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POGO PHYSIO With Founder Brad Beer

Author of best selling publication, You Can Run Pain Free: A Physio’s 5 Step Guide to Enjoying Injury Free and Faster Running, host of The Physical Performance Show a podcast featuring some of the world’s leading health and fitness experts, conference speaker, Physiotherapy Ambassador and founder of the Award winning Physiotherapy practice, POGO Physio, we had to chat to Brad and find out how he does it all while keeping on top of his own health and fitness. What were some of the main drivers for starting POGO? POGO Physio was the third iteration of what at that point had been 9 years in physiotherapy private practice. The same ideals that saw me give birth to my practice (My Back’s Physio in 2006) were still present in this third installment when we rebranded and became POGO Physio 3 years ago. Those ideals were focused on the delivery of great client clinical outcomes with the view to help people maximise their physical function. When POGO was launched in 2015, we launched with the aim of solving some of the consumers frustrations with physiotherapy services. These frustrations centred around the perception of ongoing and unnecessary treatment, the expensive nature of physiotherapy treatment, and also the, oftentimes, ineffective model of the traditional session to session physiotherapy private practice model of care whereby the vast majority of clients self discharge from care before they even finish what they came to get done. Our aim was to solve some of the frustrations and as such, quickly after launching POGO Physio, we introduced an industry first with 2, 6, and 12 week finish line programs. This was closely followed by our Wellness Boosters and our monthly fixed fee packages, to assist people in getting their ideal outcome realised (across their physio finish line). How did your love for running influence your passion for teaching others how to reduce their risk of injury? My love for running and sports and activity in general seeded my interest in Physiotherapy in the first place. I frequently visited my local physiotherapist to receive care as a junior



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triathlete. It was these early experiences with my then physiotherapist helping me get back to my physical best as a triathlete that really did establish the foundations of my interest in physiotherapy. I realised, even from those early experiences, that physiotherapy was much more than just rehabilitating injuries and helping people get back from injury or pain. I was really excited by the fact that physiotherapy also helps people in Pogo Parlance, what we term, “perform at their physical best”, and this was something I personally experienced as a junior triathlete. Fast forward a decade and my passion for helping others reduce their injury risk was born out of the frustration, anxieties and fears that I certainly experienced when I was injured and could see from the sidelines myself. I often say injury is far more than skin deep. The patient or the client can certainly put up with pain, however it is those internal frustrations and the psychological unrest that injury can create, particularly in active people. Having those experiences myself, certainly like any therapist really grounds you in the capacity for having empathy with your client or your patient and also doing everything you can to assist them in getting across their physio finish line and staying there.

“As a health practitioner we all know the energies that go out, and for me, running serves a great purpose in filling up my tank.”

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Allied Magazine #11  

In this issue we have a common theme of motivation! How to find it, use it and harness it to help us reach our goals, whether they are busin...

Allied Magazine #11  

In this issue we have a common theme of motivation! How to find it, use it and harness it to help us reach our goals, whether they are busin...