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Reflections on the Anzisha program & Established business leaders to their young selves

PRACTICAL TOOLS TO GIVE YOUR BUSINESS THE PROFESSIONAL EDGE HOW TO Build your own Website Plan your Strategy Manage your Money +Your questions answered

ALL ABOUT Applying for the Anzisha Prize Organizations that support you Programs at the ALA

TOP ENTREPRENEURS Find out Africa’s top youth business owners


LOTS MORE FUN +BRAIN GAMES Try our Quiz Business Idea Game Puzzles


From the Anzisha Prize Manager’s Desk

Prepped for Continental Success

Advice to my 18-year-old self Africa’s top entrepreneurs share notes to their younger selves


Practical steps to kick-starting your entrepreneurial journey 5 Must-dos to get you from learning to earning


How to apply for the Anzisha Prize All you need to know about getting noticed by The Anzisha Prize team


HOW TO Build your own website Get web savvy, build your brand online and increase your income


Throwback: Failure is but a moment in time Budding entrepreneurs reflect on their toughest times


Your ultimate African connection Touch base with the organizations that can support your entrepreneurial journey

Smart people moves HOW TO Hire the people who will benefit your business


Good boss, bad boss What kind of business leader are you?


Prepped for Continental Success How Chukwuwezam Obanor is realising his dream

The advantages of being an Anzisha Fellow All about the support Anzisha provides its entrepreneurs



Dear Zee Anzisha Prize’s brainiac alter ego answers your business FAQs

Strategy demystified HOW TO Plan your business future without the fuss or buzz words www.anzishaprize.org

Meet Musa Kalenga A South African entrepreneur tells us how he made his mark


HOW TO Manage your business finance Practical guide to tallying your dollars and cents


HOW TO Balance your business and your social life Managing the trade-offs of owning a business and having a life

About African Leadership Academy HOW TO Apply, and more


Games and puzzles The CEO’s Dictionary


Quiz time Discover what type of entrepreneur you are



Anzisha’s Young Entrepreneurs Spotlight!

Guess the entrepreneur? See if you can identify these famous entrepreneurs in our fun throwback to when they were young



Get your Game on: The Business Idea Flex your business planning muscles, play this fun game!


Celebrating 10 Years of ALA A timeline of the Academy’s achievements www.anzishaprize.org


The Anzisha Review Corner Our recommendations for what to read, watch and listen to


The Anzisha Throwback Challenge Letter from my future self: Share yours!


The Anzisha team believes in the capability of African youth to meaningfully impact economic outcomes for themselves and other youth. This talented team stems from varying backgrounds including business, consulting, entrepreneurship, economics and program delivery. They are united by one thing: A passion to ignite the African youth entrepreneur support ecosystem to drive positive outcomes for Africa’s unsung young entrepreneurial heroes.



Grace Kalisha

Lerato Mdluli Youth Entrepreneur Support Manager

Josh Adler

Melissa Mbazo Anzisha Prize Associate

Sihle Magubane Ecosystem Engagement

SUPPORTED BY Mastercard Foundation African Leadership Academy LEARN MORE www.anzishaprize.org Tel: +27 11 699 3000 prize@anzishaprize.org www.facebook.com/anzishaprize Keep up with Anzisha on social media: F facebook.com/anzishaprize • T @anzishaprize •


@anzishaprize www.anzishaprize.org

From the Anzisha Prize Manager’s Desk This is the African youth entrepreneur’s moment! It is your time to be visible, to be emulated, and to make a meaningful impact on our economies. How do you do this? By contributing to economic growth, and providing jobs in environments where options are limited.

YOU CAN MAKE A DIFFERENCE A large proportion of our youth are unemployed or underemployed. This challenge will only escalate with time as our continent’s population continues to increase rapidly. A job provides more than a source of income to meet everyday needs; it also provides mental and physical security, as well as a purpose that ensures an individual lives a productive life that contributes to both family and society. Governments and corporates do not have enough jobs to sustain everyone. The next frontier for youth is in the small business sphere. I am increasingly in awe of what entrepreneurs achieve as they grow their ventures from fledgling start-ups to established drivers of economic and social contribution. This is particularly challenging for those who have little support and resources. Entrepreneurship takes herculean effort and is not for the faint of heart. It requires passion, discipline, persistence, leadership skills to grow the venture, and grit to mobilize the resources and networks that take it to greater heights.

funding, support and recognition for their efforts. The Anzisha Prize support program offers an accelerator camp to define foundational business value drivers, and ongoing support to achieve people-driven growth through initiatives that create a sustainable business engine within the venture. This issue of The Anzisha Effect magazine is targeted specifically at the unsung young entrepreneurial heroes of Africa. In this issue, we share information that will enable entrepreneurs to reflect on their journey, we share tips for entrepreneurial success, and stories from other entrepreneurs whose journeys they can learn from.

THE TIDE HAS TURNED AND THERE IS A GROWING WAVE OF AFRICAN YOUTH WHO ARE WORKING TOWARDS CREATING SOLUTIONS TO THE EMPLOYMENT PROBLEM If you are reading this magazine, you are likely an entrepreneur, an entrepreneurship enthusiast, or a contributor to the ecosystem that supports Africa’s entrepreneurs. We commend you and trust that you will be inspired and motivated by the many different stories shared in this issue. Learn more about us and access resources at www.anzishaprize.org. Yours in the spirit of entrepreneurship,

The Anzisha Prize is particularly invested in the success of entrepreneurs navigating this tough process. The Prize offers youth www.anzishaprize.org

Grace Kalisha





Start early and have patience: it will take longer than u anticipated but it will be all right in the end. Anzisha Prize @anzishaprize Hi @ethelcofie If you could time travel, what business advice would you tell yourself at 18? #anzishaprize #youthentrepreneurship Retweets




10:45 AM - 27 June 2017 1



Tech entrepreneur: Africa & Europe, Founder @edeltechnology @womentechAfrica . Board of Advisors Amoss(SA) and @WashFellowship Fellow #technology by Melissa Mbazo

Anzisha Prize @anzishaprize • 22h

Anzisha Prize @anzishaprize • 22h

Hi @Crispin_Russell, we know some 18 year old entrepreneurs, what advice would you give them based on your experiences when you were younger?

Hi @SwaadyM. If you could time travel, what business advice would you tell yourself at 18? #anzishaprize #youthentrepreneurship



Crispin Russell



Swaady Martin



Replying to @anzishaprize

Replying to @anzishaprize

Never give up on your dreams. If you are passionate and have a great product you will succeed.

Map your skills development journey to aquire what is necessary to achieve your dreams which also help to be patient in the process

8:36 PM - 26 June 2017

3:49 PM - 27 June 2017

CRISPIN RUSSELL Entrepreneur, mountain biker, dad and husband to an awesome family, who has passion for craft beer.

Samuel Malinga



Becoming an #Entrepreneur doesn’t require one to have a degree, it calls for boldness and focus on turning challenges into opportunities. Anzisha Prize @anzishaprize @MalingaSamuel What do you wish someone had told you about entrepreneurship when you where 18? #anzishaprize #youthentrepreneurship Retweets





SAMUEL MALINGA MD @SanitationAfri Ltd, #UNYoungLeader, #Sludge enthusiast, #Youth Advocate.


Founder & CEO, YSWARA. Living in the present, a happy, loved-filled, soulful & healthy life. Believe in the oneness of humanity. I love therefore I am.

Anzisha Prize @anzishaprize • 22h

Hi @SanguDelle! If you could time travel, what business advice would you tell yourself at 18? #anzishaprize #youthentrepreneurship 1



@SanguDelle Replying to @anzishaprize

the difference between great ideas and great businesses lies in the execution. be relenlessly focused on your execution. talk less, do more 3:54 PM - 30 June 2017

8:36 PM - 26 June 2017 2



SANGU DELLE Entrepreneur | Investor | Activist www.anzishaprize.org


Use the Anzisha Business Model Canvas. The Business Model Canvas is a tool that helps you to determine a need in your community and how to address it through business creation. The canvas helps you choose to address a social need or regular need. It offers an easy way to get started and transition from an idea to creating your business. The canvas can be found on page 30.

2. Get feedback. Now that you have an idea of the kind of business you would like to start, seek feedback. Ask the people around you, especially entrepreneurs, leaders in the sector, mentors and close friends what they think of your idea. They will provide an additional perspective based on their experience and on their understanding of who you are and what you are capable of. 3. Modify your business plan. Now that you have a clear plan and some feedback, modify your business plan. This should give you a stronger model than what you started with because of the input your support system has provided. 4. Get started with the business essentials. Create your product or service, on the understanding that it will not be perfect. This step is one of the most crucial because it is here that you go from imagining and dreaming, to doing. How your product is received is a part of the process. At this stage your response to this feedback is equally important. It will determine whether you are prepared to take constructive criticism and grow and whether your customers or stakeholders will be satisfied with you and your venture.

by Fanta Traore www.anzishaprize.org

5. Seek out support. Now that you have a prototype and experience, get support from organizations that assist youth with start-up ventures. Organizations like Junior Achievement Africa and Impact Hub provide incubation resources for businesses, and can help you connect with funders and other entrepreneurs who as committed and motivated to succeed as you are.



by Grace Kalish


Every year Every we select year we 15 select Anzisha 15 finalists Anzishawhom finalists we whom work we work closely with closely to help withgrow to help andgrow scaleand their scale businesses their businesses

WHO CAN WHO APPLY CANFOR APPLY THEFOR THE ANZISHA ANZISHA PRIZE? PRIZE? Apply next year in Apply February next year if: in February if: 1. You are between 1. You 15 are andbetween 22 years15 oldand with 22an years ID old with an ID document or Passport document to present or Passport as evidence. to present as evidence. 2. You must be a2.national You must of an beAfrican a national country of anwith African a country with a business based in business Africa for based African in Africa customers for African or customers or beneficiaries. beneficiaries. 3. Your business3. must Your bebusiness up and running. must be The up and Anzisha running. The Anzisha Prize is not for great Prize ideas is notorforbusiness great ideas plansor– business you plans – you must be able tomust prove beit.able You tohave prove time it. to Youget have time to get s t sa tr at re td e d now and have now tangible and results have tangible to shareresults beforeto share before applications open. applications open. 4. Your business,4.invention Your business, or social invention project or can social be inproject can be in any field or industry any field (science or industry and technology, (science and civil technology, civil society, arts andsociety, culture,arts sports, and etc.). culture, Anysports, kind ofetc.). Any kind of venture is welcome venture to apply. is welcome to apply. 5. Individuals who 5. apply Individuals must who be one apply of the must founding be one of the founding members of a members business (for of aexample businessif (for 2 orexample 3 if 2 or 3 co-founders haveco-founders started a business have started together). a business One together). One






Your business or Your project business will beorjudged projecton will thebe following judged on 5 criteria: the following 5 criteria: A running business: • A running Is the venture business: established, Is the venture withestablished, customers and withbeneficiaries? customers and Does beneficiaries? the ventureDoes the venture deliver value to said deliver beneficiaries value to said andbeneficiaries customers? and customers? Founder-led: •Is the Founder-led: venture ledIsand the managed venture led byand the managed founder? by the founder? Impact: Has the • venture Impact: demonstrated Has the venture any demonstrated impact on the any local impact community? on the local community? Scalability: If •theScalability: venture is aIf for-profit the venture business, is a for-profit does it business, earn revenues does and it earn does revenues it have and potential does it tohave potential to increase revenue?increase If the venture revenue? is aIf not-for-profit the venture isenterprise, a not-for-profit does it enterprise, reach beneficiaries does it reach andbeneficiaries does it and does it have the potential have to reach the potential many more to reach beneficiaries? many more beneficiaries? Job Creation:• Has Job theCreation: venture created Has the any venture jobs created and does any it jobs haveand the does potential it have to create the potential more high to create more high quality jobs? quality jobs?

To be selected asTo one be of selected our Anzisha as oneFellows, of our Anzisha you must Fellows, demonstrate you must thedemonstrate two following the qualities: two following qualities: Venture leader: • Venture Are you leader: the leader Are of you your theventure leader and of your do venture you drive and both do venture you drive strategy both venture and strategy and operations? operations? Commitment:• Do Commitment: you spend at Doleast you 20 spend hours at aleast week20orhours morea on week yourorbusiness more onand your will business you and will you continue to do socontinue after selection? to do so after selection?


1. Monetary Reward 1. of Monetary a sharedReward amountofofa $100 shared 000 amount of $100 000 2. Access to a world-renowned 2. Access to aEntrepreneurial world-renowned Leadership Entrepreneurial curriculum Leadership and training, curriculum with the and potential training, with for further the potential for further investment based on investment engagement based and onperformance, engagement worth and performance, $2 000 worth $2 000 3. Consulting and3. mentorship Consulting services and mentorship worth $2 500 services worth $2 500 4. Global speaking4.events Global or speaking Experts inevents Residence or Experts support in Residence worth $2 000 support worth $2 000 5. Regional Indabas 5. across Regional the Indabas continent across worth the $1continent 000 worth $1 000 6. Equipment to the 6. value Equipment of $500 to the value of $500 7. Access to the African 7. Access Leadership to the African Academy Leadership network Academy network

The Advantages of being an





The Anzisha Business Accelerator Camp marks the beginning of the Anzisha Experience and is an introduction to the Youth Entrepreneur Support Unit (YES-U) at African Leadership Academy, which provides business and entrepreneurial support to all Anzisha Fellows.

A glamorous night of celebration of Africa’s youngest entrepreneurs in our flagship Awards Gala event. Anzisha Finalists showcase their work at the Anzisha Gala Expo, to guests who include business leaders, professionals, business support organisation leaders, policy makers and corporate buyers who present strong networking opportunities for the finalists.

All Finalists come to African Leadership Academy’s Johannesburg campus for two weeks of immersive business training, coaching, mentorship and networking. The finalists experience ALA’s Entrepreneurial Leadership curriculum and receive skills and tools to enable venture growth whilst building strong lifelong relationships with each other, partners and ALA


The event is broadcast worldwide via live streaming as a beacon for other youth, and to enable the communities from which the finalists hail to join in the celebration. At the Prize Night, the grand prize winner of $25 000 is announced. www.anzishaprize.org



Anzisha Fellows receive customised, business stage-based business consulting services designed to grow their businesses organically and prepare them for external investment. Working with subject and industry expert consultants around Africa, YES-U offers an 8 -month incubation and acceleration program with direct and indirect support provided.


Because Anzisha Fellows are exemplary young business leaders, we believe they should serve as a voice for their peers at various speaking engagements and conferences. Through this program, we provide Fellows with opportunities to contribute to Thought Leadership about their industry and youth entrepreneurship in Africa whilst growing their global network and venture growth opportunities www.anzishaprize.org


Ever wanted to ask an expert about a specific business issue you were encountering? The EiR program allows Anzisha Fellows the opportunity to not only ask the expert, but to be taught by them and also engage in 1-on-1 consultation and mentoring sessions. Recently, Zanele Modiba of The Alternative engaged 19 Fellows over 3 days on Disruptive Marketing, and provided them with the tools to do it.


The Inaugural Annual Anzisha Prize Entrepreneurship Conference (APEC) was held in Mauritius in 2017, bringing together local entrepreneurs, Anzisha Fellows and ALA Alumni entrepreneurs for four days of learning and business networking. This year’s theme, “Relevant. Networked. Investible.” saw a gathering of 20 young entrepreneurs.








People are generally convinced that creating a website is difficult. This may have been true once but the internet offers many quick tips, processes and templates that make it easy to do so on your own. The Anzisha Prize recently encouraged young entrepreneurs they work with to learn how to create their own websites to give them creative control of their brand and their message. Creating your own website is also useful when you have a limited budget.

Here’s how to develop your website: 1.

c 2. G



Purchase a domain name A domain name is the official address for your website. This is the first step to creating a website because this is the name that everyone will associate with your brand. An example would be www.notarealname.com. It is important to find a name that is available, catchy and memorable – and relates to your brand. Domain names vary from $10-$30 for 1-10 years. A domain name a n be purchased on websites such as www.godaddy.com and www.afrihost.com. Register on a web hosting platform Once you have purchased a domain name, it is important to rent space on the internet. This is called hosting; websites such as o Daddy, Bluehost and Afrihost provide this service. Hosting websites are able to take you through the process of registering your website. Some hosting sites allow you to purchase a domain and host your website at the same time. Hosting is the service that connects your site to the internet. The hosting site you choose will allow you to manage your website settings through a web hosting login. Choose a site building platform and install it Most site hosting websites come with the option of a website building platform such as WordPress, Drupal and Joomla. This platform will offer you various theme templates and tools that will allow you to start creating your website. This will be in the form of themes, colors, and settings etc. WordPress is the most popular tool because it is user friendly and has many options in the o r m of templates.


Log on to your wordpress dashboard Once you have selected a site-building platform such as WordPress, you can login to the dashboard. Access to the dashboard allows you to edit the website so that it looks the way that you want it to.


Choose a theme/template for your site Once you have logged in to the WordPress Dashboard, you can select a theme for your website. WordPress allows you to either select one of their many free themes, or you can buy your preferred design at Envanto Market from about $50 up. It is advisable to look around for themes that might appeal to you before deciding on a free theme.


Edit your website


Install Plugins: Plugins are software components that add a specific feature to an existing program such as WordPress. For example, you can download calendar plugin that allows you to add a special calendar to your website. Install Beaver Builder: Beaver Builder is an editing software tool that allows you to edit your website from the r o n t end with a user-friendly interface. Use Canva for graphics: Canva is a free graphic design tool that allows you to design images for your website. Use OptInMonster: This is the best lead-generation plugin for WordPress; it allows you to create and integrate highly effective email signup forms on your website. It also allows you to add pop ups and quiz software.

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is a learning curve by Sihle Magubane

“I have not failed, I have just found 10 000 ways that won’t work.” Inventor Thomas Edison may sound paradoxical, but celebrating failure is the hallmark of success. Failure teaches you new things about yourself, your business and perhaps gives you a new perspective on life in general – this is defined as failing forward. It’s guaranteed. As an entrepreneur, you will experience failure on some level. This is one of the biggest lessons that almost all successful entrepreneurs will share. Indeed, failing is an unpleasant experience, but it must serve you, as some Anzisha fellows and other famous entrepreneurs have demonstrated. 1. Sometimes your business model won’t work. Adapt it. Be humble enough to admit when something just doesn’t work. This is something a lot of people struggle with – admitting you were wrong. Chukwuwezam Obanor, 2014 Anzisha fellow and founder of PrepClass, first founded two e-commerce start-ups which failed to get off the ground. Once he and his business partner, Olumide Ogunlana, founded PrepClass, they knew they were onto something. PrepClass started as an online platform that offered past exam papers for students in Nigeria to access as they were preparing for exams. Chukwuwezama and Ogunlana soon realized that this was not sufficient. Students needed more in order to do well in their exams. Taking these learnings, PrepClass began offering tutoring services that students and parents can book through the online platform, which has proven a major success. Today, PrepClass is expanding to Port Harcourt and Abuja and is looking to scale into other African countries.

Founder Issam Darui, a 2016 Anzisha Fellow, says: “I have only created one venture in my life, and there have been many experiences of success and failure. I never liked the experiences where I succeed at first try – it felt like I was too lucky. I like the experiences where I failed and tried again.” Lagare.ma is one such example. It took two years to get off the ground. The Ministry of Transport and Government were the toughest to convince of the innovation – yet, the business could not operate without their buy-in. It took Issam two years of persistence to finally get these stakeholders to cooperate. Issam says that he needed to go beyond having a great product. “I had to educate my market, partners, customers, and it was difficult, but not impossible.” That investment in educating stakeholders has paid off. In 2016, Lagare.ma was invited to contribute to the 2020 Vision of the Ministry of Transport, who are now firmly in Lagare.ma’s corner.

2. Sometimes it will feel like you are failing when you are not. Lagare.ma is an online platform that simplifies travel in Morocco. It’s the ideal place to find, compare and buy intercity bus tickets online, serving more than 150 national destinations and 7 international destinations. www.anzishaprize.org

Motivational coach Zig Ziglar famously declared: “Failure is an event, not a person.” You decide whether you have failed 10 thousand times, or found 10 thousand ways that won’t work.




by Sihle Magubane by Sihle Magubane

Each person’s Each entrepreneurial person’s entrepreneurial journey is marked journey is marked with opportunities with opportunities and challenges and that challenges are that are unique to their unique business to their and business industry. and However, industry. However, one thing all one entrepreneurs thing all entrepreneurs have in common haveisin common is the need for support the need and for resources support and thatresources enable that enable your businessyour to succeed. business The to succeed. Anzisha The PrizeAnzisha Prize presents a snapshot presentsofa the snapshot organisations of the organisations that that offer various types offerof various support types wherever of support you are wherever on you are on your entrepreneurial your entrepreneurial journey. journey.




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1. SOUTH AFRICA 1. SOUTH AFRICA Organisation: The Anzisha Organisation: Prize The Anzisha Prize Support provided: UpSupport to $100provided: 000 in cash Upprizes to $100 and 000 incubation in cash prizes fellowship and incubation fellowship Eligibility: Africans between Eligibility: 15-Africans 22 yearsbetween old with 15a viable 22 years business old with a viable business Website: www.anzishaprize.org Website: www.anzishaprize.org

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Organisation: Allan Gray Organisation: Orbis Foundation Allan Gray Orbis Foundation Support provided: Full Support academic provided: scholarship, Full academic 4-year entrepreneurial scholarship, 4-year and entrepreneurial and personal leadership training personal program, leadership extra-curricular training program, support, extra-curricular mentorship support, mentorship and access to an exclusive and access venture to capital an exclusive fund upon venture graduation. capital fund upon graduation. Eligibility: Grade 12 or Eligibility: first-year Grade university 12 or students first-year atuniversity selected institutions, students at selected institutions, must be a citizen of South must be Africa, a citizen Namibia, of South Botswana Africa,and Namibia, Swaziland, Botswana 22 and Swaziland, 22 years or younger at the years time orof younger applying. at the time of applying. Website: www.allangrayorbis.org Website: www.allangrayorbis.org

2. ZIMBABWE 2. ZIMBABWE Organisation: Act in Africa Organisation: Act in Africa Support provided: Three-week Support provided: training program Three-week for US$5.00, training program mentorship, for US$5.00, mentorship, acceleration and potential acceleration seed funding. and potential seed funding. Eligibility: Open to allEligibility: with demonstrated Open to allentrepreneurial with demonstrated interest entrepreneurial interest Website: www.actinafrica.com Website: actinafrica.com

3. CAMEROON 3. CAMEROON Organisation: Youth Business Organisation: Cameroon Youth Business Cameroon Support provided: Business Support support, provided: events Business and networking support, events and networking Eligibility: Start-up entrepreneurs Eligibility: Start-up with a entrepreneurs specific interest with in young a specific andinterest in young and female entrepreneursfemale entrepreneurs Website: www.youthbusinesscameroon.org Website: www.youthbusinesscameroon.org

7. UGANDA 7. UGANDA Organisation: Enterprise Organisation: Uganda Enterprise Uganda Support provided: Offers Support a number provided: of programs Offers a number including ofaprograms 5-day training including a 5-day train program, mentoring, program, and financial mentoring, literacy and programs financial literacy programs Eligibility: Specific to Eligibility: each program Specific to each program Website: www.enterprise.co.ug Website: www.enterprise.co.ug

8. SUDAN 8. SUDAN Organisation: Innovation Organisation: and Entrepreneurship Innovation and Community Entrepreneurship Community Support provided: Networking Support provided: events and Networking entrepreneurship events and training entrepreneurship training programs programs Eligibility: Start-up entrepreneurs Eligibility: Start-up and young entrepreneurs learners for and theyoung Start-up learners for the Start-up Juniors program Juniors program Website: www.iec-su.org Website: www.iec-su.org

4. NIGERIA 4. NIGERIA Organisation: Tony Elumelu Organisation: Foundation Tony Elumelu Foundation 9. MOROCCO Support provided: Training, Support mentorship, provided: Training, access tomentorship, professionalaccess networks, to professional networks, 9. MOROCCO Organisation: Maroc Numeric Organisation: FundMaroc Numeric Fund business plan development, business seed plancapital development, of $10 000 seed and capital enterprise of $10 000 and enterprise Support provided: Venture Support capital/financing provided: Venture capital/financing development toolkits.development toolkits. Eligibility: Invests in high Eligibility: potential Invests newintechnology high potential start-ups new technology in in Morocco start-ups in in Moro Eligibility: Applications Eligibility: are welcome Applications from African are welcome entrepreneurs from African in the entrepreneurs ideain the ideaWebsite: www.mnf.ma Website: www.mnf.ma to growth- phase of their to growthbusiness. phase of their business. Website: www.tonyelumelufoundation.org Website: www.tonyelumelufoundation.org

5. ETHIOPIA 5. ETHIOPIA Organisation: CordaidOrganisation: Entrepreneurship Cordaid Support Entrepreneurship Center Support Center Support provided: Facilitate Supportnetworking provided: Facilitate and peer networking learning; offers andtraining, peer learning; offers training, mentoring and coaching mentoring and referrals and coaching to other and professional referrals to business other professional business development servicesdevelopment for entrepreneurs services for entrepreneurs Eligibility: ProductiveEligibility: SMEs withProductive growth potential SMEs with in Addis growth Ababa. potential in Addis Ababa. Website: www.cordaid.org Website: www.cordaid.org

10. ALGERIA 10. ALGERIA Organisation: AgenceOrganisation: Nationale deSoutien Agence Nationale à lemploi-des deSoutien Jeunesà (ANSEJ) lemploi-des Jeunes (ANS Support provided: Funding, Support support, provided: training Funding, and support, advice for training young and advice for young entrepreneurs entrepreneurs Eligibility: Open to youth Eligibility: entrepreneurs Open to in youth Algeria entrepreneurs in Algeria Website: www.ansej.org.dz Website: www.ansej.org.dz

11. GHANA 11. GHANA Organisation: MEST (Meltwater Organisation: Entrepreneurial MEST (Meltwater School Entrepreneurial of Technology)School of Technology) Support Provided: Fully Support funded Provided: 12 month Fully training funded program, 12 month seed training funding program, seed fund 6. EGYPT 6. EGYPT and incubator services and incubator services Organisation: Yomken Organisation: Yomken Eligibility: Software start-ups Eligibility: who Software have degrees start-ups in who any field haveand degrees in any field and Support provided: Financial, Supportcollaboration provided: Financial, or marketing collaboration supportor people marketing who support people who entrepreneurial and/or entrepreneurial corporate work and/or experience; corporate applicants work experience; must be from applicants must be have brilliant ideas forhave innovative brilliantproducts. ideas for innovative products. or South Nigeria, AfricaKenya or South Africa Eligibility: Open to entrepreneurs, Eligibility: Open product to entrepreneurs, designers and product other innovators. designers and other innovators. Ghana, Nigeria, KenyaGhana, Website: www.meltwater.org Website: www.meltwater.org Website: www.yomken.com Website: www.yomken.com



12. MOZAMBIQUE 12. MOZAMBIQUE Organisation: MaputoOrganisation: Living Labs Maputo Living Labs Support Provided: Incubation Support Provided: services Incubation services Eligibility: Have an existing Eligibility: start-up Have an existing start-up Website: www.maputolivinglab.org Website: www.maputolivinglab.org


14. ANGOLA 14. ANGOLA Organisation: KiandaOrganisation: Hub Kianda Hub Support Provided: Co-working Support Provided: space, consultancy Co-working services, space, consultancy web and appservices, web and app development development Eligibility: Entrepreneurs Eligibility: with existing Entrepreneurs businesswith existing business Website: www.kiandahub.com Website: www.kiandahub.com



15. KENYA 15. KENYA Organisation: Keroche Organisation: Foundation Keroche Foundation Support Provided: Mentorship Support Provided: and business Mentorship supportand overbusiness one yearsupport over one year Eligibility: Applicant must Eligibility: be aged Applicant between must 21 be andaged 35 years between with 21 a and 35 years with a registered business orregistered project that business has been or project operational that has for more been operational than 3 for more than 3 consecutive years. Theconsecutive applicant must years.own The and applicant control must the business, own and control in any the business, in any field or industry, but which field ormust industry, generate but which an annual mustincome generate of an more annual thanincome of more than KShs 10 Million and have KShsthan 10 Million five permanent and have than employees. five permanent employees. Website: www.kerochefoundation.org Website: www.kerochefoundation.org

16. SENEGAL 16. SENEGAL Organisation: Centre Organisation: de Jeunes Dirigeants Centre de D’Entreprise Jeunes Dirigeants (CJD) D’Entreprise (CJD) Support Provided: Two-day Support training Provided: programs Two-day training programs Eligibility: Business owners Eligibility: under Business the ageowners of 45 under the age of 45 Website: www.cjdsenegal.org Website: www.cjdsenegal.org

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17. TANZANIA 17. TANZANIA Organisation: Business Organisation: and Entrepreneurship Business and Support Entrepreneurship Tanzania (BEST) Support Tanzania (BEST) Support Provided: Business Support management Provided: Business training, management consultancy,training, gender consultancy, gender awareness and provision awareness of credit and provision of credit Eligibility: Small-scaleEligibility: entrepreneurs Small-scale based entrepreneurs in Tanzania based in Tanzania Website: www.best-tz.org Website: www.best-tz.org

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18. ZAMBIA 18. ZAMBIA Organisation: Bongo Organisation: Hive Bongo Hive Support Provided: Offers Support a pre-accelerator, Provided: Offers accelerator a pre-accelerator, and incubation accelerator and incubation program program Eligibility: You will need Eligibility: to be atYou least will inneed the ideation to be atphase least in ofthe your ideation business phase of your business to join the pre-accelerator to joinprogram. the pre-accelerator The 3-month program. accelerator The and 3-month the accelerator and the invite-only incubationinvite-only programs incubation are open toprograms entrepreneurs are open withtoexisting entrepreneurs with existing start-ups. start-ups. Website: www.bongohive.co.zm Website: www.bongohive.co.zm

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13. MADAGASCAR 13. MADAGASCAR Organisation: HabakaOrganisation: Madagascar Innovation Habaka Madagascar Hub Innovation Hub Support Provided: Co-working Support Provided: space, incubation Co-working services space,and incubation events services and events Eligibility: Entrepreneurs Eligibility: with existing Entrepreneurs start-upswith existing start-ups Website: www.habaka-madagascar.org Website: www.habaka-madagascar.org

19. BENIN 19. BENIN Organisation: Start-up Organisation: Corner Start-up Corner Support Provided: Co-working Support Provided: space and Co-working business consulting space andservices business consulting services Eligibility: Start-up entrepreneurs Eligibility: Start-up entrepreneurs Website: N/A Website: N/A


20. BURKINA FASO 20. BURKINA FASO Organisation: Youth Gain Organisation: Youth Gain Support Provided: Incubation, Support Provided: mentoring, Incubation, monitoring, mentoring, support, think monitoring, tank support, think tank services services Eligibility: Start-up entrepreneurs Eligibility: Start-up based entrepreneurs in Burkina Fasobased in Burkina Faso Website: www.youthgain.org Website: www.youthgain.org

21. RWANDA 21. RWANDA Organisation: Think Rwanda Organisation: Think Rwanda Support Provided: The Support 6-month Provided: program The empowers, 6-month supports, program empowers, and funds supports, and funds exceptional technology exceptional entrepreneurs technology to fast-track entrepreneurs the launch to fast-track of innovative the launch of innovative digital solutions in Africa. digital solutions in Africa. Eligibility: Tech start-ups Eligibility: available Tech forstart-ups a trainingavailable programfor inaKigali training if selected. program in Kigali if selected. Website: www.think.rw Website: www.think.rw



African Leadership Academy

Global Scholars Program




AFRICAN LEADERSHIP ACADEMY’S GLOBAL SCHOLARS PROGRAM IS A THREE-WEEK SUMMER PROGRAM FOR TEENS AGED 13-19 The program offers two different sessions that provide premier international summer camp experiences for teens from around the world. Explore Africa is a ten-day service and adventure program for teens aged 13-15. Engage Africa is a three-week leadership and social entrepreneurship program for teens aged 16-19. For more information and to apply, go to www.alasummer.org

African Leadership Academy

Global Scholars Program

F ALAGSP I alagsp

PREPPED FOR CONTINENTAL SUCCESS Anzisha Fellow Chukwuwezam Obanor is surging forward with an audacious business growth plan by Melissa Mbazo

Chukwuwezam Obanor was 21 when he started PrepClass in 2013 with his co-founder Olumide Ogunlana. Initially, Prepclass was a test prep platform that prepares students for local tests and exams; it has since evolved to recruiting tutors to assist students in areas of difficulty and to train them to acquire various skills. Chukwuwezam has a strong background in education, with his family having run a group of schools for over 25 years. While studying Electrical Engineering at the University of Lagos in 2012, he worked as a Google Africa intern and a senior online marketing specialist at Rocket Internet's Jumia Nigeria. His background in education, along with the new relevant skills he gained from these internships proved invaluable in his quest to leverage the internet to create a profitable venture. Since his selection for the Anzisha Prize in 2014, Chukwuwezam’s team has grown from two individuals working from their apartment to a team of 17 with three departments in Nigeria. In 2014, the company had a database of 300 tutors; today, it stands at 18 000 prospective tutors. The team has provided an income stream to over 500 tutors, generating over USD 240,000 in new income. The tutor workforce composition is about 55% female and 45% male, therefore giving opportunities to women who tend to be marginalised in Nigerian society. www.anzishaprize.org


Chukwuwezam attributes his enterprise’s success to his team’s tenacity and building his company with a client-centered focus. PrepClass is passionate about bringing the very best education to their clients. Their primary focus has always been ensuring that they only recommend the best 1% of tutors in Nigeria so they continue to enjoy increased patronage from existing clients who recommend them to friends. This, coupled with an easy-to-use web platform, has led to many referrals. In essence, creating a product that meets its client’s needs has been a key factor in their success. Two years after running the tutor marketplace model, Chukwuwezam developed a theorem that would ensure their company’s growth and expansion across Africa. The theorem is hinged on 4 major fulcrums: technology, city-city scale approach, monitoring academic impact and strategic partnerships: 1. Technology: PrepClass is the largest tutor agency in Nigeria, with over 230 active client-tutor relationships in Africa; 2 000 physically interviewed tutors, more than 18 000 registered tutors and over 800 clients in just 2 years. The company’s ability to manage such a clientele rests on the its technology, especially when it comes to database management, billing and matching client and tutors. To meet their goal of becoming the biggest edtech brand in Africa, he estimates the company would have to grow to over 20 000 active tutor relationships across the continent by 2020. To achieve this scale would require investing heavily in technology to provide clients with more details about the tutor, match tutors with clients, the billing process, feedback process and accurate rating and review of tutors’ performance. 2. City-city scale approach: Chukwuwezam’s approach is to refine the replicable model and expand one city at a time. They operate in three Nigerian cities: Lagos, Abuja and Port-Harcourt. PrepClass understands that the tutor marketplace model may not be viable in all cities. They hope to scale according to the environment of each city and country’s needs and capabilities. 3. Monitoring academic impact: Over 90% of the tutoring requests received by PrepClass are academia- related, either for students who are preparing for an exam or for students with a particular weakness. PrepClass aims to ensure at least 75-90% of their clients are able to achieve their academic goals. He estimates that the company can sustain a client retention rate of 90% and increase the client’s lifetime from 6 months (currently) to 9 months.

Age: 24 Venture Name: PrepClass Anzisha Fellowship Selection Year: 2014 Website: prepclass.com.ng

4. Strategic partnerships: Fostering and maintaining relationships with bodies, organisations and societies that have direct contact with parents. Chukwuwezam’s vision is to grow PrepClass into the biggest Edtech brand in Africa by 2020. Their goal to expand to over 15 African cities, with over 20 000 active client-tutor relationships – given the organisation’s current growth trajectory, the team is confident these targets are achievable.



Up close and



1. How do you and your business partner deal with disagreements? We argue and disagree a lot because we tend to have different views. In some cases we resolve such arguments by drawing parallels where available, like: ‘what did Person or company XYZ do in this position?’ Sometimes we come up with a ‘pros and cons’ list and other times we seek third party opinions. The most important thing is that we do not involve our egos in such arguments; we’ve both been wrong or right a fair number of times so we aren’t too proud to admit when we are wrong. 2. What motivates you to get up and work every day? The picture I have of the future I want for myself, and the future I want for my company. We aren't where I want us to be, but every day is a step in that direction. 3. What music do you listen to when you are having a bad day? Hmm... bad days... I love my Naija music, any day or time, good or bad – plus the vibrant beats tend to cheer one www.anzishaprize.org

up. 4. If you could give all young entrepreneurs a super power, what would it be? Courage. An infinite amount of it. In Nigeria, we have many challenges especially in infrastructure; why aren’t young people challenging policies that stop development or engaging government to enter private public partnerships or raising money to solve our road problems or power or housing? Most young people don't think they can; they want these problems solved but they don't have the courage to see themselves as the ones to solve them. One of the things I've learned trying to build a company right after school is that if you have a big enough dream, the courage to chase it and the humility to accept that you need other people's help, resources will gravitate towards you. What you lack in experience can be met by getting an older partner, funds can be raised, and today you can always shoot someone a mail or LinkedIn and work your way into their network. The one thing that starts and ends with you as the entrepreneur is your vision and the courage to chase that vision and I tell myself the same


Our resident business experts answers your FAQs

by Fanta Traore

The Anzisha Prize program, supported by Mastercard Foundation and ALA, has years of collective experience and expertise in supporting young entrepreneurs to becoming globally recognised successes. Our resident Business expert Zee is no exception. A young business owner who was recently selected for Anzisha, Zee has attended many expert sessions and has learned quite a bit about strengthening his business, so is perfectly placed to share his knowledge to other young rising stars on the continent. Q: How do I know if my product or service has reached its maximum potential? A: Meeting your maximum potential in a market that is constantly changing is highly unlikely. Think about companies like Facebook or even your favorite store – the products and services they offer constantly change, because the target market demands it and because of the competition other businesses provide. In order to best answer this question, one must explore the answers to a series of questions: 1) Who is my target market and what are their needs? 2) Am I meeting their needs the best I can? If not, are there others in my field with whom I can engage so we can collectively meet their needs? 3) Who are my competitors and what are they doing? What are they not doing? Answering the above questions may help you to understand where your business stands. Q: Why should I hire more employees when I am capable of doing all the tasks needed to run my business efficiently?

Q: I have heard that my business needs a budget; why is a budget important – and is it important even for small businesses and NGOs? A: A budget is a detailed estimate of how a business expects to raise income and how it expects to spend it, in a given period of time. It is important for a business to have a budget because it helps the business know how to allocate resources, determine where it is overspending and make adjustments and plan for future growth and expansion. This is not possible without a budget. For example, you could be looking for additional funding for expansion or a project, when all you need to do is reallocate money being spent on other aspects. A budget gives you a clear picture of your business, without needing to wait for the Financial Statements at the end of the financial year. Q: What is the best way to market your business without spending money? A: Know where your customer is and how they communicate. Today, the cheapest form of marketing is to share information on social media platforms such as WhatsApp, Facebook and Instagram.

A: When you are getting started as a young business owner with little capital, it’s hard to believe that hiring more people will be advantageous. But everyone has strengths and weaknesses – and knowing what yours are will enable you to be a better business leader. Truth is, there are some things you are better equipped to do and passionate about doing, while there are other aspects of managing a business that you may struggle with. Hiring a marketing student to work on your marketing operations will yield better results if your strengths lie in customer service or financial administration, for instance. Juggling many tasks often leads to getting just some of them done effectively.



Surround yourself with smart people for smart business

by Sihle Magubane

Hiring employees for your business for the first time can be as daunting as it is exciting. Despite all the hiring challenges that young businesses face, it is important to remember that the people you bring in the early stages of your enterprise determine the kind of business you will have as you grow. IDENTIFY YOUR SKILLS SET AND CAPACITY One of the clearest indicators of growth in a business is the need for extra capacity – when the owner/manager can no longer run and manage operations as effectively as they had before. However, before deciding on what people to bring in and in what capacity, it is critical to ask at least these two questions: What needs to get done? What skills will it take to get those done? This will help you determine the people you need and their level of responsibility. THINK BIG – AND SMALL A longstanding challenge of businesses is finding the right “fit” with company values, culture, etc. Hard skills alone will not guarantee the success of either the individual candidate or the company itself. This is especially true for mission-driven or social enterprises – your employees need enough of a “buy-in” to your mission to stick through the hard times and still give it their best, believing that there are still opportunities for better benefits and greater stability. LEVERAGE YOUR NETWORKS – AND YOUR PEERS Finding the right people to help you along your business journey need not be a painful and drawn-out process: once you have determined your human capital needs – be it for a project or a long-term hire, be practical and leverage your connections. Ask around, among your social and business peers and your wider networks. Get tips and tricks from other entrepreneurs who may have embarked on a similar project before investing in a consultant or independent contractor. Likewise, when employing someone, get referrals from people you trust who may have worked with your prospective hire.

a) Do some daily tasks distract me from focusing on managerial elements of the business? b) Could the tasks or projects that need to be completed be easily and effectively accomplished by a short-term hire or outsourcing? c) Do I lack any skills that are crucial for the successful running of my enterprise that I can’t reasonably learn q u i c k enough to begin adding meaningful value to my business? d) Do I have (or can easily obtain) enough resources to reasonably incentivize skilled people to join my business and Remain in my employ for at least few years?




by Sihle Magubane

Hierarchical, instructional, professional

No one wants to work for an unpleasant boss. Your company’s environment should be as comfortable as possible without compromising professional standards. However, it can sometimes be challenging to find a balance between running your business effectively and being good to your employees.

Works best when: • Employees require a lot of guidance from management to perform daily tasks • Decision-making has to be entrusted to people with a high level of expertise in a functional area • There is a need to set clear boundaries, especially when working with friends or former peers.

We human beings need to connect, share and relate to others – this does not change when building a professional environment. A great way to think about framing your management decisions is the “cool head” and “warm heart” approach – when you act from a cool head perspective, you focus on the distinct, doable and more analytical frame. With the warm heart perspective, you focus on meaning, building personal relationships and community – this combination is necessary in different situations.

Does not work for: • Organisations in dynamic industries or environments where speed to change is necessary to ensure business success • When there is a need for a high level of cross-departmental collaboration, as this approach can encourage competition between departments. • Organisations where there is limited need for highly specialized roles or departments • When client/customer response times

Many entrepreneurs have their friends, families or peers working with them or for them. It is important to be aware that these relationships may affect how other employees perceive fairness, opportunity and communication within the business. In such cases, it is vital to ‘keep a cool head’ when working with people close to you – set clear expectations and have transparent procedures for working and following up on deliverables. At the same time, it is important to take a ‘warm heart’ approach to your work relationships. Get to know the employees in your business: how they work, what their interests are – and let them get to know you too. Employees from some of the well-known start-ups who enjoy a high level of interaction with the Founder or CEO report that it can be motivational. Lastly, ensure that everyone is held to the same standards, yourself included.


Be it employees that have issues with punctuality, or generally need a lot more guidance than others or, on the other hand, you have star employees that you may be seen to be favouring over others. These dynamics are unique to each business, and factors such as the industry you operate in, company culture and structure will influence the constraints within which you work – your actions and decisions affect the rest.




Flat, delegating, personal Works best when: • Your peers or employees can work competently and independently with little or no guidance • Employees are generally tasked with a high level of responsibility within the business • The organization is still small and the founder / CEO can be expected to interact with most employees on a daily basis Does not work for: • Highly specialized roles or environments where it takes longer for a general employee to develop competence in a functional area. • Less experienced or unmotivated employees who require a lot of guidance to perform their daily tasks

Join hundreds of high school students from all over the world for a five-day simulation of the African Union in Johannesburg, South Africa. The African Leadership Academy Model African Union (ALAMAU) is a simulation of the activities of the African Union, in which youth take on the roles of diplomats to design solutions for the challenges Africa faces, and draft policies that will accelerate the growth of the continent. Each year, ALAMAU is created and designed by African Leadership Academy students.

Amina Amina Ndagire (Director-General) ALA Model African Union 2017 shares her experience: For ALAMAU 2017, I was the Director General (logistics team manager) and this gave me the privilege of creating an experience beyond the fundamental knowledge that delegates would gain. My work involved planning trips around Johannesburg, organising events, dealing with finance, media and administration teams. We put delegates in a high-pressure environment; I had the privilege of giving them a good time. And I loved the experience. www.alamau.org info@alamau.org +27 78 644 2649 www.anzishaprize.org

by Lerato Mdluli

Although time-consuming, a business strategy defines the overarching methods you will use to achieve your business goals, helps you plan actual activities and measure the success of your actions. Consider a soccer team, whose goal is to win the match and to maybe achieve a specific score. The methods they will use to win would be different to the methods they would use to achieve a higher than average score. So they need to plan how they will tackle the game to achieve their goal. To do this, they will come up with a strategy, that will guide them on what to do, when to do it, and that will enable them to measure how successful they are in attaining their goal. Should they win, their strategy worked; should they lose, they will have to


adapt their strategy within the game to improve their chances of success, instead of waiting for the game to end. A good strategy is a living document. More than just develop it, you must live it and adapt it as your business and its environment changes. Going into the game without one is like playing just to exercise and not to win. A strategy helps a business become intentional about their successes – and successful businesses will tell you that their success is not by accident, but by design (by strategy). Give your business the same chance at success as the successful businesses that inspire you. Compile a strategy using The Strategy Development Canvas (on the following page, and accessible on our website) to design the way in which you are going to win the game of www.anzishaprize.org

ANZISHA Business Strategy Canvas

Plan the winning methods you will use to achieve business growth and success!

WHO WE ARE Mission: Vision: Values: Strengths: Weaknesses / Threaths: Opportunities:

Why and How do we do what we do? What is the desired end goal? What core principles guide our business practices? What are the strengths in skills, knowledge, tools and resources the business possess? What are the potential internal and external barrier to success What are the opportunities available for business growth?



What are the 3 specific long-term focus areas key to the business’ growth right now? What results do we want to achieve and by when?

Frame your objectives in one sentence using this method: What + How Many + Of What + When E.g. Generate 30 new corporate clients by December 2017

For each strategic objective, what is our chosen method and plan to achieve it? What resources, systems, processes need to be in place to help us achieve it?




What must we do and what must we achieve in the short-term (6-12 months) to ensure that we achieve our overall strategic objectives?

• • • • •

What needs to happen to indicate that we have achieved our goals/objectives? How will we measure it? When will we measure it? Who will do the measuring? How will we report on the results? When do we start?

Musa Kalenga is an enthusiastic entrepreneur who is passionate about using technology to empower the digitally invisible. As CEO and Founder of Bridge Labs, Musa addresses the problem of gaining access to appropriate online tools for entrepreneurs and Small to Medium Businesses (SMBs) by building mobile platforms to support growth in emerging markets. As a respected thought leader in the marketing industry, Musa advises on digital marketing strategy for businesses with his Marketing in a Digital World Executive Programme. He is the author of Ladders and Trampolines.

What made you choose entrepreneurship? I obsess about creating value and contributing towards Africa’s rise to global and economic domination. I also cherish the opportunity to create opportunities for others – especially young Africans. Entrepreneurship affords me this opportunity.

equation to value and appreciate each other's contributions. It is also important because in a journey of a thousand steps, your partner may need to carry you at some point, so ensure that is someone who you can trust and who you would be happy to carry at some point.

What were the biggest challenges you had when starting and building your business? How did you overcome them? Initially it was developing a proof of concept that correctly articulated the first step in our journey and spoke to the vision. In general, finding the correct team or partner is a big challenge, but with my current business, I have been very fortunate.

What was the single, most influential factor in your business’ success? There are two things: Strategic clarity, and networking.

Describe your personal entrepreneurial support ecosystem? Do you think this is valuable to enable success for entrepreneurs? It was my nucleus family and yes, it is a very important part of enabling entrepreneurs to succeed. That’s why it is advisable to start young and reduce the amount of people you may impact negatively if you do not succeed. Although I had done this before, it was in a different life and it was a first for my wife and children. So it is important that I am sensitive to that in order to help them help me succeed. Did you grow your business organically or did you pursue funding? What led to your choice? 90% of it was organic, but we raised a small seed round through my network. It was deliberate because ownership becomes critical later on, so the trick is not to give away too much too soon. Did you go it alone or with a business partner? Why? It was the first time that I started a business with a partner and it was a great decision. The trick with partners is that you need to ensure that you bring complementary skills into the


What is the biggest mistake that you have made as an entrepreneur? What lessons did you learn? Not paying attention to the detail of crucial parts of the business. Underestimating the power of culture in an organization and undervaluing my own potential. What do you think is the best combination of tools, skills and knowledge a young African entrepreneur should have in order to succeed? The technical skills are really important, but should be accompanied by a high degree of curiosity and empathy. The ability to take risks and trust your instinct must be cultivated over time, but is really important. A view of the world – an opinion on things that are important to you and a network of like-minded people. What would you tell your young self about entrepreneurship and business in Africa? You can absolutely do it. You will never have all the answers, but resolve yourself to finding them. What three books would you recommend young African entrepreneurs read? Zero to One, Peter Thiel The richest man in Babylon, George Samuel Clason Ladders & Trampolines, Musa Kalenga


Manage your

Business Finances by Lerato Mdluli

Financial Management is the easiest, and hardest, key task for entrepreneurs. You know you have to do it, yet you think you cannot do it because you don’t have the necessary skills and knowledge. With the right tools and team, managing your finances will be as easy as breathing. An entrepreneur’s reward for their efforts and sacrifice is profit. Yet many do not know how much their reward is or ought to be, because they do not take the time to find out. Proper financial management provides you with information about your business that will allow you to measure the return on your invested sweat and equity capital. It also tells you what you need to know to properly manage and grow your business. It allows you to make informed strategic decisions that will enable you to scale your operations. So how to ease into such a key, seemingly hard task? School yourself. There are many ways to learn how to properly manage your finances. The easiest, cheapest and most accessible may be through taking online courses. There are many free and paid online courses that can help you learn so you too can act like a pro. ALA’s Youth Entrepreneur Support Unit (YES-U) offers them too, at www.anzishaprize.org Apply what you learn. Not following through on what you learn is a useless exercise. Apply what you have learned to your business. You need to intentionally and diligently apply the planning, recording and reporting of your finances. There are tools to make this easy for you. YES-provides access to a FREE online financial management system, although terms and conditions do apply. Get the necessary support. Most importantly, you need the buy-in from your team: they need to know how important it is to manage the business’ finances, as well as how to do so. So make sure to school your team too. When your business become more advanced and you need to manage a LOT of money, it may be time to hire a qualified bookkeeper or accountant. With these easy steps and tools, you can see why any entrepreneurs, of any age, can easily manage their finances like a pro. It is after all, part and parcel of doing business. www.anzishaprize.org


Balance Your Business and Your Social Life by Melissa Mbazo

There are many advantages to being a young entrepreneur. For example, you are financially independent and self-reliant at a young age. You are more willing to take risky decisions to ensure the success of your business, and you can commit yourself completely to that success. You are also your own boss, making your own decisions. Although life can be wonderful and full of milestones and achievements for a young entrepreneur, there are also negative aspects. One such is the difficulty of balancing time. It may be hard to ensure that you do not spend all of your time on your business and forget to make time for family and friends. You may find yourself without a social life and completely consumed by your work. Here’s how to ensure that this does not happen: MANAGE YOUR TIME Entrepreneurs have full control of their schedule and of their business. So you can manage your time. This includes ensuring that you finish work timely within deadlines and targets that will allow you to have time for the people in your life. You can manage your time through regular routines and delegating tasks, to ensure that you are achieving your business goals. PRIORITISE Prioritising requires you to decide between what is urgent and what is important. Usually, business commitments are always urgent and require your complete commitment and focus. You need to take a


step back and find time for activities that are important, too – such as leisure activities. If you do not prioritise leisure and social activities you place yourself in in danger of burning out and will be unable to commit to your business. SCHEDULE SOCIAL TIME If you can schedule a million meetings within a month you can schedule in time to visit family, catch up with friends or watch a movie. Schedule non-work related activities – then commit to them. Honour these schedules as you would honour meeting with your clients or employees. LEARN TO SAY ‘NO’ As an entrepreneur, you may have a team of employees who need your support, guidance and leadership throughout the day. Loyalty to your business and your employees may make it difficult for you to say no, which leads to long hours working and over commitments. It is important to learn to say no and set expectations with the people in your life so they understand that you value your personal time. FIGHT THE GUILT As a busy person, there are times when you will definitely feel guilty about the way you spend your time. You might feel guilty that you do not have time to rest, are not spending enough time at work or that you are not spending enough time with loved ones. It is vital to free yourself from these concerns. The best way to live a guilt-free life is to ensure that you manage your time, prioritise, schedule social time and learn to say: “No.” www.anzishaprize.org

by Sihle Magubane

Geoffrey Mulei Kenya Inkisha I Advertising

Geoffrey is the founder and CEO of INKISHA, a start-up that is working to make access to ecofriendly packaging free and easy for consumers across Africa.

MAJOR ACHIEVEMENTS I Geoffrey is among the 12 most influential social entrepreneurs in Africa 2016, according to the African Leadership Academy. Geoffrey was also recently named among Kenya's TOP 40 UNDER 40 MEN, the youngest person ever to feature on the list. Geoffrey is also a recipient of the Global Impact award 2014, Intellecap's game changers award 2015 and the Anzisha Prize 2016. IN HIS OWN WORDS "Dream, take huge risks. Don't worry about the money; just make it work. Experience is far more valuable than money will ever be."

Asha Abbas Tanzania

Aura Teen I Health

Asha Abbas founded Aurateen, an online platform that educates teenagers about Sexual Reproductive Health by raising awareness about the health risks associated with sexual activity. Asha’s social enterprise has made great impact since its launch, and presently employs 10 people. Her platform has highlighted hundreds of questions from teenagers and she has reached out to 120 teens through her seminars.

MAJOR ACHIEVEMENTS I In 2017, Asha was named one of 25 under 25 globally by the Internet Society, which recognizes young people across the globe who use the internet for social impact. INTERESTING FACT I Asha is now a student at African Leadership Academy, the parent organization of Anzisha Prize, in which she was a finalist in 2016. She speaks English, Hindi and Swahili.

Isaac Oboth Uganda

Media 256 I Media

Media 256 is a film and television production company based in Kampala which has shot and produced content from over 36 African countries. Media 256 has done work for brands such as Coca Cola, United Nations Development Programme, Nestle, United States Agency of International Development, the African Leadership Academy and CNN, for which it shoots and produces African Voices and Market place Africa. The company has 10 fulltime employees and has been profiled by CNN and the British Broadcasting Corporation (BBC) for its efforts in rewriting Africa’s story.

MAJOR ACHIEVEMENTS I In 2011, Isaac won the Young Achiever’s Award for Film and Television, which was presented to him by the presidents of both Uganda and Rwanda and the Queen of Buganda. From 2014 to 2016 consecutively, he was listed on Forbes “Top 30 under 30 most promising entrepreneurs in Africa.” INTERESTING FACT I Isaac worked as a lecturer at Artfield Institute in Kampala, where he taught digital video, visual fx and motion graphics.

Yaye Souadou Fall Senegal E-Cover I Entertainment

Yaye is the founder of E-Cover, a start-up that aims to revalorize waste through the recycling and repurposing tyres into useful products. They use upcycled tyres to manufacture products such as shoe soles, tiles for playgrounds, courtyards, and terraces, and floorcoverings for swimming pools.

MAJOR ACHIEVEMENTS I Yaye was the winner of the Falling Walls Lab Dakar 2014. Out of 101 applicants for the competition, E-Cover won first place. INTERESTING FACT I Yaye is proficient in 5 languages. She also does gymnastics and enjoys researching a wide range of topics.

Benedicte Mundele

Democratic Republic of Congo Surprise Tropicale I Agriculture

Benedicte founded Surprise Tropicale, an enterprise that serves as a bridge between local farmers and consumers. They developed two services: an online fresh produce market and the processing of local food products into healthy snacks.

MAJOR ACHIEVEMENTS I Benedicte was the curator of the Kinshasa hub of the World Economic Forum Global Shapers from 2014-2015, was named one of Africa’s top 30 under 30 most inspirational young people in 2016 and was also selected into the Tony Elumelu Foundation entrepreneurship program. INTERESTING FACT I Benedicte holds a bachelor’s degree in social communication from Catholic University, and completed a master’s program in Food innovation at Unimore in Italy.



INSTRUCTIONS Kwesi is a young African entrepreneur. He wants to start a banana farming business, but he does not know where to begin! Kwesi then went on a journey around his village, asking the wise men and women from his village to help him define his business model. Each of the wise people presented him with a gift, a special Adinkra symbol. These are symbols from Ghana which each carry a specific meaning and represent values associated with them. Kwesi has to think about what each of these 9 symbols mean to figure out parts of his business model. Once he has completed all 9 steps, he will come out with a complete business model canvas! To build your own business model canvas as well, you must join Kwesi on his journey. Here’s how: 1.

Read Kwesi’s journey at each stage. Each stage corresponds with a part of the business model canvas in table 2, eg: Problem, Customer Segmentation, and Value Proposition, etc. Once you have read each step, think about which Part of the business model canvas it matches with e.g. Stage 1: Problem.


Once you have identified which part of the business model canvas each stage corresponds to, answer each of the questions underneath each part to figure out how it will work in your business.


After completing stage 9 of Kwesi’s Journey, you are all set to create your own complete business model canvas! You can use this as the start of your own business!


GETTING STARTED Kwesi begins his journey with his grandfather. Kwesi is excited to tell him about his banana farming idea! His grandfather thinks for a bit and finally responds: “Help me to help you” Boa me, na me boa wo. Kwesi was confused for a bit. His grandfather continues “Is it banana that the people want? Could it be yam or other vegetables? Although it is your idea you are pursuing, you need to think about whether the people in our village would agree that they want bananas instead of another

STAGE 2 KNOW WHO YOU SERVE An old wise lady walked up to Kwesi and handed him his second gift. “Akoma Ntoaso!” she said. This symbol means understanding, agreement or unity. “Once the people agree that you have identified the right problem to solve, you have a mutual understanding of the importance of solving the problem. These are the people who will eventually buy your products or services. It is important to understand them well”

STAGE 3 ADD UNIQUE VALUE As Kwesi travelled to his third location, he was met by an old wise man carefully moulding a clay pot for what seemed like hours! Kwesi observed for a bit, until he asked “Is it really important to spend so much time making one pot?” The old man replied “You will only understand once you grasp the meaning of this symbol I present you. It is called Hwemudua, and it means excellence and superior quality. This is how I ensure the superior quality of my pots. You need to find out how you can add unique value for the people you want to serve”

STAGE 4 GATHER WHAT YOU NEED RESOURCES As Kwesi greeted his fourth advisor, she said to him “The journey you are embarking on requires a lot of strength, my son. You will need a lot in order to succeed.” I present you with Aya, The fern, it symbolizes Resourcefulness, defiance and endurance. I wish you well on your journey!”


STAGE 7 PREPARE TO DELIVER YOUR PRODUCT OR SERVICE “Well done my son!” the friendly old woman greeted Kwesi, “you are well on your way! You have taken the lesson from the good farmer and understand all the lessons my peers have shared with you. I only have one question for you: are you prepared to deliver your service to the people? It is not enough to merely have a product, you need to ensure that the people can access it and you can get it to them on time. How are you going to achieve this? Here, take this, This symbol represents readiness and preparedness”

STAGE 6 DOING WHAT NEEDS TO BE DONE “I have learnt a few lessons on my way, dear old sage” Kwesi started. But, how do I know what to do even with all the resources and people I will have around me helping me? The old woman gave him his sixth gift, only saying these words “This symbol of the good farmer represents hard work, entrepreneurship, industry and productivity. Remember my son”, she continued, “The good and industrious farmer says no matter how big your farm is, you tend it all!”

STAGE 5 KNOW WHO WALKS WITH YOU “I see you, young man” shouted the old sage as Kwesi approached the door of his hut on top of the hill. “Who are you travelling with?” the old man asked. “No one” Kwesi replied, “This is my journey and mine alone” The old man only laughed and replied, “That’s where you are wrong my son, this is not just your journey. You need others around you to help you fulfil it. Here, take this, a symbol that represents unity & togetherness. Only once you have understood the importance of this lesson, can you proceed further on your journey”

STAGE 8 KNOW WHAT YOUR DREAM WILL COST YOU The 8th old sage greeted Kwesi with a warm smile on his face. “I see the fire inside of you my son, you are ready to take on this big mission. I have one word of advice for you. Remember, that the crocodile lives in water, but it does breathe air, and not water” I give you Odenkyem, this symbol represents prudence, I urge you to be prudent about the real cost that this journey will demand of you, Good Luck!” he concluded.

STAGE 9 ENSURE SELF-SUFFICIENCY Finally, Kwesi was met with the sounds of drums and rejoicing, an old lady invited him to dance together with her as she gave him his final gift. “What lesson does the palm tree teach us, my son?” she asked Kwesi. When he could not reply, she continued “The palm tree is self -sufficient and strong. We are reminded that the human being is not like the palm tree that is self-sufficient. You must take this lesson to heart if your journey is to be fruitful”. She then handed him his final gift, Abe dua, the palm tree symbol, which represents wealth, self-sufficiency, toughness

STAGE 10 CREATE YOUR OWN BUSINESS MODEL CANVAS! The symbol Nkyinkim represents initiative, adaptability, toughness and resoluteness. It represents our final challenge to you: create your own business model canvas using Kwesi’s journey as an inspiration and the questions under each part of the business model canvas. This is the first step towards developing or refining your own business model. All the best!




Stage 2 •

• •

How does your product add value to your customers? What makes your product unique? Why would customers buy your product/service and not your competitors? How will your customers benefit from using your product /service?

• •

• • •

What does your business need to operate? What are the most important assets needed to make the business work? What human resources are needed? i.e. number of staff, staff experience and qualifications. What financial resources are needed? i.e. start-up costs, operational costs, working capital, etc.

• •

Stage 5 www.anzishaprize.org

What are the start-up costs of your business? What are the operating costs of your business? Can they be decreased? How much will you spend on your key activities and key resources? How much needs to be spent on initiating partnerships? What are the most important costs? What are the most expensive resources and activities?


Who are your key partners? What type of strategic partners do you need? i.e. non-competitors and joint ventures. What are the motivations for your partnerships? Who are your suppliers and what key activities do they perform?

What is the best method of distributing your product/service to your different customer groups? How do you market to your customers? Are your different distribution methods working well together and which ones are working best? Which distribution method is most cost-efficient?


Stage 4 • •




Stage 3 • •

• •

How much are your customers willing to pay for your product/service? How are your customers paying? i.e. Cash, card or credit. How much profit is your business making? What are your different revenue streams? Stage 9

Stage 1 Who will buy your product/service? Who would you like to buy your product/service? Where are your customers located? What is their lifestyle? How old are your customers? Are your customers male or female? What are the general likes/dislikes of your potential customers?


• • • •


How can you use your key resources together with your key partners to provide a product/service? What are the different steps that need to be performed in order to produce your product/service? How do you order raw materials? How are the raw materials transformed into the end product? How do you manage your stock? How do you ensure the quality of your product/ service is maintained? How is your product packaged?

Stage 8

Stage 7

What problem is your community experiencing that you would like to solve? Is there already a product/service on the market that addresses this problem? In what ways does your product/service satisfy the needs of the market?

Stage 6



ALA was founded in 2004 by Fred Swaniker (Ghana), CEO Chris Bradford (U.S.), Acha Leke (Caeroon), and Peter Mombaur (Germany/South Africa).

Celebrating 2008 ALA established itself as a pan-African community of entrepreneurial leaders from all sectors who would throw off the constraints of existing institutions to change the paradigm and create value on the continent. Students enrolled in entrepreneurship and leadership courses to complete an intensive program of intellectual growth and hands-on leadership development.


2010 To celebrate entrepreneurship beyond ALA students, the academy launched the ALA Innovation Prize pilot. After its success, ALA & Mastercard Foundation decided to scale the ALA Innovation Prize to reach more young people, and make it… bigger. In 2011, The ALA Innovation Prize became The Anzisha Prize as a nod to young people who were taking the initiative in their communities. Organizations and schools all over the African continent were contacted in an effort to find the top young African entrepreneurs.


2012 ALA continued to grow its entrepreneurial leadership curriculum through the Student Enterprise Program. For example, Priscilla Semphere from Malawi co-founded a student enterprise called PenAfrica, which seeks to promote African literature. In October 2013, the very first volume of the Ekari book series, Ekari Leaves Malawi, was launched at the African Leadership Network annual gathering in Mauritius, alongside esteemed African author, Chimamanda Ngozi Adichie.

Go to http://www.africanleadershipacademy.org/decennial to join the decennial party!


Twenty-year-old Andrew Mupuya was selected the winner of the Anzisha Prize. Andrew is the founder of YELI, a paper bag production company that produces custom solutions for local hospitals and vendors. Andrew was able to raise 36,000 Ugandan Shillings ($18) in start-up capital- money he used to start making paper bags on a small scale.

69% of the first two ALA classes of university graduates returned to Africa to pursue exciting career opportunities, and 131 student and alumni-run ventures had been started. Fatoumata Fall from Senegal (ALA Class of 2008, Harvard University) joined African Leadership University’s inaugural faculty in Mauritius to pioneer a fresh approach to higher education. ALA’s growing network of young leaders continue to catalyse transformative impact on the continent.



ALA launched the The Pardee Learning Commons, designed to redefine learning spaces to align with the innovative spirit of the future leaders of Africa.

Until now, African Leadership Academy taught three core courses: Leadership, Entrepreneurship, and African Studies, each separately. As the leadership and entrepreneurship faculty began to work together, it became clear that there was an opportunity to deeply intertwine their work. Entrepreneurship and Leadership merged to become Entrepreneurial Leadership, which emerged from a purposeful, months-long redesign process that leveraged the strengths and experiences of a diverse collection of faculty members and curriculum designers.


2014 The Anzisha Prize strengthened its existing relationship with Mastercard Foundation to continue the support and celebration of entrepreneurship in Africa. The Partnership transitioned the Anzisha Prize, Africa’s premier award for youth entrepreneurship, to a year-round Anzisha Program, to significantly strengthen the youth entrepreneurial ecosystem across the

African Leadership Academy (ALA) opened its gates to the world, with an inaugural class of 106 students from 29 countries. These students would define the institution and become the future leaders of Africa. ALA was the first and only of its kind: an entire school created to develop leaders for a whole continent.

To celebrate entrepreneurs such as Priscilla Semphere and Andrew Mupuya, ALA launched the Anzisha Media Prize with the vision for reshaping the conversation around young entrepreneurs and celebrating individuals in the media who were telling the stories of young African entrepreneurs.



In 2018 ALA will celebrate ten years of identifying leaders who will change Africa across a range of industries and sectors. ALA will highlight their entrepreneurship and leadership journeys in the pursuit to transform Africa.




AFRICAN LEADERSHIP ACADEMY SEEKS TO TRANSFORM AFRICA BY DEVELOPING A POWERFUL NETWORK OF OVER 6 000 LEADERS WHO WILL WORK TOGETHER TO ADDRESS AFRICA’S GREATEST CHALLENGES, ACHIEVE EXTRAORDINARY SOCIAL IMPACT, AND ACCELERATE THE CONTINENT’S GROWTH TRAJECTORY. At ALA, young leaders build a powerful intellectual foundation and develop their leadership capacity through our unique curriculum and stimulating learning environment. So, what role will YOU play in


APPLY NOW! Apply TODAY for our two-year pre-university programme. Applications are open to young leaders aged 16-19 who demonstrate great leadership potential, entrepreneurial spirit, commitment to service and passion for Africa. Tel 011 699 3000 www.africanleadershipacademy.org/apply admissions@africanleadershipacademy.org

The CEO’s Dictionary 1













1 Costs that do not change regardless of the quantity sold 3 Purchasing standard operational services from another business 4 Taking ownership of another business 5 Provides workspace, coaching, and support services to entrepreneurs and early-stage businesses. 8 The point of balance making neither a profit nor a loss 9 A business model whereby basic services are provided free of charge while more advanced features





2 6 7 10

The expected returns from an investment Getting customers to go from browsing to buying online Attracting attention to a business, product or service One who takes on entrepreneur-like ventures within a large corporate environment 12 A probability or threat of damage or loss 13 A property right granted to an inventor to exclude others from making, using, offering for sale, or selling the invention for 14 A joining together of two previously separate corporations www.anzishaprize.org

Take our Fun Quiz to discover what type of entrepreneur you are…

by Melissa Mbazo

Young entrepreneurs have different experiences, challenges and goals. However, there are some characteristics that resonate with different types of entrepreneurs. Take the test below to find out what type of entrepreneur 1 A B C D 2 A B C D 3 A B. C D 4 A. B C D 5 A B C D 6 A B C D

Which colour do you prefer from the list below? Red Blue Pink Purple What time do you wake up in the morning? Before 5am Between 5am and 9am When I have a meeting It changes everyday What’s your preferred snack? I don’t eat snacks Any type of sweets, chocolate or candy Any type of healthy snacks My favourite fruit Who from this list of musicians would you listen to? Beyonce Wizkid Diamond Platinumz Drake Which movie from the list did you enjoy the most? Wolf of Wall Street The Social Network Batman vs Superman The Avengers 'If someone gave you $500 how would you invest it? On myself – I need a new pair of shoes In my friend’s business In my business In my family

7 When did you start your first business? A When I was 15 B Between 16 and 21 C Between 20 and 24 D I can’t remember, it’s always been a part of my life 8 a A B C D 9 A B C D

What do you wear to a meeting with potential business partner? A three-piece suite Depends on who I am meeting with Smart casual: trousers and a shirt Casual: jeans and a t-shirt Which famous entrepreneurial story resonates with you? Sam Jonah Aliko Dangote Tony Elumelu Fred Swaniker

10 If you could go back in time, what would you change about your journey? A I would have started my business earlier B I wouldn’t have let people discourage my ideas C I would have found a mentor earlier D I would have start measuring the impact of my business earlier A’s B’s

MOSTLY A’S: THE GO-GETTER When you have an idea you make it happen. You are ambitious and aren’t afraid to ask for what you want when you want it. This has been beneficial to your business because it has allowed you to take advantage of many opportunities and create a strong network of partners and collaborators. You never slow down or quit and you are not easily discouraged. Although you are successful in most situations, don’t forget to always have a Plan B as an alternative to achieve success, in case your first plan does not work. MOSTLY B’S: THE RISK-TAKER You are your own person and make many decisions based on intuition, feelings or sense. You trust the decisions you make and like to ask yourself, “What if?” because you don’t want to ever regret not trying. You understand that some of your risks won’t pay off but you are always willing to try because you know that if they do pay off, they will pay off big. Although your risks usually end up positively, remember that taking risks isn’t just about taking gambles, it is also about making careful decisions that move you towards your goal. MOSTLY C’S: THE TRAILBLAZER You are in your own league and are always creating a new track for yourself and for others. You are a visionary and are able to make decisions based on a future that others have not seen yet. Even within entrepreneurship, you are a pioneer and a leader who is able to persevere, move forward and work hard even in the face of uncertain success. You are always ready to venture outside of your comfort zone to achieve your goal. Although this has proved to be successful in the past, you should also remember to take your peers with you and also draw from other’s ideas. MOSTLY D’S: THE SOCIALLY CONSCIOUS ENTREPRENEUR In everything that you do, you are always considering how it will impact the greater good. You are invested in others just as much as you are invested in your own success. You believe that people are inherently good and everyone deserves a bit of help. This means your business is socially conscious because you realise that environmental and social welfare is more than the government’s responsibility. As your business grows, remember that you can be socially conscious and still make a profit so as to be sustainable for the future. www.anzishaprize.org



Most of us can almost instantly recognize our favorite entrepreneurs. However, when we think of some of the most iconic business leaders, we imagine them as the famous figures we are used to. Can you identify some of the most famous entrepreneurs from their pictures when they were younger, before the success and fame? Have fun!

CLUE: She is the richest woman in Nigeria; with interests in the fashion, oil and printing industries.

CLUE: This Zimbabwean telecommunications entrepreneur once said: “A vision on its own is not enough. Hard work and dedication is required to make that vision a reality.”

CLUE: This entrepreneur owns a sheepdog named Beast; it has 1.5 million fans on its Facebook Page

CLUE: His second name is Preston; he founded the world’s largest online retailer.

CLUE: This 64-year-old Yoruba Chief is the second richest person in Nigeria.

CLUE: This entrepreneur’s first job was delivering newspapers for The Washington Post.

CLUE: This real estate mogul founded her company in 1976, and led it to becoming the largest independent property group in South Africa, with a global presence.

CLUE: This entrepreneur has a diverse portfolio of businesses and investments covering the music, fashion, fragrance, beverage, marketing, film, television and media industries.

ANSWERS 1. Folorunsho Alakija • 2. Strive Masiyiwa • 3. Dr. Michael Adeniyi Ishola Adenuga Jr. • 4. Pam Golding 5. Mark Zuckerberg • 6. Jeff Bezos 7. • Warren Buffet 8. • Sean Combs aka “Puff Daddy”



BUILD-IN-A-BOX “The BIAB camps allowed me to make new connections and encounter bright entrepreneurial ideas from my peers. I also gained a better understanding of human-centred design thinking by teaching it. The camps helped me think about my motivations and responsibilities as a young leader and entrepreneur.� Emmanual Komlan Batchey 2017 BUILD-in-a-Box camp facilitator from Togo

African Leadership Academy and Mastercard Foundation seek to support ALA students who would like to run entrepreneurial leadership camps across Africa through BUILD-in-a-Box (BIAB); a portable toolkit that provides content and teaching materials that allow a team of facilitators to run a professional two-day Entrepreneurial Leadership camp. The curriculum is based on BUILD, a unique curriculum framework for teaching youth entrepreneurship as a way of fighting unemployment and engaging youth to lead solutions to local problems.

GET INVOLVED! Become a partner and work with us to run a camp in your community with the young people that you engage with. Become a participant by encouraging your local youth support organisation to reach out to us to host a camp that you can attend in your community.

Contact Us Email partners@anzishaprize.org F alabuildinabox

The Anzisha by Sihle Magubane


The African Start-up, Mich Atagana https://soundcloud.com/mich-atagana/the-african-start-up-ep1 The African Start-up, a podcast run by Mich Atagana, focuses on the happenings in Africa’s start-up scene. The weekly show explores topics such as what it means to be an entrepreneur in Africa and explores some of the challenges and opportunities in the African Start-up Ecosystem.


The Start-Up Evolution Curve, Dr. Donatas Jonkas If you are looking for useful tools to enhance your marketing efforts, this start-up marketing manual is a wonderful shortcut! About 1 447 start-up global founders shared their experience and nearly 500 additional in-depth interviews were done to write this step-by-step marketing manual for start-up owners. The book comes with over 20 downloadable templates ranging from value proposition design, competition maps, positioning statements, budgeting and much more.


Programming for Entrepreneurs (Udemy.com) Programming is one of the most valuable and potentially money-saving skills any entrepreneur can develop – and it need not be overly daunting, or cost anything. Learn the basics of web development with this beginner’s course meant for start-up entrepreneurs with no programming experience. Udemy also offers more advanced online coursework to bolster your tech-aptitude.


The Big Small Business Show (online or channel 412 on DSTV) www.businessdaytv.co.za/shows/bigsmallbusinessshow The Big Small Business Show aims to give viewers practical and down-to-earth business advice and is tailor-made for entrepreneurs. This program gives great insight and tips to those who want to grow their ventures, as well as those who wanting to take thve step towards entrepreneurship.

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We want to hear from you! Tell us what you have learnt from reading the magazine and how you would have changed your entrepreneurship journey, knowing what you know now. We are challenging all our readers to send us a ‘Letter to my younger self’. This letter should include 5 things you wish someone had told you about entrepreneurship when you were younger.

Bonus points will be given for referencing our Business Model Canvas. Send all submissions to our Facebook page or email prize@anzishaprize.org by 30 April 2018. The winning letter will receive an Anzisha pack with a branded T-shirt, pen, notebook and backpack – and will be featured in our next issue! We look forward to reading your letters. Get writing!


WANTS YOU! Are you the next Anzisha winner ?

If you are aged between 15 and 22 and have started a project or business that is impacting on your community

You could win a share of our

$ 100 000 Grand Prize

APPLY NOW: Full details and application forms at www.anzishaprize.org


The Anzisha Prize is presented by African Leadership Academy and Mastercard Foundation ABOUT AFRICAN LEADERSHIP ACADEMY


African Leadership Academy (ALA) seeks to transform Africa by developing a powerful network of entrepreneurial leaders who will work together to achieve extraordinary social impact.

Mastercard Foundation works with visionary organizations to provide greater access to education, skills training and financial services for people living in poverty, primarily in Africa.

Each year, ALA brings together the most promising young leaders from all 54 African nations for a pre-university program in South Africa, with a focus on leadership, entrepreneurship and African studies.

As one of the largest private foundations in the world, its work is guided by the foundation’s mission to advance learning and promote financial inclusion to create an inclusive and equitable world. Based in Toronto, Canada, its independence was established by Mastercard when the Foundation was created in 2006.

ALA continues to cultivate these leaders throughout their lives by providing ongoing training and connections to networks of people and capital that can catalyse large-scale change. For more information visit: www.africanleadershipacademy.org or follow us on Twitter @Alacademy

For more information and to sign up for the Foundation’s newsletter, please visit: www.mastercardfdn.org or follow Mastercard Foundation at @MastercardFdn on Twitter

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The Anzisha 2018 Magazine  

The Anzisha Magazine is geared towards young entrepreneurs. This issue includes tips for entrepreneurs ranging from how to manage your busin...

The Anzisha 2018 Magazine  

The Anzisha Magazine is geared towards young entrepreneurs. This issue includes tips for entrepreneurs ranging from how to manage your busin...