Why do I really need to change my existing hotel website? It is just like when you ask yourself “Why do I need to change the drapes in the rooms?” or “…the furniture?”, or “…the carpet?” or “…the pool chaise lounges?”. The answer is: Because things get old. They wear out. They go out of style. They change. They evolve. New ones are availble. Why should technology and web-design be any different? Why should your hotel website have the same effect after ten, or eight, or even five years after when you first built it? It’s no different. It’s exactly the same. And just like your guests might judge you for your old furniture or your old carpet, they will certeainly judge you for you old site. The difference being, you might never know it because they never reserved at your hotel! Here are some tips on how to have a state-of-the-art site, while spending significantly less money, using altaB2x platform’s, altaHotel Suite vertical solution:
Talk-the-talk of your guests! Multilinguality in 6 languages Although its relatively common to see hotel sites in multiple languages, it is rare to see sites that include more than 3 languages. If your site includes more languages, your future guests will be impressed, especially if their language is in the list! Even if it’s not, the availability of English, German, French, Russian, Greek and Turkish, gives multiple alternative language choices. The altaB2x Unicode base allows for the addition of rare languages. Please contact us, if you are interested in more languages support.
Pictures, Pictures, Pictures! A usable photo gallery tool Imagine you want to go on vacation and you are looking for a hotel on the internet. You would certainly be looking for lots of pictures of the hotels that interest you. The altaHotel solution includes an intelligent photo gallery mechanism that not only displays the photos in a “gallery” page but gives you the ability to “reuse” the same pictures in other sections of the website, saving you extra time, extra space and possible errors.
Your future guests need to find you! Search Engine Friendly Sites If you thought Flash was a good idea at the time, because they told you so or because you thought it was “cool”, think again. Flash sites are black-boxes to Google and other search engines visit altanet corp. at http://www.altanet.eu
and cannot be indexed for subsequent searches. They might be impressive at first, but they become tiring and slow after a few visits, especially when they are not developed correctly. So, choose a technology platform which is Search Engine friendly, such as the altaB2x Hotel and let Google start knowing your site’s existence.
Search results should not only search in “News”! Global text search mechanism. There still exists well known global corporate websites and portals which include a search mechanism that only searches in their “News” section! Give your visitors the ability to free-textsearch within your whole website, including dynamic and static sections with altaHotel’s Global Search module.
Geography lessons! Use real-time Google Maps right from your site Do you remember those old, low-quality, small maps that attempted to show a hotel’s address or the map of its location but the quality was so bad, you couldn’t even tell what country you were looking at? Say goodbye to those maps and say Hello to the interactivity, clarity, precision and satellite imagery of Google Maps, integrated right in your altaHotel installation. You can even add more points of interest for your guests, according to your area choices.
Finally! Α Real Reservation Engine right from your site! Not just a static form Isn’t it about time, your guests can actually book a hotel room right from your own website? The altaHotel solution is tightly integrated with the swapsystems.com reservation engine. Go ahead and load your hotel rooms, dates and rates in this international booking engine and take advantage of the large pool of agents, tour operators and bed banks available through the swapsystems.com B2B marketplace.
Know your site visitors! Google Analytics native integration When people ask you “how many hits did your website have last month?”. If your source is not a third party organization, people might doubt your answer and your numbers. If the results, however, are provided by Google’s Analytics, the numbers are certaintly more believable, and since altaB2x includes native support for Google Analytics, then your numbers will always be authentic! visit swapsystems at http://www.swapsystems.com
What do I get with an altaHotel Suite solution? Based on our research in cooperation with swapsystems.com booking engine database, we have already thought about what your hotel website needs, so you don’t have to. We included the most popular hotel sections that are required to showcase a vacation or a city hotel, from only a few rooms to a few hundred rooms. We even thought about the needs of hotel chains! So here is what you get:
Your Home page A front page for your hotel (or your hotel chain) is created based on international standards of web design including, language selection, main and secondary menus, rotating image header, reservation engine box, interactive Google Map showing the hotel location, hotel welcome message with most popular features such as accommodation, activities, services, etc, and a bottom mega menu. Your front page even includes the weather.
Reservations The altaHotel Suite Reservation module is not just a software module that allows you to include room reservations from your site. It is natively integrated with the B2C-front of swapsystems.com, the international booking engine with presence in more than 6 countries, with more than 1200 hotels and more than 1000 agents. The swapsystems b2b platform has been carefully developed to meet the needs of hotels and apartments wishing to improve the quality of their distribution network and increase sales with Travel Agents, Bedbanks and Tour Operators. By using the engine's extranet (eBook) you will be able also to update your room allotment and prices at the major travel portals like expedia, opodo, booking, lastminute.
hotel’s location as well as the addition of extra points of interest around your area.
Keep in touch with Offers and Newsletters We have included two sections of news feed for your hotel’s “News” and “Offers”. The offers view even includes a preformated “top 3” view which is included in the left column of the website for quick access from every page. A Newsletters module is included with the installation of altaHotel Suite. It allows you to even include your own contact addresses and mass email your monthly, quarterly or even yearly newsletter.
FAQ, Links and Jobs pages We have included three (3) more modules in the altaHotel Suite. You can use the “Frequently Asked Questions” in order to list some questions such as “how far is the hotel from the beach?” or “how often is there trasportation to the nearest town”. Also, you can list any available positions at your hotel, from a waiter, or a chef, to an assistant manager. Finally, in order to help your google rank, do a “link exchange” by using the Links module to list the websites of tourist organizations, rent-a-car and cab companies, nearby bars and restaurants, etc in exchange to them listing your website into theirs.
Contact page The one standard page you find in every website (aside from the front page) is the “Contact” page. The altaHotel Suite contact page includes information about the physical address of your hotel and the ways someone may contact you, either by phone, fax or email. It even includes a short and easy contact form, with CAPTSA spam protection.
We will do everything for you!
We have created five (5) unique pages for the presentation of your hotel. They are the “Accommodations” page, the “Dinning and Entertainment” page, the “Facilities & Services” page, the “Activities” page and the “Location” page. With the help of the Gallery module, we have included dynamic photos in those pages alongside the text so every time you might want to replace a photo of, let’s say, a room’s design or a photo of the hotel’s bar, you only have to do it in one place.
The necessary professional services in order to get your site up and going are included in the package. We will upload and fit your hotel logo, change the colors of the template and, in some cases, might actually change the template of your site. We will setup the weather to your location and point google maps to your hotel’s location. We will even include the text for the five (5) basic pages (“Accommodations”, “Dinning and Entertainment”, “Facilities & Services”, “Activities” and “Location”) in ALL LANGUAGES, if they are submitted to us at the same time. We will setup the contact form to come to your email and even insert your address, phone, email and other contact info right into the contact page.
Choose the plan that matches your needs!
We have also created a photo gallery page where you can upload your hotel photos and even assign them to different categories so you can later, re-use them to different sections.
The altaHotel Suite can be purchased in two different ways: As a one-time purchase or as a pay-per-month SaaS (software as a service). Each plan is created for different needs. A larger hotel with the ability to manage its content might want to purchase the licence up front and, have complete access to the CMS and only pay for hosting and maintenance yearly fees after the first free year. A smaller hotel, with limited cashflow and little or no content managment resources might want to choose the pay-asyou-go option which also includes limited professional services, hosting and maintenance in the monthly price.
Hotel Description pages! Just change the texts and upload your photos!
Google Maps The altaHotel Suite integrates a Google Maps module which allows for the placement of a small interactive map showing you hotel at the left column of every page. It also includes a unique map page that show a larger scale map right in the middle of the page. The module also allows for the administration of your visit altanet corp. at http://www.altanet.eu
visit swapsystems at http://www.swapsystems.com
altaB2x Hotel – Features altaHotel and Swapsystems Booking Engine Features Website Features Languages (English, German, French, Russian,Greek, Turkish) Hotel Front Page Hotel Chain Front Page Accomodation, Dining & Entertainment, Facilities, Activities and Location pages Gallery Contact Us with form Large map News & Offers FAQ Sitemap Exchange Links Job Offers Reservations module Extranet Support of unlimited rate contracts per customer (b2c or b2b) Shared or blocked allotment across different channels. Release dates, stop or open sales Offers Early booking discounts (standard & rolling) Free stays (ex. stay 7 nights pay 6) Increase or decrease price for certain days (fixed or percentage) Special supplements on top of rate (ex. gala meals, Christmas, special events) Specific day offers, weekly offers especially for city hotels Different price policy per child age Load hotel static information such as Room Descriptions, Photos, Facilities, etc. Reporting (general or custom) B2C Booking Engine (IBE) Cross hotel sales check (for hotel chains or multiple hotels) Multiple room search up to 3 rooms with different occupancies and options Promotional codes with additional discounts or gifts Hotel extras such as transfers, excursions, alacarte dinners, etc. Dynamic packaging with transfers (A2B transfers) Booking Engine connectivity (coming soon) Using the engine’s extranet (eBook) you will be able to update your room allotment and prices at the major travel portals like expedia, opodo, booking, lastminute. Content Management Services CMS access for content management CMS tickets with a yearly contract (1 ticket=1 text change,1 new page,up to 3 pictures upload)
altaHotel Suite **One time setup fee Monthly fee Price for extra 12 content management tickets number of hotels included for every extra hotel hosting and maintenance cost (after first year) Booking engine monthly fees (B2B only - no marketing/system fee if IBE is implemented) Properties with 50 rooms or less Properties with 51 rooms or more Booking engine transaction fees B2C Booking costs B2B Booking costs
€3.600 €5.000 €300 1 3 €500 15% of total cost
1 €50 €100
4% per reservation 2% per reservation
Prices may change at any time without prior notice and do not include VAT which might be mandatory in some countries * The term SaaS stands for Software as a Service which refers to the rental of software. In the case of altaHotel SaaS, it re fers to an allinclusive hotel website monthly rental service, including not only the software platform's rental but fees for hosting, maintenance and a professional services package for 12 minor updates throughout the year. altaHotel SaaS is not available for chain hotels ** The one time setup fee for SaaS is waived if a one year contract is signed and pre-paid, a 19% discount
visit altanet corp. at http://www.altanet.eu
visit swapsystems at http://www.swapsystems.com