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July 2013

Letter From Paul Trylko, President & CEO


ver the course of the past year, I have had the honor of serving as Chairman of the Texas Credit Union League that represents over 500 Texas credit unions. I have had the opportunity to meet people from across the country and around the world who work for credit unions and their members. This taught me that the world is both bigger and smaller than any of us realize. It was an eye-opener for me to meet credit union professionals from Trinidad & Tobago, Poland, and Brazil and to learn how they approach the credit union movement. While there are vast cultural differences, and some countries are more mature in their credit union development than others, what struck me is how much we all have in common. Every single one of us is working to “do good” for the members that we serve.

At Amplify, our primary focus is on our members. However, Texas credit unions have also partnered with SICREDI, a credit union association in Brazil, to teach and learn best practices from each other. A team from SICREDI visited us in Austin to learn about how we approach areas like marketing and human resources. When we visited Brazil, we learned new ways of looking at our infrastructure and using economies of scale to provide member value. The next time you visit us at Amplify, I hope you take a minute to think about the impact you are making both locally and globally as a member of our credit union. On a local level, choosing Amplify means you are doing your part to help other members. On a more global level, all of us who are Amplify members are helping to make a difference for members of credit unions worldwide. Thank you for choosing Amplify as your financial institution and thank you for what you do to promote the cooperative movement.

Tapping into Your Home’s Equity: Are YOU on the Fence? If you need to borrow money, using the equity in your home can be an inexpensive way to get the funds you need. Interest rates are generally lower than on other types of loans or credit card rates since home equity loans are secured by your home. Amplify offers both Home Equity Loans and Home Equity Lines of Credit, or HELOCs. Here are some guidelines to help you decide which option is best for you.

Home Equity Loan: With a home equity loan, you receive money in a lump sum. The loan has fixed payments, and interest rates take into account a variety of factors such as your credit history and the term of your loan. If you have a large expense such as an addition to your home, this might be a good solution for you. Home Equity Line of Credit: A home equity line of credit works more like a credit card, in that you can pay down the loan and then borrow again up to your approved amount. This option is usually available for a certain period of time, and eventually the entire loan amount plus interest must be repaid. If you anticipate having ongoing expenses, like college tuition payments, a HELOC might be a good option. The interest on both Home Equity Loans and HELOCs may be tax-deductible. Consult your tax advisor to find out if this will apply in your situation. Have questions about which type of loan is the best fit for you? Stop by any branch or call us at 512-8365901. We will be glad to answer your questions!

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1. APR is Annual Percentage Rate. Loans Subject to approval. Must apply by 7/31/2013. Combined Loan-to-Value (CLTV) cannot exceed 80% of your home’s value. Additional terms, conditions, and restrictions may apply. Amplify Membership and Property Insurance required.

6/8/13 2:39 PM

High Praise for Amplify Employees, Paul Trylko and Lisa Nicholas


mplify CEO Paul Trylko has been named the National Association of Federal Credit Unions (NAFCU) CEO of the Year in the $151 million to $750 million asset category. Last year Trylko was named Best CEO in the non-profit category by the Austin Business Journal, and Amplify Credit Union received the Best Customer Service award from the Greater Austin Chamber of Commerce.

“Paul has led Amplify to tremendous success, demonstrating exemplary leadership skills and ardent dedication. He is an inspiration to his team, employees, colleagues and the credit union industry as a whole,” said Amplify Board Chairman Willie Everett.

Tips for Mobile Banking Safety


obile Banking is growing in popularity nationwide. Given its convenience and the ability to conduct many transactions 24/7, it is a real time-saver. While Amplify takes every precaution to provide our members with secure mobile banking, there are several ways you can help protect your information as well. Here are nine tips for safer mobile banking: 1.



4. 5.

6. 7.



Use password protection on your phone.

When choosing a password, make sure it is not something that is easy to guess. Antivirus solutions provider ESET recently reported that the two most commonly used passwords are “password” and “123456”.

Use a different password for your mobile banking than for your social media and email accounts. This prevents someone who has guessed these passwords from accessing your financial information. Do not set your phone to automatically log in to your bank account.

If you have a phone that uses the Android operating system, invest in antivirus software. This prevents malware from being loaded onto your smart phone when you are surfing the web. Unless you have initiated contact, never reveal personal identification information over the phone.

Additionally, Vice President of Marketing Lisa Nicholas was selected NAFCU’s Marketing Professional of the Year in the same asset category. Nicholas was also named CUNA’s 2013 Marketing Professional of the Year. In 2012, under Nicholas’ leadership, Amplify’s marketing campaigns generated $81 million in loan growth and 4,430 new members. “Lisa’s dedication to her team, community and development of Amplify’s member-first programs and services has helped our credit union achieve the success we have today. This award is a testament of that,” said Kendall Garrison, Senior Vice President of Lending. “We are all proud of the work Lisa has done. She is one of the top marketers—and now professionals—of our industry.”

NOTICE: Amplify Annual Meeting & Election March 20, 2014 Amplify’s Board of Directors and Supervisory Committee are comprised of members like you who volunteer their time, meet with management and generally serve the credit union. Are you interested in serving? To submit your name for consideration, obtain a volunteer application from Delores Stoner by calling 512-834-6594 or by emailing her at Return the completed application to Ms. Stoner by 5 pm August 5, 2013. For more information about volunteering, contact Ms. Stoner by phone or email.

Exciting Improvements in Amplify Investment Planning


n an effort to better serve our members, Amplify is making some changes to its investment services program this month. Susan Peyret will continue to be your financial advisor; however, Amplify Financial will change its name to Amplify Wealth Management. Our broker-dealer will change from LPL to CFS as well. Members, who have accounts with Amplify Financial, will be receiving correspondence shortly on whether any action needs to be taken as a result of the change.

Do not respond to emails that request that you log in to your account or provide banking information. Should you ever have questions as to whether an email or text message that appears to be from Amplify is legitimate, contact us at 512-836-5901.

Do not share your passwords, PIN, or the answers to your “hint” questions with anyone other than your banker—and then only if you have initiated contact. Should you receive a call from your financial institution requesting information, hang up. Call back using the phone number provided on the financial institution’s website, NOT the phone number on your caller ID. Be careful as to how much information you share on social media. Fraudsters often scan these sites to obtain common answers to identity verification questions, such as your mother’s maiden name or place of birth.

1. Maximum annual percentage rate 17.00%. Interest rate is variable. Property Insurance required. Subject to borrower qualifications. Additional terms, conditions, and restrictions may apply. Membership required. 2. Annual Percentage Rate.

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Have questions about mobile banking security? Call us at 512-836-5901. We’re happy to help!

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6/8/13 2:39 PM

PlugIn - July 2013