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INDEX

INTRODUCTION P.4 / SERVICES P.12 / PHOTOGRAPHY P.16 / MOBILE APPS P.20 / CONTACT P.28


INTRODUCTION


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THE SUPERYACHT DIGITAL AGENCY Wouldn’t it be great if you could turn your Superyacht into a self-sustaining business, generating revenue while you are not using it? We at Anchovy Studios tell Superyacht stories through digital media, utilizing our expertise in both marine and digital domains to bring forward an unparalleled package. With our head office located in Malta and another office located in Palma De Mallorca, we have all the resources at hand to help you charter your yacht more regularly, attract a higher quality clientele and expand beyond your horizons.

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WHY ANCHOVY YACHTING? Anchovy Yachting’s marketing division has the knowledge, capabilities and expertise to make your yacht stand out. We utilize the latest and most advanced digital media to give your yacht a truly unique brand image. The core team consists of highly experienced sailors, marketing, audio-visual and digital media experts. We only take on a few Superyachts every year so as to ensure that we live the experience the vessel has to offer. Every yacht has it’s own personality and story, and our exclusive client list allows us to focus on each one, leaving no stone unturned, focusing on every little detail and striving always to create the cleanest and most simplistic bespoke product.

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OUR PROPOSITION Right from the creation of unique and amazing videos of your yacht under sail, to photoshoots of her glamorous interior, to the design and development of highly attractive brochures, websites and mobile apps – we’ve done it all. Our team of marketeers, designers, developers, sailors and marine experts allows us to pull off stunning holistic projects. We generate heavyweight PR, including editorial pieces in important magazines worldwide. Our partners, some of the biggest marketing agencies in Europe are focused on achieving both tactical and strategic objectives.

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Services


THE HOLSITIC SUPERYACHT DIGITAL AGENCY

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Our team of videographers, photographers, web designers, social media and mobile experts pull together fantastic campaigns with a unified understanding. We take ideas from our clients, nurture them, and transform them into multimedia masterpieces, with the sole aim of guiding our clients towards their end goal.

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VIDEOGRAPHY & PHOTOGRAPHY Anchovy Yachting is the premier photography and videography studio in the marine industry. We are able to scramble a team to any part of the world at a moment’s notice. We create the scene, snap the shots and the magical process begins. We are renowned for turning every yacht into a supermodel.

WEB | MOBILE | BRANDING | SOCIAL

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We also give each yacht a bespoke online digital profile, by designing and developing custom websites, mobile applications and social media campaigns, all contributing towards a unified and impressive brand image for the Superyacht. It all starts off with an idea, which is then sculpted into a digital and social strategy, from which we combine creative thinking, innovative design, and effective solutions to help our customers connect with their clients.

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PHOTOGRAPHY


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KURT ARRIGO The Legend behind the yachting lens Kurt Arrigo was born in 1969 on the island of Malta. A fulltime freelance photographer since 1995, today he is considered one of yachting’s finest photographers the world over. His passion for sailing photography started after shooting the 1992 America’s Cup in San Diego. Since then he has documented several international yachting events and magnificent motor and sailing yachts. Kurt has excelled in underwater photography, pushing the art to new boundaries, traveling around the globe shooting yachts as well as wildlife. Since 2000 Kurt has also been involved in the film industry in Malta, as a stills photographer, for most of the international productions on the island. His portfolio includes the likes of Sharon Stone and Rupert Everett. 2005 saw the publication of his first solo book ‘Malta: A Coastal Journey’, selected as the official publication and gift for the Commonwealth Heads of State Conference (Malta, November ’05).

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MOBILE APPS


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CONNECT WITH THE NEW GENERATION A MOBILE APP FOR YOUR YACHT Nothing gets between today’s buyers and their smart phones/tablets. The exceptional user experience of our custom mobile apps compels qualified buyers to connect emotionally with your yacht and ensures you’re always with them – 24/7, online or off.

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360째 VIRTUAL TOUR Our platform allows us to create 360째 Virtual Tours of your yacht, it being the Master cabin or upper deck. These virtual tours allow end users to immerse in the experience prior to boarding the yacht.

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LEAD THE PACK A mobile app developed by Anchovy Studios puts you at the forefront of the industry. Our customised app development allows us to develop a bespoke app for each yacht. We transform your yacht into a mobile experience. The app is a perfect tool for charter agents, helping them tell the amazing story of your yacht.

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UNLEASH THE SUPERMODEL Our designers and innovators strive to create a mobile experience which far exceeds one’s imagination, bringing together our expertise and experience to create an all empowering mobile experience.

YOUR CUSTOM APP WILL ENABLE YOU 1. 2. 3. 4. 5. 6.

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Increase the charter potential of your yacht Allow charter agencies to showcase your yacht easily Increase end profits Increase the brand reputation of your vessel Stand out from the pack Connect with high quality buyers

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CONTACT


EVERY YACHT IS A SUPERMODEL!

Malta Head office A: 291/1 St. Paul’s Street, Valletta, Malta E: yachting@anchovyluxury.com M: +356 79 37 1852 T: +356 2735 6049

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Palma de Mallorca - Spain A: Palma, Illes Balears, Spain E: yachting@anchovyluxury.com M: +34 630 846 490 T: +356 27356049

www.anchovyluxury.com Skype: anchovy.luxury



Anchovy Luxury | brochure