The National Wildlife Refuge Association’s has selected Friends of Maga Ta-Hohpi (pronounced Maha-ta-hopie) Waterfowl Production Area (WPA) as their Friends Group of the Year. The Friends of Maga Ta-Hohpi is comprised of 40 members who support the waterfowl refuge located just a few miles west of Huron, SD. Because of federal budget cuts, national wildlife refuges everywhere have been struggling just to keep the doors open. Despite these immense challenges, the Friends of Maga Ta-Hohpi have stepped up to the plate to rise above the challenges and continue to raise money through fundraisers and donations. A new Facebook group is available for Friends groups who partner with the National Fish and Wildlife Service. Friends of NWRs (By Friends) was created to help Friends connect, share, vent shutdown frustrations, and promote ways to advocate for the Refuge System. Thankfully the shutdown is over, but this Facebook group will live on. It provides Friends with another site to discuss the management of their nonprofit organizations and legislative issues. To join the group login into Facebook and go to Friends of NWRs (By Friends). A group administrator will respond to your request.
CONVENTION NEWS The Art of Partnerships: 2014 APPL Partnership Convention & Trade Show, February 23-27, Albuquerque, NM. Details coming soon to www.appl.org.
2014 Convention participants will be offered the opportunity to attend in-depth sessions designed to take a comprehensive look at various topics of interest on Sunday, February 23 before the start of regular convention activities. The sessions offered are: The Nonprofit Business Plan—the Triple Bottom Line Time: 8:00 am - 11:00 am Randy Widera, R.W. Widera Consulting Registration Fee: $90 with attendee registration Developing a plan and set of metrics that focuses your organization on creating the maximum value to: the parks you serve, the people who visit them and your long term fiscal sustainability. Through reviewing and analyzing real-life case studies, participates will compare and identify strengths, weaknesses, opportunities and threats to their organization and learn how to use the traditional business strategies of a: Situation Assessment, Value Proposition, Pro-forma, Market Analysis and Marketing Plan in support of their mission and the parks they serve. Social Media—Oh, the Possibilities! Time: 8:00 am - 11:00 am Beth Pratt, National Wildlife Federation (APPL Registration Fee: $90 with attendee registration Training Corps) Social media. We all have heard of it, some use it religiously. But do we all know the potential of this technological tool to help grow our organization? Join us as we explore different social media outlets and the potential of each. We’ll consider successful examples of fundraising/ revenue, engagement, appeals and sales posts, and learn how to put together a social media plan for any organization size and budget. Communicating is for the Birds Time: 12:00 pm - 2:30 pm Nicki Phelps, Golden Gate National Parks Conservancy Registration Fee: $75 with attendee registration (APPL Training Corps) While representing public lands, communication is our tool of choice. Doesn’t it make sense to practice making yourself understood to as many people as possible? Join Nicki Phelps (Peacock) in this fast
Association of Partners for Public Lands News and Notes