Issuu on Google+

Portfolio / Andrew Aguinaldo Industrial Design - UIC andrew.aguinaldo@gmail.com 847-738-1468


Hello! I love all things design. The process of creating beautiful objects is my passion. However I do have other interests such as sushi, French bulldogs, and all things Seinfeld.


Techne Pack a messenger bag with a twist


Project Concept A personal project I pursued not too long ago. I actually sold several bags and used the funds to pay for a trip to Canada. Whenever I would make a bag for myself, another order would come in and I would send it off. Because of that, I had to buy a bag back from a former customer in order to revise this project. It was a fun experience and I would do it again.


Design Challenge Conduct user research and competitive benchmarking to design a new messenger bag that will make the transportation of user items easier on a bicycle.


Cycling Facts

40 Million Americans ride their bicycle more than 6 times a year

100 Million Bicycles are manufactured worldwide each year

%80 Rise in bicycle commuters in commuter friendly cities since 2000


Messenger Bag Market

Cordura/Ballistic Fabric

Plastic Buckles & Nylon Straps

Bright vs. Utilitarian Colors


Cyclist Interviews

Jason S. Bicycle Courier 34, New York

Monica M. Artist & Courier 26, New York

Jin W. Student 23, Chicago

Michael H. Marketing Exec. 31, San Francisco

“I have to be pretty versatile when I am on the clock, so I expect the same from my bags.”

“I hate switching my bags whenever I carry different sized objects.

“Give us something new to look at. Tired of seeing plastic buckles and rounded flaps.”

“...Pockets are also very important to me because I like to keep my wallet and electronics safe.”

Takeaways: Versatility

Bag Changing

“Messenger” Aesthetics

Delicates Storage


Interview Problems & Insights Insights

Bag Switching Users constantly have to switch bags to accomodate different sized loads and awkwardly shaped objects.

Small Items Electronics and small items are damaged or lost in traditional messenger bags.

Tough Aesthetics A utilitarian aesthetic resonates with the cycling and messenger demographic.


Rectilinear Form 3 Bags in 1

Gusseted Pockets

Metal Hardware


The Solution 3 Bags in 1

1.

The bag in its smallest configuration allows users to carry smaller items and every day needs.

After multiple prototype iterations, the final solution is a transformable messenger bag that can change its size to accomodate different sized carry loads.

2.

In its medium configuration, the design can carry small boxes and medium sized objects.

large and 3. Finally, awkward shaped objects can fit in the bag’s largest configuration.


Small Items An integrated laptop sleeve and small item pockets allow users to easily organize electronics and personal items.


Volume: 28 Liters


Volume: 42 Liters


Volume: 64 Liters


Andrew Aguinaldo

Leica Clip-on Camera An exploration in visual brand language


Leica & Moments Leica cameras have been the premier tools used to capture life’s moments. Their cameras have documented historical events since 1913 and they are highly sought after by photojournalists and hobbyist alike.


Different Day. Different Tools. Digital documentation has become an integral part of today’s culture. Smart phones and wearable technology have given us the ability to create, consume, and share almost everything in our lives.


Life-logging Camera The Narrative life-logging camera is a new, small, and automatic camera that can clip onto its user. Photos are taken every minute and then synced wirelessly to the users smart phone. These photos are quick to search and share.


What if Leica created a life-logging camera?


Leica Design Cues + Precision cut metal + Combination of basic geometry + Assymetrical design arrangment + Function Driven Form


Leica User: Evan Evan runs a YouTube channel with over 2 million subscribers. He uploads daily video logs and fashion tips for men. He loves the Leica aesthetic and has been using a Leica M9 camera. He needs a new way to record and share the events of his daily life.

Interests: Photography Fashion Social Media Video Creation


Finding Proportion Played with various sizes and forms to determine the best size for our Leica lifelogging camera.


Life-logging Camera Never Miss a Moment

This Leica camera is the combination of classic aesthetics and new age technology. Precision engineering synced with wireless connectivity. With this camera, You will never miss a moment.


8MP Camera

Audio Microphone


Heavy duty clip with adjustable tension screw


Button toggles between video and photo mode

Engaged clip powers on the camera


Wireless connectivity for seamless photo sync with smart phones.


Andrew Aguinaldo

4 Hour Design Challenge REDEFINE THE STANDARD FORM OF INCENSE HOLDERS


THESE ARE SOME STANDARD INCENSE HOLDER FORMS

THESE DESIGNS CAN BE FOUND IN STORES WORLD WIDE. SO WHAT INSPIRATION CAN I DRAW FROM THEIR DESIGNS AND MATERIAL USAGE?


INITIAL CONCEPT DEVELOPMENT

FOCUSED ON DEVELOPING FORMS THAT ALTERED THE ORIENTATION OF THE INCENSE CANDLE WHILE USING RECLAIMED MATERIALs.

THESE TWO DESIGNS WERE BASED AROUND RECTINLINEAR FORMS THAT EMPHASIZED THEIR FUNCTION AND PROVIDED VISUAL INTEREST.


CONCEPT 1 STORAGE BOX THAT ALSO SERVES AS A HOLDER. UTILIZES TWO DIFFERENT MATERIALS THAT ADD VALUE TO THE PRODUCT.

Flip-Up Candle Holder

Scrap Metal and Reclaimed Wood

Storage For incense Candles


CONCEPT 1 FEEDBACK

AFTER I DRAFTED MY FIRST CONCEPT, I REACHED OUT TO MY PEERS FOR FEEDBACK ON HOW THE DESIGN COULD BE IMPROVED.

“DESIGN IS REDUNDANT”

“TOO MUCH MATERIAL”

“SIZING IS WRONG”


CONCEPT DEVELOPMENT

WITH THE FEEDBACK, I FOCUSED ON DEVELOPING MORE SIMPLE AND FUNCTIONAL DESIGNS WHILE ALSO FOCUSING ON THE FORM.

I COMBINED ELEMENTS FROM TWO FORMS TO DEVELOP A NEW SIMPLE AND FUNCTIONAL DESIGN


Final Concept A single piece of wood is cut and able to hold multiple candles at a visually interesting angle.

Multiple functions performed by combing forms.

Single use of Material


Andrew Aguinaldo


Andrew Aguinaldo

Mico A desk organizer for the creative professional.


Beautiful The Art The work created by artists and creative professionals is inspiring and beautiful. Everything special about the creator can be seen in their work. It is their unique style and perspective that make them valuable to the creative world.

Artwork by Jo Lawliel


Functional The Tools The tools used to create beautiful art and designs are just as elegant as the work itself. Each tool has a unique purpose and has a silhouette that defines its role in creation.


Ugly The Tool Organizer The desk organizers in many art and office stores are ugly and flimsy. They do not belong in the same space as beautiful artwork and writing utensils. Creative professionals would benefit from a desk organizer that fulfills their desire for beauty in their lives.


Mico

Pens and Pencils

Paper Clips and Tacks

Business Cards and 2 Pens


Ceramic and Walnut


Click here for Mico video!


Thank You! / Andrew Aguinaldo Industrial Design - UIC andrew.aguinaldo@gmail.com 847-738-1468


AguinaldoPortfolioDraft