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EDITORIAL COUNCIL UNITED STATES - MEXICO CHAMBER OF COMMERCE Albert C. Zapanta, President & CEO, Binational Headquarters; Francisco López Espinoza, CEO, MULTICOLOR Industria Gráfica; Eric Rojo, Vice-President/Mexico Liaison; Joseph R. Chapa, Vice-President, International Trade Development Centers; Gerardo Funes, Vice-President of Communications; Cecilia López, Publishing Manager; Alberto GarcíaJurado, Director Cultural of Effectiveness Center; Jill Martínez, publisher,; and Francisco López Rivera, General Manager of MULTICOLOR Industria Gráfica.

PROMEXE´S ADMINISTRATIVE COUNCIL Rafael López Rivera Francisco López Espinoza

elcome to this edition of Alliance Magazine, a publication by the United States-Mexico Chamber of Commerce, designed to inform and inspire our audience about the activities of the Chamber and the U.S.-Mexico Cultural and Educational


Francisco López Rivera

PUBLISHING COORDINATORS Executive Director Rafael López Rivera Vice-President of Communications Gerardo Funes Publishing Manager Cecilia López

CONCEPT & MAGAZINE DESIGN Editorial Coordinator Yolanda Ivette Castillo Vázquez Graphic Designer Areli Jeanette Sayas Hernández

EDITORIAL CONTRIBUTORS Leslie Carpenter Gabriela Michan Gerardo Funes Alejandro Ramos Josie Orosco Blanca Berthier

Editorial W

Jesus Galvan Jorge Alejandro Vega Andres Quiala Nicandro Ortiz Sergio Ponce


For advertising inquiries, contact: Rafael López Executive Director Gerardo Funes Vice-President of Communications Cecilia López Publishing Manager Cover photography by FONATUR ALLIANCE is a quarterly publication of the United States-Mexico Chamber of Commerce and Promotora Mexicana de Ediciones S.A. de C.V., for the binational enterprise sector. Mexico office: Av. Jose Maria Chavez No. 3408, Ciudad Industrial; Aguascalientes, Ags., Mexico ( United States office: United States-Mexico Chamber of Commerce, 5510 Cherokee Ave. Ste. 120, Alexandria, VA 22313-2320. Mailing address: P.O. Box 14414, Washington, D.C. 20044. Printed by Multicolor Industria Grafica, S.A. de C.V. Av. Jose Maria Chavez No. 3408, Ciudad Industrial; Aguascalientes, Ags., Mex. Specifications: Total production; 2,000 units, covers: couche paper 135 grs. Varnish UV, interiors: couche paper 135 grs. Impression: offset full color. The views expressed in this magazine are the responsibility of the authors and do not necessarily reflect official positions of the U.S.-Mexico Chamber of Commerce, its members or supporters. Our goal is to present a broad range of perspectives on shared bilateral issues.

In this edition of Alliance we see how FONATUR is developing new tourist destinations such as Tajamar Cancún, Playa Espíritu in Mazatlán and Costacapomo in Nayarit. FONATUR is also attracting private investment in Ixtapa, Los Cabos, Huatulco and Loreto. Investment opportunities at these locations ensure sustainable development and will continue to transform Mexico into a global tourist destination. Also in this edition, we are pleased to count several key contributors including Dr. Robert A. Pastor, Director of the Center for North American Studies at American University, who has written a piece inspiring the three NAFTA nations to rediscover and energize a new North America. We would also like to thank Gabriela Michan from TechBA Seattle and member of the board of directors of the U.S.-Mexico Chamber of Commerce Northwest Chapter for her article on biotechnology; Leslie Carpenter, president of the Texas Municipal Regional Center Group and the fund manager for the Irving-Las Colinas Regional Center for writing about the EB-5 Visas; Richard Fisher, president and chief executive officer of the Federal Reserve Bank of Dallas for his insight about Mexican stereotypes; Sergio Guaso, Vice President Business Development, Pemex Exploracion y Produccion, for his overview about the evolution of mature oil fields in Mexico; and Amb. Juan B. Sosa, president of the U.S.-Panama Business Council and Former Ambassador of Panama to the United States, for his update on the expansion of the Panama Canal. Finally, special thanks go to Secretary Dionisio Pérez Jácome, Mexico’s Secretary of Communications and Transport for his article about the existing infrastructure platform behind the tourism industry in Mexico. In April, the Chamber hosted its annual meeting, conference and Good Neighbor Awards Gala dinner in Washington, D.C. This conference, entitled “U.S.-Mexico 2012: A Presidential Election Year,” was kicked off by a private luncheon with Mexico’s President Felipe Calderon. Both the luncheon and the gala dinner were huge successes. The Good Neighbor Awards were presented to Ray LaHood, United States Secretary of Transportation; Dionisio Pérez Jácome, Mexico’s Secretary of Communications and Transportation; and Jim Young, Chairman & CEO of Union Pacific Corporation. Finally, a special recognition was given to Alfredo Gutierrez, Director, Mexico’s Tax Administration Service, and Alan Bersin, Assistant Secretary for International Affairs, Department of Homeland Security and Former U.S. Commissioner for Customs and Border Protection. Thank you to everyone who helped put this publication together; we hope you enjoy this edition of Alliance Magazine. We look forward to seeing you at our future events, especially our XVI Annual U.S.-Mexico Congressional Border Issues Conference to be held on September 19-20, 2012 at Capitol Hill in Washington, D.C., followed by our Annual Binational Conference and Gala in Mexico City, November 29-December 1, 2012. For more information on these and other Chamber events, please contact the Washington, D.C. office.

Albert Zapanta

President & CEO




3 4




FONATUR, Converts Vision into Investment



17 23



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32 • Rediscover North America • Time to Ditch the Mexican Stereotypes • Mature Oilfields Evolution in Mexico • The Infrastructure Behind Tourism in Mexico • The Expansion of the Panama Canal – Update







Gerardo Funes Vice-President of Communications Tel: 703-752-4751 x 107 Fax: 703-642-1088

Joe Chapa Vice-President International Trade Development Centers Tel: 214-329-4559 Fax: 703-642-1088

BINATIONAL HEADQUARTERS / OFICINAS GENERALES 6800 Versar Center. Ste. 450 Springfield, VA 22151 Mail to: P.O. Box 14414, Washington, D.C. 20044

California Regional Chapter Los Angeles, CA Marlen Marroquin Executive Director 2450 Colorado Ave., Suite 400E Santa Monica, CA 90404 Tel: 310-586-7901 Fax: 310-586-7800

Mid-America Chapter Chicago, IL Blanca Berthier Executive Director Blue Cross Blue Shield Building 300 E. Randolph Dr. 49th floor Chicago, Il 60601 Tel: 312-729-1355 / 312-729-1356 Fax: 312-729-1354

Pacífico Chapter Guadalajara, Jal Jesús Galván Álvarez Executive Director Córdoba #2606, Col. Providencia Guadalajara, Jal. CP 44630 Tels: 52 (33) 38173475 Tels: 52 (33) 38173798

Aguascalientes Chapter Aguascalientes, Ags. Alejandro Vázquez Executive Director Av. Independencia 1602 Col. Fátima Aguascalientes, Ags. Tel.: (449) 914-6863 y (449) 153-3553 alejandro.vazquez@usmcocags.

Southwest Chapter Dallas, TX Josie Orosco Executive Director 901 Main Street, 44th. Floor Dallas, TX 75202 Tel: 214-747-1996 Fax: 214-747-1994

Inter-American Chapter Miami, FL Elba Hentschel Executive Director 1441 Brickell Ave. Suite 1400 Miami, Florida 33131 Tel: 305-374-7401 Fax: 305-374-7405

Guanajuato Chapter León, Gto. Sergio Ponce López Executive Director Blvd. Campestre No. 1215, Int. 12 Col. Panorama León, Gto. 37160 Tel: (477) 779-5670 Fax: (477) 779-5671

Golfo Chapter Veracruz, Ver. Jorge Alejandro Vega Executive Director Simon Bolivar no. 705. casi esquina con España. Despacho 3 Colonia Zaragoza C.P. 91910 Veracruz, Ver. México Tel: (229) 937-0598 Fax: (229) 100-3857

International Trade Development and Assistance Center Joe Chapa Executive Director 207 Mandalay Canal Irving, TX 75039 Tel: 406-839-1796

Pacific Northwest Chapter Seattle, WA Jorge Madrazo Cuéllar President 15100 S.E. 38th Street, #728 Bellevue, WA 98006-1765 Tel: 206-306-4881

Puebla Chapter Puebla, Pue. Vidaur Mora Executive Director 31 Poniente No. 4128 2-B Col. Reforma Sur Puebla, Pue. 72160 Tel: (222) 403-2908 Fax: (222) 249-2361

Valle de México Chapter México, D.F. Anja Miroslaw Executive Director Av. Insurgentes Sur 1605 Torre Mural, Piso 25, Mod. 3 Col. San José Insurgentes Benito Juárez, 03900 México, D.F. Tel: (55) 5662-6103 Fax: (55) 5683-2700

Northeast Chapter New York, NY Alejandro Ramos Executive Director 1540 Broadway, Suite 1400 New York, NY. 10036-4086 Tel: 212-471-4703 Fax: 212-471-4701

Las Vegas Chapter Las Vegas, NV. Carlos Olamendi President 10728 Royal Pine Ave. Las Vegas NV 89144 Tel: 310-586-7901 Fax: 310-586-7800

Querétaro Chapter Querétaro, Qro. Marcela Soto Executive Director Isas y Asociados Contadores Públicos Rufino Tamayo # 2 Col. Pueblo Nuevo Querétaro, Qro. 76900 Tel: (442) 295-0272

Noreste Chapter Monterrey, N.L. Roberto Fuerte Executive Director Av. Fundidora No. 501. Edificio Cintermex P.B. Local 114 Col. Obrera Monterrey, N.L. 64010 Tel: (81) 8191-7800

The Woodlands - Gulf Coast Chapter Pete Garcia Executive Director 10077 Grogan’s Mill Road, Ste. 530 The Woodlands, TX 77380 713.854.1577

Mid-Atlantic Chapter Washington, D.C. Vacant Trade Representative 6800 Versar Center, Suite 450 Springfield, VA 22151 Tel: 703-752-4752 Fax: 703-642-1088

Cancun Chapter Cancún, Q.R. Evelyn Pintado Cervera Executive Director Calle Chacá 19 Mz. 1 Sm.23, Cancún, Q.R. C.P. 77500 Tel. (998) 193-1260 Fax (998) 887-8848

Michoacan Chapter Morelia, Mich. Nick Ortiz Presidente Melo 166-B Morelia Michoacan C.P. 58000 Tel: (443) 353-2927


Al Zapanta President & CEO Tel: 703-752-4751 Fax: 703-642-1088



Infrastructure Projects in Mexico


Bordo Poniente Methane Recovery Project

Landfill Gas Power Plant

Sponsor: Federal Electricity Commission (CFE) Location: Sonora, Sinaloa and Chihuahua Project Value: $3 billion

Sponsor: Federal Electricity Commission (CFE) Location: Aguascalientes Project Value: £4.4 million


he bidding process to develop a waste to energy project utilizing the biogas from Mexico City’s giant El Bordo Poniente dump site has been opened by the city’s government. The 25-year project encompasses the construction of a facility to recover methane gas and clean up the landfill which has an estimated 72 million tons of solid residuals. The biogas-powered plant would have the capacity to generate between 40 MW and 70 MW of energy. It is also expected that the winning bidder will register the project as a clean development mechanism (CDM) to generate carbon credits.


Business opportunities: engineering, electrical equipment, power generators, substations, transmission lines.

Business opportunities: engineering, turbines, electrical equipment, power generators, substations, transmission lines.

-based renewable energy specialist, ENER-G Natural Power and its sister company, Biogas Technology, have developed a landfill biogas project that is selling electricity to Nissan’s manufacturing site in Aguascalientes, Mexico. The second phase of the project involved installing two 1.6 MW biogas generators that will use the biogas supply produced by 3.9 million tons of waste currently deposited at the 104-acre landfill site. The biogas supply is expected to last for at least 15 years, reducing carbon dioxide emissions by approximately 90,000 tons per year.


Northwest Corridor Natural Gas Pipeline



Sponsor: Federal Electricity Commission (CFE) Location: Sonora, Sinaloa and Chihuahua Project Value: $3 billion

FE is seeking bids to build about 1,460 miles of natural-gas pipelines in northern Mexico. CFE will pay around $3 billion to expand its naturalgas network in four 25-year contracts for the states of

Sonora, Sinaloa and Chihuahua. Mexico, which has the ninth-longest pipeline infrastructure in the world, is expanding its 6,000-mile gas network by 40%. CFE is also expanding the capacity of the northwest region by more than 8,000 MW, updating four plants and setting up 10 power terminals in that area to replace the use of fuel oil with natural gas. Business opportunities: generators, turbines, electrical equipment, transmission lines, control instruments.

Corn Products International is now Ingredion


eginning June 4, 2012 Ingredion Incorporated (NYSE: INGR), a leading global provider of ingredient solutions to diversified industries, is the official name of the multi-national company formerly known as Corn Products International, Inc. “Today marks a key milestone in our evolution. Our new name, Ingredion, better reflects our global presence and focus on ingredient solutions. Going forward, we will continue to build on our strong legacies of partnering with our customers, employees, vendors and communities, which we believe is the

foundation of shareholder value,” said Ilene Gordon, Chairman, President and Chief Executive Officer. The company plans a phased roll out of the new name, starting in the United States. The company is a leading global ingredients solutions provider specializing in nature-based sweeteners, starches and nutrition ingredients. With customers in more than 40 countries, Ingredion serves approximately 60 diverse sectors in food, beverage, brewing, pharmaceuticals and other industries. For more information, visit

Kraft Foods


he Mexican branch of Kraft Foods has opened a 50 million innovation and development center in Mexico City, to increase the quality of the Company’s products and adapt them to the specific demands of the Mexican market. The new tech center has 2,300 square meter surface and contains laboratories for product and packaging development, chemical analysis, sensorial evaluation and more. It also has a pilot plant for powders, cheese, crackers, chewing gum and candy. (Negocios magazine II, 2012)

Elektra Purchased Advance America



exico’s Grupo Elektra, Latin America’s largest specialty retailer, completed the $780 million acquisition of U.S.-based Advance America, a provider of short-term loans. The purchase included all of the Spartanburg, South Carolina-based company’s assets and debt. The company operates about 2,600 offices in 29 U.S. states, Canada and Britain, providing about 10 million loans annually. The Mexican company is “considering the implementation of strategies to further improve the already successful operations of Advance America.”



A Source for Innovation and a Growing Industry in the U.S. and Mexico


iotechnology can be seen as a source of innovation in many areas: medical devices, healthcare, pharmaceutical, agriculture, veterinary medicine and electronics among others. This industry has had a positive impact on economic development in both the United States and Mexico causing both countries to launch programs to capitalize on this potential.


Development for Mexico in this area is of vital importance and the existing supply of biotech companies in Mexico is growing more and more. Mexican companies are dedicated to developing solutions with the proper and responsible use of scientific and technological knowledge to compete in the areas mentioned above.


For the past five years Mexico has been among the world’s top 15 exporters of medical equipment. The U.S. is one of the main destinations for these products. According to the U.S. Census Bureau Foreign Trade Division, the U.S. imported $5.3 billion in scientific, medical and hospital equipment from Mexico in 2011. This is of considerable significance since Mexico is the third U.S. biggest trading partner after Canada and China. As for the U.S., the Pacific Northwest region has seen much

growth in biotechnology. Washington state ranks as the fifth largest life sciences cluster in the U.S. and the industry represents an important and growing sector of the state economic base. This region is home to world-class research institutions as well as public and private companies and presents an opportunity for Mexican companies to establish partnerships for research and product development in the biotechnology area. In July 2012, Mexican companies attended the Life Sciences Innovation Northwest Conference in Seattle organized by the Washington Biotechnology & Biomedical Association. Companies took advantage of opportunities to network with others in the industry. With the support of TechBA Seattle, Mexican paticipants were able to understand the unique complexities of this industry in the U.S.: commercialization, regulatory, patent and legal issues, and total quality management. Many industries can improve their competitiveness through innovative solutions offered through the field of biotechnology. The value added benefits are wide ranging and Mexico is poised to take advantage of these wide ranging applications. In a world of fast evolving technologies, it is crucial to stay ahead of the comptetition.

Visa Program


s wealthier Mexican nationals consider the United States’ EB-5 Investment Visa Program for personal and business reasons, U.S. municipalities are also viewing the program as a means of financing their own economic development projects. Due to the “at risk” nature of the U.S. investment visa program, the backing of a municipality in the development of an EB-5 Regional Center adds a level of confidence for international investors. The Greater Irving-Las Colinas Chamber of Commerce, the economic development arm of the city of Irving, Texas, hopes to tap into the reported $3.1B of foreign capital created through the United States government’s EB-5 program. The Chamber recently endorsed the Irving-Las Colinas Regional Center as its strategic economic development partner. Together they will work to identify valuable real estate and business investment opportunities and market their projects internationally to EB-5 investors. Irving is located in the center of the Dallas/Ft. Worth Metroplex. Irving has a convenient location in close proximity to DFW Airport and boasts of a prosperous business climate with more than 10,000 companies which includes the headquarters of five Fortune 500 companies. The United States government designed the EB-5 visa program to stimulate the economy through job creation and capital investment by foreign investors. The program was initially slow to start due to the fact that investors feared deportation and loss of investment should they not meet the strict job creation guidelines, combined with the strain of managing

a new business. However, in 1992, the United States Congress added a pilot program to create more demand for the EB-5 visas and began to allow a new option of investments which could be affiliated with an economic unit known as a “Regional Center.” Through the new program, investments made through Regional Centers can now take advantage of a more expansive concept of job creation including both “indirect” and “direct” jobs. This lessens the burden on the investor. Additionally, Regional Centers can now pool funds from many investors allowing for investment in larger projects which may offer potentially higher investment returns. Regional Centers also take the responsibility of screening projects that have the greatest chance of meeting the requirements of USCIS, such as job creation and repayment ability. Leslie Carpenter, President of the Texas Municipal Regional Center Group, the fund manager for the Irving-Las Colinas Regional Center, has spent much of the past five years working with the EB-5 program in China. “Prior to the pilot program, investors were frightened by the notion of creating ten direct jobs and feared failure would result in deportation and loss of their investment,” observes Carpenter. Growing investor confidence has increased competition among Regional Centers. Investors are now seeking investor-friendly projects that demonstrate investment stability. Carpenter adds that when creating the Irving-Las Colinas Regional Center, they wanted to develop a winning formula for their investors and the City of Irving. The




Center plans to offer investors a wide variety of projects to choose from that best meet their investment goals. They are currently evaluating such offerings as a 400-room full-service convention center hotel to be built on a city-owned site adjacent to the Irving Convention Center. The Irving Convention Center is the first phase of an exciting 40-acre city-owned development. “A project like the convention center hotel will be very attractive to Mexican and Latin American investors as they will be quick to understand the value added from the city’s investment in land and infrastructure, as well as the occupancy draw from convention center venues,” commented Roberto Skertchly, CEO of the Texas Municipalities Regional Center Group. Skertchly is a native of Mexico City and raised his family in Irving. He offers a unique perspective on Mexico and Latin America through his many years of advisory experience consulting for Latin America in international business and financial advisory services. Joe Chapa, Vice President of the U.S.Mexico Chamber of Commerce and Executive Director of the International Trade Development and Assistance Center at the Greater Irving-Las Colinas Chamber of Commerce, states that Roberto’s unique skill set in financial management and his genuine understanding of the investment needs of Mexicans will quickly build confidence among Mexican investors and help to build an investor-friendly and reliable regional center for years to come. Other projects under consideration are a senior assisted living facility, brain injury rehabilitation medical development, and sports entertainment venue. The Irving-Las Colinas Regional Center is currently located at the U.S.-Mexico Chamber of Commerce office in Irving through the generous support of the Chamber’s business incubator program and their longstanding commitment and relationship with the Greater Irving-Las Colinas Chamber of Commerce.

USCIS administers the Immigrant Investor Program, also known as “EB-5,” created by Congress in 1990 to stimulate the U.S. economy through job creation and capital investment by foreign investors. Under a pilot immigration program first enacted in 1992 and regularly reauthorized since, certain EB-5 visas also are set aside for investors in Regional Centers designated by USCIS based on proposals for promoting economic growth. (United States Customs and Immigration Services,

To learn more about the Irving-Las Colinas Regional Center, go to or call (817) 909-7329.


EB-5 Investment


U.S.-Mexico Chamber of Commerce Signs Cooperation Agreement with Mexico’s National

Confederation of Chambers of Commerce, Services and Tourism

Al Zapanta, President & CEO, USMCOC speaking at CONCANACO’s National Tourism Convention 2012 -Mexico City - April 12, 2012

USMCOC President & CEO, Albert Zapanta, receiving a recognition after his participation at CONCANACO’s National Tourism Convention 2012 - Mexico City - April 12, 2012


he cooperation agreement, “Convenio de Cooperación para la Promoción y Fomento del Intercambio Turístico, de Comercio Exterior, Inversiones y la Buena Imagen de México y Estados Unidos,” was signed by Albert Zapanta, President & CEO of the U.S.-Mexico Chamber of Commerce (USMCOC) and Jorge Dávila, President of Mexico’s National Confederation of Chambers of Commerce, Services and Tourism


José García-Torres, President, USMCOC-Mexico City, Jorge Dávila, President, CONCANACO-Servytur and Albert Zapanta, President & CEO, USMCOC

(CONCANACO-Servytur) on April 18, 2012 at CONCANACO’s National Convention in Mexico City. Mexico’s Secretary of Tourism, Gloria Guevara, was the guest of honor at the signing event. The agreement will be mutually beneficial for both organizations and will foster bilateral cooperation by promoting trade, tourism, investments and the good image of both countries.

Jorge Dávila, President, CONCANACO-Servytur and Albert Zapanta President & CEO, USCMCOC

It also establishes an agenda of four fundamental actions: periodic exchange of information on supply and demand for goods, services and investments; organization and promotion of trade, tourism and investment development forums among Hispanic-Mexican communities in the U.S.; exchange of research studies of interest to promote economic, tourism and commercial relations; as well as the promotion of the good image of both nations, including CONCANACO’s campaign, Hablemos y Actuemos Bien por México. The term of the agreement will be for two years and both organizations are to add other activities intended to increase competitiveness in tourism, foreign trade, human resources training, and the development of strategies that create incentives for bilateral business. The agreement was ratified on April 25 during USMCOC’s Annual Conference, Board of Directors Meeting & Good Neighbor Awards in Washington D.C. and was celebrated as part of President Felipe Calderon’s visit to Washington, D.C.

José García Torres, President USMCOC Mexico City and Louis Escareño, Director, Public and Governmental Affairs, Duty Free Americas

Mexico’s 2012

Presidential Election Observer Mission


he United States-Mexico Cultural & Educational Foundation (USMCEF), a sister organization of the United States-Mexico Chamber of Commerce (USMCOC), organized a mission to observe Mexico´s presidential election June 29-July 2, 2012. The victorious candidate will serve a six-year term beginning December 1, 2012. Mexico’s Federal Election Institute (IFE) certified the USMCEF as an International Observer Organization. In addition to the presidential election, Mexican citizens voted for members of the federal Senate and Congress. Six states (Chiapas, Guanajuato, Jalisco, Morelos, Tabasco and Yucatán) also held elections for other positions including governor, as well as for head of government at the Federal District (Mexico City). The USMCEF has served in the role of international observer to Mexico’s presidential elections since 1994. This year, the observer Delegation had the opportunity to meet with U.S. Ambassador Anthony Wayne for a briefing at the U.S. Embassy in Mexico City. Moreover, the USMCEF was the only international business organization invited to attend a private meeting with each of Mexico’s three major political parties (PAN, PRI and PRD) the day prior to the election. Officials from each party provided the group with a detailed explanation of their candidate’s vision for Mexico, their agenda for the nation’s future, and why they believed their candidate would win the election. USMCEF observers were also briefed on how presidential candidates were perceived by the Mexican business community. The briefing was provided by Eduardo García, Director General PRI / Green Party


On Election Day, USMCEF observers visited several polling stations in Mexico City, the State of Mexico and Morelos. That evening, after hearing the fast count results (PREP) provided by IFE, the delegates were invited to the PRI headquarters to listen to the victory speech by Enrique Peña Nieto who won the election with 38 percent of the vote—about seven points more than his nearest rival, PRD candidate Andrés Manuel López Obrador. USMCEF’s delegation was led by Chairman & CEO Al Zapanta who was accompanied by USMCOC board members and officials including: José Zozaya, President, Kansas City Southern de Mexico; Sara Lilygren, Sr. Vice President, External Relations, Tyson Foods; José Manuel Arana, Presidente, Tyson de México; John Chrisos, Vice President of North American Sales, American Science & Engineering; Louis Escareño, Director, Public and Governmental Affairs, Duty Free Americas; Mike Ronan, Vice President, Royal Caribbean Cruises International; Sergio de la Peña, CEO, De la Peña Consulting; Arnaldo Salinas, President & CEO, Archangel Security International; James Segura Bernardo, President & Founder, Candela Systems Corporation; Gerardo Funes, Vice President of Communications, USMCOC; José García Torres, President, USMCOC Mexico City Chapter; and Nicandro Ortiz, President, USMCOC Michoacán Chapter. Also part of the delegation was U.S. Congressman Henry Cuellar (TX-28), and Luis Torres and Sigrid Gonzalez, staff members from the office of U.S. Congressman Silvestre Reyes (TX-16).

New Alliance

Chamber of Deputies*


Total seats: 500

Presidential election*

Total seats: 128




32.8% 25.4%


114 10

* Source:The Economist

38 28 0

Andrés Manuel López Obrador

Enrique Peña Nieto

Josefina Vázquez Mota


PRD / allies

of CONCANACO (Mexico’s National Confederation of Chambers of Commerce) and by Lorenzo Ysasi, Director General of COMCE (Mexico’s Business Council for Foreign Trade, Investment and Technology) at a luncheon in Mexico City.



Luncheon, Conference, and Good Neighbor Awards Gala


On April 24-25 2012, the United States-Mexico Chamber of Commerce hosted its annual conference and Good Neighbor Awards Gala in Washington, D.C. There were around 80 guests at the luncheon and conference, and over 200 who attended the Gala. The presidential luncheon was featured in several of Mexico’s and the United States’ media. The next binational conference and gala will be held in Mexico City, November 29-30, 2012.


Albert Zapanta, President & CEO, USMCOC presents the Award for Hemisphere Leadership to President Felipe Calderón

LUNCHEON WITH PRESIDENT CALDERÓN This year’s conference, entitled “U.S.-Mexico 2012: A Presidential Election Year,” opened with a private luncheon with Mexico’s President Felipe Calderón at the Mayflower Hotel. After the luncheon, Al Zapanta, President and CEO

of the Chamber, presented President Calderon with the Chamber’s José Juan de Olloqui Award for Hemispheric Leadership in recognition of his committed leadership and contributions to economic, political and social development resulting in region-wide improvements in

the lives of the people of North America. In his address, President Calderón explained that Mexico’s improved competitiveness, achieved through deregulatory measures, trade liberalization and investment in infrastructure, education and health, have enabled the Mexican economy to grow steadily. He added that Mexico imports more American products than China and Japan together, making it not only a country with a high degree of trade liberalization but also the second largest consumer market for the United States. This increases the importance of Mexico for American exporters and the rest of the world, since Mexico has 44 international trade agreements. In his closing remarks, President Calderón said that this award reflects the efforts of all Mexicans to build a better future and a stronger North America. He also hailed the Chamber’s work in reinforcing bilateral trade and MexicoU.S. relations.

Nicandro Ortiz, President, USMCOC Michoacán Chapter shows USMCOC Alliance Magazine to President Felipe Calderón

Federico Gutierrez, Banobras and Richard Downie, Center for Hemispheric Defense Studies U.S.-Mexico Chamber of Commerce Presidential Luncheon. Members of the head table (from left to right): Eduardo Gallástegui, Partner, Gallástegui y Lozano; Arturo Sarukhan, Ambassador of Mexico to the U.S.; Patricia Espinosa, Mexico’s Secretary of Foreign Relations; John Negroponte, Former Ambassador to the U.N.; President Felipe Calderón; Bruno Ferrari, Mexico´s Secretary of the Economy; Enrique Hidalgo, President, ExxonMobil Ventures Mexico; Bernardo Ayala, Vice President-Mexico Marketing & Sales, Union Pacific; John Chrisos, Vice President of North America Sales, American Science & Engineering; and José Antonio Meade, Mexico´s Secretary of Finance and Public Credit

The attendees were comprised of the binational board of directors, sponsors and special invited guests including Mexico’s Secretary of Foreign Relations, Patricia Espinosa; Mexico’s Secretary of Credit and Public Finance, José Antonio Meade; and Mexico’s Secretary of the Economy, Bruno Ferrari; and John Negroponte, Former U.S. Ambassador to Mexico, U.S. Permanent Representative to the United Nations, and past recipient of the José Juan de Olloqui Award. The day concluded with a reception hosted by Aeromexico during which the company announced its new route between Washington, D.C. and Mexico City.

Anne Alonzo, Vice President, Global Public Policy, Kraft Foods shaking hands with President Felipe Calderón


Remarks by President Felipe Calderón


DAY 2 The following day, the conference, held at the Jones Day Building on Capitol Hill, began with President & CEO Al Zapanta’s remarks on the importance of celebrating presidential elections in both countries this year, and the future of the U.S.-Mexico economic relationship after the elections.

Oscar Mejia, North America Division Sales Vice President, Aeromexico; Maria Fernanda Estrada, USMCOC-New York; Claudia González, Regional Sales Director NE & Corporate, Aeromexico; Karla Espinosa, Washington, D.C Sales Representative, and Alfonso Berthier

Jorge González, Alberto Ramos and Felix Boni from HR Ratings

The first speaker, Felix Boni, Chief Credit Officer, HR Ratings, provided an in-depth overview of the U.S.Mexico economic relationship. Boni estimated that Mexico could have a 3.35 percent growth for 2012 and, for the U.S., an increase of 2.4 percent. However, he cautioned that since Mexico’s growth appears to be increasingly dependent on the U.S., he stated that Mexico needs to diversify in order to meet the challenges posed by a declining U.S. long-term growth trend. He concluded by praising Mexico because it has done a much better job than the U.S. in restraining the increase in its public sector debt in the wake of the 2009 crisis.


• Panel: Cross Border Trade, Manufacturing and Technology


Next on the agenda was a panel discussion on cross border trade, manufacturing and technology. Rick Van Schoik, director of the North American Center for Transborder Studies, focused his presentation on what an export-oriented North America means. He asserted that now is the future and underlined that our shared border must be an engine, not a brake, for our economies. He also mentioned that, despite the 2009 crisis, the U.S. is on track to meet the goals of the National Export Initiative due to Canada, the U.S. and Mexico working together, the strong growth in Mexico, and sustained imports by other countries. Next to speak was Robert Pastor, Professor of International Relations and Founder and Director of the Center for North American Studies at American University, and author of the book, The North American Idea: A Vision of a Continental Future. He

Robert Pastor, Professor of International relations and Founder and Director of the Center for North American Studies at American University; Rick Van Schoik, Director, North American Center for Transborder Studies and Suzanne Petrie Liscouski, Senior Director, Homeland Security, CCSi, Inc

explained that NAFTA’s mandate was too limited to address the new North American agenda. To reinvigorate the continent, the leaders of NAFTA need to start with an idea based on a principle of interdependence. If one country fails, all three are harmed, and if one grows, they all benefit. Pastor offered an expansive vision for a more integrated, dynamic, and equitable North America. The final presenter of this panel was

Suzanne Petrie Liscouski, Senior Director, Homeland Security, CCSi, Inc, and former Director for Latin America at the Department of Homeland Security. She shared her perspectives on the need for security, technology and infrastructure improvements while streamlining transport and trade logistics in order to increase cross-border trade on both sides of the border.

• Panel: Mexico’s Public-Private Associations Law: Private-sector participation in infrastructure and transportation. Dr. José Zozaya, President & Executive Representative, KCSM, opened this panel. His remarks provided a perspective from the transportation industry affirming that this new law intends to encourage long-term contractual partnerships between the public and private sector in order to increase social welfare and investment. He also commented that the law is a positive step toward boosting Mexico’s competitiveness and will lead to better integration of North America.

Daniel Robles, Project Director, Banobras; Manuel Romano, Partner, Jones Day; Kristin Furnish, DirectorInternational Affairs, ICA and José Zozaya, President, Kansas City Southern de Mexico

Also addressing the topic was Kristin Furnish, Director – International Affairs, ICA, a company that strongly supports the new PPP law as it modernizes the legal framework for public private partnerships and addresses some of the issues that have slowed down the development of PPPs. For instance, it allows the private sector to propose projects and carry out the design engineering—and still participate in the bidding for the projects, increasing the quality of the projects to be developed.

Daniel Robles, Project Director of Banobras, said that the laws give greater legal certainty to investors and facilitates the development of projects as provisions applicable to PPP projects are integrated into a single instrument. Also on the panel was Enrique Carrillo Lavat, Director General, Fonatur, who showcased opportunities for public-private investments at its most recent integrally tourism developments in Playa Espíritu (Sinaloa), Marina Cozumel (Quintana Roo) and Costa Capomo (Nayarit).

Enrique Carrillo Lavat, Director General, Fonatur

LUNCHEON Jorge Mariscal, Chief Investment Officer, Emerging Markets, UBS AG, spoke to the attendees during lunch about whether it will there ever be an “M” in the BRICs. He compared the latest developments of the BRIC countries to Mexico. He mentioned that while Mexico could almost qualify as a BRIC country by the size of its economy, population and GDP per capita, it has fallen short in economic growth, especially since 2000. On the other hand, Mexico has done well on the inflation front during the last decade, and Mexico’s government balance sheet is solid and better than Brazil’s and India’s, a factor that has earned Mexico a stable credit rating above these two countries. He

concluded by stating that if Mexico avoids recurrent crises and continues along its current path it will be the world’s sixth largest economy by 2050. The luncheon also celebrated the memorandum of understanding (MOU), Convenio de Cooperación, between the U.S.-Mexico Chamber of Commerce and Mexico’s Confederation of National Chambers of Commerce (CONCANACO-Servytur). The MOU fosters the promotion of competitiveness in the international trade and tourism sectors, as well as to strengths the business liaisons between Mexico and the United States. The MOU was first signed in Mexico City at CONCANACO’s National Convention on April 12.


Manuel Romano, Partner, Jones Day, observed that, although there are aspects of the law that should be clarified in the Regulations and Guidelines, it has the advantage of greater flexibility compared to the preexisting legal framework.


CONFERENCE CONCLUSION: ANALYSIS OF PRESIDENTIAL ELECTIONS The conference ended with an analysis of the U.S.-Mexico presidential elections by George Grayson, Professor, Department of Government, College of William and Mary, and Ambassador Cris Arcos, Senior Advisor, Center for Hemispheric Defense Studies. Both shared their perspectives on the elections and emphasized the importance of parallel presidential elections in Mexico and the United States in 2012, which often signal an opportunity for better relations. They were also in agreement that, regardless of the candidate who wins the presidency, the president-elect will need to act quickly and make the most of his mandate to pass controversial energy, fiscal and labor reforms.

GALA Our tradition, the Good Neighbor Awards Gala, wraps up the two-day event. Award recipients were: Excellence in the Public Sector: Ray LaHood, United States Secretary of Transportation, and Dionisio Pérez Jácome, Mexico’s Secretary of Communications and Transportation.

and continuous commitment to improving U.S.-Mexico relations, through his efforts to create a more commerce friendly, yet secure, 21st century border.

Dionsio Pérez-Jácome, Mexico’s Secretary of Communications and Transportations; Ray LaHood, Secretary, U.S. Department of Transportation; and Albert Zapanta, President & CEO, USMCOC

Private Sector Good Neighbor Award: Jim Young, Chairman & CEO of Union Pacific Corporation, represented by Bernardo Ayala, Vice President-Mexico Marketing & Sales for Union Pacific, receiving on behalf of Mr. Young


Special Recognition: Alfredo Gutierrez, Director, Mexico’s Tax Administration Service, for his leadership in the advancement and modernization of Mexican customs, which has helped to facilitate trade with the U.S. market, as well as his actions against organized crime and contraband smuggling within Mexico; and Alan Bersin, Assistant Secretary for International Affairs, Department of Homeland Security and Former U.S. Commissioner for Customs and Border Protection, for his contributions


Bernardo Ayala, Vice President-Mexico Marketing & Sales Union Pacific; and Albert Zapanta, President & CEO, USMCOC

Luis Alvarez, Deputy Assistant Secretary for International Affairs, Department of Homeland Security

Alfredo Gutierrez, Director, Mexico’s Tax Administration Service; and Al Zapanta, President & CEO, USMCOC



FONATUR Converts Vision

into Investment


Mexico´s National Trust Fund for Tourism Development, FONATUR, has over 38 years of experience in the Mexican tourist industry and its Integrally Planned Resorts (IPRs) in Cancún, Ixtapa, Los Cabos, Loreto, Huatulco and Litibú are testimonies to its success. FONATUR consistently strives to create new tourist destinations and attract private investment. This vision has also allowed this government agency to maximize the benefits produced by the positive impact brought about by these economic flows. FONATUR tourist destinations ensure sustainable development and have helped transform Mexico into a global tourist destination by promoting investment in different tourist projects nationwide.



This new FONATUR development will further enhance the quality of this recognized destination, strengthen the city’s international positioning and attract desired tourist markets known for their high spending levels. Tajamar Cancún is designed to become an urban-tourist center with first-class housing, services and trade facilities, thus continuing to maintain its position as the city´s touristic district on the waterfront of Nichupté Lagoon shores. It will feature a tourist pier. The project’s consolidation will create about 6,500 direct jobs and more than 27,000 indirect jobs with the construction of over 2,500 new homes and 5,000 hotel rooms; that is to say, 9,000 permanent residents who will have their needs for leisure, recreation and cultural activities met, substantially improving their living conditions, contributing to its social, economic and regional development policies, based on new urban trends.


ONATUR has a great success story to tell with Cancún, its first IPR 38 years ago, however, FONATUR continues to take on new challenges and tasks. As a preeminent planning institution, FONATUR envisioned Cancún’s future, and is building, this future by developing Tajamar Cancún—the city’s new hotel, residential and corporate development—in a coordinated effort with local authorities, hotel capitalists, service providers and civic agencies.


IXTAPA CONTINUES TO GROW Ixtapa was the second Integrally Planned Resort developed by FONATUR. Its proximity to Mexico City and its booming housing, condominium and timeshare markets have relieved some of the high seasonal demand for Acapulco.

MAJOR PROJECTS AVAILABLE: Cantiles Contramar: Residential tourist lots Golf Courses Area: single Family lots: 5,812 sq ft starting at $53,097.74*



Situated on the Mexican west coast in the State of Oaxaca, the Huatulco development sits on 51,830 acres including nine bays, the eco-archaeological Copalita Park, museums, valleys and hillsides fed by the Coyula, Cacaluta and Copalita rivers.

18 18

MAJOR PROJECTS AVAILABLE: Mirador Chahué: Residential tourist lots The Conejos Hotel Complex: hotel lots The Conejos Residential Development: tourist residential lots The “O” Sector: single family lots The “N” Sector: single family lots featuring 4,000 sq ft starting at $43,532.30*

LORETO, WHERE THERE IS NO NEED TO SPEND ON LUXURY BECAUSE IT’S A GIVEN This is a tourist corridor encompassing the magical town of Loreto, the Puerto Escondido and Nopoló tourist areas and the best natural harbor in the Sea of Cortés.

MAJOR PROJECTS AVAILABLE: Puerto Escondido: downtown urban lots Loreto: single family condos and lots featuring 1,850 sq ft starting at $13,700*


MAJOR PROJECTS AVAILABLE: Rancho Misiones: single family lots in San José del Cabo Lomas del Desierto: single family lots in San José del Cabo featuring 4,500 sq ft starting at $62,551.88*


Los Cabos is the third of FONATUR´s IPRs in the region. It is a tourist development spanning San José del Cabo and Cabo San Lucas connected by a spectacular 20-mile corridor featuring magnificent sites on the southernmost Baja California tip, below the Canadian and U.S. west coasts.

*All prices shown may be subjetc to change




FONATUR has very specific plans to develop two new tourist beach destinations: Playa Espíritu in the State of Sinaloa and Costacapomo on the Nayarit Riviera.

This new Integrally Planned Resort (IPR) is just 50 miles away from the International Mazatlán Airport. It is an all-inclusive, interdisciplinary and environmentally friendly project designed by different specialists who will promote its continuity, structure, cohesion and balance. Beachfront: 7.5 miles Housing units: 43,982 Residential units: 14,606 Land uses:       · Hotel & Entertainment · Residential · Single family · Mixed Commercial

For further information about any of these projects, contact Mónica Miranda at, or by calling the toll free number 1-877-847-8183 or +52 (55) 5090-4249. Interested parties can also visit the Web site,

FonaturMX @FonaturMX



Moving on to another large FONATUR project, Costacapomo belongs to the town of Compostela in the State of Nayarit, about 30 miles (46 km) north of Litibú and 45 miles (70 km) from Puerto Vallarta.


Costacapomo is a great deal for investors looking to seize an opportunity in a planned tourist development backed by FONATUR and supported by the State Government. Features: Total surface: 630.672 acres Housing units: 4,827 Hotel rooms: 1,529 Residential units: 1,649 18-hole PGA-class Golf Course



Chapter Activities...


Actividades del capítulo...


Northeast Chapter. New York, NY

Southwest Chapter. Dallas, TX

Mid-America Chapter. Chicago, IL

Pacific Northwest Chapter. Seattle, WA

Pacifico Chapter. Guadalajara, Jalisco

Golfo Chapter. Veracruz, Ver

Michoacan Chapter. Morelia, Mich

Guanajuato Chapter. Leon, Gto



he U.S.-Mexico Chamber of Commerce, Northeast Chapter (USMCOCNE), located in New York City, had a very eventful first half of 2012. With the presidential election, Mexico had a landmark year and it was reflected in the Chapter’s events. Likewise, we featured conferences on important topics such as private equity, real estate and international trade and supply chain. In addition, the Chapter welcomed two new and important members to its management committee: Rene Boettcher, Chairman of Latin America and Head of Global Client Management for Latin America at BNY Mellon, and José B. Martínez, Head of Corporate Public Affairs of CEMEX.

PUBLIC SECURITY IN MEXICO In January, the Chapter hosted a breakfast with the Secretary of Public Security of Mexico in the law offices of Crowell & Moring LLP. Secretary Genaro García Luna discussed the strategy against organized crime and violence in Mexico. MEXICAN PRIVATE EQUITY AND VENTURE CAPITAL INDUSTRY In February, the USMCOC-NE partnered with Fondo de Fondos and Nacional Financiera to host the second annual year conference on business opportunities in the private equity industry in Mexico. KPMG; Amexcap, Chadbourne & Parke LLP; Promexico; and the Financial Times sponsored the event. The speakers were Jorge Mariscal, UBS; Héctor Rangel, Nacional Financiera; Víctor Esquivel, KPMG; Arturo Saval, Mexican Private Equity Association; Alfredo Alfaro, Advent International; Cesar Pérez, Southern Cross; Humberto Zesati, Latin Idea Ventures; José Contreras, Fondo MIF; Luis Harvey, Nexxus Capital; Talbert Navia, Chadbourne & Parke LLP; Jaime Alatorre, Fondo de Fondos; Hosein Khajeh-Hosseiny, Northgate;

Juan Carlos Domínguez, BBVA; Richard Ellman, Civitas Alternative Investments, LLC; and Steve Costabile, PineBridge Investments. MEXICAN HOUSING DAY For the fourth consecutive year, the Chapter collaborated with Mexican homebuilders and housing authorities to host Mexican Housing Day. The event attracted around 300 investors, business analysts, housing sector specialists and media. The speakers were Flavio Torres, CANADEVI; José Antonio Meade, SHCP; Ariel Cano Cuevas, CONAVI; Javier Gavito

MEXICAN TELECOMMUNICATIONS ROUNDTABLE On March 14, with support of Hogan Lovells, Acedo Santamarina, and Aeromexico, USMCOC-NE hosted a roundtable featuring Héctor Olavarría, Mexico’s Under-Secretary of Communications, who discussed the public policies of President Calderón’s administration in the telecommunications sector. Speakers Carlos Peñaloza, Televisa; Andrés Acedo, Acedo Santamarina; and Randy Segal, Hogan Lovells, also addressed the current state and outlook for the industry. INVESTMENT OPPORTUNITIES IN MEXICO’S INFRASTRUCTURE The April seminar, hosted by Skadden, Arps, Slate, Meagher & Flom LLP, introduced the Ministry of Communication’s Chief of Staff Juan Sadurni who spoke about Mexico’s infrastructure. The focus of the event was on the recent achievements in transportation investments, the implications of the new Public-Private Partnership (PPP) law in Mexico, and a look at upcoming projects in the infrastructure sector. A CONVERSATION WITH JORGE CASTAÑEDA Mr. Jorge Castañeda, Former Foreign Minister of Mexico and professor at New York University, presented

Alejandro Ramos, USMCOC-NE and Jorge Castañeda, Former Minister of Foreign Relations of Mexico


Northeast Chapter. New York, NY

Mohar, SHF; José Gómez, INFONAVIT; Carlos Lozano de la Torre, Governor of Aguascalientes; Manuel Pérez Cárdenas, FOVISSSTE; Jaime Ruiz Sacristán, ABM; Daniel Leal, AHM; Luis de la Calle, De la Calle, Madrazo, Mancera.


a general overview of the current political-electoral situation in Mexico at Deloitte on April 30th. He spoke about electoral matters and the political outlook for Mexico. CINCO DE MAYO LUNCHEON This year the luncheon to celebrate the 150th Anniversary of the Battle of Puebla brought together around 100 guests at Zengo, one of Chef Richard Sandoval’s restaurants. The event was sponsored by the Mexico Tourism Board, Delta, Arader Galleries, La Rosa del Monte, Riazul, Corona, and L.A.Cetto. Guest of honor, Minister of Finance of Puebla Roberto Moya, presented an overview of the current economic and tourism statuses, and opportunities in the state of Puebla.


MADE IN NORTH AMERICA: COMPETITIVENESS, SUPPLY CHAIN AND TRANSPORTATION IN THE NAFTA REGION USMCOCNE partnered with the Canadian consulate for a May conference held at the offices of Crowell & Moring LLP. The program was presented as part of the New York World Trade Week.


There were two panels: North America’s increasing Global Competitiveness, and The North American Supply Chain. The speakers were Brian Irwin, A.T. Kearney; Birgit Matthiesen, Canadian Manufacturers and Exporters Association; K. Alan Russell, Tecma Group; Christopher S. Wilson, WTO & Multilateral Affairs; Stephen Blank, North American Transportation Competitiveness Research Council; Juan José Bravo Moisés, The World Bank Group; Daniel

Made in North America Conference. Danièle Ayotte, Consulate General of Canada in NY

Real Estate Forum. From left to right: Julian Allen, Citigroup; Gabriel del Valle, Ritch Mueller; Malcolm K. Montgomery, Shearman & Sterling; Adrián Cano, Evercore

Cannistra, Crowell & Moring; JeanPaul Rodriguez, Hofstra University; and Amgdad Shehata, United Parcel Services. 5TH MEXICO REAL ESTATE INVESTMENT FORUM The May event, held at Shearman & Sterling LLP, showcased two panels on real estate: The Mexican Real Estate Marketplace and Financial Innovation in the Mexican Real Estate Market. Speaking on the topics were Gabriel Fernández, Real Capital Investment Management; Carlos Ibarra, Ibarra, del Paso and Gallego SC; Raymond A. Pérez, Frontera Capital; Julian Allen, Citigroup Global Markets Inc; Adrián Cano, Vice President of Evercore Partners Mexico; Gabriel del Valle, Ritch Mueller, S.C; and Malcolm K. Montgomery, Shearman & Sterling LLP. PRESIDENTIAL CANDIDATES SERIES “MEXICO: 2012 ELECTIONS” Advisors to Mexican presidential candidates Enrique Peña Nieto,

Andrés Manuel López Obrador, and Josefina Vázquez Mota participated on presentations for members of the Chapter on May 7, May 24 and June 1, respectively. The advisors for Peña Nieto were Emilio Lozoya Austin and Arnulfo Valdivia Machuca. The advisor for López Obrador was Fernando Turner Dávila and the one for Josefina Vázquez Mota was Ambassador Ruben Beltrán Guerrero. All of them discussed the views of the candidates on economic and international affairs. MEXICAN ELECTIONS AND MARKETS In June, Scotiabank participated as host to bring Joe Kogan, Scotiabank Global Banking and Markets; Francisco Abundis, Parametría; Shanon K. O’Neil, Council of Foreign Relations; Douglas Dillon, Fellow for Latin American Studies; Nick Panes, Control Risks; and Carlos Kretschmer, Scotiabank Mexico; to discuss the then upcoming Mexican presidential election, and its effects on the Mexican economic horizon and investment opportunities.

Mexican Election Conference. Left to Right: Carlos Kretschmer, Scotiabank Mexico; Shannon K. O’Neil, Council of Foreign Relations; Joe Kogan, Scotiabank; Nick Panes, Control Risks; Francisco Abundis, Parametría

By: Josie F. Orosco / Executive Director of SW Chapter, U.S.-Mexico Chamber of Commerce



n May 15, 2012, the United States-Mexico Chamber of Commerce, Southwest Chapter of Dallas, TX, hosted a Quintana Roo Initiative Luncheon at the Crowne Plaza Hotel. The luncheon was sponsored by Riviera Maya Resort of Mexico.

Guest speaker Governor Roberto Borge Angulo delivered an eloquent and informative speech addressing tourism, strong security within the region, his vision for growth and the

many opportunities within the State of Quintana Roo, as well as investment in the area. We thank Ruben Olmos of the Riviera Maya Resort and Mexican VIP businessmen that helped make this a

Governor Roberto Borge Angulo speaking

Juan Miguel Lopez, owner of Mito Financial  singing the Mexican National Anthem

Ruben Olmos, assistant to Governor of Quintana Roo and Mario Ramirez, owner of La Paloma Chain

The ceremony opened with the singing of the Mexican national anthem sung by Guanjuanto’s own classical and opera singer, Juan Miguel Lopez. Riviera Maya representatives provided country western entertainment by singer John Michael Montgomery who also performed in Riviera Maya, Cancun, Mexico. George P. Bush, attorney and founder of St. Augustine Partners and Hispanic Leadership Alliance, gave an international welcome to Governor Angulo and spoke about the importance of international dialogue and commerce with Mexico. State Representative Roberto Alonzo presented an American flag to the Governor as a gift from Texas Governor Rick Perry. Monica Alonzo, City Councilwomen of Dallas, presented a gift on behalf of the City of Dallas and Mayor Mike Rawlings’ office.

John Michael Montgomery

George P. Bush, Josie F. Orosco and Roberto Alonzo, Texas State Representative


Southwest Chapter. Dallas, TX

successful initiative for future business for both countries.


Mid-America Chapter. Chicago, IL


EXICO UPDATES The Chapter has been active with several events and has reinstated its presence in the Detroit/Great Lakes area with its first Mexico Update. Our member and main sponsor was the firm Plante & Moran, PLLC, who hosted the event in their offices in Auburn Hills, MI. United airlines reception.

The Mexico Update events are intended to inform our members about activities of interest between the U.S. and Mexico. The Chapter has an event every quarter touching on topics like fiscal reform, the economy, security, and a general review of economic, legal and political issues.

the Chapter and a strong supporter of our initiatives, not to mention their long time commitment to Mexico. ROUNTABLE ON ENRIQUE PEÑA NIETO’S GOVERNMENT PLAN The Chamber hosted a roundtable with Arnulfo Valdivia, the representative of foreign affairs of Enrique Peña Nieto, the PRI’s candidate for the Mexican presidency. Valdivia presented an overview on his government plan. Being an election year, the Chapter invited representatives from the three main political parties in Mexico to talk about their proposals. So far, the PRI came to Chicago, and we are hoping we can host the other two in the upcoming months.


Mexico Update Chicago.


METALMECHANIC MANUFACTURING IN THE NORTHEAST OF MEXICO The Chapter, along with CODEM, the Matamoros Development Council, organized a seminar to present the advantages and success stories of metal-mechanic manufacturing in the northeast of Mexico. Government officials and individuals from private industry, lawyers and service firms put on an informative seminar for companies looking to expand their investments or begin new manufacturing ventures in Mexico, taking advantage of the region’s expertise in the industry as well as its developed services for manufacturing companies. UNITED AIRLINES RECEPTION The Chapter is constantly working with its members to help promote, inform and offer their services to our members and contacts. The Chamber helped organize a reception with United Airlines, sponsored by Mayer Brown LLP, during which United presented their new structure after their merge with Continental. They detailed their routes in Latin America and their services for both corporate and leisure travel. United Airlines has always been an active member of

Enrique Pena Nieto’s government plan roundtable.

CHAMBER HOSTS IN “MEXICO EMPRENDE” EVENT The Chamber hosted Mexico Emprende, an event organized by the government of Mexico through its Ministry of Economy and promotion agencies. The event, oriented to Mexican nationals living in the U.S., was intended to introduce different plans and incentives to help start, finance and train Mexicans with entrepreneurial initiatives to invest in or do business in Mexico. The U.S.-Mexico Chamber of Commerce, Mid America Chapter was invited to be present in the pavilion of “allies”of the Mexican Government in the promotion of trade and business relations.

Pacific Northwest Chapter. Seattle, WA



eginning in February of this year, the USMCOC Northwest Chapter organized a series of monthly business breakfasts in Seattle, chaired by Jorge Madrazo, president of the Northwest Chapter. The purpose of these business breakfasts is to promote the Chamber and the NW Chapter and to provide up-to-date information about our organization. Through scheduled speakers who talk about a topic—

preferably related to Mexico and the United States—and the roundtable discussions, participants learn about new business trends and exchange ideas with other business leaders. This is a great opportunity for USMCOC NW members and prospective members to interact and network with local business leaders, entrepreneurs and members of the Latino community in the academic, financial and non-profit sectors.

• February: Ambassador Alejandro Garcia Moreno Elizondo, Consul of Mexico in Seattle spoke on “The North American Free Trade Agreement: A Mexican Perspective”. • March: Itzam De Gortari, CEO of TechBA Seattle, delivered the presentation, “TechBA a Success Model for Technology Companies going Global.” He discussed success stories of Mexican companies in the technology sector. • April: This breakfast featured the Port of Seattle’s Commissioners, including Bill Bryant as the keynote speaker. The theme of this breakfast was “Port of Seattle Century Agenda: Creating Economic Growth Through 100.000 Jobs.” The presentation was followed by information on the port’s Small Business Program presented by Luis Navarro, director of Social Responsibility of the Port of Seattle.

Luis Navarro, Director of the Office of Social Responsibility at the Port of Seattle, and USMCOC NW Past President; Bill Bryant, Port of Seattle Commissioner; Mike Sotelo, CEO at Consolidar; Rep. Phyllis Gutiérrez-Kenney (WA); Ambassador Alejandro García Moreno Elizondo, Consul of Mexico in Seattle Honorary President of the Northwest Chapter of the USMCOC; and Jorge Madrazo, President of the Northwest Chapter of the USMCOC.

Business Breakfast by the USMCOC NW “Port of Seattle Century Agenda: Creating 100,000 Jobs through Economic Growth”.

Itzam De Gortari, CEO of TechBA Seattle.

Jorge Madrazo, president of the Northwest Chapter of the USMCOC introducing Dr. Itzam De Gortari, CEO of TechBA Seattle.


• May: “Mexico Means Opportunity” by Emilio Rivero, Trade Commissioner of Mexico, ProMexico, discussed the great potential of Mexico’s strategic industries and the main areas for investment.


Pacífico Chapter. Guadalajara, Jal.



l pasado martes 19 de junio, en el Club Industriales de Jalisco, se llevó a cabo el desayuno de despedida de Cónsul General de EUA, Daniel F. Keller organizado por la US MEXICO CHAMBER OF COMMERCE, CHAPTER PACÍFICO, A.C., con el fin de agradecer el valioso apoyo que ha brindado al Capítulo Pacífico durante los últimos años, en los cuales, se logró consolidar una buena relación de amistad y trabajo.

Durante el desarrollo de dicho evento, el presidente de la Cámara, Francisco Plancarte y García Naranjo fue quien tuvo el honor de otorgar los siguientes reconocimientos a algunos de los invitados especiales:


· Daniel F. Keller, por su valioso apoyo al Capítulo Pacífico; “Presidente Honorario” durante el periodo 2008- 2012. · Alberto Rodríguez Hernández, como “Presidente Emérito” del Capítulo Pacífico; por su importante labor a favor del comercio binacional. · Miguel Ángel Lares Rojas reconocido por su importante gestión como “Presidente” del Capítulo Pacífico en el periodo 2008-2011.


Asimismo, el Consejo Directivo del Capítulo acordó el nombramiento del Capitán Héctor Mora como

Vicepresidente del Capítulo Pacífico para el estado de Colima, quien aceptó y protestó el cargo conferido. Se citan a continuación algunas distinguidas personas que participaron en la celebración: Paul J. Kullman, Cónsul comercial en Guadajalara; Enrique Michel, Vicepresidente del Capítulo Pacífico; Jesús Galván, Director ejecutivo del Capítulo Pacífico; Julián Gómez, Consejero; Antonio García Molina, Director de promoción internacional Jaltrade; Domingo Ruíz, Ruiz Consultores; Pedro Ceja, Horeb Energía y Combustibles Ecológicos; Salvador Cuevas, Comce; Juan Carlos Sainz, Sainz Del Toro Consultores; Francisco Castellanos, ABC Global Group; Karen Camarena, Corporativo Camarena & Camarena; Nicolás Rizo Aviña, CUEMIR; Salvador López, Corporativo Jurídico De Planeación; y Luis A. Rendón, Plancarte, Galván & Rendón Abogados.

Alberto Rodriguez Hernández, Enrique Michel, Alvaro de la Torre, Hector Mora, Salvador Cuevas Acuña, Francisco Plancarte y García Naranjo y el Juan Carlos Sainz.

Enrique Regil, Salvador López, Jesús Galván, Carlos Santamaria Velasco y Carlos Aguilar.

Pedro Ceja, Horeb Energia; Jesús Galván, USMCOC Pacifico; Domingo Ruíz, Ruiz Consultores; Julian Gómez, Consejero.

Consul General Daniel F. Keller y Francisco Plancarte y García Naranjo.

del Golfo de México los servicios que ofrece la Embajada estadounidense en su servicio comercial. Esta información permitirá la gestación de nuevas sinergias y proyectos regionales enfocados hacia los Estados Unidos de América.



l viernes 25 de mayo de 2012, Everett Wakai, Agregado comercial, y Alicia Herrera, Especialista comercial, ambos funcionarios del área comercial de la Embajada de los Estados Unidos de América en México, visitaron las ciudades de Veracruz-Boca del Río.

Esta visita se concretó por gestión del Capítulo del Golfo de la Cámara de Comercio México-Estados Unidos, siguiendo las directrices de su misión, que es generar enlaces de comercio entre la zona del Golfo de México y los Estados Unidos de América. Habían pasado cinco años desde la última visita de funcionarios del servicio comercial estadounidense, por lo que ésta vino a reactivar un enlace que durante mucho tiempo permaneció olvidado.

El Capítulo del Golfo también preparó una extensa agenda de trabajo; los eventos a los que los funcionarios asistieron fueron una conferencia magistral con la convención nacional CANACINTRA; una reunión con los delegados estatales de la Secretaría de Economía y ProMexico; un encuentro con el Subsecretario de Desarrollo Económico y una comida con destacados líderes empresariales de la región, así como eventos sociales. La visita dio a conocer a los empresarios

Los participantes fueron el Delegado de la Secretaría de Economía en Veracruz, Luis Antonio Luna Rosales; el Director de ProMexico para Veracruz, Luis Manuel Cuevas Padilla; el Subsecretario de Desarrollo Económico del Gobierno del Estado de Veracruz, Baruch Barrera Zurita; el Presidente del Consejo Empresarial Veracruzano, A.C., Marcos Orduña Alcocer; los empresarios Alejandro Alberto Cagigas Armienta, Rafael García-Peña Carvajal, Blanca Castellanos Mier y Benito Requejo Gutiérrez; y el Presidente del Capítulo del Golfo, Andrés Quiala Gutiérrez, así como el Director Ejecutivo del Capítulo del Golfo, Jorge Alejandro Vega. De esa manera el Capítulo del Golfo de la Cámara de Comercio México-Estados Unidos continúa con su labor de vincular empresarialmente al sureste Mexicano con los Estados Unidos de América.

Everett Wakai y Alicia Herrera, comieron con miembros de la Cámara de Comercio México-Estados Unidos así como empresarios y líderes de otras cámaras empresariales de las Ciudades de Veracruz-Boca del Río.

Everett Wakai y Alicia Herrera con el Delegado de la Secretaría de Economía en Veracruz, Luis Antonio Luna Rosales, y con el Director de Promexico para Veracruz, Luis Manuel Cuevas Padilla.

Durante el desayuno los funcionarios de la Embajada con todos los asistentes compartieron diversos puntos de vista, dando pie al intercambio de ideas.

El Capítulo del Golfo de la Cámara de Comercio México-Estados Unidos fue el encargado de organizar este evento.


Golfo Chapter. Veracruz, Ver.


Michoacan Chapter. Morelia, Mich.



n los meses de julio y agosto la Cámara de Comercio México-Estados Unidos Capítulo Michoacán llevó a cabo diversos eventos. Entre los más relevantes se encuentran los siguientes.

El martes 10 de julio a invitación del sector privado involucrado en  la planeación del desarrollo del estado, Nicandro Ortiz, Presidente del Capítulo Michoacán  asistió a una comida con el Presidente de la República, Felipe Calderón Hinojosa, el gobernador del estado así como varios de sus

secretarios, con el fin de tratar temas prioritarios en beneficio del estado de Michoacán. El miércoles 18 de julio junto con los principales organismos del sector académico, empresarial, gremial y social del estado de Michoacán


Presentacion de trabajo realizado durante los últimos tres años en el Plan de desarrollo integral sustentable al 2040.


Roberto Ramírez durante la presentación del trabajo realizado por la Fundación para el desarrollo de Michoacán.

Alejandro Gonzáles Gómez, Presidente del Supremo Tibunal de Justicia de Michoacán y Ricardo Martorel, Vice Presidente del Colegio de Abogados de Michocacán escuchando la presentación de la Fundación para el desarrollo de Michoacán.

Firma del convenio entre la Asociación de atención a las víctimas del delito y la Procuraduria del Estado de Michoacán.

Presentación del Plan de desarrollo económico para Michoacán al Secretario de Turismo del estado de Michoacán, Roberto Monroy y su gabinete. Asisiteron también el Presidente de la Cámara, Nicandro Ortiz Calderón y el VP, Roberto Ramírez así como el equipo técnico de la Fundación para el desarrollo de Michoacán.

participaron como representantes del estado en la tercera reunión de seguimiento para la integración regional. El martes 24 de julio Roberto Ramírez, Vicepresidente de la Cámara de Comercio México-Estados Unidos, fue el orador oficial como representante de la sociedad civil michoacana en el foro regional de la zona Morelia-Cuitzeo, en donde expuso ante el gobernador del estado, su gabinete ampliado y más de 800 ciudadanos líderes de diferentes sectores, la importancia de que el gobierno estatal tome de base el estudio “Plan de desarrollo integral sustentable al 2040” y la “Agenda integral de mejora competitiva 2011-2015”, para elaborar su plan de desarrollo estatal, que por amplia consulta ciudadana en el último año y medio se consensuó con miles de ciudadanos en catorce foros regionales y diez foros sectoriales en todas las regiones del estado de Michoacán. El lunes 6 de agosto la Cámara de Comercio México-Estados Unidos a través de la Fundación para el desarrollo de Michoacán, hizo la presentacion formal al Secretario de Turismo del estado y equipo de asesores, del plan de desarrollo a 2040.  Se invitaron tambien a otras organizaciones del sector privado para ilustrar el contexto  de oportunidades que brinda el estado de Michoacán específicamente en el sector turismo.  De la presentacion se obtuvieron varias actividades a realizar en el corto plazo, y varios acuerdos de cooperación entre la Fundación, organismos del sector privado, educativo, gubernamental y eclesiástico. Del 27 al 30 de septiembre en Morelia, Michoacán, se llevará a cabo la Feria Mundial de Turismo Cultural (www. Por tercer año consecutivo la ciudad de Morelia será el escenario de expresiones artísticoculturales de todo México y países invitados.

Guanajuato Chapter. Leon, Gto. ABRIENDO FRONTERAS

Misión comercial Guanajuato-Sur de la Florida


l pasado 1 de febrero se llevó a cabo en la ciudad de León, Gto., un encuentro de negocios denominado “Misión Comercial Guanajuato-Sur de la Florida” la actividad fue coordinada entre los capítulos Inter-american y Guanajuato cuyo objetivo se orientó a presentar de parte de los empresarios del Sur de la Florida, las oportunidades de negocio en ese estado, puntualizando los temas de cómo crear una empresa, tributación fiscal, inversiones, visas y aspectos migratorios. El encuentro de negocios contó con un coctel, mesas de negociación, comida de negocios, encuentro uno a uno y recorrido por el Puerto Interior de Guanajuato.

Durante la reunión, Robert Allen, Michael Ronan, Alejandro Muñoz, Joseph Chapa y Manuel Sacal.

Desayuno-conferencia Cómo mitigar los riesgos al exportar

Se contó con la colaboración de. Verónica Garduño Flores, Ejecutiva Internacional de la Dirección Regional Bajío,de Banbajío; Manuel Rivas Tamayo, Director de Grupo NOVA Patrimonial S.C.; y Francois Depins, como representante de la empresa Euler-Hermes.

Presentación en el Puerto Interior.

Durante la conferencia el ponente Francois Depins.


El pasado 13 de junio, la Cámara de Comercio Capítulo Guanajuato ofreció una conferencia desayuno denominada: “Cómo mitigar los riesgos al exportar”. El evento se llevo a cabo en las instalaciones del Hotel Crown Plaza León. Su finalidad fue darle a los empresarios una guía o una herramienta para saber como afrontar los riesgos que conlleva una exportación, cómo disminuir los costos sin dañar la calidad y cantidad de las mercancías, el tiempo de entrega, las normas y condiciones de la entrega (incoterms), los tipos de contrato, y seguros.



North America


Robert A. Pastor / Professor and Director of the Center for North American Studies at American University



xactly five centuries after Christopher Columbus’ famous voyage, the leaders of Canada, Mexico, and the United States “re-discovered” North America. In 1992, they signed the North American Free Trade Agreement (NAFTA) and dismantled trade and investment barriers. This was an historic decision for all three countries, but especially for Canada and Mexico because the fundamental characteristic of North America is its asymmetry - the disproportionate power of the United States. To move forward, Canada and Mexico had to overcome nearly two centuries of fear that their

stronger neighbor would overwhelm them in a free trade area. It was a courageous gamble, and all three countries benefited — initially. In its first years, NAFTA tripled trade, quintupled foreign investment, and promoted integration among the U.S., Mexico, and Canada. A continental market began to emerge, but in 2001, North America peaked. Since then, the growth in trade slowed while drug-related violence soared, and the region’s share of the world product, which had risen from 30 percent in 1994 to 36 percent in 2001, declined to 29 percent in 2009. Why? New border restrictions after 9/11 made trade more costly; investment

The time has come to rediscover North America, and the stars might be coming into alignment. Elections in 2012 in Mexico and the United States offer both countries an opportunity to think beyond the urgent to the truly important. On July 1, Mexicans elected Enrique Peña Nieto, a young and vigorous former governor of the state of Mexico. He already demonstrated unusual courage for a politician by spearing the sacred cow of Mexico —PEMEX— and pledging to open up the energy sector to technology and foreign investment. He has also promised fiscal and educational reform and a new strategy to reduce drug-related violence. Most importantly, he has talked about the need for a North American approach to the continent’s problems. North America is probably the most important issue that has not been debated in the U.S. presidential contest. It is not even on the radar screen of U.S. policymakers. President Barack Obama has recognized the importance of Mexico and Canada, but instead of pursuing a longterm continental agenda, he has set up parallel committees to deal with the same issues - like the border and regulatory issues. These committees repeat the same goals every few years, but they never manage to implement them. Will Rogers once said: “Even if you are on the right road, if you sit down, you will be run over.” We sat down, and China ran over us. Mexico and the United States have focused on drug cartels; Americans have been entangled with the immigration issue; and Canada thinks it should exclude Mexico in order to gain better results from the United States. The rejection of the Keystone Pipleline should have been a wake-up call for Canada, but instead of looking to Mexico to try to solve that and other problems, Canada apparently thinks the answer will come in China. North America has stagnated because the three governments have failed to realize that their ability to invigorate their economies, defend their environment, and secure their people depend on a much deeper level of tri-lateral collaboration than they have previously contemplated. The

three governments should focus on ways to create a seamless continental market. This means reducing transaction costs and eliminating the exorbitant tax called “rules of origin” by negotiating a common external tariff. Legitimate commerce could move freely across the border, allowing border officials to focus on contraband. The three private sectors could concentrate on making competitive products together. The next step is to instruct the three Transportation Ministers to develop a North American transportation plan— like President Franklin Roosevelt did with the Pan American Highway. A North American Investment Fund could use the money from the common external tariff to connect Chiapas to Toronto and reduce the development gap that makes a genuine partnership so difficult.

Robert A. Pastor is the author or editor of seventeen books, including, most recently, The North American Idea: A Vision of a Continental Future.

The U.S.-Mexican Chamber of Commerce should take the lead and invite the U.S.Canadian Chamber to merge and, together, approach the new government in Mexico, the newly-elected government in the United States, and the Harper government in Mexico with a comprehensive plan. The heart of the plan is the creation of a seamless market, but it should also include a security perimeter for all of North America and an educational and environmental strategy. None of the many proposals that have been advanced for the region can be achieved without a “North American idea,” a paradigm change in the way that the three countries relate to each other. Americans and Canadians will not contribute to a North American Investment Fund to narrow the development gap with Mexico without being convinced that Mexico’s growth will benefit their countries. There is little prospect of reaching an agreement on labor mobility, harmonizing environmental standards, forging a transportation plan, or most anything that would cost money or disturb an interest group unless there is a vision of a wider community that would mobilize the public to overcome the resistance or inertia. The North American idea can inspire the three nations to re-discover and energize a new North America. Based on an understanding that the key problems plaguing each country can by solved only by more cooperation, the U.S.-Mexico Chamber can start a process that will make North America more competitive, secure, and comfortable in its diversity. Let’s start now.

None of the many proposals that have been advanced for the region can be achieved without a “North American idea,” a paradigm change in the way that the three countries relate to each other.


in infrastructure did not occur; and China ate our lunch. But the main reason was that the three countries thought small and accomplished little while Asia thought big and leaped ahead.


Time to ditch the Mexican stereotypes


By Richard Fisher / President and Chief Executive Officer of the Federal Reserve Bank of Dallas


Mexico recovered rapidly from the global financial crisis. Real gross domestic product grew 5.5 per cent in 2010 and 3.9 per cent in 2011 after plummeting 6.2 per cent in 2009. Economic output was back to its peak prerecession level after 12 quarters, bettering the U.S. by nearly a year. Moreover, Mexico’s industrial production surpassed its prerecession high in early 2011. U.S. industrial production remains 3.3 per cent below its December 2007 peak. On the fiscal front, Mexico ran a budget deficit of 2.5 per cent of gross domestic product in 2011, compared with 8.6 per cent for the U.S. National debt in Mexico is stable at 27 per cent of GDP, while in the U.S. it is 98 per cent and rising. There is a lesson for America here: Mexico passed a balanced budget rule in 2006, which forced its government to hew to fiscal discipline.

tests investor resolve, resulting in a capital and brain drain. Still, we should discard old stereotypes of Mexico and give credit to the country’s fiscal and monetary authorities. The economic performance during and after the global financial crisis should allay the fears of those who doubted Mexico’s capability to reform. The government has implemented greater fiscal discipline than the U.S., without hindering economic recovery. By comparison, U.S. policy makers appear incapable of fiscal reform. They have not created a budget that restores confidence, and encourages investment, job creation and risk-taking, while also controlling longterm deficits and unfunded liabilities. The U.S. can also learn from Mexico on monetary matters. By constitutional amendment, Banco de Mexico became an independent central bank in 1993. In 2001, it formally adopted inflation targeting, whereas the Federal Reserve did not announce an explicit long-term inflation target until this year. Monetary policy reforms have had a salutary effect on the Mexican economy. Before central bank independence, Mexico’s annual inflation rate averaged 43 per cent. The rate has now dropped to 4.4 per cent.

Trade has boomed, too, affirming once again the importance of international agreements on tariffs. Since joining the General Agreement on Tariffs and Trade in 1986, and ratifying the North American Free Trade Agreement in 1994, average tariffs in Mexico fell from 27 per cent in 1982 to 1.3 per cent in 2001, and the volume and composition of trade changed significantly. In 1980, trade as a percentage of GDP was only 17.5 per cent. Today exports and imports represent 61 per cent of economic output. And about 80 per cent of Mexico’s exports are now manufactured goods.

The peso is now a store of value and no longer shunned. The central bank’s commitment to low inflation has led to a peso-denominated bond market and falling interest rates. Before 1995, the Mexican yield curve ran out to 27 days. In 1995, the Mexican government began building a yield curve by issuing notes of up to one year in maturity. In 2000, five-year notes were issued; in 2004, 20-year bonds; and in 2006, 30-year bonds. Interest rates have fallen on each successive issue. Credit default swaps market spreads assess a greater default possibility for French sovereign debt than for Mexico’s obligations.

Certainly, Mexico still has many problems. Deregulation has met with mixed results. Declining crude oil production threatens the government’s ability to fund itself. Low high-school graduation rates contribute to low labour productivity and potentially greater social instability. Continuing violence directly harms businesses and

Mexico’s macroeconomic recovery shows that gains from reform are worth the pain. For both the U.S. and Europe there are lessons to be learnt. Mexico’s achievements have come through both fiscal and monetary reforms. For this, Mexicans can be proud. And other nations should be inspired.



or many Americans, Mexico is seen through the lens of immigration or drug trafficking. This is a mistake; it is outperforming the U.S. in many economic areas and provides several important lessons for Washington policy makers that seem unable to make a start on ever more urgent reforms. Mexico has a sound macroeconomic footing and is addressing the microeconomic problems still holding it back. The same cannot be said for the U.S.


Natural Gas to Fuel Mexico’s Competitiveness




ith a demand for energy that is growing rapidly to keep pace with its economic growth, Mexico is embracing natural gas as a cleaner, more efficient and abundant source of energy than other fuels in order to boost economic competitiveness and address inherent environmental challenges. An investment opportunity is born. Therefore, President Calderon outlined the Strategy for Structural Change in the Natural Gas Market, which reinforces the legal framework and increases infrastructure investment in the transport and distribution of natural gas throughout the entire country.

gas reserves, with the potential result of making Mexico self-sufficient.

The natural gas industry is undergoing continuous growth on a global scale, relying on substantial reserves of shale gas. Mexico has a significant share of these shale gas fields which are found mostly in the states of Chihuahua, Coahuila, Nuevo Leon and Tamaulipas. According to the U.S. Energy Information Administration, Mexico holds the world’s fourth largest reserve of shale gas with an estimated 681 trillion cubic feet of technically recoverable resources, after China, the United States and Argentina.

In the last decade, Mexico has substantially increased its capacity to generate energy via gas power. Between 1999 and 2009, natural gas power generation in Mexico has increased 257%; and Mexico’s Federal Electricity Commission is planning further expansion. According to Barclays, 19,000 MW of gas-fired capacity could be brought online by 2024, translating into an additional 3.8 BcF of demand. This expansion with an estimated $48 billion of project tenders will continue relying on the successful publicprivate partnerships (PPPs) currently revamped by a new law enacted early this year.

Demand for natural gas in Mexico increased at a rate of 7% annually between 1995 and 2010, a trend that is expected to continue over the next few years to meet what its growing economy and middle class needs. Gas imported by pipeline from the U.S. and through the liquefied natural gas regasification terminals in the Gulf of Mexico and the Pacific coast fulfills a significant portion of Mexico’s current needs. Mexican imports of U.S. gas alone are expected to reach 1.5 billion cubic feet (BcF) this year. However, new technological developments would allow efficient extraction of the new

The potential shale gas resources are 11 times the proven natural reserves that Mexico has now. PEMEX plans to offer incentive-based contracts created by the 2008 energy industry reform to develop gas fields. These contracts allow companies to invest, produce and earn bigger profits from more productive gas fields. Official estimates indicate that developing Mexico’s shale gas industry could attract investments between $7 billion to $10 billion annually that could create 1.5 million direct and indirect jobs over the next 15 years.

However, transportation capability is reaching its operational capacity. In order to keep pace with development and achieve the necessary growth in the sector, Mexico’s strategy on natural gas includes an ambitious investment program estimated at over $10 billion. This investment will expand the existing transport system by 40% through the construction of a new 4,500 km network of pipelines. Six gas pipelines associated with new combined-cycle plants

The pipeline system expansion also includes developing new local distribution infrastructure and supplying wheelcompressed gas for industries, businesses and households, thereby increasing the number of users. With an increased natural gas supply a variety of manufacturing industries such as petrochemicals, plastics, chemicals, steel, automotive and aerospace will benefit from having access to an efficient, cleaner, low-cost fuel that will drive investment and employment.

The strategy also strengthens natural gas regulation which will provide clearer definitions of the roles of every participant in the industry, create greater legal certainty, and foster the development of a competitive market that will offer more and better supply choices. New legal instruments to regulate direct sales of domestic gas by PEMEX and separate gas supply and transportation markets, with third-party marketing companies playing an active role in the supply chain, will result in reduced costs. Likewise, they will allow users to pay for reserved capacity to maximize the available capacity in the national pipeline system. Mexico is now at a crucial stage of energy transition that involves a more efficient use of its natural resources. Therefore, natural gas has opened an opportunity for Mexico to produce cleaner and compete successfully in the global economy, contributing firmly to a more sustainable economic growth.


and two upstream gas pipelines will be built, using PPPs schemes. The new pipelines will transport natural gas to TamazunchaleEl Sauz, Chihuahua, Los Ramones near Monterrey, Yucatan and along the coast of Sonora and Sinaloa through the Northwest corridor. The other pipelines will bring natural gas to the states of Colima, Sinaloa, Morelos, and Zacatecas for the first time, which will attract more energy intensive industries.

Source: NAFTA WORKS, A Monthly Newsletter On NAFTA And Related Issues, May 2012;Volume 17, Issue 5.


Mature Oilfields

Evolution in Mexico By Sergio Guaso / Vice President Business Development Pemex Exploracion y Produccion


EMEX Exploración y Producción (PEMEX), has, through the years, developed and improved its capacity to plan, program, budget, execute and innovate in certain areas of the oil exploration and production industry. As a direct outcome, the company is now the fourth largest in oil production and the fifteenth in natural gas production at a global level, according to a 2011 report in Petroleum Intelligence Weekly.


In spite of the above, there are certain execution capabilities in PEMEX that have been weakening over time due to


economic factors—budgeting, regulatory changes and even historical causes. For these reasons, a corporate decision was made to explore methods to strengthen execution capabilities. The company has decided to add to and support its capabilities to improve its performance versus objectives, with the prime objective to translate these into additional reserves and production of hydrocarbons. Specifically, PEMEX has to strengthen certain execution capabilities, including the exploration, development and production of mature fields contracts from the private sector.

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Given the nature and particular circumstances of mature fields, there is an important public and private interest for these to be developed with the objective to generate a competitive yield for all parties involved. At the end, this all translates to a favorable oil balance for Mexico.

Sergio Guaso Vice President Business Development Pemex Exploracion y Produccion

The usual contracts the international oil industry enters into with governments can be classified into three types which are used for the long-term exploration, development and production of oil and gas. These are concessions, production sharing agreements (PSA’s) and production service contracts.


In Mexico, given the constitutional framework, PEMEX is established as a state monopoly for exploring, producing and developing oil and gas, therefore, contracts for these services make it possible to work jointly with the private sector in oilfields, while working within the established legal framework.


Currently, production services contracts worldwide, including those used in Mexico, clearly define the rights and scope for each one of the contracted activities consistent with the nature of the petroleum industry. Such contracts include, among others, provisions regarding environmental responsibility, auditing of estimates, and measurement of hydrocarbons or financing for the service provider. These terms have the objective to establish a competitive model for both PEMEX and the international oil company that invests, develops and produces the hydrocarbons. In Mexico, mature fields or marginal (brown) fields, are those generating oil or natural gas production that have at least thirty percent of total remaining reserves and form part of the authorized inventory of the Ministry of Finance.

The exploration, development and production of these mature fields is being accomplished through a production services contract called Integrated Exploration and Production Contract (Contrato Integral de Exploración y Producción, “CIEP”), an agreement with unique characteristics in content and scope that was made possible by the legal reform that took place at the end of 2008 and its implementation in 2010. Worth highlighting is the fact that within the Mexican legal framework, the specifics of this approach represent an approach to terms and conditions that the global oil industry utilizes under competitive contractual arrangements. Tendered fields in the first and second rounds under CIEP are mature fields that have a certified, proven reserve and as a consequence an important potential in hydrocarbon volume. Such hydrocarbons can be utilized by PEMEX through the new contract that was implemented over the last few months. As of now, two successful rounds of CIEP have been finalized and assigned to corporations that have offered competitive rates and investment amounts. Specifically, the contracts for the second round were awarded to the following companies: Chevron, Schlumberger, Petrofac, Monclova Pirineos Gas y Alfasid del Norte. All of which have offered initial investment levels from $300M to $500M each representing investments of over $4B. No doubt, the size of these investments will aid Pemex by increasing current production in these areas from approximately 7,000 barrels per day to an approximate volume of 40,000 barrels per day. With the now verified progress in the completed rounds of CIEP, the future looks promising for these partnerships

in the Mexican oil industry. The third round will be Chicontepec, an area that presents great technological challenges, given its complex geological characteristics. Additionally, PEMEX, will continue the exploration, development and production of its own projects with the objective to maintain and, when appropriate, increase crude production which today is at a level of two and a half million barrels per day. The main challenge that the implementation of these contracts poses is that both parties achieve the mutually agreed milestones to generate the pre-agreed resources while complying with the competitive scenarios of the contracting model. One of the themes that has played an important role in the oil and gas industry is the fiscal management. This management greatly determines the final competitiveness that these contracting models can provide the involved parties. Presently, the specific fiscal system being implemented for mature fields is taken into account in the economic model, in particular, in the available cash flow by which the monthly payment to the service provider is conditioned. Importantly, in the particular case of CIEP, the applicable fiscal regime allows for a competitive return in favor of the service providers. Government is aware of the importance the fiscal terms play in the contracting strategy so we expect to see changes in the short term that will strengthen PEMEX’s strategies, consistent with the principal objective of increasing production and adding to the countries reserves. PEMEX, and in particular the business development area, is convinced that the organization has taken the required steps to comply with the previously adopted institutional strategies in which the CIEP contracts have contributed in a very different, professional, compliant and innovative manner, aligned with the legal mandate to PEMEX which consists of generating economic value.

The Infrastructure

Behind Tourism in Mexico By Dionsio Pérez-Jácome / Mexico’s Secretary of Communications and Transport


platform. In order to meet the changing consumer demand for services in the tourism sector, transport policy focuses on building new infrastructure and on improving the quality of the existing one.

From a policy and economic perspective, Mexico’s touristic activities are highly competitive and are being further improved by strengthening their infrastructure

In Mexico, the National Infrastructure Program (PNI) 2007-2012 addresses these needs and sets the guidelines to create safe and modern strategic transport infrastructure to achieve higher levels of competitiveness and productivity across all economic sectors. As a comparison, in 2000, Mexico invested approximately three percent of its GDP in infrastructure; whereas during this Administration, this figure has increased to levels close to five percent of GDP—a figure much higher than the 3.3 percent that OECD countries invest on average. Such investment has not only strengthened tourism but has helped reduce regional infrastructure gaps.

hile on vacation, tourists are rarely aware of the significant efforts made to provide the infrastructure platform behind the services they receive on the way to their destination. If any, the only related concern they have is arriving on time and safely. Nonetheless, when choosing a location, either domestic or international, tourists do consider how competitive the location is in terms of what they are willing to spend relative to a combination of factors such as travel time, transportation costs, accessibility and quality of the journey, among other reasons of personal choice.

Mexico´s investment in infrastructure1


$ 800 $ 600 $ 400













3,9% 522,1

4,1% 563,4

4,3% 599,8





4,8% 674,7

4% 3% 2%

$ 200 $0


1% 0% 2000













Source: Annual Government Report, 5th Budget Report and Preliminary Budget Report for 2012.


$ 1.000


TRAVELING IN MEXICO BY ROAD One of the main goals of the Secretariat of Communications and Transportation (SCT) is to build and modernize the road network to increase safety and accessibility as well as to contribute to regional integration. These objectives aim to create better links between cities, ports, tourist destinations and main production centers. Improving road quality also includes upgrading traffic signs, ensuring clean and efficient roadside facilities, and developing Intelligent Transportation Systems (ITS) to allow electronic payments and to make information available to travelers. ITS programs are being implemented on strategic highway corridors, including key tourism routes such as México to Acapulco. Between 2007 and 2011, approximately $20.6 billion has been invested to build or modernize nearly 12,000 miles of roads. By the end of this administration, these figures are expected to reach 13,000 miles and a total investment of $25 billion, respectively. Total highways and rural roads built or modernized (thousand Km) 19000





Investment in road infrastructure ($US BN)






Among the current projects that are in the works are the Oaxaca-Puerto Escondido-Huatulco road in southwest Mexico, with the modernization of

more 100 miles that will help reduce travel time by an average of 4 hours; the modernization of Route 200 across the Pacific coast from Chiapas to Colima will make the corridor more efficient for freight and tourism; the expansion of the La Paz-Todos SantosCabo San Lucas road to four lanes will strengthen the connectivity between those cities while fostering economic development and tourism activities in Baja California Sur. Another important highlight is work being done on the Mazatlán-Durango highway. Travel time along the 143 mile stretch will reduce travel times up to six hours for freight and three and a half hours for passenger vehicles. This project includes the Baluarte Bridge which holds the Guinness World Record for the tallest cable-stayed bridge. GETTING TO MEXICO BY WATER Ports play a crucial role in tourism. In the effort to improve the quality of service at tourist ports, there are five new docks for cruise ships along the Pacific coast at Manzanillo, Mazatlán, Guaymas, and two in Puerto Vallarta. Puerto Vallarta is one of the most important ports in the Pacific in terms of cruises due to its vast hotel offerings, the quality of its services and wide availability of international flights. With the reconstruction of dock No. 1, the port currently provides services for cruise ships up to three hundred and forty yards long and with a gross weight of 113,000 tons. The port of Mazatlán also updated its platform for cruises by dredging and aligning 1,000 yards along five docks. It can now accommodate up to four deep-draft vessels simultaneously. TO AND AROUND MEXICO BY AIR The increasing number of passengers in airports demands more and better facilities. In Mexico, passenger transport has increased 88 percent from 2000 to 2011 (26.9 to 50.8 million). Between 2007 and 2011, public and private investment in airports facilitated the construction of new terminals in Mexico City, Monterrey, San José del Cabo and Cuernavaca. In addition, modernization projects included expanding existing

terminals across the country in Toluca, Guadalajara, Puerto Vallarta, Loreto, Puebla, Querétaro, Tijuana, Hermosillo, Los Mochis, Mexicali, Morelia, Ciudad Juárez and Culiacán. During the same period, investment facilitated the construction of the new airport in Puerto Peñasco in the Sea of Cortés and the second runway at the Cancún airport. Besides improving the physical infrastructure for air travel, adequate regulation, authorizations and agreements with other countries are critical to increase international tourism. The importance of bilateral agreements presents many opportunities to increase connectivity especially in strategically located touristic zones. Mexico has recently signed numerous bilateral agreements with countries such as Russia, Turkey, Canada, Portugal, Venezuela, Nicaragua, Kenya, Bahrain, Kuwait, and Jordan. Upcoming bilateral agreements include China, Panama, Singapore, Switzerland, Saudi Arabia, United Arab Emirates and South Africa among others. LOOKING FORWARD Increasing national and international connectivity as well as improving its quality must be at the heart of infrastructure development. Investments in roads, ports and airports support the goal of promoting regional and international integration which benefits tourism. It is also critical to continue to implement technologybased systems and regulations that aim at increasing safety and efficiency across all transportation infrastructure. Overall, investments should continue to target improving the quality of the existing transportation infrastructure to avoid delays for users, to provide adequate links between transport modes (for instance, between airports and city centers), and to provide excellent services in order to increase Mexico´s competitiveness in accessibility, cost, safety and travel options.

The Expansion of

the Panama Canal – Update

By Juan B. Sosa / President of the U.S.-Panama Business Council and Former Ambassador of Panama to the United States

In the meantime, transits through the Panama Canal continue to increase; flights and visitors to Panama are reaching an all-time high and more multinational corporations are selecting Panama as regional headquarters which is solidifying the area as a trade and business hub. As construction of the third set of locks continues to make progress, it is becoming clearer what impact the expansion will have on international trade, especially in North America. West Coast ports in the United States are taking actions to be more competitive due to the possibility of losing cargo to the Far East-Panama Canal-U.S. Gulf Coast route (although the all-water

route to the Gulf Coast requires more transit days so it will require highly competitive rates to have an impact in changing the distribution patterns from the Far East). There are, however, other issues. With the exception of Norfolk, VA, Baltimore, MD and New York, NY/New Jersey, the reality is that most ports in the Gulf of Mexico and on the south Atlantic coast are not yet compatible with the expansion of the Panama Canal. Several ports such as Miami, Houston, Charleston and Savannah, among others, are vying for the considerable funds that will be needed to upgrade their facilities to accommodate the ships and cargo coming through two mega-ports of Panama: Balboa in the Pacific and Colón in the Atlantic. Not an easy task in an era of reduced budgets and high deficits. Several additional transportation options are also currently being evaluated. One of those options includes transit through the central plains states of the U.S. With a good network of highways and railroads, the plains have

become an efficient trade corridor that would need to be enhanced if the Port of Houston becomes fully compatible with the expansion of the Panama Canal, an undertaking that would require an investment of approximately one billion dollars since the depth of the ship channel needs to be deepened from 45 to 50 feet. In this scenario, the fact that there are so many players involved including federal, state and municipal governments; shipping lines; railroad companies; logistics companies; and corporations among others, makes it a challenge to evaluate the different alternatives, project the future and apply a financial model that makes sense. PORT OF HOUSTON IS WELLPOSITIONED TO BECOME LOGISTICS HUB FOR MIDAMERICA The Port of Houston has the potential to become the anchor in what could be the Far East-Panama Canal-mid America corridor that would serve more than one hundred million consumers in the



he expansion of the Panama Canal is showing a 45 percent rate of completion and, for some facets of the project, such as dredging, more than 80 percent complete. The expansion is already having a tremendous impact in Panama as the country moves to strengthen its already solid multimodal regional logistics center.


states of Texas, Oklahoma, Arkansas, Louisiana, Missouri, Kansas, Nebraska, Minnesota, Iowa, Indiana, Illinois, Michigan and Wisconsin but there are limitations in the present port. After the expansion, the Canal will be able to transit ships with 12,500 TEU’s (twenty-foot container equivalent unit) compared to the present 4,500, while Houston can only accommodate ships of approximately 8, 000 TEUs. If Houston does make the improvements necessary to accommodate the large ships coming through the Canal, the spine of the corridor would have Houston at one end and Chicago at the other end, the fifth and third most populated metropolitan areas in the United States. The corridor would cover important cities such as DallasFort Worth, San Antonio, Austin, Little Rock, Saint Louis, Oklahoma city, Kansas City, Omaha, Minneapolis-St, Paul, Chicago, Indianapolis, Detroit and Milwaukee among others. It would be a corridor with a tremendous strength and impact.


The corridor would also have a great impact in other parts of Texas. In addition to the city of Houston, the Dallas-Fort Worth Metroplex would benefit greatly as the premier logistics center in the north-south route along


Interstate 35 and the west-east route through the I-10, the transcontinental railroad network and other railroad routes. The extensive highway system of Texas offers an important complement to the commerce corridor that would be enhanced by the Port of Houston being compatible with the Panama Canal. Despite the unsettled situation, one fact is clear: trade will continue to grow and it will require expansion of ports and trade corridors, and more efficiency in transportation and the supply chain to make the system work. It will also require sophisticated tools to evaluate safety and security in a multi-modal system that includes ships, railroads, trucks and airplanes. The next two years will be critical in the decisions that will make some systems more appropriate than others in utilizing the advantages offered by the expansion of the Panama Canal. It would behoove the City of Houston to take the initiative to create coalitions to promote the strengthening of the corridor and take advantage of the economies of scale that will be created by the expansion of the Panama Canal. In doing so, the Port of Houston would also have to change its mindset from

being mainly an oil and gas port to a broader view of itself as also including container business more oriented to textiles, electronics and consumer goods. A public-private partnership consisting of government entities, the port, and the railroad/roads network will be essential and would strengthen Houston’s possibilities as the port of entry to mid-America. Developing Houston as a truly inter-modal logistics hub for midAmerica would require expanding the transportation and logistics infrastructure, adapting educational curricula, constructing warehouses, expanding sales forces and services and an array of other connected activities that would prove economically beneficial. Jobs related to exports are higher paying jobs than the average and Houston is in an enviable position to take advantage of its location and business culture. Last, but not least, Houston could eventually challenge Miami, Florida as the hub of Latin America. Geographical location, sea/water/ land transportation systems, proximity to Latin America and a large Spanish bilingual population are assets that the City of Houston could and should optimize.

Port of MIT, Panama Atlantic

Councilwoman Alonzo in the recently opened Margaret Hunt Hill bridge in West Dallas.

Councilwoman Alonzo in the Asian Trade District area.

Dallas’ West Bank -- West Dallas: One of the Best Kept Secrets of Dallas

The Asian Trade District in Dallas: A Cultural and Economic Giant

Thanks to public and private dollars, the City of Dallas proceeded on improving transportation and intermodal infrastructure, especially by replacing the aging and much-traveled bridges that span the Trinity River. The first improvement impact selected was the bridge connecting Continental Avenue to Singleton Boulevard, the thoroughfare that traverses the length of West Dallas.

Anchored by its spacious shopping centers and accessibility, Northwest Dallas provides North Texans with a rich and diverse retail experience unlike any other in the region. Located off I-35E, the city’s diversity and growth is most evident in Northwest Dallas’ Asian Trade District. Home to over 21 shopping centers that comprise over 300 stores and restaurants, the Asian Trade District has grown into DallasFt. Worth’s largest hub for Asian imports.

Small businesses line Singleton Boulevard from the moment one drives off the new Margaret Hunt Hill Bridge into the neighborhood of La Bajada and Trinity Groves — a planned development for a new entertainment district that is sure to attract countless people ‘over the bridge’ to enjoy the diversity and richness of West Dallas. This is just the beginning. This corridor has about 1,070 businesses that generate about 16,599 jobs. West Dallas’ commitment to economic development adds to the city’s tax base with real property valued at around $657.8 million and gross taxable sales of about $2.85 billion. The public/private venture of the Margaret Hunt Hill Bridge designed for the citizens of Dallas by world-renowned architect Santiago Calatrava has been referred to by cynics, critics, and others as the Bridge to Nowhere. If ‘Nowhere’ is describing West Dallas —the community just west of the Trinity River and the neighborhoods in which I reside— then they need to learn that Nowhere, Texas is a vital, important economic and cultural component of Dallas; its economic vitality will continue to strengthen due to the ‘Bridge to Nowhere’. Dallas’ current mayor, Mike Rawlings, illustrated in his GROW SOUTH project that the citizens of Dallas, especially elected leadership, need to confront and combat the socioeconomic divide that exists. The Calatrava bridge is doing exactly that! The beautiful, span bridge —an icon for the City of Dallas—is another element that places our city on the international map. The Calatrava bridge is not only an icon of beautiful artwork, but it also fulfills its mission of helping to improve upon the quality of life of Dallas. Mayor Rawlings’ GROW SOUTH project has placed a focus on investment both for short and long term. We will be growing our tax base because of the great potential for retail and strengthening of the workforce. This will all continue to spur improvements in West Dallas because of its people — a rich and diverse community.

While being Dallas’ primer location for Asian trade, the area has also become known for its rich Latino-oriented businesses. This predominately Korean and Mexican trade corridor houses a host of Korean and Mexican owned establishments, arguably making the area one of the city’s finest locations for culturally authentic cuisine. Beyond food, however, the area offers a variety of entertainment options including dance floors, karaoke, musical concerts, and more. Whether it’s entertainment or retail, Northwest Dallas’ growth is bound to continue with the addition of DART’s Green line. Fully completed in 2010, the DART Green line runs parallel with the Asian Trade District connecting it to DART’s 90 mile long rail network and, in turn, regional destinations like Deep Ellum, Victory Park, the Dallas Market Center, Love Field Airport, and the cities adjacent to Dallas. Carrying 22,000-plus people a day, the DART green line makes the area already accessible through its positioning near I-35E and I-635, even more inviting for Texans across DFW. In total, the Asian Trade District currently accounts for about 4,208 jobs in 764 businesses and about $7 million in tax revenue. DART is currently in the process of having a study completed that will illustrate its impact on the Northwest Dallas communities and business corridor. Specifically, both governmental entities of DART and the City of Dallas desire to know how much additional tax revenue will be generated by the addition of the green line access to the area. The current real taxable property in the Asian Trade District is worth $183.1 million or about $1.5 million in property tax revenue, alone. Because of the addition of the green line, an increase in neighboring property values is expected and, all in all, is expected to increase the economic vitality and fervor of the area. As Dallas’s home for Asian trade and with the city’s increasing Latino population, the Asian Trade is destined to enhance its position as a cultural shopping and entertainment hotspot.

MTU provides engines for a variety of mining applications, including large mine haul trucks.

Tognum America Inc. is the home of MTU engines and MTU Onsite Energy generator sets in North America, Central America and South America

The organization is built on more than a century of engine manufacturing for off-highway applications in rail, construction, industrial, oil and gas, military, marine and power generation.




ognum AG is the corporate entity behind some of the most powerful brands in offhighway applications—MTU engines, MTU Onsite Energy generator sets and L’Orange fuel-injection systems. A subsidiary of Tognum AG in Friedrichshafen, Germany, Tognum America Inc. is responsible for the sales and service of these brands in the United States, Canada, Mexico, Central America and South America. Tognum America’s history goes back more than a century and encompasses some of the most storied names in diesel and gas engine manufacturing and power generation packaging in Europe and North America. Industry legends such as Maybach, DaimlerBenz, MTU, Detroit Diesel and Katolight Corporation are all integral parts of Tognum America’s heritage of experience and expertise. Today, Tognum America is one of the leading manufacturers of off-

highway diesel and gas engines and power generation systems, offering a comprehensive portfolio of products and unmatched customer service. With eight locations in the United States, including two manufacturing facilities, Tognum America is firmly committed to a presence in the Americas. PRODUCTS MTU Series 2000 and Series 4000 engines and systems – These engine families have been built in the United States since they were introduced in 1996. The engines cover the higher end of the power spectrum—from 606 to 5,766 bhp—and are used for mining, marine, rail, oil and gas, and power generation. Other MTU Commercial Engines and Systems – In the lower end of the power spectrum—134 to 979 bhp — MTU offers a complete range of diesel engines that find wide application in

MTU has been supplying engines to the oil and gas industry for more than 5

agriculture, construction, oil and gas, and power generation. MTU Military Engines and Systems – As a key supplier to the U.S. armed forces, Tognum America supplies stateof-the-art high-power-density MTU diesel engines for military vehicles and vessels. MTU is the leading supplier of high-speed diesel engines to the U.S. Coast Guard. Detroit Diesel 2-Cycle Engines – Since 1940, 3.5 million Detroit Diesel 2-cycle engines have been built, and approximately 300,000 are still in service around the world. MTU inherited this product line from Detroit Diesel in 2006 and is committed to providing genuine parts and service for these durable legacy engines. MTU Onsite Energy Distributed Power Systems – MTU Onsite Energy manufactures diesel generator sets that range in output from 30 kW to 3,250 kW. MTU Onsite Energy also manufactures gas generator sets from 30 kW to 400 kW. These generator sets are used for emergency standby, prime and continuous power applications in a wide range of commercial and industrial applications.

MTU Onsite Energy Series 1600 Distributed Power System.

50 years

MANUFACTURING AND SERVICE LOCATIONS MTU Aiken Plant, Graniteville, S.C. – A new 270,000-sq.-ft. state-ofthe-art engine manufacturing facility produces Series 2000 and Series 4000 diesel engines and components. Engines from this facility are used in off-highway applications primarily in the construction, industrial, oil and gas, mining and power generation markets. Alameda, Calif. – This MTU Large Engine Service Center is dedicated to servicing large diesel engines up to 12,240 bhp. As one of the leading suppliers to the U.S. Coast Guard, Tognum is a complete propulsion system provider for the National Security Cutter program. Detroit, Mich. – Tognum’s corporate roots in the Detroit area date back to 1938 with the founding of GM Diesel, the earliest ancestor of today’s Tognum America. The Detroit area continues to be home to the North American regional headquarters, housing sales, engineering and administrative staff at a new facility in Novi, Mich. The

Houston, Texas – This is Tognum’s center of competence for sales and engineering development for the oil and gas industry, supporting new products such as electric drilling packages and hydraulic fracturing engines. Mankato, Minn. – MTU Onsite Energy generator sets are assembled in two plants. The Lundin facility focuses on standby generators from 30 kW to 650 kW and the design of electronic control systems. The Power Drive facility assembles larger generator sets from 650 kW to 3,250 kW. This facility is also equipped with a comprehensive testing facility capable of full-scale generator set testing. Miami, Fla. – This is Tognum’s Latin America regional sales office for Central and South America and the Caribbean. It provides sales and product support for marine, mining operations and remote power generation applications. New Orleans, La. – The Gulf Coast Operations sales and service office is the center for Tognum America’s commercial marine activities in North America. It provides sales, service and support for U.S. military and petroleum service vessels in the Gulf of Mexico.

Washington, D.C. – Tognum is a major supplier to the U.S. armed forces, and this facility in Alexandria, Virginia, engages in government relations, government sales and foreign military sales activities.

TONGNUM JOINED U.S. – MEXICO WASTEWATER PLANT TO DOUBLE THE STANDBY CAPACITY WITH 2,000 KW GENERATOR FROM MTU ONSITE ENERGY. SAN YSIDRO, California — The South Bay International Wastewater Treatment plant is a joint effort between Mexico and the U.S. to treat sewage from Tijuana and eliminate environmental concerns in the Tijuana River Valley just south of San Diego. Built in the late 1990s, the plant is located on a 75-acre site in the U.S. just north Tijuana, Mexico. The International Border and Water Commission (IBWC), recently added secondary treatment to further improve the quality of the discharge water. This secondary treatment improves quality of effluent discharged in ocean and water quality meets EPA standards. To help enable this, MTU Onsite Energy is now providing an additional 2,000 kW of emergency standby power.


Detroit area is also the home of the new MTU Product Training Center that can host up to 2,500 trainees a year. Also in the Detroit area is the new MTU Parts Logistics Center in Brownstown, Mich., which stocks tens of thousands of parts to support customers and distributors throughout North America. It also supplies legacy 2-Cycle parts to customers throughout the world.


New members to the United StatesMexico Chamber of Commerce

Southwest Chapter. Dallas TX Citibank Sector: Banking- International Commercial Collection Consultants Sector: Collections -International Verde Lighting Systems, Inc. Sector: LED Lighting Odisea Enterprise, LLC Sector: Cyber Technology Mid-America Chapter. Chicago IL Casa Central Sector: Community services Clayton Mckervey Sector: Accounting services Corporation for International Sector: Freight services


Crown Paradise Resorts Sector: Hospitality


DIMSA Sector: Industrial services Fred Siegman Sector: Public relations services The International Business Law Group, LLC Sector: Legal services The Matamoros Economic Development Committee (CODEM) Sector: Industrial services

Suntak Sector: Industrial services Todd y Asociados Sector: Legal services Inter-American Chapter. Miami, FL Four Seasons MP-Sports Club Sector: Sports Good Sports Enterprises LLC Sector: Real Estate Grupo Rivas Yucatan Sector: Advertising Merca Real Estate Sector: Real Estate Interjet Airlines Sector: Transportation Employee Mobility Solutions Sector: Relocation Sinergia M Sector: Consulting Terrats Communications Sector: Public Relations La Gloutonnerie Sector: Food and beverage Aaron Resnick Law Office Sector: Legal

Northeast Chapter, New York, NY 5H International Sector: Consulting Alejandra Regalado Photography Sector: Art Arader Galleries Sector: Art Arnold & Porter LLP Sector: Law Ballet Folklorico Mexicano de Nueva York Sector: Art BetoRamosPhotography Sector: Photography CEMEX Sector: Infrastructure Evans Real Estate/New York Sector: Real Estate Evercore Sector: Financial Services Excelencia Tequilera de Jalisco Sector: Food and Beverages Frontera Capital Advisors Sector: Financial Services Hogan Lovells US LLP Sector: Law Hotel Americano Sector: Tourism

Huber Parfums Ltd. d.b.a. Arquiste Sector: Luxury products Ibarra Del Paso y Gallego S.C. Sector: Law Interjet Sector: Tourism Invest Chile CORFO USA Sector: Government agency Latin American Student Association LASA Sector: Non-profit organization MarketAxess Sector: Financial Services NATH, Sustainable Solutions Sector: Environment Patricio Rivera-Torres ProChile Sector: Government agency Richard Sandoval Restaurants php Sector: Restaurant Secure Bridge Business Opportunities www securebridgebusinessopportunities. com Sector: Consulting Thomson Reuters Sector: Financial Services WeiserMazars Sector: Accounting

World Affairs Council Sector: Non-profit organization Zebra Creating Ideas, Inc. Sector: Design

CO-Production International Sector: Maquiladoras/Call Centers Correduria Publica No. 23 Sector: Law/Legal

Pacifico Chapter. Guadalajara, Jal. ABC Global Group Sector: Consulting

Termoprene Sector: Polymer Industries

California Regional Chapter. Los Angeles,CA

Guatemala Trade Office Sector: Gubernamental/Export

ALUTEC S.A. de C.V. Sector: Manufacture and installation of aluminum

Grupo Financiero Monex Sector: Financial Services

Mary House Foundation Sector: Non Profit

Corporativo Jurídico de Planeación Legal Sector: Corporate & Legal Advisers

Vigatello Sector: Coffee Exporter

Merrill Lynch/Global Wealth Management Sector: Financial Planning

Fiat Servicios Legales S.C. Sector: Tax advisers

Ulises Rodriguez Sector: Law/Legal Agencia AduanalAdolfo Ayala Bejarano Sector: Customs Broker/Export/ Import Maldonado & Markham LLP Sector: Law/Legal Aniko Sherry Sector: Tourism/Real Estate Cima Designs Sector: PR/Media COFOCE Guanajuato Trade Office Sector: Gubernamental/Export

Phoenix NAP Sector: Services TLC Asociados S.C. Sector: Law/Legal

Riiz Consultores S.C. Sector: Tax advisers Sainz del Toro Consultores Sector: Accounting, tax and audit services.

Teal Education Sector: Educational Programs

Camarena & Camarena Corporativo Jurídico Sector: Corporate & Legal Advisers. Translation services

Todd Becraft Sector: Law/Legal

Plancarte Galván & Rendón Abogados Sector: Corporate & Legal Advisers

Vista Innova Sector: International Business

Guanajuato Chapter. Leon, Gto.

Tio America Sector: Musical

Ixaya Sector: IT

Proyectos y Procesos Sector: Consulting

Valle de México Chapter. México, D.F. Girathe, S.A. de C.V. Sector: Alimentos y bebidas Médica Sur, S.A.B. de C.V. Sector: Salud Moore Stephens Orozco Medina, S.C. Sector: Servicios & asesoría NFN National Fibre Networks de México, S. de R.L. de C.V. Sector: Información, tecnología e infraestructura Sustentarse, / Cres Consultores, S.A. de C.V. Sector: Consultoría en responsabilidad social Unibox Network, LLC Sector: Comercio electrónico Optumex, S.A. de C.V. Sector: Turismo

MEMBER DISCOUNTS Consult your regional chapter to obtain discounts:

· Holiday Inn Express & Suites Mexico City at the WTC · Four Seasons Hotel Mexico, D.F. · St. Regis Mexico City · NH Hoteles Mexico nivel nacional · Marquis Reforma Hotel · Marriott Reforma Mexico City · Plaza Suites Mexico City · International Meal Company Mexico THE WOODLANDS – GULF COAST CHPATER · The Woodlands Resort & Conference Center

LEON, GUANAJUATO · MEXICO PLAZA HOTELS Locations: Leon, Guanajuato, Irapuato, Salamanca, Celaya and Guadalajara. Coming soon: Aguascalientes, Silao y San Miguel de Allende MID-AMERICA CHAPTER · Aeromexico · United/Continental · American Airlines · Crown Paradise Resorts · Las Brisas Hotels

INTER-AMERICA CHAPTER · Interjet · Aeromexico · Sports Club CALIFORNIA PACIFIC CHAPTER. LOS ANGELES, CA. · Aeromexico · Alaska Airlines · Benckmarkemail en Espanol · Agencia Aduanal Adolfo Ayala Bejarano · Correduria Publica No. 23 · Cima Designs · Lewis and Lewis Insurange Agency, Inc. · Todd Becraft Attorney at Law · Trio America










Course: The Art Of Negotiating


León, Gto.


Mission to México




“Independence Reception: Noche Mexicana By invitation only” “Export/Import Series” Learn How to Export/ Import to the US and Mexico


Four Seasons Hotel – Grand Ballroom 812 Union St. Montebello, CA 90640


International VIP Business Delegation




Members to Members Network Tequila Reception and Monthy Mixers


1840 Century Park East, Los Angeles, CA 90067


Mexico Regional Business Climate Update


Milwaukee, WI


“Business Breakfast “


Seattle, WA


International Cultural Tourism Fair




Conference: Manuel Sánchez, Vice-Governor, Bank of Mexico Mariachi Festival


New York City





Consultant training course on Cleaner Production and Energy Efficiency. Kids drawing contest: Picture a Competitive State of Michoacan Presentation of the State Development Plan in 10 more regions


León, Gto.

Sept to Nov


Jul to Dec


Course: Manage for Efficiency, The Vision of Peter Drucker Former Foundation´s Presidents meeting in Michoacan Peruvian Trade mission to Michoacan


León, Gto.





Consultant training course on Cleaner Production and Energy Efficiency U.S. Commercial Service Seminar – Exporting to the Maquiladora Industry and B2B Event


León, Gto.


1 (310) 922-0206


Maquiladora Partnership Event 2012


Chaffey College Chino Community Center, 5890 College Park Avenue, Chino, CA 91710 Omni Hotel Downtown Los Angeles


Preparation Series on China Trip/Negotiations


1840 Century Park East, Los Angeles, CA 90067

1 (310) 922-0206


Trade Delegation from US to China. Meetings, Conferences and Business Opportunities. The Golden Triangle Change of Foundation´s President, Secretary and Treasurer Breakfast conference: Successful Business with the integrated Logistics 3rd Annual Mexican Pension Fund System Conference 1st Annual Golf Tournament


Beijing, Shangai, Hong Kong

1 (310) 922-0206


Chamber offices


León, Gto.


New York City


The Woodlands Country Club.


Connecting internationally


City Hall Int’l Flag Room


Business Breakfast


Seattle, WA


Executive Breakfast




2nd Mexico Quarterly update


Detroit Michigan


Presentation of the State Development Plan in 10 more regions

Jul to Dec



Export/import series state of Guanajuato Mexico

7 - 8,

1 (310) 922-0206


Retail and Commercial Real Estate in Mexico


Guanajuato Mexico in Partnership with COFOCE New York City


“15th Annual Mexico Economic Review and Political Outlook 2012, Black Tie and Gala Dinner on Mexico’s recent Presidential Elections. Undocumented Businessmen, Tax Issues


Luxe Hotel on Sunset Blvd. 11461 Sunset Blvd. Los Angles CA

1 (310) 922-0206


3rd Mexico Quarterly update


Bello Mansion


Business Breakfast


chicago, Il


Executive Breakfast


Seattle, WA


Presentation of the State Development Plan in 10 more regions Binational Meeting Mexico 2012 & Awards Gala Dinner



Jul to Dec


29 Nov to 1 Dic.

Mexico, City


Chamber Recognition


Crowne Plaza Hotel


3R Annual Mexican Posada




Presentation of the State Development Plan in 10 more regions

Jul to Dec





1 (310) 922-0206








Alliance 17  

The Binational Business Magazine

Alliance 17  

The Binational Business Magazine