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AUTHORS

The Design ROI research project involved several people from the participating businesses, the university’s research and teaching staff, and other partner organisations. The project was divided into three main phases: preparation, implementation and publication of results. Involved in project preparations were Aalto University professors Kalevi Ekman and Markku Salimäki, as well as Research Director Toni-Matti Karjalainen from the International Design Business Management (IDBM) programme, Virva Haltsonen from Pentagon Design, Antti Pitkänen from S.E.O.S Design, and Hanna Punnonen from Design Forum Finland. The progress of the project was overseen by the research team, the project management team and the design agency representatives taking part in workshops and discussions. The management team comprised Senior Project Director Professor Kalevi Ekman, Toni-Matti Karjalainen representing IDBM, Virva Haltsonen representing the design agencies, and Marko Ylikorpi representing Tekes. In addition to the official project management team, Mikko Kalhama, CEO of Design Forum, and Karoliina Salonen, Executive Director of the FDBA, took part in leading the project. These persons convened during the project to review the project’s objectives and the results obtained. The research team was in charge of carrying out the project and producing its content. The research team comprised Project Manager Antti Pitkänen and Master’s degree students from three of the schools in Aalto University. The researchers were Heidi Cheng, Kristian Keinänen, Maria Salo, Anni Harju and Jenny Jonkka. The visual design of the report was done by Maria Solovjew. The project’s academic sponsor, Professor Jaakko Aspara, took part in the scientific steering of the research.

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ABOUT THE PROJECT

Design ROI - Measurable Design  

The Design ROI project was a research project conducted between September 2011 and September 2012 with the aim of developing a model and a s...

Design ROI - Measurable Design  

The Design ROI project was a research project conducted between September 2011 and September 2012 with the aim of developing a model and a s...

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