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The #1

Office in Florida!



The Global All RE/MAX offices enjoy the name brand recognition and provide Associates with multiple competitive advantages in serving all your real estate needs with:  National television advertising  Personal advertising controlled by Associates  Dominant market presence and market share.

Experience RE/MAX Associates:  Average twice the national level of experience (13 years vs. 7 years)  Average three times the production  Earn more advanced industry education than other agents

Experience and Education RE/MAX Associates:  Are better qualified to set the right price for the homes they list  Are better equipped to market those homes  Are likely to find a buyer in a shorter period of time As a result, the average RE/MAX Sales Associate out-produces competing agents three to one.

Network Size The revolutionary RE/MAX concept of enabling real estate professionals to maximize their business potential has evolved into an organization of more than 89,681 Sales Associates in 6,356 offices in 90 countries.


Balloon Logo

The red, white and blue RE/MAX balloon, with its “Above the Crowd!” slogan is one of the most recognizable business logos in the world. This powerful branding builds instant credibility with customers all over the world.

“The Hometown Experts with a World of Experience” Being locally owned and operated, RE/MAX offices are staffed with professionals who live in the area they work in. Thus, committed to their local community, they have a deep personal interest in the customers they serve.

Why RE/MAX Alliance Group?

Why not have the best? 

#1 RE/MAX Sales Office in Florida


#1 Market Share in Sarasota and Venice


#1 Market Share in Manatee since 1996


Named Among the Top 100 Real Estate Companies in the Country by Real Trends, Inc.


Named the # 4 Real Estate Company in Florida and the #1 Local Company in the 2012 RISMedia Power Broker Report.


Winner of the Sarasota Herald-Tribune Reader’s Choice Award.


Eight-Time Winner of Best of Venice Award by the readers of the Venice Gondolier Sun.


The Largest RE/MAX Company in Florida


#1 RE/MAX Office in Florida for Sales Transactions


#1 RE/MAX Office in Florida for Sales Dollar Volume

A Full Service Real Estate Company Size We are the largest RE/MAX Real Estate Company in Florida and among the top in the nation. RE/MAX Alliance Group includes more than 275 Sales Associates and 8 offices.

Complete Real Estate Services

From residential sales and leasing, to investment property to all aspects of commercial real estate, we can do it all!

Full Service In-House Marketing Department

Brochures, postcards, business cards, email marketing, advertising opportunities, and much more!

In-House Mortgage Company Promoting specialized attention and speedy approval for clients.

In-House Title Company Full-service, experienced staff to ensure a smooth closing.

In-House Insurance Company

Competitive insurance rates with quick and thorough follow-up.

In-House Real Estate Attorneys Quick and fast answers to legal questions concerning your customer’s transactions.

Training and Education The most advanced educational tools including 24-7 internet training on demand, satellite broadcasts, an extensive library of DVD & VHS videos, as well as a full-time Director of Education on staff for live classroom training.

24 Hour Support RE/MAX Alliance Group Associates have access to Top Brokers and Managers, averaging more than 30 years of experience, 24 hours a day.

Market Statistics R

E/MAX continues to dominate the local real estate market with more homes sold in 2012 than any other real estate company in the area.

Market Statistics RisMedia Top 300 Broker Report


ISMedia's Annual Power Broker Report is based on results garnered from surveys distributed online at and in print by RISMedia, publisher of Real Estate magazine, the leader in real estate information systems. The annual survey ranks brokerage firms according to closed sales volume and closed transaction sides.  Named the # 4 Real Estate Company in Florida and the #1 Local Company  Ranked the #7 RE/MAX office in the nation and ranked #2 in Per Agent Productivity

17.13 PAP 7.69 PAP

Brand Recognition A mong major real estate franchise networks, RE/MAX leads the industry in: 

Market Share - Nobody in the world sells more real estate than RE/MAX.


Agent Productivity - RE/MAX Associates average more sales than other real estate agents.


Brand Name Awareness - RE/MAX is the most recognized brand in real estate.


Advertising - RE/MAX dominates TV advertising, reaching more viewers than all other real estate brands combined.


Website Traffic - is the most visited real estate franchise website, attracting millions of buyers and sellers.


Online Searches - When consumers find real estate online, “remax” is the most used search term among real estate brokerages.


Professional Education - RE/MAX Associates lead the industry in professional designations.


The Number of Countries Served - RE/MAX is in over 85 countries, more than any of its competitors.


National Market Share

Most Productive Agents

Brand Recognition I

n the U.S., RE/MAX has the real estate industry’s strongest presence in national television advertising, helping to make the red, white and blue RE/MAX hot air balloon one of the most recognizable business logos in the world. RE/MAX Associates can select from a variety of sophisticated marketing tools - including specialized marketing for luxury homes - to customize a distinctive marketing plan for your property. Targeting the appropriate readership of national, and even international publications ensures marketing of your home reaches the correct audience while capitalizing on the strength of RE/MAX brand recognition.

Share of National TV Advertising

Brand Recognition O

ur national advertising campaign positions the RE/MAX name in front of millions of buyers and sellers all over the country. Found in publications such as Fortune Magazine, People Magazine, Time and National Geographic, RE/MAX advertising is designed to keep the brand as well as top of mind when someone decides it is time to buy or sell their home.

A Dominant Internet Presence

R E/MAX was the first real estate franchise organization to publish all U.S. residential

listings, including those of competitors, on its Web site. attracts an average of 2,684,396 million unique visitors a month - each one of whom is a potential buyer for your listings.

Dominant Internet Presence R has more unique visitors than any other local real estate

company website.

1,541,061 Unique Visitors Per Month

Global Marketing


More Experience

RE/MAX associates average more real

estate experience than other agents and lead the real estate industry in advanced education and production. Across the network, RE/MAX Associates lead the competition in many of the most respected designations in the industry.

International Network T

apping the global scope and phenomenal presence of the RE/MAX International network gives RE/MAX a unique and powerful advantage over any other real estate organization. Having access to thousands of international referral sources is key to finding qualified buyers and sellers. Through a network of more than 91,809 associates in 93 countries, we have the inside track on buyers and sellers around the globe.

“Nobody in the world sells more real estate than



Internet Exposure

he doors are never closed at RE/MAX Alliance Group. Your listings are receiving exposure 24 hours a day, 7 days a week. Your listings will also appear on major real estate sites including: -

This revolutionary website offers agents single point command of their listings. The site is the only one of its kind that indexes every listing in the MLS boosting the rankings every time a new listing is entered! The site is designed with TWO things in mind.....generating and delivering leads to our agents! It boasts a robust back office side for your convenience and allows you to control functions like open houses, green listings, luxury listings and commercial listings, to name just a few. Every agent has a micro-site that is fully functional and can be framed into other sites to increase its search engine optimization. -

With over 1,541,061 unique visitors monthly, has become a leading real estate resource for consumers. More than 134,000 leads are being generated each month from interested home buyers. With lead notification capabilities, it notifies associates immediately when a visitor has expressed interest or requested a showing on your listing. -

With more than 12 million monthly unique visitors, is the #1 consumer destination for real estate related information and property searches. All RE/MAX Alliance Group listings are displayed on with photos and descriptions. - reaches over 540,000 prospective home buyers in Sarasota, Manatee and Charlotte counties as well as nationwide. It is the #1 local site for prospective buyers. All RE/MAX Alliance Group listings are displayed on with multiple photos and detailed descriptions.

point2 national listing service -

Point2 Agent provides the largest syndication network in the industry, with over 35 syndication partners, displaying listings on over 300 destinations This web service connects real estate professionals and important real estate advertisers on the web. This service gives the ability to advertise your listing on some of the busiest real estate marketplaces on the internet!

social networking websites -

RE/MAX Alliance Group assists you in setting up your own profile on various social networking sites. Reach out to clients and agents around the globe with your listings, recruit prospects, and share company news. Post property photos and virtual tours. Advertise open houses and other events. Maximize your online exposure!



E/MAX is committed to paving the way and continuing to be an innovative leader in real estate technology. No other real estate company offers the technology tools and support that RE/MAX Alliance Group does! - Through, consumers can search for properties in any of the more than 90 countries served by RE/MAX, including foreclosures, luxury and commercial real estate. They also use the countless resources available for buyers and sellers. Mainstreet - This members-only extranet allows associates to send and receive referrals, register for RE/MAX University training courses, view educational streaming videos on-demand, purchase products from RE/MAX Approved Suppliers, consult the calendar for upcoming webinars and other training, exchange ideas with fellow associates, and much more. Leadstreet - This lead generation and management system is exclusive to RE/MAX. The best part is that associates pay no referral fees for these leads. Nearly 8 million leads have gone directly to RE/MAX associates and offices. RE/MAX University - A free world-class training program made available to agents on their computers, mobile devices or TV’s. At home or in the office, you can access a vast archive of educational programming 24 hours a day, 7 days a week. You can view full-length programs, ranging from designation courses to 30-minute tech training sessions. Or you can view any of the hundreds of “Quick Hits” - videos under five minutes on every imaginable real estate topic. And it’s all on-demand so you can learn your way, on your time. Design Center - Streamlines your marketing efforts with a minimum amount of time, effort and expense. You will design your own distinctive marketing materials with more than 1,300 customizable, high-impact templates to choose from. Impress your clients and increase your business with Brochures, Flyers, Postcards, Virtual Tours & Web commercials complete with animation. VoicePad - Empowers you with the most robust, lead-generating mobile tools in the industry. The agent MobileIDX Suite—including your own personalized mobile website—allows mobile buyers to search for properties market-wide and experience multi-media property presentations (w/ audio and photos). And with a single touch, consumers connect to you instantly via phone, text or email. Alliance Group Front Office - An internet based “Virtual Office” where agents are able to access contracts, forms, event calendars and more from anywhere they have an internet connection. TransactionPoint - Our paperless system provides you with a single, secure website where all transaction related elements can be managed. You can create to-do lists and calendars, prepare and store documents, and manage every step of the process from one central location. This gives you the power to close more deals, more effectively, right at your fingertips.

Lead Generation Leadstreet RE/MAX AGENTS GET INTERNET LEADS DIRECT, WITH NO REFERRAL FEES PAID TO THEIR BROKER OR RE/MAX INTERNATIONAL! Many companies and industries are in the business of intercepting the buyer and seller leads from the internet, and then actually selling them back to the real estate agents who created the leads in the first place. RE/MAX has technology that provides effective, current, and convenient real estate listing information to consumers via This technology “cuts out the middle man”, and empower the Brokers and Agents to drive their own internet business.

Some other features of Leadstreet include: 

Visibility - Reach consumers worldwide as they search for properties.


Timeliness - Receive pending lead notifications via text messaging on cell phones and accept directly from a PDA device.


Ability - enhance your listings for free. Add multiple photos, virtual tours and detailed property information.


Strength - Leverage the power of an extensive national advertising campaign


Control - Use Leadstreet to manage clients from initial contact to closing - then as a valuable past client.


Leads - Capture hot, warm and cold leads, each with the potential to turn into a closed transaction.

Innovative Technology W

Ith the power of VoicePad, RE/MAX Alliance Group provides cutting edge mobile search technology to associates and clients. VoicePad makes it easy for potential buyers to learn about the features of your listing or even schedule a showing on the spot. This system also caters to prospective buyers who are in the infancy of their home search and may prefer to comfortably acquire information about your listing before they engage you - eliminating the “intimidation factor”. You are notified immediately of all inquiries on your listing. So, when a buyer is ready to see your home, they can immediately connect with you directly.

VoicePad gives you the confidence to empower your buyers to search “on their own.” Simply register their mobile phone number and e-mail address so that they can search the entire local inventory from their own mobile phone! Your buyers simply dial your system phone number and enter the house number of any listed property. They’ll hear updated bilingual property information and receive a follow up e-mail with a link to the property page on your website! Registering agents are provided a record of the buyer’s activity. Stop wasting your valuable time and gas driving potential buyers around town. VoicePad provides a better way!  Work more buyers simultaneously  Utilize mobile automation to attract more qualified buyers  Fully bilingual (English and Spanish)  Protect your buyers by registering their mobile phone number(s)  Never hear again: “I just didn’t want to bother you, so I called the listing agent.”  Effectively incubate buyers over a long period of time if your prospects stop looking for a property, but re-engage 3 months later - VoicePad lets the registering agent know that their prospects have re-engaged.

Innovative Technology V

oicePad MobileIDX for Agents empowers real estate professionals with the most robust, leadgenerating mobile tools in the industry. The agent MobileIDX allows mobile buyers to search for properties market-wide and experience multi-media property presentations (w/ audio and photos). And with a single touch, consumers connect to you instantly via phone, text or email.



VoicePad Agent Mobile Sites feature streaming audio presentations, interactive mapping and full inventory search capabilities. This personalized mobile website will become the preferred method for savvy mobile consumers to obtain property information anytime, anywhere. And once they bookmark it to their phone, home buyers are just a touch away from your Agent MobileIDX Site... and you!


discover the

The RE/MAX Design Center is a marketing center that is at your fingertips 24 hours a day. Choose from hundreds of professionally designed marketing pieces that can be customized by you and printed by a professional printer or on your computer, emailed or posted on your website. All of this is included with your RE/MAX affiliation at no additional cost.

Postcards Flyers

Tri Tri--Fold Brochures The RE/MAX Design Center offers customizable templates for Animated Web Commercials,Virtual Tours, E-cards, and so much more!

Email Marketing W

e offer our own exclusive email marketing services, where you can put your Open House, New Listing, and Price Reduction announcements in front of more than 6500 area realtors. These “eblasts” are essentially digital property brochures which deliver photos and information about your listing directly to the reader’s inbox.

Easy to use online order form.

Professional email templates with photo slideshow.

Complimentary email statistics for you and your client.

Advertising W

ith organized, group advertising opportunities in the Sarasota Herald-Tribune, Bradenton Herald, Homes & Land, Welcome Home, The Real Estate Book and several other publications, your listings can be seen in print throughout Sarasota, Manatee, & Charlotte Counties.

Training A

t RE/MAX Alliance Group, we offer the most advanced training program in the industry today. Our research shows that agents who receive designations and advanced training EARN MORE MONEY! In addition to the RE/MAX University, where agents can earn designations such as CRS, CIPS and CLHMS, we have a fulltime Director of Education on our staff offering training and education on an ongoing basis. Check out the list below of some of the topics we offer and see if you don’t agree that your career would benefit from some or all of these real estate training sessions. 1.

Attitude and Automation - Agent Web Sites and Internet Based Sales Tools


Detailed Review of Listing and Sales Contracts, Addendums and all related paperwork


Prospecting and Developing Leads


Personal Marketing


Goal Setting and Establishing Your Business Values


Developing a Listing Presentation and Servicing the Listing


Overcoming Objections


Time & Financial Management: Making a Business Plan


Presenting and Negotiating Offers

Become part of the most educated sales force of all the major real estate companies. Discover the synergy of working with fulltime, dedicated business professionals who thrive in every kind of market.

Family of Services A

t RE/MAX Alliance Group we offer a family of home buying services all under one roof….ours. We are changing the way real estate companies do business in our area by providing a convenient, one—stop shopping experience for your clients.

CTC LENDING, LLC Affiliated with PNC Bank, the fifth-largest bank in the country based on total deposits and branch locations, CTC Lending offers quick pre-qualification, fast financing approval and a variety of innovative loan programs to meet the needs of today's homebuyers. Each of our highly qualified home mortgage consultants is dedicated to working with your client to ensure they close on time – without surprises.

ALLIANCE GROUP TITLE Alliance Group Title offers flexible, cost-effective title and closing services. Clients receive fast responsive customer service; a dedicated transaction coordinator to assure accuracy and timeliness; and convenient access to title experts. Alliance Group Title professionals have more than 80 years of combined experience and take care of all the necessary research to assure all the i’s are dotted and the t’s are crossed.

IN-HOUSE LEGAL SERVICES RE/MAX Alliance Group has a fulltime in-house licensed attorney with more than 20 years of real estate law experience. Legal counsel is available to help all of our associates with legal matters that may arise during a transaction. Having in -house counsel allows agents to get direct questions answered on behalf of their clients without the lengthy cost and expense of seeking outside counsel.

PREFERRED VENDORS We have aligned ourselves with certain service providers that are relevant in the home buying or selling process such as Boyd Insurance, Spirit Movers and Flooring America, just to name a few. These companies are well qualified and understand the importance of customer service and accountability. They value the Preferred Vendor status and look to exceed expectations with RE/MAX Alliance Group customers.

8 locations to serve you!

Office Locations




5316 Marina Drive Holmes Beach, FL 34217 941-778-7777

3007 Manatee Ave W Bradenton, FL 34205 941-758-7777

5411 University Pkwy Sarasota, FL 34201 941-360-7777




2000 Webber Street Sarasota, FL 34239 941-954-5454

5140 Ocean Blvd. Sarasota, FL 34242 941-349-5200

5700 Midnight Pass Sarasota, FL 34242 941-349-5200



1314 East Venice Ave. Venice, FL 34285 941-486-8686

2230 S. McCall Road Englewood, FL 34224 941-473-8484

Mission Statement W

e are committed to establishing a premier company for the real estate professional – to creating an environment that is positive, professional, cheerful and energetic. Furthermore, our organization is founded on the premise that you can be whatever you wish. There are no limits - only your own self-imposed limits. Our sole purpose as a company is to provide you with an environment which promotes your personal and professional growth and prosperity. We strive to provide customers with a first-class and seamless real estate transaction through exceptional service.

Company Values I

n an organization, the greater the correlation between the values of its members and the values of the organization, the greater its success. We believe in people who: believe in their company and its purpose believe in real estate as a career believe in themselves

We believe that people stay in environments where they are learning and leave environments where they are not learning. We believe in an environment of creativity, growth and productive change that encourages our associates to maximize their potential. We believe a creative, productive environment must be natural. We don’t believe in fear motivation. We believe in personal motivation and personal recognition. We believe that our associates should not subsidize those who do not have the capacity or desire to produce. We will not sanction incompetence or mediocrity. We believe in the Excellence Theory and will strive to achieve its ideal of “producing the best and accepting nothing less than the best.� We believe in an environment of mutual respect consistent with personal values based on spiritual, intellectual, physical, financial and psychological equity. We believe in the division of responsibility between management and sales. We are human resource-oriented and believe in the concept of synergy and the force that lies within our associates.

Giving Back C

ommunity involvement is highly valued at all levels of the RE/MAX organization - from individual Associates to RE/MAX offices, regions, and RE/MAX International. RE/MAX cause marketing and charity fundraising take on many forms including: Since RE/MAX became the exclusive real estate sponsor of Children's Miracle Network in 1992, RE/MAX Associates have raised more than $100 million for the cause. RE/MAX Associates donate funds by pledging contributions derived from their transactions, staging fundraising events and handling phones at the annual Children’s Miracle Network television fundraising event. With its “RE/MAX Racing for Life” slogan, RE/MAX is proud to co-sponsor the National Series Breast Cancer Survivor Recognition Program at Komen Race for the Cure events across North America. RE/MAX International also initiated a fundraising effort called Sold for the Cure. The program is exclusive to RE/MAX Associates, and allows them to voluntarily make contributions to their local Komen Affiliate for each closed transaction. RE/MAX International, Inc., sponsors the RE/MAX Tour for the Troops to benefit two organizations dedicated to improving the lives of disabled veterans: Fisher House Foundation™ and Sentinels of Freedom Scholarship Foundation™. Warrior One, the famed Hummer H1 that was embedded with a CNN news team in Iraq and refurbished on the “Overhaulin’” program, is the centerpiece of the tour. It’s available for appearances across the United States. In addition, RE/MAX International is the first major sponsor of The Wildlife Experience, a conservation and community center promoting understanding of the natural world and its conservation through art and education. Through these and other avenues, the RE/MAX network demonstrates its commitment to community involvement, serving the public beyond its real estate needs.

Giving Back A

t RE/MAX Alliance Group, we understand that serving the community also means giving back. That is why our associates and staff serve on dozens of local boards and volunteer their time and financial resources to many local charitable organizations, including:

All Children’s Hospital All Faith’s Food Bank Alzheimer’s Association American Cancer Society Anna Maria Elementary School Anna Maria Island Community Center Anna Maria Island Moose Lodge Beta Sigma Phi Big Brothers & Big Sisters of Manatee Booker Middle School Boys & Girls Clubs of Manatee County Boys & Girls Clubs of Sarasota County Braden River Little League Bradenton Firefighters Bradenton Runners Club Brookside Middle School CareNet Manasota Pregnancy Center Children's Miracle Network Coalition Against Runaway Taxation Crowley Museum Executive Women's Golf Association Fellowship of Christian Athletes Florida State Music Teachers Association Girl Scouts of America Goodwill Industries Manasota, Inc. Guardian Angel Fund Habitat for Humanity Haile Middle School Partner in Business Homeless Coalition Hometown Heros Hope Family Services Imagine Manatee Island Players Theater Junior Achievement Junior League Juvenile Diabetes Foundation

Kiwanis of Bradenton/Manatee Kiwanis Club Knights of Columbus Lakewood Ranch Charitable Fund Lakewood Ranch High School Booster Club Leadership Manatee Leukemia & Lymphoma Society Life Focus Support Group Manasota ARC Manasota Solve Manatee Children's Services Manatee Coalition for Affordable Housing Manatee County Men's Golf Association Manatee County Music Teachers Association Manatee Players Theater Manatee Symphony Association Manatee Twisters March of Dimes Meals on Wheels Muscular Dystrophy Association Pace Center for Girls Palmetto High School Special Education Saddles and Spurs of Duette 4H Club Sahib Shrine Circus Sarasota Opera House Sertoma Club of Sarasota Taste of Sarasota The Family Prayer Center Rehab The Lighthouse Drug & Alcohol Recovery Program Tournament Fore Dreams Toys for Tots United Way Volunteer Services of Manatee County Women's Council of REALTORS Women's Resource Center Young Life

RE/MAX Alliance Group Overview 2013  
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