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 Many entrepreneurs who are new to the startup circuit often wonder how to make a product prototype.  Prototyping falls somewhere between the formulation and evaluation of an idea during your product lifecycle.  Many experts will give you different advice about how to make a product prototype.  Basically, the prototype for any a product is created as an early sample or a ‘raw’ version of an application in order to translate theoretical ideas into real specifications.  The process of building a product includes several steps to reach a final level of production that is fit for consumption by the target audience.

 No product turns out perfect on the first iteration.  A prototype also helps to to identify user pain points and provides a blueprint for improving the digital product based on user feedback.  Strategically as well, this is a great move.  Prototyping serves as a time-saving and cost-effective strategy to get feedback and make changes at an early stage before you have spent a ton of money on marketing the product.

If you are wondering how to make a prototype of your idea, consider the following steps: Review competing products ďƒ˜ Every business has competitors that may already be selling similar products on the market while you are still at the conceptualization stage. ďƒ˜ Many novice entrepreneurs see this as a disadvantage, but it can also be an advantage if you know how to harness your competitor research in a focussed manner. ďƒ˜ If you can conduct strong competitive research and study the current market, you will be able to find ways to improve upon their products and add valueadding features to your products that your competitors may not even know about until your product hits the market and captures a portion of their customer base.

 A word of caution here - know your competitor’s products and be inspired by them but don’t copy their designs.  Imitation will not only put you at risk for litigation, customers will also dismiss you as a spin-off.  Consider the competition but create your own original product!

Make a sketch of your product  Sketching down your ideas on paper can be a step forward to convert them into reality.  There may be a jumble of ideas and concepts inside your brain. Putting them down on paper helps you clearly define your product, its features and its ultimate purpose.  Also, by the time you on-board a designer, you already know exactly what you want, so you will be able to communicate it better.  Creating a prototype will require detailed work and precise descriptions.

Develop a rough virtual prototype ďƒ˜ Once your ideas have been converted into design, you can start developing a tangible prototype. ďƒ˜ This is where designer-developer collaboration is crucial. ďƒ˜ If you have done a good job conveying your ideas, the designer has done a good job translating these ideas into designs, then the developers will be able to code the the product to your exact specifications.

Create a high-fidelity prototype  A physical prototype is a high-fidelity model of your final product.  This is similar to the first-cut version except, there are more features and tweaks to optimize user experience.  Such high-fidelity renditions carry a higher cost as well, so if you are bootstrapping, you need to really think long and hard about whether your product really needs a high-fidelity mock-up.

Thank You!

How to make a product prototype for your idea?  
How to make a product prototype for your idea?  

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