Inventing the Loop
loop By Lauren Fisher, Indiana ’08, Communications Coordinator
Jennifer Baird Blaese, Northern Iowa ’93, always considered herself to be an entrepreneur. When she was a little girl, she had her own paper route and learned at a young age hard work really does pay off. When she was older, Jennifer dabbled part-time into some of her own small business ventures, including a designer dog bed business, Animal Haus Chicago, but it wasn’t until she lost her job in 2011 that Jennifer decided to put everything into founding her own company, Loft 312.
/ SPRING 2014