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NEDA’S

AWARDG WINNINR TE NEWSLET

In this Issue: Fall Symposium News May 2016


NEDA 2016 OFFICERS

CONTENTS: 3

President’s Message: New Beginnings

6

Kathy Rowse

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8

10

12

13

14

17

19 20

21

23

24

25

28

31

2016-17 NEDA/USDF “L” Program Member Profile: Dr. Jane Rodd

President: Katherine McHugh 617-780-6484 ▲ president@neda.org Vice President-Activities: Kate O’Connor 508-886-4580 ▲ vpactivities@neda.org Vice President-Services: Phyllis LeBlanc 978-745-7648 ▲ vpservices@neda.org Board Secretary: Heather Stone 617-480-8077 ▲ secretary@neda.org Treasurer: Iris Berdrow 781-589-6422 ▲ treasurer@neda.org

Angela Thayer Correction

COORDINATORS and MANAGERS

NEDA Handy Horsey Hints

Education Coordinator: Sally Davenport 781-378-1881 ▲ education@neda.org Continuing Education: ▲ continuinged@neda.org Fall Symposium: Open Kate O’Connor (Interim) 508-886-4580 ▲ fallsym@neda.org Scholarships: Samantha Williams 413-297-2384 ▲ scholarships@neda.org

Fall Symposium Announcement Fun Times at Bear Spot

We Love our Volunteers

Educational Outreach Program Tier II Financial Aid/Grant Level

New in 2016: Materiale Championships Recipe Swap

NEDA Calendar 2016

Design Your Tip Ad to Produce Response Stallion Paddock

2016 Schooling Shows

Advertising Information

A Tip of the Hat is a publication of The New England Dressage Association, Inc., a non-profit, tax exempt corporation.

EDUCATION COMMITTEE

COMPETITION COMMITTEE

Competitions Coordinator: Beth Jenkins 508-655-6490 ▲ shows@neda.org Spring Show: Paul Cormier 508-995-5988 ▲ springshow@neda.org Fall Show: ▲ fssponsor@neda.org Sport Horse/Breed Shows: Kathy Hickerson 603-673-4344 ▲ sporthorse@neda.org Year-End Awards: Ms. J. Stanley Edwards 617-293-8209 ▲ yea@neda.org

SPONSORSHIP COMMITTEE

Sponsorship Coordinator: Kerstin Witaszek 413-695-0693 ▲ sponsorship@neda.org Major Donors: Open Facilitator: Open ▲ sponsorfacilitator@neda.org Sponsor Development: ▲ sponsordevelopment@neda.org

MEMBERSHIP QUESTIONS AND CHANGES OF ADDRESS Please contact: Tammy Paparella 6 Pratt’s Junction Rd. Sterling, MA 01564 978-422-2324 ▲ memberentry@neda.org

A TIP OF THE HAT ADVERTISING Classified ads must be submitted to the Advertising Editor via email in plain text (.txt) or word (.doc).

Display ads and photos may be submitted on disk or via email to the Advertising Editor. Ads must be high resolution, press ready PDFs with all images and fonts embedded or high resolution TIF, JPG or EPS. MS Word doc templates are available for your use at neda.org and must be converted to PDFs.

All ads must be submitted to the Advertising Editor with a check made out to NEDA. Contact: Angela Prenosil, 413-627-2699 ▲ tipads@neda.org

Photographer: Carole MacDonald 2

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NEDA.ORG May 2016

MEMBERSHIP COMMITTEE

Membership Services Coordinator: Jennifer Dillon 508-641-3121 ▲ membership@neda.org Nominations: Alexandra Dane 978-356-0682 ▲ nominations@neda.org Volunteer Coordinator: Karin Swanfeldt 978-855-4683 ▲ volunteer@neda.org Ombudsman: Suzanne LeBlanc 617-642-8008 ▲ ombudsman@neda.org Member-At-Large: Christine Shea 403-203-1271 ▲ memberatlarge@neda.org

PUBLIC RELATIONS COMMITTEE

Public Relations Coordinator: Sarah Coletti 617-388-3179 ▲ pr@neda.org Communications/Social Media: Krista Nordgren 207-749-6643 ▲ communications@neda.org NEDA Print Promotion: Shawn Walker 978-314-7691 ▲ advertising@neda.org Photography: Carole MacDonald 508-366-7886 ▲ photo@neda.org Technology: Elizabeth Preston 401-742-6104 ▲ technology@neda.org

NEWSLETTER STAFF

TIP Editor: Angela Prenosil 413-627-2699 ▲ TipEditor@neda.org Graphic Design: June Evers 845-294-0656 ▲ jevers@warwick.net TIP Advertising: Angela Prenosil 413-627-2699 ▲ tipads@neda.org

OFF BOARD POSITIONS

Member Services/Webmaster: Tammy Paparella 978-422-2324 ▲ memberentry@neda.org Equine Affaire: Karin Swanfeldt 978-855-4683 ▲ exhibitions@neda.org Other Competitions: Diana Lane 781-662-2373 ▲ othershows@neda.org Publications: Molly Johns 508-429-2451 ▲ SaluteEditor@neda.org Bookkeeper: Leah Jamieson 978-597-3343 ▲ bookkeeper@neda.org USDF JrYR Liaison: Nancy Later Lavoie 561-714-7447 ▲ youngrider@neda.org


PRESIDENT’S PAGE

MAY 2016 ISSUE:

New Beginnings! BY KATHY MCHUGH

S

pring is a time of new beginnings. The excitement when those bulbs poke their tender green noses through the frosty earth reflects all the untapped promise of the new season. It is especially tinged with excitement if your life is involved with horses. I’m not riding at the moment, and I must say that I didn’t miss it all that much during the winter when memories of freezing hands and feet, treacherous ice and cold stiff muscles continued to haunt me. But spring is another matter altogether. I really miss being involved with horses in the spring. The first harbinger of spring, before the snowdrops or crocuses is the start of shedding, a welcome reminder that warmer weather is around the corner. Of course that gets old fast, but it always happens before I have become conscious of lengthening days. Horse’s biorhythms are so much more attuned than mine to the seasonal changes! Next comes the extra spunkiness that accompanies the first days nice enough to be outside. The joy of those first days when I can head out for a short hack with the air still chill and fresh makes

me forgive my equine partner’s excess energy bordering on naughtiness. Alongside I miss the excitement of settling in with my NEDA OPL Prize List in the evening to decide on my competition schedule for the summer, ready to move up a level and see how well I’ve done in my training during the winter. I go back to my training with new gusto, putting the final touches on new tests and movements with an urgency borne of the march of the weather gods. Finally there is the day that’s warm enough for my horse’s first bath of the season. I imagine how thankful he must be to get rid of all the dander, dirt, and other unmentionable crud that accumulates during the winter despite my best grooming efforts. There’s still plenty of time before I have to retreat indoors again to avoid the sweltering heat of the summer. NEDA offers you plenty of tools to help you get ready for summer, such as the recent clinic at Bear Spot Farm in Concord, of course the ubiquitous OPL with all the shows in New England listed along with current tests and a wealth of

other information, and the Salute, NEDA’s annual yearbook of activities for 2015, with contact information for all your colleagues. In addition to the usual listing of members with contact information, the Salute this year, for the first time, also contains a listing of barns in New England, as well as a very helpful listing of instructors with all their contact information. These listings also appear (to members only) on the NEDA website (www.neda.org) under the “Participate” tab. If you’d like to be listed (for a small fee) in either of these directories in the future, please contact membership@neda.org.

We hope to see you at the spring show in Marshfield May 14-15 or at the Summer Show in Georgetown or Fall Festival in September. And we are hosting a second clinic in July in Ashby. Check us out and have a great summer! .

May 2016 NEDA.ORG

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EDUCATION

2016-17 NEDA/USDF “L” PROGRAM A few Participant places and Audit spots still available for the 2016-17 NEDA/USDF “L” program

A

few Participant places and Audit spots still available for the 2016-17 NEDA/USDF “L” program

The USDF and USEF dressage judging programs are known internationally to be the best dressage judge preparation in the world. The program is constantly evolving to maintain relevancy and provide the most effective teaching models.

NEDA will once again host the USDF “L” (for Learner Judge) program which is the first step in becoming USEF licensed. However, the material is also considered valuable for those who do not have an interest in becoming a judge. There are a few Participant places still available but we can accept up to 30-40 more Auditors on both a pre-registered and walk in basis (as long as room is available).

The 2017 Part II evaluation and testing program is full. However, a wait list has been formed. As places come available, applicants move off of the wait list in order of their application date. Those who do not have an opportunity to become an active Candidate in 2017 will have “first dibs” in order of their application date on places in the planned 2018 Part II. Part I Participants: n No prerequisites. Anyone may be a Part I Participant.

n n n

n n

n

n

Must be a member of USDF. Will receive access to all of the online instruction and quizzes. Only Participants may qualify to be a Part II Candidate (evaluation and testing). Must attend all three sessions to receive credit. May ask questions of the instructor, and will be asked questions by the instructor. Will need a scribe for the Sunday practical judging sessions in the A, B, and C sessions. “L” graduates are considered well prepared to judge schooling dressage shows and are listed on the USDF website.

Part I Auditor: n Anyone may attend and does not have to be a member of NEDA or USDF to attend any of these sessions. The material covered is pertinent not only for competitors, but trainers, instructors, and people just interested in finding out more about what judges look for. n Many L graduates and licensed USEF judges attend as auditors to receive continuing education credit. n May elect to attend one or both days. n May not ask questions of formally take part in the practice judging portions of the educational ses-

n n

n

n

sions (although all auditors may bring their own score sheets and practice judge from their seats). Will receive a copy of all handouts (if pre-registered). Will have an opportunity to pass questions forward to Participants who can then query the instructor. Pre-registered cost is $25/day for NEDA members and includes handouts for Saturday’s program. Walk –in Auditors will be accepted on a first come basis. The cost is $35/day and does not guarantee handouts.

Demo Riders: n Demo riders will be needed for all three Part II sessions in 2017. We will need riders to demonstrate movements or tests in Training, First and Second levels. n Application forms will be available shortly.

The Part I Program: For Session A, Kathy Rowse, USEF “S” dressage judge and active, enthusiastic L faculty member (see side bar), will lead the Part I “A” session on the weekend of October 15-16, 2016, conducting both the lecture portion on Saturday and more lecture/discussion followed by practical judging on Sunday. n This session covers an introduction to judging and biomechanics. May 2016 NEDA.ORG

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2016-17 NEDA/USDF “L” PROGRAM, cont’d n

n

n

Sunday will be devoted entirely to practice judging tests, with commentary from Ms. Rowse. Participants will be provided with test copies. Auditors may bring their own score sheets (all three tests at Training, First and Second levels) Participants and Auditors are urged to bring their own clipboards on Sunday as well as something to sit on as the seating is on wooden bleachers. Part I sessions B and C will be described in more detail in future articles.

Locations, hotel and food information: n Saturday’s lecture is at the host hotel, The Hamption Inn, 319 Speen Street, Natick, MA. Registration is from 7:15 to 8:00 with the lecture starting at 8:00 AM, lasting

n

n

n

until approximately 4:30. The lecture will be highlighted with many illustrative video clips. Participants will be given the opportunity to offer scores and comments on movements at all three levels. The Hampton Inn has a sports bar restaurant. A pre-ordered buffet lunch may be purchased (info on the application form). The Hampton Inn has a special NEDA room rate. Call 508-6535000. Sunday will start with a lecture and discussion at the Hampton Inn followed by practical judging at Apple Knoll Farm, 23 Forest Lane, Millis, MA, about ½ hour from the host hotel. Pre-registration at the hotel starts at 7:15 with the lecture starting at 8:00 AM.

Concessions are not available at Apple Knoll so bring your own snacks and/or bag lunch. A pre-paid box lunch will be available for $12 (info on the application form). How to apply: n Participant and Auditor Application Forms are available now, and Demo Rider forms available shortly on the NEDA website, www.neda.org. Go to “Learn” then “L” and scroll to “forms”.

For more information or an application form, contact Sally Davenport at davenports@neda.org.

SIDE BAR

KATHY ROWSE

K

athy Rowse is a USEF “S” dressage judge from Suffolk, Virginia where she and her husband, Mike, run Silverleaf Farm, a small dressage training facility.

Kathy has earned her United States Dressage Federation Bronze, Silver and Gold medals through Grand Prix and has coached her students to also achieve their Bronze, Silver and Gold medals. She has been a dressage judge since 1990 and an “S”(Senior Judge) since 1999.

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Silverleaf Farm has a very active FEI Junior/Young Rider and Adult Amateur program. Kathy enjoys working with different breeds and has also trained and successfully competed two Arabians at Prix St. George. Both Kathy and her students have been awarded USDF HOTY National Rankings as well as numerous USDF All Breed honors, and Regional, State and Local awards. Kathy is also an ISSA Certified Personal Trainer and uses her knowledge of body mechanics to help each rider. She loves sharing her knowledge and joy of dressage in her many lessons and clinics.

Kathy Rowse.


MEMBER SPOTLIGHT

DR. JANE RODD

Jane and Fabulaire, owned by husband Andrew, having a blast cross training at Denny Emerson's Tamarack Hill farm in VT. Photographer: Denny Emerson

A

s a horse-mad kid in rural England I rode at the local riding school, begged rides on my friend’s ponies, and eventually persuaded my parents, “If you buy me a horse I will never ask for anything else” (except for a saddle, horse trailer, show clothes …). We did everything … hacking on the beach, foxhunting, rallies, showing, jumping, horse trials and even gymkhana. I left high school at 16 (it is not considered dropping out in Europe if one pursues a vacation) and became a working student, first achieving the British Horse Society Assistant Instructor certification, then travelling Europe as an event groom. My interest in dressage came later when, I was given a wonderful schoolmaster dressage horse to ride. He was an 18 y. o., 17.1h liver chestnut thoroughbred called Holiday. He was officially retired but still sound enough to teach me ALL the 8

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Jane proudly poses on Flightline Request (aka 'Charlie') on her debut at Prix St. Georges supported by husband Andrew. Photographer: Susan Stickle

Grand Prix movements and let me experience FEI level completion for the first time.

In the mid 1980s, British agricultural colleges began to develop equine courses. Very few people had both equestrian and academic qualifications back then. I was lucky enough to be appointed as a faculty member of the small but growing Hartpury College in Gloucestershire (www.hartpury.ac.uk). I studied for a B.Ed. and took higherlevel BHS exams. My ten years at Hartpury were very happy and extremely rewarding. I taught masters’ level equine business and science courses, and the equestrian center grew into an international facility. We hosted, amongst other events, the Seoul Olympic Selection Trials, European Pony Championships and the World Disabled Games. My experience in teaching and event management grew exponentially.

Enjoying their victory lap, Rendition and Jane leave in style after the Region 8, 2nd level championship awards presentation. Photographer: Andrew Rodd

While jumping in a clinic with Ernest Dillon, I mentioned that I was unsure of what to do in future. Fate stepped in. He had friends in New York State who ran the Millbrook Equestrian Center and needed a senior BHS-qualified trainer. Right there, standing in the arena, he called them. Within a few weeks we had flown to the US for an interview. Andrew (my husband) was to be the farm/property manager, and I was appointed senior trainer. We spent Millennium eve at our local pub and flew to JFK on January 1, 2000. On arrival, we got a call from the shippers informing us that the plane scheduled to pick up my mare (Charlie) at Stanstead airport had to make an emergency landing in Dublin due to an engine fire. Charlie was at the airport with no plane available – what did I want to do!?! She ended up boarding in a racing yard until a flight could be found. Eventually she flew Fed-Ex to JFK and then on to quarantine at Cornell. The drama continued when


DR. JANE RODD, cont’d

Cornell informed us that she had failed a test for Dourine, a notifiable disease not seen in England for 80 years. The option was deportation or euthanasia! Frantic calls to the British Department of Agriculture eventually resulted in her release.

I soon realized that there were many differences between the UK and US approaches to all things equine: training, teaching and horse care. My military-based instructional style did not go down especially well with my new clients. It was this realization that sparked my interest in psychology and eventually led to my completion on a Ph.D. in Educational Psychology. My studies have transformed my teaching and helped me become a successful trainer, coach and mentor on all levels.

Once committed to staying in the US, I enrolled in the USDF Instructor program. I strongly believe that, for our profession to become respected, we must endorse certification as way to eliminate

the issues associated with poor trainers (safety implications, human and horse welfare concerns, and negative economic impact). Certified through Fourth level, I have also become a USDF introductory faculty member and am proud to be part of this evolving system.

The past 16 years have had many equine-related highlights. Winning the Region 8 Second Level Championship, getting my Silver medal, competing at Dressage at Devon, seeing a great friend and client get her Century Club award, and training junior/young riders on the NAJYRC team are just a few. Future goals include achieving my Gold Medal, becoming a full USDF faculty member, and becoming an ‘L’ graduate. Above all though, as ' ' I want ' to continue ' ' '' '' ' ' ' ' '' '' a rider and trainer, enjoying the everyday rewards that come with our privileged lifestyle the wonderful people we meet, and of course, the fabulous Son of Charlie, Footlight begins his showing horses that are the center of it all.

'

career with a win in the yearling class at Saugerties. Photographer: Andrew Rodd

May 2016 NEDA.ORG

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Angela Thayer and Highover French Krystle

We incorrectly identified a horse and rider in The Salute Fall Festival photos. It is photo #26 on page 39 of the Salute. It is in The Salute as Doreen Byrne and Galana. The photo is actually a picture of Angela Thayer and her Morgan mare Highover French Krystle. See Angela in a member spotlight coming in a future issue!

Angela Thayer. Photographer: Carole MacDonald

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EDUCATION

GET READY! GET SET!

Mark Your Calendars! FALL SYMPOSIUM

t n e m e c n u o n An Become a NEDA Volunteer!

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Accomplished rider, Jean Bemelmans, here in the fall at Avalon Farm!

T

he New England Dressage Association in partnership with Avalon Farm is excited to announce a two-day symposium October 15-16 with Belgian-born, German-based dressage trainer, Jean Bemelmans.

Accomplished rider, winning 50 international Grand Prix competitions himself, Jean earned German bronze in 1987, 1988, and 1990, and then continued to manage the German team earning bronze in 2003, and Silver in 2004. After 15 years as the coach of the Spanish dressage team, Jean is now coach to France since 2014.

The symposium will be held at Avalon Farm in North, Salem, NY October 15-16th, 2016. It is a special privilege to to learn from this dressage master. His visit to the US is in conjunction with Frank R. Henning and the The Old Masters Series. All proceeds from the symposium will be donated toward Dressage Education and Breast Cancer.


NEDA HANDY HORSEY HINTS Have you ever had a broken dresser? Instead of Tossing Old Dresser Drawers… (Courtesy of www.americanoverlook.com)

Reuse and recycle! Get creative with your uses of a dresser drawer! A little hammering here, a little there and VOILA!

shelves Stacked dages an to hold b aps! & leg wr

Look a Woul t the botto d ho m! clean ld rags to snots !

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May 2016 NEDA.ORG

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Fun Times at Bear Spot! Let Your Experience Pay You Back

Are you a dedicated horseman with sales experience and potential?

Would you like to make a living in the industry you love?

A

nna Jaffe & Moonshine participated in the 2016 NEDA Symposium 1 featuring Rien Van Der Schaft from the Netherlands. This funny Centaur-like photo was taken of Moonshine and Anna. Moonshine is a 15 year-old Westfalen owned by Jane Karol of Bear Spot Farm, the host of our Spring Symposium. We just want to extend a warm

Thank You

to all our volunteers and sponsors! Without you, our events are just not possible. NEDA and all our members  are extremely grateful. Looking forward to seeing you at the next NEDA event!

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NEDA.ORG May 2016

More info and News:

www.NEDA.org


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WE LOVE OUR VOLUNTEERS! And me! I’ll help!

Ooo! Ooo! Me! I’ll do it! Pick me!

Anyone can volunteer and join in the fun!!!!!

S

o as our 2016 dressage season unfolds WE NEED YOU............think about becoming part of the NEDA Volunteer TEAM. Each event through the season is worked by volunteers. There are many areas of work to be completed for each event...........something for everyone's interest. Our NEDA Certificate/Medal Program is being so well received by our volunteers. If you volunteer at an event you need to make sure your Event Coordinator has your total number of event hours so they can be turned in and tracked. As the hours add up to 50, a Certificate will be given and then at 300 hours a Bronze medal, 600 hours a Silver medal and 1000 hours a Gold medal.

They talked me into it! I’m in!

PLEASE remember there would be no NEDA without our volunteers, it takes almost 100 volunteers a day to run the Fall Festival Show.....that's a lot of bodies working together to MAKE IT ALL HAPPEN!! Every NEDA Executive-Board member volunteers in a job other than being on the board throughout the year as well. We take very good care of our volunteers from offering thank you gifts......feeding them......to hotel rooms. Each event offers something different. Ask the Event Coordinator and do not be afraid to try something new. We all help each other. Also these opportunities open doors to seats on the NEDA Board.

Please free to contact Karin Dynice-Swanfeldt at swanfeldtk@neda.org for further information! May 2016 NEDA.ORG

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TIER 1 EDUCATIONAL OUTREACH

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NEDA Education Outreach Program Tier 1 -

he NEDA Education Outreach program has been developed by the Education Committee in an effort to address the membership’s request for more clinics, including riding and auditing opportunities for dressage enthusiasts of all levels. Since it is nearly impossible for NEDA to organize clinics that would be equally accessible to its almost 2,000 members across 7 states, NEDA has implemented the Education Outreach Program to fill that gap.

TIER I ~ ADVERTISING assistance

to any NEDA member organizing a clinic (non-profit groups are exempt from required membership). Advertising opportunities will be given to help promote your event in exchange for auditing (and sometimes riding) discounts for NEDA members at your clinic. For detailed info please go to http://www.neda.org/?page=EDUOUT or email outreach@neda.org

May 2016 NEDA.ORG

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NEW IN 2016

Materiale Championships! n Each Great American

n One materiale champi-

n Please review the USDFBC

Insurance Group/USDF

onship class will be offered

program rules on the USDF

Series Final competition

materiale championship

qualification requirements.

Breeders Championship will now be holding

a materiale championship, as well.

for three-year-olds, and one class will be offered for four

website for eligibility and

and five-year-olds.

The link directs them here: http://www.usdf.org/docs/ShowFlash/web/BreedersChamp/2016Rules.pdf Help us keep The Tip of the Hat financially viable in print by advertising in it! Thank you to all our March/April Advertisers!

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RECIPE SWAP

We’d love to hear your recipes! Email them with your name, the name of the recipe and make it “Dressagy” to: tipads@neda.org

NEDA’s Halt at X with a Giant Happy Salute Guacamole HERE’S WHAT YOU’LL NEED:

-2 avocados -2 tbsp freshly squeezed lime juice -1/2 tsp salt -3/4 tomato, finely chopped -3/4 onion, finely chopped -2 tbsp fresh cilantro, chopped

INSTRUCTIONS:

1. Cut the avocados in half. Remove seed. Scoop out the flesh with a spoon and place in a bowl. 2. Mash with a fork or use a potato masher. 3. Add the tomato and onion and mix. 4. Then mix the rest of the ingredients in well.

SLICING THE SKIN OFF AN AVOCADO:

Grip the avocado gently on one side with one hand. With a large, sharp knife in the other hand, cut the avocado lengthwise around the seed. Open the two halves to expose the pit. Pluck out the pit and use a spoon to scoop out the two avocado hulls.

SELECTING AN AVOCADO:

Choose one that is not too soft or hard. And make sure the avocado doesn’t have any dents from being pack too tightly. That will be too bruised to use.

NEDA’s Mexican Piaffe Chicken with Guacamole HERE’S WHAT YOU’LL NEED:

-3 skinned chicken breasts -1 8 oz. sized bag of Sargento shredded Mexican cheese -2 Tbsp olive oil -2 Tbsp butter Ingredients you’ll need to serve: -Sour cream -Guacamole -Rice

INSTRUCTIONS:

1. Preheat the oven to 400 degrees. 2. Slice the chicken into strips, about 1” wide x the length of the chicken. 3. Add olive oil and butter to a black iron frying pan (or one that can be used in the oven as well) on high heat. 4. As soon as the butter starts to melt, add the chicken breasts and cook until golden brown on each side. 5. Remove chicken from the pan and set aside. Pour off the excess grease and replace the chicken in the pan. 6. Pour the entire bag of cheese onto the top of all the chicken breasts. Allow some cheese to fall to the bottom of the pan (wonderful crunchy cheese for you later on!). 7. Place in the oven and bake for 15 minutes. Top of the cheese should be browning.

SERVING SUGGESTION:

Place a mound of rice on a plate, top with the cooked chicken, add some cooked and crusty cheese from the bottom of the pan. Add a large dollop of guacamole and sour cream to the side and serve.

YUM! May 2016 NEDA.ORG

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PROTECT YOUR NOGGIN! It’s now the rule at USDF Breed Shows!

Become a NEDA sponsor!

Our sponsors are individuals, breeding farms, dressage facilities and businesses that fill our riders’ needs and help them to care for their horses. Join us and become the engine for New England dressage.

Check out www.NEDA.org and click on Support NEDA

Just a reminder for all those that will be showing in the USDF Breed Shows, the new rule is in effect for all handlers and assistant handlers must wear helmets now. USEF Rule DR206.6 quoted below.

“Handlers, assistant handlers and whip assistants of any age must wear protective headgear as defined by this rule and otherwise in compliance with GR801 while handling or assisting in the competition ring. Any handler or assistant violating this rule at any time must immediately be prohibited from further participation until such headgear is properly in place. Protective headgear is defined as a riding helmet which meets or exceeds ASTM (American Society for Testing and Materials)/SEI (Safety Equipment Institute) standards for equestrian use and carries the SEI tag. The harness must be secured and properly fitted. BOD 9/29/15 Effective 12/1/15”

j

Advertise in the TIP! BIZ CARD AS LOW AS $50 FOR MEMBERS! Go to www.neda.org, click Support NEDA/Ad Rates

3.5” wide x 2” high Member: $50 per issue Non-Member: $65 per issue

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NEDA.ORG May 2016

Become a NEDA Volunteer

Join us and become the engine for New England dressage.

Check out www.NEDA.org and click on Support NEDA

Check out the Stallion Paddock on pages 25 - 27!

Stallion Paddock


NEDA CALENDAR 2016

Be sure to check the NEDA CALENDAR website page for full calendar listings including prize lists, updated and additional information.

DATE

SUBJECT

LOCATION

13-15th

▲ Janet Foy Clinic*

Rosebrook Farm, Georgetown, MA

28-30th

MAY

14-15th

JUNE 14th

▲ NEDA Spring Show https://neda.site-ym.com/?page=SpringShow

Marshfield Fairgrounds, Marshfield, MA

▲ Mary Wanless Clinic*

Cutler Farm, Medfield, MA

▲ Entries open for NEDA Summer Show https://neda.site-ym.com/?page=SUMMERSHOW

Twisdenwood Farm, Georgetown, MA

**Education Outreach Program events offer special discounts to NEDA members** (Highlighted in yellow)

Like to see your clinic listed here? Email outreach@neda.org for more info!

May 2016 NEDA.ORG

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My ad does not produce the sales it needs. It must be the publication.

See?! A beautiful image can really catch your attention!

T

his is the most frequently heard response from an advertiser when their ad does not produce the response they want. Most often, it’s not...

it’s the ad itself that’s the real problem!

Here are some tips to placing your ad and getting it noticed. 1. Read the ad sizes carefully to make sure you have the correct ad size. 2. What is bleed? Bleed means you want your ad to run off the edges of the paper (see page 4 or 15 for an example of a bleed ad in this issue). There is no white around the edge of your ad. It always refers to a full page ad. You’ll need to make sure all type is 1 inch from the edge on all sides. When a printer trims a publication, sometimes things slip. Important information could get cut off. It is safe to have your important material 1 inch from the edge on all sides. 3. What is 4-color? 4-color means full color like the Tip, not black and white.  24

TIP OF THE HAT

NEDA.ORG May 2016

4. How do I start designing in 4-color? The range of color will just make your head spin. Start easy. What are the colors in your logo? Use them or similar shades to your logo colors. And sometimes, less is more when you use color. 5. Oh my Lord! What typeface? Choose 2 typefaces and stick with them. Any more and the ad begins to look like a circus. And keep the typefaces as easy to read as possible, not like this -If you have important information try not to drop it out to small white type on a dark background. If you must, then make it a bigger font and make it bolder. That white type on a dark background is called “knocked out to white.” It is generally harder to read when it is tiny white type on a dark background. Headlines are okay but small type is just hard to read. 6. Your photo is EVERYTHING! If you’re going to spend money, spend it on the photographer and get an equine photographer. They really know what to look for, especially

or this

if you’re shooting horses. A better image will get much more attention. -If you have to take your own shot, take it on a sunny day and keep the background simple. Whatever you’re selling; horses, products, services, should be as clear as possible and the main focus of the photo. 7. Writing copy is the hard part! Good headlines sell! An attention-getting headline is a sure fire way to get noticed. Copy should answer these questions: who, what, where, when and how. The “how’ being website, email and phone. 8. How do I write a headline? A headline needs to be a benefit to the person reading the ad. Ask yourself "Why would someone want to use/purchase this service/product/ horse?" and that could be the start to your headline. For example, “Why would someone want to breed to my stallion?” The answer to this question could be your headline! 9. Offer a discount if you can. “New customers: First session 10% off!” Or “Call now and get a free widgit with your order!” 10. Okay the ad is done but...something “just ain’t right!” Print it out, take it to a mirror and look at it in the mirror. Looking at it backward will help you determine what is wrong. The type, color and photos suddenly become shapes. It will immediately pop out at you what is wrong. Fix it and the better your ad looks the more response you’ll get. 11. Lastly, you have about 3 seconds to catch the attention of someone looking at your ad. To make sure you’ve hit the mark, give the ad to a friend who does not know your business well. Ask them within 3 seconds of seeing the ad, what was it about? If she has no clue, then back to the drafting table. It has to get the message across in 3 seconds. 12. Run your ad at least three times. It has been studied that people need to see something three times before they act on it.

Design Your Tip Ad to Produce Response!

Advertising is a lot of fun when it works and gets you a response...especially if it’s a HUGE response!


Stallion Paddock

Support American Breeders!

Proceeds from the NEDA Stallion Auction provide Breeders and Owners Awards, Education and Scholarships. All 3 year old and younger offspring from stallions sold in the NEDA Stallion Auction are eligible for the NEDA $5400 Stallion Futurity during the 2016 NEDA Fall Breed Show.

j May 2016 NEDA.ORG

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25


Stallion Paddock

26

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NEDA.ORG May 2016

j


Stallion Paddock

Advertise in the Stallion Paddock! BIZ CARD AS LOW AS $50 FOR MEMBERS!

Go to www.neda.org, click Support NEDA/Ad Rates

3.5” wide x 2” high Member: $50 per issue Non-Member: $65 per issue

May 2016 NEDA.ORG

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27


SHOW NEWS

2016 Dressage Schooling Shows

SHOW DATE

LOCATION

LEVELS OFFERED

JUDGE(S)

CONTACT INFO

5/15/2016

Oak Rise Farm Goffstown, NH

Kathryn Hitzig

5/15/2016

Wentworth Hunt Dressage Schooling Show UNH Equine Center, Durham, NH

Intro-Third Gaited Western Dressage

Sue Yianakopolos 603-656-9730 www.oakrisefarm.com oakrise@comcast.net

5/22/2016

State of Maine Dressage Association Hollis, ME

5/15/2016

Cutter Farm Dracut, MA

Intro-Training PreElem-Prelim

Intro- 2ND Level Upper Level TOC Eventing TOC

TBA

TBA

Intro-FEI

Melanie Cerney (L)

Marina Burliss (978) 697-7858 Kristin Wesson/Secretary (603)440-3564 info@cutterfarm.com www.cutterfarm.com

Sarah Isherwood 603-489-8037 DAATJE2001@GMAIL.COM www.wentworthhunt.org Stacey Beneck 207-283-0515 sjbeneck@maine.rr.com

5/22/2016

Xenophon Farm Montague, MA

Intro-Fourth Western Dressage

Karen Roberts (L)

5/22/2016

Cloverfield Farm Colchester, VT

TBA

5/22/2016

TriState Horsemen Assoc. Woodstock, CT

Intro- FEI Western Dressage Intro-Second

TBA

2-phase and Schooling Dressage Show Preliminary 2-phase and Dressage up to 3rd Level

TBA

Jill Morris j-gmorris@comcast.net www.grotonhousefarm.com

Intro-FEI

Sandra Beaulieu (L)

Leadline Intro-Second Above TOC

Cassi Martin 207-890-2602 cassandrajmartin@yahoo.com

Yvonn Coleman-Larsen (L) Ronald or Beverly LeBlanc 603-362-4234 rwleblanc@comcast.net www.derbytalkfarm.com

5/22/2016

Hilltop Equestrian Center Somersworth, NH

5/28/2016

Groton House Farm Hamilton, MA

5/29/2016

Breezy Meadows Schooling Show (SMDA Affiliate), Saco, Maine

5/29/2016

Derby Talk Farm Atkinson, NH

6/5/2016

CRDA Schooling Show Apple Knoll Farm Millis, MA

6/5/2016 6/5/2016 6/5/2016 6/11/2016 6/12/2016 6/12/2016 6/12/2016 6/19/2016 6/19/2016 6/19/2016 6/19/2016

28

Intro-Second Western Dressage

TBA

Intro-FEI

TBA

Vienna Farm Schooling Show (SMDA Affiliate) Gorham, ME

Intro-FEI

Jane Tremlett (L)

Intro-Fourth FEI TOC

Janet Briggs (R)

East Hill Farm Plainfield, VT

Intro- FEI Western Dressage

TBA

Merrimack Valley Dressage Bradford Equestrian Center Bradford, MA

Middlebrook Friesian Farm New Haven, VT

Intro- FEI Western Dressage

TBA

Standardbred Pleasure Horse Association (SPHO) Schooling Show (SMDA Affiliate) Hollis, ME

Intro-FEI

Patti Swan (L)

Beland Stables Lakeville, MA

Intro-First Second-FEI TOC

Susan Edelen (L) Crystal Taylor (L)

Ridgewood Equestrian Schooling Show (SMDA Affiliate), Wilton, ME

Intro-FEI

Paula Foote (L)

Intro-Second

TBA

Groton House Farm Summer Hamilton, MA

Preliminary 2-phase and Classic and Schooling Dressage Show Dressage up to 3rd Level

TBA

Oak Rise Farm Goffstown, NH

Cutter Farm Dracut, MA

Hilltop Equestrian Center Somersworth, NH

TIP OF THE HAT

NEDA.ORG May 2016

Intro-Third TBA Gaited and Western Dressage

Intro-Training PreElem-Prelim

TBA

Elaine Kachavos 413-230-6000 cell 413-367-0305 h: 413-367-9828 f: xenophonfarm@aol.com

Mellie Holzcheiter Mellieholzscheiter@gmail.com www.champlaindressagevt.net www.tristatehorsemen.com/dressage

Mary Ann Davis 603-692-6313 www.Hilltopequestriancenter.com

Sue McKeown 508-459-9209 suemckeown@charter.net www.crdressage.org

Amy Libby 207-839-4495 learnmore@viennafarm.com

Sandi Austin 978 774-6554 sa1austin@verizon.net Diana Lane dqlane@msn.com lynda Angstadt leangst@comcast.net

Kathie Moulton kathiemoulton@aol.com www.champlaindressagevt.net

Annemarie deBoer annemariedeboer@yahoo.com www.champlaindressagevt.net Sue Yianakopolos 603-656-9730 oakrise@comcast.net www.oakrisefarm.com Gloria Steiger 207-929-8746 olgasteig@gmail.com

PJ Archambault 508-428-1526 PJ-Beland@Comcast.net www.BelandStables.com Marina Burliss (978) 697-7858 Kristin Wesson/Secretary (603)440-3564 info@cutterfarm.com www.cutterfarm.com Lisa Bailey 207-491-0501 lisa.j.bailey@maine.edu

Mary Ann Davis 603-692-6313 www.Hilltopequestriancenter.com Jill Morris j-gmorris@comcast.net www.grotonhousefarm.com


SCHOOLING SHOWS - continued

SHOW DATE 6/19/2016 6/19/2016 6/26/2016 6/26/2016 6/26/2016 7/10/2016 7/10/2016 7/10/2016 7/10/2016 7/10/2016 7/10/2016

LOCATION NHDEA Summer Dressage Schooling Show UNH, Durham, NH

LEVELS OFFERED Intro-Fourth

JUDGE(S) TBA

CONTACT INFO http://www.nhdea.org/

TriState Horsemen Assoc. Woodstock, CT

Intro-Second Western Dressage

TBA

www.tristatehorsemen.com/dressage

Heritage Dressage Briggs Stables Hanover, MA

Intro-First Second and above TOC Freestyle TOC Western Dressage

Breezy Meadows Schooling Show (SMDA Affiliate) Intro-FEI Saco, Maine

Yvonn Coleman-Larsen (L) Cassi Martin 207-890-2602 cassandrajmartin@yahoo.com Sara Stubbs (L) Gretchen Demone (L)

www.heritage-dressage.org

Xenophon Farm Montague, MA

Bill McMullin (R)

Elaine Kachavos xenophonfarm@aol.com 413-367-0305 h: 413-367-9828 f: 413-230-6000 cell

Intro-Fourth Western Dressage

Scarlet Day Farm Schooling Show (SMDA Affiliate) Intro-FEI Gray, ME Cloverfield Farm Colchester, VT

Beland Stables Lakeville, MA

Intro- FEI Western Dressage

Sandra Beaulieu (L) TBA

Mellie Holzcheiter Mellieholzscheiter@gmail.com www.champlaindressagevt.net

Intro-First Second-FEI TOC

Cindy Rose Wylie (r) Claudia Tarlov (L)

PJ Archambault 508-428-1526 PJ-Beland@Comcast.net www.BelandStables.com Melissa Maina melissaLmaina@verizon.net 978-463-8205 wnrdc.com

MRF Dressage at Harvest Moon Farm Hopkinton, NH

Intro and above Western Dressage

Intro-Training Western Dressage

TBA

Derby Talk Farm Atkinson, NH

Leadline Intro-Second Above TOC

Patti Swan (L)

Pipestave Hill Horse Trials/ Combined Tests/Dressage Only W. Newbury, MA

Alicia Peters-Torrey 207-322-6282 scarletdayfarm@gmail.com

TBA

Michele Schurman 603-490-8958 www.mrfdressage.com

Ronald or Beverly LeBlanc 603-362-4234 rwleblanc@comcast.net www.derbytalkfarm.com

7/17/2016

Cutter Farm Dracut, MA

Intro-Training PreElem-Prelim

TBA

7/17/2016

CDCTA Schooling Dressage and Combined Test Mystic Valley Hunt Club Gales Ferry, CT

Intro- First Second and above TOC Eventing W/T-Training

Gretchen DeMone (L)

Oak Rise Farm Goffstown, NH

Intro-Third TBA Gaited and Western Dressage

Sue Yianakopolos 603-656-9730 www.oakrisefarm.com oakrise@comcast.net

Xenophon Farm Montague, MA

Intro-Fourth Western Dressage

Elaine Kachavos 413-367-0305 h: 413-367-9828 f: 413-230-6000 cell xenophonfarm@aol.com

7/17/2016 7/24/2016 7/24/2016 7/31/2016

Hilltop Equestrian Center Somersworth, NH

CVDA Dressage Show South Woodstock, VT

Intro-Second

Intro-FEI

7/31/2016

Long Shadow Farm Morrisville, VT

7/31/2016

TriState Horsemen Assoc. Woodstock, CT

Susan Edelen (L)

Leslie DeGrandmaison (L) Bill McMullin (R) Lainey Johnson (L)

Intro- FEI Western Dressage

TBA

Marina Burliss (978) 697-7858 Kristin Wesson/Secretary (603)440-3564 info@cutterfarm.com www.cutterfarm.com Tracey Woods CDCTAshowsecretary@gmail.com Mary Ann Davis 603-692-6313 www.Hilltopequestriancenter.com

Janet Wells 802-889-3303 www.cvda.org

Joanne Lawton Joannelawton@aol.com www.champlaindressagevt.net

Intro-Second Western Dressage

TBA

Intro-FEI

Sandra Beaulieu (L)

Suzanne Crowell 207-688-2268

Hilltop Equestrian Center Somersworth, NH

Intro-Second

TBA

Green Mountain Equestrian Center Woodstock, VT

Intro-FEI Western Dressage

Michelle Southwick

Mary Ann Davis 603-692-6313 www.Hilltopequestriancenter.com

Intro-FEI

TBA

8/14/2016

Independence Stable Belchertown, MA

Jill Delaney (L)

8/14/2016

Oak Rise Farm Goffstown, NH

Intro-Training First and above TOC Western Dressage

8/6/2016 8/7/2016 8/7/2016 8/14/2016

CMDA Kur for the Cure & Schooling Show (SMDA Affiliate) Snowfields, Pownal, ME

CRDA Schooling Show Apple Knoll Farm Millis, MA

Intro-Third Susan Edelen (L) Gaited and Western Dressage

www.tristatehorsemen.com/dressage

Kristen Villeneuve ridegreenmountain@gmail.com www.champlaindressagevt.net Sue McKeown 508-459-9209 suemckeown@charter.net www.crdressage.org Dottie Brittingham 413-284-0371 independencestable@yahoo.com www.independencestablellc.com

Sue Yianakopolos 603-656-9730 www.oakrisefarm.com oakrise@comcast.net

Planning ahead? Check www.neda.org for more!

May 2016 NEDA.ORG

TIP OF THE HAT

29


A

special thank you goes out to all the stars of the New

England Dressage Association volunteer and sponsor team. Each

We look forward to a great new year ahead!

organization to promote the sport of dressage and create commu-

www.neda.org

nity within our region. All of their time and effort made sure that the

and every sponsor, volunteer and board member has allowed our

largest single chapter GMO in the country was able to continue our mission of bringing together the best in dressage, community and education. To learn more about NEDA and how to get involved, please email membership@neda.org.

We look forward to the upcoming year, and if you wish to join our amazing group of sponsors, please contact sponsorship@neda.org.


ADVERTISING INFORMATION

Advertise in the TIP! It’s inexpensive and it works!

CIRCULATIO N: 1,400!

Below are advertising rates and sizes to preview. Print this out and save for future advertising needs. Go online for more details on advertising. Or contact: Angela Prenosil 413-627-2699 ▲ tipads@neda.org 2016 DISPLAY ADS FOR PRINTED & ONLINE PUBLICATION (monthly, per issue) Full Page (portrait)

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8.625” w x 11.125” h

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7.5” w x 4.75” h

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1/3 Page (landscape)

7.5” w x 3” h

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3.5” w x 2” h

1/3 Page (portrait) Quarter Page

4.875” w x 4.75” h 3.5” w x 4.75” h

Gain new business and support NEDA. BUSINESS CARD FOR AS LOW AS $50 FOR MEMBERS! 3.5” wide x 2” high Member: $50 per issue Non-Member: $65 per issue

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Volume discounts and sponsorship packages available! m Advertising three issues in a row dramatically increases your results! May 2016 NEDA.ORG

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31


6 Pratt’s Junction Rd. Sterling, MA 01564 ADDRESS SERVICE REQUESTED

NEDA Hosts Region 8:

NEDA is a USDF member and all GMO members are automatically USDF Group Members

NEDA Tip of the Hat May 2016  
NEDA Tip of the Hat May 2016  

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