Angling Trade Issue #16

Page 34

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with local outfitters at their targeted destinations. “Each of our senior guides and owners have their favorite rivers and they will represent two of the four guides on a Fish Bus trip,” explains Sprecher. “The other two guides are local guides depending on where we are going.”

So how has all this panned out from a business perspective? At this point, it is too early to tell but the shop is bullish on the program. “We knew when we got into the fly fishing business that we would never be millionaires. But making our mark in fly fishing and bringing new and

The inspiration for the service was fairly simple.

AnglingTrade.com / June 2011

“My partner and I are avid fly fisherman and travel frequently to destinations in search of world-class fishing. We have never had a lot of money so we often take road trips to fish as opposed to flying,” said Matt Sprecher, one of the owners of the Minturn Angler. “Offering new and innovative guided trips is a way to keep our shop fresh. Our customers know that we are always working to provide them with the best fishing opportunities and new adventures.” But what about the issue of “bootlegger” guides bussing in on other operators’ waters? As part of their business plan, the Fish Bus decided to partner 34

“We all work well together and have a great time and it is infectious to our clients,” said Sprecher. ”All the guides and Fish Bus clients ride together, have dinner together, tie flies, talk about their day and share stories.”

innovative ideas to the industry is worth more than money to us” said Sprecher. “Part of the allure of the Fish Bus is that we can’t wait to see what the future holds. The money will come, we are just happy to be where we are today.” at


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