOURCE, its staff, the Apple Valley Chamber of Commerce or its advertisers. Editorial content is intended as general information and not seen as specific legal or financial advice. For such, readers are advised to consult professionals in the appropriate field. The Apple Valley Chamber of Commerce assumes no liability resulting from advertising contained in this publication.


Profile for Apple Valley Chamber of Commerce

May-June 2019 Source  

May-June 2019 Source