Portfolio / Andrew Aguinaldo Industrial Design - UIC email@example.com 847-738-1468
Hello! I love all things design. The process of creating beautiful objects is my passion. However I do have other interests such as sushi, French bulldogs, and all things Seinfeld.
Techne Pack a messenger bag with a twist
Project Concept A personal project I pursued not too long ago. I actually sold several bags and used the funds to pay for a trip to Canada. Whenever I would make a bag for myself, another order would come in and I would send it off. Because of that, I had to buy a bag back from a former customer in order to revise this project. It was a fun experience and I would do it again.
Design Challenge Conduct user research and competitive benchmarking to design a new messenger bag that will make the transportation of user items easier on a bicycle.
40 Million Americans ride their bicycle more than 6 times a year
100 Million Bicycles are manufactured worldwide each year
%80 Rise in bicycle commuters in commuter friendly cities since 2000
Messenger Bag Market
Plastic Buckles & Nylon Straps
Bright vs. Utilitarian Colors
Jason S. Bicycle Courier 34, New York
Monica M. Artist & Courier 26, New York
Jin W. Student 23, Chicago
Michael H. Marketing Exec. 31, San Francisco
“I have to be pretty versatile when I am on the clock, so I expect the same from my bags.”
“I hate switching my bags whenever I carry different sized objects.
“Give us something new to look at. Tired of seeing plastic buckles and rounded flaps.”
“...Pockets are also very important to me because I like to keep my wallet and electronics safe.”
Interview Problems & Insights Insights
Bag Switching Users constantly have to switch bags to accomodate different sized loads and awkwardly shaped objects.
Small Items Electronics and small items are damaged or lost in traditional messenger bags.
Tough Aesthetics A utilitarian aesthetic resonates with the cycling and messenger demographic.
Rectilinear Form 3 Bags in 1
The Solution 3 Bags in 1
The bag in its smallest configuration allows users to carry smaller items and every day needs.
After multiple prototype iterations, the final solution is a transformable messenger bag that can change its size to accomodate different sized carry loads.
In its medium configuration, the design can carry small boxes and medium sized objects.
large and 3. Finally, awkward shaped objects can fit in the bagâ€™s largest configuration.
Small Items An integrated laptop sleeve and small item pockets allow users to easily organize electronics and personal items.
Volume: 28 Liters
Volume: 42 Liters
Volume: 64 Liters
Leica Clip-on Camera An exploration in visual brand language
Leica & Moments Leica cameras have been the premier tools used to capture lifeâ€™s moments. Their cameras have documented historical events since 1913 and they are highly sought after by photojournalists and hobbyist alike.
Different Day. Different Tools. Digital documentation has become an integral part of todayâ€™s culture. Smart phones and wearable technology have given us the ability to create, consume, and share almost everything in our lives.
Life-logging Camera The Narrative life-logging camera is a new, small, and automatic camera that can clip onto its user. Photos are taken every minute and then synced wirelessly to the users smart phone. These photos are quick to search and share.
What if Leica created a life-logging camera?
Leica Design Cues + Precision cut metal + Combination of basic geometry + Assymetrical design arrangment + Function Driven Form
Leica User: Evan Evan runs a YouTube channel with over 2 million subscribers. He uploads daily video logs and fashion tips for men. He loves the Leica aesthetic and has been using a Leica M9 camera. He needs a new way to record and share the events of his daily life.
Interests: Photography Fashion Social Media Video Creation
Finding Proportion Played with various sizes and forms to determine the best size for our Leica lifelogging camera.
Life-logging Camera Never Miss a Moment
This Leica camera is the combination of classic aesthetics and new age technology. Precision engineering synced with wireless connectivity. With this camera, You will never miss a moment.
Heavy duty clip with adjustable tension screw
Button toggles between video and photo mode
Engaged clip powers on the camera
Wireless connectivity for seamless photo sync with smart phones.
4 Hour Design Challenge REDEFINE THE STANDARD FORM OF INCENSE HOLDERS
THESE ARE SOME STANDARD INCENSE HOLDER FORMS
THESE DESIGNS CAN BE FOUND IN STORES WORLD WIDE. SO WHAT INSPIRATION CAN I DRAW FROM THEIR DESIGNS AND MATERIAL USAGE?
INITIAL CONCEPT DEVELOPMENT
FOCUSED ON DEVELOPING FORMS THAT ALTERED THE ORIENTATION OF THE INCENSE CANDLE WHILE USING RECLAIMED MATERIALs.
THESE TWO DESIGNS WERE BASED AROUND RECTINLINEAR FORMS THAT EMPHASIZED THEIR FUNCTION AND PROVIDED VISUAL INTEREST.
CONCEPT 1 STORAGE BOX THAT ALSO SERVES AS A HOLDER. UTILIZES TWO DIFFERENT MATERIALS THAT ADD VALUE TO THE PRODUCT.
Flip-Up Candle Holder
Scrap Metal and Reclaimed Wood
Storage For incense Candles
CONCEPT 1 FEEDBACK
AFTER I DRAFTED MY FIRST CONCEPT, I REACHED OUT TO MY PEERS FOR FEEDBACK ON HOW THE DESIGN COULD BE IMPROVED.
“DESIGN IS REDUNDANT”
“TOO MUCH MATERIAL”
“SIZING IS WRONG”
WITH THE FEEDBACK, I FOCUSED ON DEVELOPING MORE SIMPLE AND FUNCTIONAL DESIGNS WHILE ALSO FOCUSING ON THE FORM.
I COMBINED ELEMENTS FROM TWO FORMS TO DEVELOP A NEW SIMPLE AND FUNCTIONAL DESIGN
Final Concept A single piece of wood is cut and able to hold multiple candles at a visually interesting angle.
Multiple functions performed by combing forms.
Single use of Material
Mico A desk organizer for the creative professional.
Beautiful The Art The work created by artists and creative professionals is inspiring and beautiful. Everything special about the creator can be seen in their work. It is their unique style and perspective that make them valuable to the creative world.
Artwork by Jo Lawliel
Functional The Tools The tools used to create beautiful art and designs are just as elegant as the work itself. Each tool has a unique purpose and has a silhouette that defines its role in creation.
Ugly The Tool Organizer The desk organizers in many art and office stores are ugly and flimsy. They do not belong in the same space as beautiful artwork and writing utensils. Creative professionals would benefit from a desk organizer that fulfills their desire for beauty in their lives.
Pens and Pencils
Paper Clips and Tacks
Business Cards and 2 Pens
Ceramic and Walnut
Click here for Mico video!
Thank You! / Andrew Aguinaldo Industrial Design - UIC firstname.lastname@example.org 847-738-1468