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Introduction

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Brand Identity Logotype & Marks Typography Color Palette

7

Identity System Letterhead Business Card Envelope

15

Advertising Store Products Magazine

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Interactive Mobile Ap

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Anka is company known for our top quality fabric and trimmings. At Anka, we believe in providing our customers with the highest quality and best selection for their artistic designs. For that reason, we carry a wide variety of products from around the world.You will be able to find a huge array of imported items; such as ribbons from France, laces from Switzerland, Austrian Swarovski crystals, buttons from Italy and so much more. In addition, our inventory of over a hundred thousand styles grows each day with a constant flow of new products. Anka understood that our Customers are our top priority. We are always looking to improve the experience for our Customers. Whether you are thousands of miles away, we want to serve you with an unforgettable shopping experience. Through our in-house training, each Customer Service Representative obtains solid product knowledge to answer any questions you may have. Whether you need assistance via phone, fax, e-mail, live web chat or in the retail store, you can be sure that our customer service is here to support you with care. Anka is the brand Customers can trust.

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Brand Identity

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Logo Mark 9


R: 35 G: 31 B: 32

C: 0 M: 0 Y: 0 K: 100 HEX #231F20 PSC Black C

R: 76 G: 192 B: 173

C: 65 M: 0 Y: 40 K: 0

HEX #4CBFAD PSC 3258 C

Logo Symbol 10


Typography Segoe Script Regular

R: 35 G: 31 B: 32

C: 0 M: 0 Y: 0 K: 100

HEX #231F20 PSC 421 C

LogoType 11


Segoe Script

Perpetua

Regular

Regular

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz Italic Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt UuVvWw XxYy Zz

a b c d e f g h i j k l m n o p q r s t u v w x y z

Bold Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

Bold

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Italic Bold Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt UuVv Ww Xx Yy Zz

a b c d e f g h i j k l m n o p q r s t u v w x y z

Typography 12


R: 35 G: 31 B: 32

C: 0 M: 0 Y: 0 K: 100

HEX #231F20 PSC Black C R: 76 G: 192 B: 173

C: 65 M: 0 Y: 40 K: 0

HEX #4CBFAD PSC 3258 C R: 177 G: 179 B: 181

C: 0 M: 0 Y: 0 K: 35

HEX #B1B3B5 PSC 421 C

Color Palette 13


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Identity System

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2p.6

2p.6

170 West Tasman Drive San Jose, CA 95134-1706 tel: 408.526.4000 www.anka.com

66p

51p

Letterhead 17


21p

Perpetua 8 pt

7p2.4 12p

170 West Tasman Drive San Jose, CA 95134-1706

Tel.408.526.4000 Fax. 408.526.4100 www.anka.com

7p2.4

2p10

2p10

Business Card 18


21p

2p

12p

6p8.4

2p6.8

6p8.4

6p8.4

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20


PSC 3258 C HEX #4CBFAD R: 76 C: 65 G: 192 M: 0 B: 173 Y: 40 K: 0 2p7.7

2p7.7

170 West Tasman Drive San Jose, CA 95134-1706

29p

51p

PSC 421 C HEX #B1B3B5 R: 177 C: 0 G: 179 M: 0 B: 181 Y: 0 K: 35

Envelope 21


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Advertising

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Store 25


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Example Magazine Ad.

Magazine 27


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Products


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Interactive

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AT&T

AT&T

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AT&T

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Mobile App


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Anka Standards Manual