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Anna Ofsa Industrial Design

Student Portfolio 2013


Senior Studio

an infant development toy


INTRODUCTION

Create an interactive toy for 6-12 month olds that teaches tonal differences to children of non-tonal languages while adapting to their physical growth and development.


Existing Product

RESEARCH

Electronic Music

By integrating the interactive quality of existing music and noise making toys with physical interaction and placing the product on an adaptable platform, the design will be a competitive product in the existing market.

OPPORTUNITY

Stationary Activity Centers

Traditional Music


Primary

RESEARCH “I was so happy to have a jump jump, exersaucer, and walkaround activity center. All stimulate differently.” -Survey Monkey Responder “My 10 month old daughter likes anything that lights up, and makes sounds- If she has to stand up to use it, she loves it.” - Babies R Us Customer “She is 10 months old and loves to play with everything that is NOT a toy!” - CafeMom Community Member


Preschool

CASE STUDY Over the span of a week, time was spent in 20 minute increments observing the 6-12 month old classroom and recording the infants activities and interactions with eachother, their toys, and surroundings.


Survey Results Analysis

Most moms agreed larger toys that coordinated with nursery decor would be an added BONUS.

60% of Babies were standing between 9 and 10 months.

40% of moms said that they had NO storage space for larger toys like push alongs and exersaucers.


Research

ANALYSIS


Design Critera Deduced from survey of 25+ mothers of 9-12 month old babies.

encourage baby milestones

sorting and building toys

buttons, levers, and knobs

musical/ noise making toys

A GOOD TOY SHOULD ENCOURAGE THESE MILESTONES PHYSICAL

COGNITIVE

Uses pincer grasp

Plays patty cake

says “dada” and “mama”

Crawls

Puts objects into a container

responds to own name

Stands while holding onto something

Understands and responds to simple instructions

Cruises

SOCIAL

Information provided by Children’s Hospital Network of Philadelphia


CONCEPT A

This design illustrates high and low tones by placing a vertical emphasis on instumental elements. High notes would be higher while low notes would be lower, creating a literal scale that infants could inherintly understand.


CONCEPT B

This concept places a musical spin on the traditional ball maze, the plastic tracks for the balls would be imbedded with RFID sensors and particular points so that when the balls pass over these points they ring out corresponding high and low pitches.


CONCEPT C This design creates a 360 degree interactive piano in which keys of corresponding notes would light up the same color when pressed to emphasize the increases in pitch.


FINAL CONCEPT

Upon conducting a concept analysis, it became evident that the most effective design should combine elements from the three prevailing concepts to create one cohesive musical toy.


CONSTRUCTION


STAGE ONE 6-12 months


STAGE TWO 12 months +


STAGE THREE 12 months +


An Infant Development Toy


Human Factors

WEED EATER

Design an ergonomic gardening tool


Anthropometric Studies Existing weed trimming designs force the user to bend over, in order to distribute the weight of the motor. This puts tension on various muscles throughout the body.

DELTOIDS BICEPS TRICEPS EXTENSOR DIGITORUM MULTIFIDUS ERECTOR SPINAE

BRACHIORADIALIS FLEXORCARPI RADIALIS


Ideation Sketching


Usability Testing Prototypes are tested by a wide range of people with various ages, heights, genders and hand sizes.

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2

3

4

5


Final Prototype


Manufacture Technologies

GLOW TABLE

Create a functional table from a single piece of steel wire and a sheet of polystyrene


Construction Process


Final Model


glow table


Emerging Materials

Travel Hookah

Create a brand and design a product for that brand using emerging materials


BUENO BUENO is a lifestyle brand, targeted towards young adults who enjoy engaging in leisurely activities outdoors.


Ethnographic Research 72% of surveyers agree that they would prefer to smoke hookah outdoors if it were easier to transport.

Shisha is sloppy and often creates a sticky mess.

Coals are difficult to light outdoors and can be fire hazards.

Bowl must be filled with water and can be heavy to carry.


Ideation Sketching


Final Prototype


Material Selection 900 MAH Lithium Battery Ceramic Coil Atomizer Airflow Sensor Shisha Cartridge Hose Connector

Aluminum Down Stem Polyethylene Carabiner

Bisphenol A Free

Silicon Hose Storage Spare Shisha


Take it or Leave it.

BUENO


Thank You

Anna Ofsa aofsadesign@gmail.com 678 313 2964


Anna Ofsa's Portfolio 2013  

A collection of projects from my time spent in the Industrial Design department of Savannah College of Art and Design

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