Entry#3 Cosmetics( Feb.22) By: Amber Forbes
Sephora Creating ‘Divergent’ Cosmetic collection Have you had of the movie Divergent that comes out March 21st? Just to name a few actors/actresses; Kate Winslet, Ashley Judd, Tony Goldwyn, and Shailene Woodley will be acting in it. Its a movie about female strength and about a mission about DNA and other factors. I find it fascinating a retailer accomplished like Sephora would do a collaboration with a firm like this which actually I think it’s a brilliant plan. Mixing the social entertainment market with a well establishment like Sephora is a great ideal. The more customers you’ll really. I think a lot of retailers should do this. Its really a win win situation.
Published on Mar 21, 2014