Page 1

July 2017

Be a Networking SUPERSTAR! Page 4

Rancho Motor Company Page 9

Employee Reviews Page 10

Glenda Bayless


Chairman's MESSAGE By Bob Tinsley Do you want to know how to achieve success and become known as a good leader?


Janice Moore President/CEO Nyesha Loyd Executive Assistant


Ambassadors • Executive Government Relations

Executive Committee Chairman Bob Tinsley

First Vice Chairman Chris Ackerman Treasurer Victoria Martin Secretary Janice Moore Past-Chairman of the Board Colleen Hunt

Members of the Board Kevin Mahany Elizabeth Stepanian Krystal Beck Kari Leon Raghada Khoury Jeanie Miller Nick DiCosola Virginia Watterson Richard Richter Carol Thomas- Keefer Richard Bounce Tessa Schutz Miriam Munoz Tom Hoegerman Arlene Pence Bruinsma Terry Saenz

Source Magazine

Editor & Designer Chris Ackerman - Signify Designs Printed at Mojave Copy & Printing The AV Business Source Magazine is published monthly by The Apple Valley Chamber of Commerce Spirit River Center 16010 Apple Valley Rd. Apple Valley, CA 92307 Tel. 760.242.2753 Fax. 760.242.0303 Email. info@avchamber.org Web. www.AVChamber.org

Surround yourself with good people, assign them jobs, give them a little guidance and direction and get out of their way. Micro managing is the deadliest killer of All. Be sure to share the wealth and enjoy the success with all who made it happen. The Apple Valley Chamber of Commerce, other than 1.5 Staff members ALL of the work is done by Volunteers. Thank you Staff, Very Much for your Hard work, Dedication, Guidance, always being there and going the extra miles necessary to get the jobs done. Thank you Very Much also Volunteers, (ambassadors, committees and Board members) You are The Worker Bees. It’s easy to see The Chamber of Commerce, The Town, You and your businesses are a much better off and because of you Apple Valley is A Better place to Live And Make a Living. The Luncheon on July 19 will Feature introductions of Apple Valley Fire Districts New Fire Fighters, recognizing the latest promotions within The District and Wishing Chief Hultquist a Farewell and Great Retirement. Meanwhile, once again mark your calendars for The Annual “State of the Town” August 16th at Towns Conference Center. This is The Premier Event of The Year. Come and hear for yourself how The Town is doing, what they have done and

Calendar June 2017 July 12th Executive Committee Meeting Chamber Conference Room, Spirit River Center 8:00 a.m. – 9:00 a.m. Chairman: Bob Tinsley, Spirit River Center July 18th Board of Directors Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley 8:00 a.m. – 9:00 a.m. Chairman: Bob Tinsley, Spirit River Center July 19th General Membership Luncheon Apple Valley Golf Course 15200 Rancherias Road, Apple Valley 11:30 a.m. – 1:00 p.m.

July 21st Ambassador Committee Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley 12:00 p.m. – 1:00 p.m. Chairman: Richard Bounce, Bounce Realty

August 2017 August 4th Government Relations Committee Meeting Chamber Conference Room, Spirit River Center 16010 Apple Valley Road, Apple Valley Noon – 1:00 pm Chairman: Pat Orr, Little Caesars

what they are going to be doing. All Sponsors, New Members and Businesses will be recognized from The Stage. Call The Chamber of Commerce or go to AVChamber.org for reservations. See you all there!

Bob Tinsley

Member Stats New Members Apple Valley Optimist Club PO Box 1115 Apple Valley, CA 92307

General Membership Luncheon July 19, 2017 Apple Valley Golf Course

Desert Flooring

12180 Ridgecrest Road #528 Victorville, CA 92395

Granite Hills Touchdown Club 22900 Esaws Rd. Apple Valley, CA 92307

15200 Rancherias Rd. Apple Valley, CA 92307 Check-in begins at 11:15 a.m. Lunch is served at 11:30 a.m.

Program Chief Sid Hultquist Celebrate the Apple Valley Fire Protection District

US Bank

19201 Bear Valley Rd. Ste E Apple Valley, CA 92308

Table Sponsor Desert Community Bank


Crossfit One Society

Terry Saenz, VVAPL Humane Society

22390 Eyota Rd. Suite E Apple Valley, CA 92308

Ticket Sales Armida Murphy

Ambassador Chair

Renewing Members St. Joseph Health St. Mary Foundation Apple Valley Optometry San Bernardino County Fairgrounds Victor Valley College Dist. Foundation, Inc. Apple Valley Christian Academy Lewis Center for Educational Research- Mojave River Heritage Victor Valley Medical Group Xerox Image Source Max Schetter Bridle Path Estates, LLP Stater Bros. Market Armstrong Fairway Insurance Solution Strategies International, Inc. Oggis Pizza & Brewing Company Cactus Wren Garden Club Apple Valley Golf Course Apple Valley Inn Salon 18 Suites Kranbox Moore Digital Marketing So Social Line Dance

Richard Bounce, Bounce Realty

48 Years 25 Years 23 Years 23 Years 20 Years 19 Years 18 Years 16 Years 13 Years 13 Years 12 Years 11 Years 10 Years 9 Years 6 Years 2 Years 2 Years 2 Years 1 Year 1 Year 1 Year

We appreciate the overwhelming response in attendance at the General Membership Luncheon and wish to accommodate all members in attendance. In our efforts to fulfill the reservations at the Apple Valley Golf Course for the monthly luncheon we ask that members R.S.V.P. no later than the Thursday before the luncheon. Should a member reserve and not attend, the lunch fee of $25.00 will be billed to the member. Notice of cancellation of reservations for the luncheon must be made 24 hours in advance in order to avoid the lunch fee. Reasonable accommodations will be made for individuals with disabilities upon request.

Ambassadors Jackie Bounce, Bounce Realty Joan Phelps, Hi-Desert Center for Spiritual Living Miriam Munoz, Valley Hi Honda Linda Martin, Linda’s Tailor Shop Anita Holmes, California Writers Club Tessa Schutz, Kranbox Barbara Smith – Mohahve Historical Society Armida Murphy Eva D’Antonio, CBS Radio Wendy Ramey, Agio Real Estate Curry Ramey, Agio Real Estate Isaac Cisneros, Cisneros Brothers Plumbing Tori Millian, Agio Real Estate, Inc. Tammy O’Neal, Agio Real Estate, Inc.

RSVP Apple Valley Chamber of Commerce (760) 242-2753 or nyesha@avchamber.org

Cost $20.00 per person with reservation $25.00 per person at the door without reservation $30.00 for non-members


10 Superstar Networking Tips to Grow Your Business By: Susan Friesen

One of the best investments you can make as a solopreneur or business person is in your personal development. As a business owner you can only grow as far as your skills and knowledge can take you.

speakers and make a point to say hello to them. Ask yourself what 3 types of people you’d like to meet. Get specific. Visualize these people in the morning before the workshop or conference begins.

That’s why attending seminars, conferences and workshops is such a valuable experience.

This will help you attract exactly the right type of connections you will benefit most from.

I recently attended the WOW (Woman of Worth) Conference in Vernon BC and it was a fantastic experience. The founder, Christine Awram, has been holding these conferences for several years. Each event promises excellent motivational and inspirational speakers plus great opportunities to meet and mingle with like-minded women.

3) Show Up Early. Arrive with extra time so you can grab a coffee, visit the vendor tables, and get to know a few people before everything starts to get busy. Be on the lookout for people with whom you feel you can connect with and strike up a conversation with them.

This year was exceptionally great due to one of our clients, Dana Smithers, being invited to be one of the keynote speakers. She talked about the Law of Attraction and started a chain reaction of events that lead me to being up on stage taking a bow to a standing ovation! (The exercise was to put my intention out to the world that I am open to receiving speaking opportunities so hey, if you know of any….) In addition to gaining next-level strategies, events like these offer an incredible opportunity to meet prospects, JV partners, and vendors. So how can you make the most of your next event? Here’s some pro tips to network like a superstar.

Attending early also gives you an opportunity to get a seat close enough to better see and hear the onstage happenings. 4) Be a Giver. Have you ever met someone whom you feel wants to get something from you? It gives off a bad negative energy, doesn’t it? Avoid this from happening to you by shifting your energy to one of abundance and ask yourself how you can best serve others. When you meet someone be curious. Get to know them. Ask questions. Find out how you can help this person. There is always a resource, compliment, connection, book, tip, or tool that you can offer to help someone.

1) Rock Your Appearance. Let your outfit be a conversation starter. Wear something that makes you feel like a million bucks and helps you radiate confidence. Bring a killer accessory like a unique pin, scarf, or pair of shoes that gets you noticed. Make a great first impression that makes people think “I have to meet that person.” 2) Prepare Yourself Mentally. Know your purpose for being there. Be passionate about what you do and let it shine. What do you want to learn? Look at the list of

Member F.D.I.C.

Can you interview them on your podcast? Can you review their book on your blog?

Can you co-host a webinar with them? While I was at the WOW event, I recorded 3 video eTips and did a couple of Facebook LIVE videos. How can you capitalize on your time in a similar manner? 5) Ask for Their Business Card. It is always better to ask for the other person’s card. Asking for their card feels better than shoving yours in their hand. Plus that leaves you in control so that you can send a follow-up when you return from the event. Write a note about what you learned or spoke about with them on the card so you can reference it when you write them afterwards. 6) Share the Event Socially. Social Media is a great tool for building and maintaining relationships. Take plenty of pics at the event to share on social media. Do Facebook LIVE on location. Your followers want to see where you are. Take pictures with the speakers and other people you meet. This is me with Christine after the event was over. As you can see, wine is a big part of her brand. That and chocolate! Plus you can send these pictures to the friends you meet in your follow up. Try tagging them on social media and give them a shout out saying how nice it was to meet them. You can attach a picture with them in a follow-up email. This is a heartfelt way to share warmth with a new connection. 7) Switch it Up. Try sitting with different people at lunch. Join groups for after workshop dinner and conversation. Sometimes the chit-chat that occurs before and after the event can lead to the best connections. 8) Step Up to the Mike. If there is a Q&A opportunity, step up to the microphone and let your question be heard. You’ll get a chance to introduce yourself to the whole room and get expert answers to your question. Often times people will come up to you afterwards and say how they related to what you shared. Continued on Page 9

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SPRINKLER SYSTEMS Install a weather-based, programmable controller Turn off your sprinkler system within 48 hours of measurable precipitation

DRIP IRRIGATION Surround your plants and trees with mulch to limit evaporation, regulate the soil's temperature and apply water directly to the roots

For more information visit LibertyUtilities.com or call 760-247-6484


Apple Bites

Melissa Holy with Victor Valley Personnel Services, Inc. / LevelUp Staffing, invites us to her LevelUp Motivational Conference on July 13th at the Chamber’s Conference Room.

Evelyn Brown, Valley Hi Honda, introduces herself to the membership along with Ambassador Miriam Munoz also with Valley Hi Honda!

Our Chairman Bob Tinsley welcomes new member Jordan Wilson with Crossfit One Society from the Village of Apple Valley.

Our Chamber CEO Janice Moore turns Chairman Bob Tinsley over to Constable Marcy Taylor with the Apple Valley Legacy Museum for possessing the missing Apple Valley Inn mural!

Mark Austin, C-ME Promotions & Chairman of the Hesperia Chamber of Commerce invites us all to a great game of golf at the Hesperia Country Club.

Welcome Johanna Castaneda, Branch Manager US Bank by our Chairman Bob Tinsley.

Anthony Rhoades, Thompson Family Plumbing gives a way the table sponsor centerpieces.

Our Chairman Bob Tinsley welcomes Katrina Smith, President of the Granite Hills Touchdown Club.

Debra Popineau- Baker, Law Office of Debra S. Popineau presented on estate planning and the importance of setting up living wills. Debra is also Past Chair of our Board of Directors.

Wednesday, August 16, 2017 Apple Valley Town Hall Conference Center 14975 Dale Evans Parkway, Apple Valley

11:00 a.m. - 1:00 p.m. Register online: www.avchamber.org $25.00 per person (no prepaid lunch cards accepted) Payment in advance No payment at the door accepted Gallery seating available (without lunch): Free


Reserved Seating for 8 • Raffle Tickets • Company Logo on Event Banner

Call (760) 242-2753 or email Janice@avchamber.org

Shop Local. Source Local.

Rebel Oil, a local fuel and lubricant distributor, recently installed new pump equipment at Apple Valley Construction to sole-source their oil and lubricant needs.

y C o n st ru p le Va lle p A , n o ilt my Ham O il Le ft : J e re r, Re b e l e lk a W e ik M t: R ig h

Is your business sourcing local? Share your story at shoplocal@applevalley.org for an opportunity to be featured in an upcoming Shop Local ad.


c ti o n

Business Spotlight


The Wilkins family first started Rancho Motor Company in the early 1970’s, serving the greater High Desert region of the San Bernardino County at the original 7th Street Victorville location. In the early 1990’s Rancho Motor Company moved to a more centralized location near Interstate 15. Today, the company offers Cadillac and Chevrolet models as well as pre-owned vehicles for sale at the Dos Palmas facility and still operates our Body Shop from the original location. We employ over 110 people to assist our customers. With a years-long history of charitable giving, Rancho Motor Company provides support to St Mary’s Foundation, Victor Valley College Foundation, Desert Manna, Fort Irwin Family MWR, High Desert Marines, Youth Soccer and Baseball, Lions Club, Victor Valley Community Services Council, Apple Valley Senior Center, Local HS Football/ Cheer teams, Hesperia Parks Dept, City of Victorville Recreation, Phoenix Foundation and many more. Rancho Motor Company also holds long standing memberships in the local Chambers of Commerce and Rotary Clubs. Rancho Motor Company looks forward to serving our customers for many years to come.


Continued from page 5

9) Give a Testimonial. If you loved the event, be vocal about it. Tell the event coordinator and offer a testimonial. You can also record a Facebook video testimonial and tag the event coordinator on social media. Email a written testimonial to the event host. They may post it on their website and give you massive exposure. 10) Love ‘em Up. There is a Chinese proverb that says “A bit of fragrance clings to the hand that gives flowers.” When you get back home after the event, the most important part is following up with and nurturing relationships you made. Here it’s a strategy of quality, not quantity. Sort through the cards you received. Narrow them down to the few people you had a real connection with and send a warm, genuine email. Is there any further suggestion or resource you can send them as a follow-up to your conversation? You want them to experience their life is better now having met you. And don’t forget to post to your social media accounts and send an email to your list about your experience too! Attending industry conferences or seminars keep you up-to-date with the latest changes that are occurring within the industry. But equally valuable is the chance to meet other like-minded individuals and build connections that can last a lifetime. Susan Friesen is the founder of eVision Media, a boutique web development and Digital Marketing firm of over 15 years that specializes in designing, building and marketing professional, unique websites for entrepreneurs, businesses and organizations.

Business MOMENT Although some employers as well as employees find annual performance reviews to be daunting, some managers find it to be a useful opportunity to benchmark informal discussions and goals previously set in place. Suggestions for managers presented by human resource specialists are to have intermittent or at least quarterly conversations throughout the year to eliminate year-end, all-inclusive meetings to review an entire year all at one time. Looking at the review process as a way to build a healthier and happier relationship between employer and employee, and not strictly focusing on past failures or faults, is a more positive approach to the review p r o c e s s . L o o k i n g forward and setting goals for the next year based on the experiences from the previous year, will definitely be more valuable to the employee, rather than creating a whole new un-relatable outline. Discussing what the employee is passionate about in their job and what they feel their strengths are, is a helpful discussion to have, however, this does not mean to avoid any issues that need to be addressed. Effective management can balance the positive and not-so-positive incorporating concerns and employee strengths into the same conversation. One larger employer actually included feedback from other managers and staff that interacted with their employee. This was not included in their formal review, but it helped management gain a better insight into the employee’s overall interactions and performance. Conducting the review in a place that offers confidentiality and comfortability provides an

Employee Reviews Provided by ICR Staffing

opportunity to have a two-way conversation with employees. If the manager is doing all the talking, then the review is more like a lecture. The review is primarily meant to benefit the employee through goalsetting, performance review, career development and support, therefore requiring a dialogue between employee and employer. Performance goals are critical to discuss with an employee to not only provide management with review benchmarks, but to help provide employees with clear and concise outlines of job expectations a n d requirements. Managers should also be instrumental in helping to provide a plan and steps to achieve the goals that have been set for their employees. One former Vice President of a Fortune 500 company said she felt as if a good portion of her job was actually to help cultivate and coach her staff. She stated that achieving company goals, completing projects and improving processes fell into place more easily when she took the time to counsel and train her employees, thus making the review process much easier on both manager and employee. The last, but very important facet of the performance review is to make sure the employer and the employee are both on the same page at the end of the review. Does the employee understand management’s expectations? Is the employee fully aware of their goals and objectives? Has the manager addressed their concerns, and/or provided information or resources to help the employee succeed? Confirming that both parties possess a mutual understanding of the review in its entirety, releases the potential for miscommunication or lack of performance later.

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$50 DISCOUNT FIRST VISIT 760-240-0000 • Fax: 760-240-0996 • gbcpa@glendabaylesscpa.com 23819 Huasna Road, Apple Valley, CA 92307


Apple Valley Chamber of Commerce 16010 Apple Valley Road Apple Valley, CA 92307



Address Service Requested












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♦ Temporary ♦ Contract TEMPORARY CONTRACT ♦ Professional Recruitment SERVICES STAFFING ♦ Clerical ♦ Labor




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YOUR #1Staffing STAFFING ISOLUTION C R Services IN THE 3T!NDREWS$R3TEs6ICTORVILLE #! HIGH DESERT! Your #1 Staffing Solution in the High Desert



www.icrjobs.com (760) 245-8384 (888) 244-5802

SUBMISSIONS Nyesha Loyd, editor, accepts articles for possible newsletter publication. Articles are subject to editing and will be published on a space available basis.The Apple Valley Chamber of Commerce assumes no responsibility for the care or return of submitted materials. DISCLAIMER All reasonable efforts have been made to ensure the accuracy of the information contained in THE BUSINESS SOURCE. The Apple Valley Chamber of Commerce accepts no responsibility for damages arising directly

18484 Highway 18, Suite 150 Apple Valley, CA 92307 760-242-6083 lupe.d@century21fairway.com

or as a consequence of the use or publication of inaccurate information.The opinions expressed by contributors are their own and are not necessarily shared by THE BUSINESS SOURCE, its staff, the Apple Valley Chamber of Commerce or its advertisers. Editorial content is intended as general information and not seen as specific legal or financial advice. For such, readers are advised to consult professionals in the appropriate field. The Apple Valley Chamber of Commerce assumes no liability resulting from advertising contained in this publication.


Profile for Apple Valley Chamber of Commerce

102618 av source newsletter july 2017  

102618 av source newsletter july 2017