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Cisco Entrepreneur Institute  Established in 2007  238 Institutes in 35 countries around the globe

Mission:  To support entrepreneurs by sharing the world’s best practical business insights  To facilitate collaboration between entrepreneurs, governments and businesses  To show the value of technology in business

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Cisco Entrepreneur Institute in Bulgaria  Cisco Entrepreneur Institute – launched on 11th of November 2010 under the patronage of Ministry of Economy and Energy  Organizing at least 10 workshop programs for the first 6 months – focusing on the young entrepreneurs and collaborating with the major universities  The Institute programs in Bulgaria are organized by Business Institute Foundation  Business Institute Foundation is a non-profit organization set-up by Strategize! to foster the entrepreneurship in Bulgaria © 2007 Cisco Systems, Inc. All rights reserved.

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Strategize!  A team of entrepreneurs, ex-managers – hands-on facilitators  Providing management consulting – performance management and improvement  Delivering corporate trainings for more than 8 years  Focused on SME and start-up segment

www.strategize.bg

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Courses, Workshops, Content Content portfolio:  Entrepreneur Mindset  Starting a business  Growing a business  iExec (for Enterprises and the Public Sector) Content providers: Stanford University, Cornell University, HP, My Own Business Inc., GoVentures  Educational video and business simulations  Virtual learning environment  Salesforce.com © 2007 Cisco Systems, Inc. All rights reserved.

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Bulgaria Market Reality Lack and need of:  Highly relevant, practical information based on real-world experience  Media-rich content  Content enhanced by the experience of local and global successful managers and entrepreneurs  Manager and entrepreneur-specific business knowledge

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Starting a Business at a Glance  Comprehensive workshop on how to successfully start and operate a business  Designed for private individuals, aged 20-29, mostly students, graduates and young professionals  Workshop program short overview  Choosing the right type of business  Legal requirements  Accounting and finance  Management and organization  Marketing and market positioning  Business planning and funding © 2007 Cisco Systems, Inc. All rights reserved.

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Growing a Business at a Glance  Practical, comprehensive business course on how to successfully grow a business  Designed for small to medium-sized business entrepreneurs  Workshop program short overview  Market analysis and positioning  Re-organization  Outsourcing  Merging, or forming partnerships  Planning and budgeting © 2007 Cisco Systems, Inc. All rights reserved.

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iExec for Enterprises at a Glance  Comprehensive workshop to empower leaders and “agents of change” (intrapreneurs) to create a lasting business impact within their enterprise  Designed to key professionals and managers of all levels in large companies  Workshop program short overview  Strategy development  Management strategy fundamentals  Organisational readiness  Portfolio and business case management

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Potential Areas for Partnership (1) Human resources development:  iExec for enterprises most suitable for empowering key professional and management staff  Workshops especially designed to improve management and professional skills of the partner’s team  Opportunity for customization and focus on specific areas, e.g. innovation, intrapreneurship and project management

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Potential Areas for Partnership (2) Recruitment opportunities and positioning within the targeted audience:  Scholarship program of the sponsor – evaluation and selection criteria based on the sponsor’s goals  The participants are prominent experienced enhancing their professional development  The majority of the participants choose a corporate career; not more than 1/3 of the participants opt for the entrepreneur path  Opportunity for guest speakers from the sponsor; incorporating case studies from the sponsor’s business reality © 2007 Cisco Systems, Inc. All rights reserved.

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Unique Opportunity for World-Class Training  Highly valuable relevant content, provided by global leaders in business, entrepreneurship and management areas  Online materials, group exercises, simulations, real-life situations  A resource center where entrepreneurs and managers can find sound business advice, mentoring, and services  A Human Network that connects entrepreneurs, leaders and business organizations

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Unique Opportunity for Brand Involvement / CSR  A unique for Bulgaria, large scale, next generation educational project - no current comparison  Select and access your valuable audience - promising young professionals  Excellent opportunity for brand involvement within the project by scholarship programs and special activities  Media coverage and wide publicity – all-year long – before, throughout and after the workshops  Corporate social responsibility: promote and support the management, entrepreneurship and intrapreneurship development in Bulgaria © 2007 Cisco Systems, Inc. All rights reserved.

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Potential Contribution To Sponsor Goals

 Brand publicity and positioning potential  Corporate social responsibility - possible areas:  Building prosperous and sustainable future  Support successful youth development  Supporting the entrepreneurship in Bulgaria  Promoting the intrapreneurship within the enterprises

 Indirect positioning within a selected target segment (e.g. promising young professionals)  Recruitment opportunity based on the selected most prominent participants of the courses © 2007 Cisco Systems, Inc. All rights reserved.

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Contacts Business Institute Foundation Svetlan Stanoev +359 889 431 440 sstanoev@strategize.bg

Tzvetelina Teneva +359 88 8676065 tzteneva@strategize.bg

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