Page 1

August 2017

How to Take Care of Your To-Do List! Page 4

Rocky Mountain Chocolate Factory Page 9

Glenda Bayless

CPA


Chairman's MESSAGE By Bob Tinsley

DO NOT MISS OUT ON THIS ONE FOLKS!

Staff

Janice Moore President/CEO Nyesha Loyd Executive Assistant

Committees

Ambassadors • Executive Government Relations

Executive Committee Chairman Bob Tinsley

First Vice Chairman Chris Ackerman Treasurer Victoria Martin Secretary Janice Moore Past-Chairman of the Board Colleen Hunt

Members of the Board Kevin Mahany Elizabeth Stepanian Krystal Beck Kari Leon Raghada Khoury Jeanie Miller Nick DiCosola Virginia Watterson Richard Richter Carol Thomas- Keefer Richard Bounce Tessa Schutz Miriam Munoz Tom Hoegerman Arlene Pence Bruinsma Terry Saenz

Source Magazine

Editor & Designer Chris Ackerman - Signify Designs Printed at Mojave Copy & Printing The AV Business Source Magazine is published monthly by The Apple Valley Chamber of Commerce Spirit River Center 16010 Apple Valley Rd. Apple Valley, CA 92307 Tel. 760.242.2753 Fax. 760.242.0303 Email. info@avchamber.org Web. www.AVChamber.org

It’s The Annual “State of The Town” August 16 @ 11:00 am It’s the one time in the year you can Mix and Mingle with The Town Council Members and hear what they have to say about Our Town, what they’ve been doing, what they plan to do and how they plan to do it, how much money they have or don’t have and how they plan to use it. Also, Meet and Greet The Chambers newest members. Make your Reservations NOW and SAVE $$$ Reserve a table and sit with your peers, employees, associates or friends. Sponsorships are very affordable at two levels. Contact Janice Moore for the juicy details to include reserved seating, logo on signage, thank you from stage, and we’ll throw in a few raffle tickets. Oh yeah, we have Out of this World Bar B Que providing the grub. Our newest member Rocky Mountain Chocolate Factory and of course Edible Arrangements round out desserts and appetizers. Great opportunity to show case your business with an awesome raffle prize. We have some great speakers lined up for our membership luncheons, always the third Wednesday of each month. Call the Chamber Office or go to AVChamber.org for the latest news. Check out our photos from the Summer

Calendar August 2017 August 9th Executive Committee Meeting Chamber Conference Room, Spirit River Center 8:00 a.m. – 9:00 a.m. Chairman: Bob Tinsley, Spirit River Center August 15th Board of Directors Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley 8:00 a.m. – 9:00 a.m. Chairman: Bob Tinsley, Spirit River Center August 16th State of the Town Luncheon Apple Valley Conference Center 14975 Dale Evans Parkway, Apple Valley 11:00 a.m. – 1:00 p.m.

August 18th Ambassador Committee Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley 12:00 p.m. – 1:00 p.m. Chairman: Richard Bounce, Bounce Realty

September 2017 September 1st Government Relations Committee Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley Noon – 1:00 pm Chairman: Pat Orr, Little Caesars


Hops Brewfest on our chamber’s front page before they’re gone. We also have some new board members that we will introduce to you at the State of the Town. Keep cool during these dog days of summer and REMEMBER, Come to The Towns Conference Center on Dale Evans Parkway, “NOT THE GOLF COURSE!” I hope to see you ALL There!

Member Stats

Bob Tinsley

New Members LifeStream Blood Bank

General Membership Luncheon August 16, 2017

384 Orange Show Road San Bernardino, CA 92408

AAA Bookkeeping & Tax Service Inc. 21320 US Highway 18 Apple Valley, CA 92307

Precision Blueprints & Printing 17189 Bear Valley Rd. #100 Apple Valley, CA 92345

Apple Valley Conference Center 14975 Dale Evans Parkway Apple Valley, CA 92307 Check-in begins at 11:00 a.m. Lunch is served at 11:30 a.m.

Program 2017 State of the Town

Table Sponsor Town of Apple Valley

John Wales Farmers Insurance 12061 Jacaranda Ave Suite 2 Hesperia, CA 92345

Drawing Terry Saenz, VVAPL Humane Society

Ticket Sales Armida Murphy

Ambassador Chair

Renewing Members

Richard Bounce, Bounce Realty

Ambassadors

Rancho Motors Company

42 Years

Mojave Copy & Printing

30 Years

CalPortland

30 Years

Miriam Munoz, Valley Hi Honda

Wilson So

28 Years

Linda Martin, Linda’s Tailor Shop

Steven E. Kratofil, DDS.

6 Years

Jackie Bounce, Bounce Realty Joan Phelps, Hi-Desert Center for Spiritual Living

Anita Holmes, California Writers Club Tessa Schutz, Kranbox Barbara Smith – Mohahve Historical Society

NAPA Auto Parts Apple Valley

23 Years

Edward Jones Investments

22 Years

Eva D’Antonio, CBS Radio

Happy Trails Children Foundation

21 Years

Wendy Ramey, Agio Real Estate

Inland Empire United Way

16 Years

Isaac Cisneros, Cisneros Brothers Plumbing

Apple Valley Glass

16 Years

Desiree Burgnon

13 Years

Valley Hi Auto Group

11 Years

Solution Strategies International, Inc.

6 Years

Jersey Mike’s Subs

3 Years

Apple Valley Chamber of Commerce (760) 242-2753 or nyesha@avchamber.org

Marlyn Lesley

1 Year

Cost

First Step Recovery Center

1 Year

$20.00 per person with reservation $25.00 per person at the door without reservation $30.00 for non-members

We appreciate the overwhelming response in attendance at the General Membership Luncheon and wish to accommodate all members in attendance. In our efforts to fulfill the reservations at the Apple Valley Golf Course for the monthly luncheon we ask that members R.S.V.P. no later than the Thursday before the luncheon. Should a member reserve and not attend, the lunch fee of $25.00 will be billed to the member. Notice of cancellation of reservations for the luncheon must be made 24 hours in advance in order to avoid the lunch fee. Reasonable accommodations will be made for individuals with disabilities upon request.

Armida Murphy

Curry Ramey, Agio Real Estate Tori Millian, Agio Real Estate, Inc. Tammy O’Neal, Agio Real Estate, Inc.

RSVP


FEATURE STORY

4 Simple Ways to Stay Productive and Conquer Your To-Do List

(BPT) - Did you know that in an average week, 75 percent of Americans skip doing something for themselves because they didn’t adequately plan or allow enough time for it? Does looking at your todo list feel so daunting that it discourages you from making any progress at all? You’re not alone. A new Post-it Brand productivity study found that more than 1 in 4 Americans feel completing everything in their weekly to-do list is harder than running a marathon. Juggling multiple tasks at one time, along with a never-ending to-do list, is a common challenge for everyone - even those at the top of their game. Two professionals in the culinary and fitness industries share some of their tips to help you take control of your to-do list and increase your productivity.

I’ve taken the first step in conquering the task,” he says. “I like to think of lists as a roadmap to help me visualize what I need to achieve.” Post-it Super Sticky Notes, 4 inches x 6 inches, are a perfect tool for jotting down tasks, goals and to-dos, and when paired with flags and tabs, it’s easy to keep important information at your fingertips, stay organized and take your to-do list wherever you go!

Break it down Too often people attempt to improve their productivity by tackling large projects in a single session. The results may be disappointing and, in many cases, the

The ‘write’ way You’re 42 percent more likely to get something done if you write it down, according to research from the Dominican University of C a l i f o r n i a . Creating a to-do list is an efficient way to visualize and prioritize your tasks, both shortterm and long-term. Celebrity chef Russell Jackson is always looking for ways to be more productive and stay inspired. “Writing items down helps me feel that

Member F.D.I.C.

project is left unfinished. Instead of getting bogged down in the entire scope of a project, take time to break down to-dos into digestible actions, and goals into specific, manageable categories and tasks. This


M E E T N O R M A

allows you to focus on handling each of these smaller objectives so you can transition some goals from to-do to done.

CONSERVATION SPECIALIST

Toss your tech “Technology isn’t always the answer to checking things off your to-do list,” says Jackson, adding that even a tech lover such as himself needs a tactile method to spark creativity. Without a screen limiting you to seeing only the small tasks at hand, take advantage of a large surface and use Easel Pads to move big ideas around so you can see everything you are trying to accomplish. Seeing how fluid tasks can be can relieve some stress.

Clear your mind If you find your current strategy isn’t working, don’t be afraid to switch it up. Go for a walk or clear your head by taking 15 minutes to do something you enjoy. For world-renowned fitness artist and celebrity trainer Nicole Winhoffer, even a 10-minute jog can help bring fresh ideas. She uses Post-it List Notes to write down her post-workout inspirational thoughts. “When you come back to your task after that quick sweat session, write down the first things that come to mind - those can spark ideas that you might never have thought of.” Post-it Brand created a quiz to help you learn more about your list-making style and to find solutions and tools to help you be productive, tackle your to-do lists and achieve your goals. Visit www.post-it.com/quiz to take the short quiz and find solutions tailored for you to boost your productivity.

Survey details: The Post-it Brand Productivity Survey was conducted by Wakefield Research (www.wakefieldresearch.com) among 1,021 nationally representative U.S. adults ages 18+, between March 30 and April 5, 2017, using an email invitation and an online survey.

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Apple Bites

Marcy Taylor, Apple Valley Legacy Museum, and Mariah Letner, High Desert Community Foundation announce the Vintage Steak Fry at the Museum on August 24. Call (760) 985-1918 for more info.

Photos courtesy of KRANBOX

Our Chamber hosted the newly hired and recently promoted Apple Valley Fire Protection District firefighters. They even stayed for lunch!

Retirement Celebration for Fire Chief Sid Hultquist at the Apple Valley Inn on Saturday, August 19 from 5 PM – 10 PM. Casual Dress, $15.00 per person.

Stevarino, Steve Elliott, returns on Baby Boomer Radio – Route 66. Tune into www. babyboomerradio.com for ultimate oldies. Request your favorite song and dedication!

Mayor Pro Tem Art Bishop presents Fire Chief Hultquist with a powder-coated apple representing the Yucca Loma Bridge.

Victor Valley College President, Dr. Roger Wagner announces the accreditation accomplishments for Victor Valley College.

Fire Chief Sid Hultquist, Center, stands proudly with his newly hired and recently promoted Apple Valley Fire Protection District fire fighters. Stay tuned for the Grand Opening of our recently opened fire stations!

Wesley Quintanar, Holiday Inn Victorville, announces the latest news with www.HIVictorville.com.

Chairman Bob Tinsley gives a warm new member welcome to Suzanne Cherry with the Apple Valley Optimist Club.

Desert Flooring, Marc Smith receives his plaque and welcomes us to their Grand Opening on Saturday August 12 from 3:00 PM to 7:00 PM. Raffle prizes include flooring, office products, school supplies and a complete auto sound system. Drawings held at 6:00 PM. Call (760) 245-4427 for more info.

Terry Saenz, VVAPL Humane Society, announces raffle prizes as Anita Holmes, California Writers Club High Desert Branch, delivers the goods.

Newly Past Chairman of the Board for the Hesperia Chamber of Commerce, Mark Austin with C-Me Promotions thanks AV Chamber Board Chair Bob Tinsley for participating in the Chamber’s recent golf tournament.


Wednesday, August 16, 2017 Apple Valley Town Hall Conference Center 14975 Dale Evans Parkway, Apple Valley

11:00 a.m. - 1:00 p.m. Register online: www.avchamber.org $25.00 per person (no prepaid lunch cards accepted) Payment in advance No payment at the door accepted Gallery seating available (without lunch): Free

BECOME AN EVENT SPONSOR • $750

Reserved Seating for 8 • Raffle Tickets • Company Logo on Event Banner

Call (760) 242-2753 or email Janice@avchamber.org


Shop Local. Source Local.

Shred Your Docs, a document-destruction business, provides routine mobile services to many local organizations and businesses, including Agio Real Estate.

Is your business sourcing local? Share your story at shoplocal@applevalley.org for an opportunity to be featured in an upcoming Shop Local ad.

www.ShopAppleValley.org

M il le r J e a n ie ) n te n & A id v a l E st a te a e g h t) : D (A g io R n o Le (l e ft to ri ri s) , Ka our Doc (S h re d Y


Business Spotlight When you are walking through the Mall of Victor Valley on your next Mall visit, you will not be able to resist the wondrous aroma of the sweet chocolate, thanks to Isabel and Daniel Rocha. They are the new franchise owners of the world renowned Rocky Mountain Chocolate Factory. Rocky Mountain Chocolate Factory is an international franchisor, confectionery manufacturer and retail operator in the United States, Canada, Philippines, Japan, South Korea, and the United Arab Emirates. The Company is based in the charming historical town of Durango located on the western slope of the Rocky Mountains in southwestern Colorado. From its 53,000 square foot factory, the Company manufactures an extensive line of premium chocolate candies and other confectionery products to supply its many franchise locations, delivered fresh by its fleet of refrigerated trucks. The factory typically produces approximately 300 chocolate candies and other confectionery products, using proprietary recipes developed primarily by its master candy maker. These products include many varieties of

clusters, caramels, creams, meltaways, truffles and molded chocolates. Individual stores prepare a variety of caramel and candy apples, fudge, chocolate items and confections in full view of the customer using traditional cooking utensils such as copper kettles on gas-fired stoves and marble slab cooling tables. Fine chocolates, such as the Company’s signature piece, the Bear™, a paw-sized concoction of chewy caramel, roasted nuts and a heavy coating of chocolate, are shipped fresh on one of the Company’s many refrigerated trucks. Other pieces include favorites like nut clusters, butter creams, exotic flavored truffles, dipped strawberries, fudge, toffee and a king-sized peanut butter cup appropriately dubbed the “Bucket™”. Recently, the Company developed a new line of sugarfree and no-sugar-added candies. Results have been “spectacular”, filling a need for those with special dietary requirements. Also featured are a variety of packaged candies in traditional boxes, decorative tins and bags, perfect for gift giving, holiday time and special occasions. Isabel and Daniel are happy to prepare special requests for fund raising, corporate gifts or catering for weddings or other special events. For more information, visit the Rocky Mountain Chocolate Factory or call 760-962-1000.


Business MOMENT According to one study, the number of employers using social media to screen their candidates has increased 500% over the last decade. The study goes on to say more than 60% of employers use social networking sites to research potential candidates. When it comes to recruiters, another study found that 92% use social media to evaluate candidates. You can also count on hiring managers doing a search for you online to see what pops up. Because social media is ever present, let’s look at how social media affects your chances of getting a job. The Importance of Social Media Why is social media important to your job hunt? LinkedIn, Facebook, Twitter, Instagram, SnapChat and more allow potential employers and recruiters to learn more about you. Social media gives them insight that goes well beyond the professional you and your resume, cover letter and interview. Because people are using social media to learn about you, it pays to be careful what you share online. Social Media Turnoffs You might wonder about the biggest turnoffs for businesses today. For starters, potential employers and recruiters are going to take a poor view of photos and posts where candidates show themselves, or others, consuming alcohol, marijuana or other drugs. Posts showing excessive partying will likely have a negative impact on your next job opportunity. Hiring managers are also going to frown on posts or tweets that are derogatory or demeaning such as those referring to race, religion, gender or politics. Photos or videos that are scandalous in nature, such as sexualized photos can also damage your credibility. You can bet that if you share complaints on social media about your boss, teammates or your current employer your chances of getting a job will diminish. Future employers don’t want to see you talking negatively about current or previous employers, managers, co-workers or customers. Finally, any posts that are bullying in nature will definitely affect your chances of getting a job. Social Media Oversharing This is one area often overlooked by job seekers. While it may seem surprising, a job seeker who overshares

How Social Media Affects Your Chances of Getting a Job Provided by ICR Staffing

or is overly dramatic on social media is also offputting to employers. Take into consideration the way you post before shooting off that next resume. For example, it’s a good idea to avoid texting language in your social media posts. This gives off the air that you don’t care what you write, and it might make your dream company think that you don’t possess professional writing skills. You also want to take care to check your spelling and grammar in your posts as this, too, can send potential employers running. Your communication skills matter to future employers. Another tip is to avoid bragging on social media. Try to be as authentic as possible. You want to look professional on social media, so keep your posts honest and true to who you are. Social media affects your chances of getting a job. Most employers and recruiters will do a Google search of your name. They will check out multiple social media platforms to see what you’re like in your private life. Of these two things, you can be fairly certain. If you are currently searching for a job, you want to go into each of your social media accounts and review them. Delete any posts or tweets that are questionable in nature. Do a Google search of your own name to see what comes up. The way you conduct yourself and manage your online persona says a lot about who you are. It gives employers a view of what you’d be like as an employee. What that view is will be up to you. Ask yourself if you were the hiring manager whether you would hire you after perusing your social media profiles. If the answer is no, it’s time to clean them up so you have a better chance of getting a job. Are you ready to ready to use your skills and experience to build a better future? Search www.icrjobs.com today and let us help you find the right fit. We take care of the tough tasks that go into finding your next assignment.


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SUBMISSIONS Nyesha Loyd, editor, accepts articles for possible newsletter publication. Articles are subject to editing and will be published on a space available basis.The Apple Valley Chamber of Commerce assumes no responsibility for the care or return of submitted materials. DISCLAIMER All reasonable efforts have been made to ensure the accuracy of the information contained in THE BUSINESS SOURCE. The Apple Valley Chamber of Commerce accepts no responsibility for damages arising directly

18484 Highway 18, Suite 150 Apple Valley, CA 92307 760-242-6083 lupe.d@century21fairway.com

or as a consequence of the use or publication of inaccurate information.The opinions expressed by contributors are their own and are not necessarily shared by THE BUSINESS SOURCE, its staff, the Apple Valley Chamber of Commerce or its advertisers. Editorial content is intended as general information and not seen as specific legal or financial advice. For such, readers are advised to consult professionals in the appropriate field. The Apple Valley Chamber of Commerce assumes no liability resulting from advertising contained in this publication.

14360 ST. ANDREWS DR., SUITE 1, VICTORVILLE, CA 92395

August 2017 source