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Inventing the Loop

loop By Lauren Fisher, Indiana ’08, Communications Coordinator

[inventing the]

Jennifer Baird Blaese, Northern Iowa ’93, always considered herself to be an entrepreneur. When she was a little girl, she had her own paper route and learned at a young age hard work really does pay off. When she was older, Jennifer dabbled part-time into some of her own small business ventures, including a designer dog bed business, Animal Haus Chicago, but it wasn’t until she lost her job in 2011 that Jennifer decided to put everything into founding her own company, Loft 312.

34 the

/ SPRING 2014

The Quill of Alpha Xi Delta - Spring 2014  
The Quill of Alpha Xi Delta - Spring 2014