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We are the Marketing Services team at All About Audiences, the audience development agency for the North West. With over 20 years of experience working with arts, leisure, tourism and heritage organisations, all our print distribution and tactical marketing services have been informed by knowledge and intelligence gained from the agency’s projects and research activities.

GO SEE THIS

Our services are delivered under the Go See This brand. Bright, bold and highly engaging, Go See This creates that word-of-mouth buzz which surrounds great events, activities and cultural experiences.

We will work with you to plan the most effective ways to reach your audiences through our extensive Print Distribution Network and using a variety of other channels, including hand-to-hand leafleting, and door-to-door deliveries. We can also spread your message and promote your events, venues and products through a unique form of high profile advertising or within specially created newsletters.

We are all about...


Our Print Distribution Network is the most comprehensive in the region, covering Greater Manchester, Cheshire and Lancashire. Constantly expanding and evolving, sites include theatres, galleries, museums, concert halls, hotels, universities, libraries and Community Information Centres (CICs)– as well as smaller arts venues, galleries, bars, restaurants, cafes, pubs and shops. Your print can be distributed according to Geography, using a broad presence across a wide area, or a more specific distribution in a concentrated area. We can also target by particular genres or Lifestyle groups, distributing in sites more likely to attract audiences of a particular artform, age or other demographic. We’ll endeavour to provide complete lists of category sites wherever possible – most categories include sites with our own branded racks on display – because...

...we want you to know exactly where your print will go.

For further information or a free quotation Tel 0161 234 2955 Email info@goseethis.com


We can provide a general distribution across wide areas (SECTORS) or we can organise a comprehensive and detailed coverage in specific areas (NEIGHBOURHOODS). Sites include shops, bars, restaurants, cafĂŠs and smaller venues. We regularly co-ordinate NATIONAL distribution across the UK and can tailor your distribution should your campaign need something a little more BESPOKE.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


SECTOR

We can provide general distribution across the following sectors: Central Manchester South Manchester Stockport Trafford Salford Wigan Bolton Bury Rochdale Oldham Tameside Lancashire North East Cheshire North Derbyshire

NEIGHBOURHOOD

We can distribute in any area within Greater Manchester, Lancashire, Cheshire or Derbyshire at competitive prices. Just call us for information on prices and we’ll also advise you on how much print is needed.

BESPOKE

Do you have a campaign which requires something that little bit more targeted? We’ll work with both you and our Research team to devise a distribution campaign which will make best use of your print and target the exact audiences you want to reach. Some of our established services were originally devised especially for individual clients, so we’re always happy to develop new distributions as and when needed.

NATIONAL

If you want coverage outside our standard distribution areas we provide a one-stopshop for your distribution. Having recently co-ordinated large-scale national campaigns for organisations such as the Royal Opera House, National Theatre and British Cycling, we’ll use our trusted partners across the country to get your print out for you at a cost you can afford. Whether it’s hand-to-hand, door-to-door or just general distribution in a particular area, we’ll co-ordinate and broker your distribution so you need only deal with one company.

We make complex campaigns simple.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


ARTS AUDIENCES: INSIGHT

Arts Audiences: Insight is an arts-based segmentation of English adults developed by Arts Council England. It identifies 13 distinct arts consumer segments among English adults (see diagram). Many arts organisations use these segments to identify and understand their audiences. To make it even easier to target your distribution, we’ve tagged some of our main services with associated Arts Audiences: Insight profiles. For detailed profiles of each group visit www.artscouncil.org.uk/audienceinsight

Tel: Tel: 0161 0161 234 234 2955 2955 Email: Email: marketingservices@allaboutaudiences.com marketingservices@allaboutaudiences.com


From Families to Folkies, Urban Socialites to Older Generations, we can distribute your print to reach specific audiences based on their lifestyles and interests.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


EARLY YEARS

The Early Years distribution run visits a large network of nurseries and pre-schools. Whether it’s a kid’s show, hands-on activities, or a great day out for all the family, your campaign will reach young families across North, South and Central Manchester. Sites include: Leapfrog Nursery, Paint Pots, Chorlton Park Play Centre, Didsbury Day Nursery AA:I Segment: Family and Community Focused Related distribution: Family Friendly Quantities required: 2000 flyers (1-2 pages), 1500 brochures (3-12 pages) or 1000 magazines (13+pages) Standard rate: £115 Subscriber rate: £95

FAMILY FRIENDLY

Concentrating on community centres, play areas, toy shops and family-friendly pubs/restaurants, this run will ensure your print finds a family audience across Greater Manchester. A geographically wide distribution, this has the advantage of reaching some family audiences who wouldn’t normally be as engaged with arts organisations as others. Sites include: Kids Unlimited, Kath Locke Centre, Kiddywinks, Wacky Warehouse AA:I Segments: Family and Community Focused Mid - Life Hobbyists Time Poor Dreamers Related distribution: Early Years Quantities required: 2000 flyers, 1500 brochures or 1000 magazines Standard rate: £110 Subscriber rate: £90

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


GIG-GOERS

If you are looking to attract a gig-going crowd to your event then, unsurprisingly, this is the distribution for you. Record shops, bars, eateries, and gig venues large and small – a young, experimental, experience-seeking audience is the target here. Sites include: Night and Day, Vinyl Exchange, Grand Central, Joshua Brooks AA:I Segments: Urban Arts Eclectic Bedroom DJs Related distribution: Student, Urban Social Quantities required: 2000 flyers, 1500 brochures or 1000 magazines Standard rate: £110 Subscriber rate: £90

STUDENT

The student population of Manchester is huge (approaching 100,000 each year), spanning from the Chapel Street area to the Oxford Road Corridor, via Rusholme to Fallowfield, Withington and beyond. This run takes in university areas, halls of residence, libraries, student unions and, of course, bars! Sites include: Joshua Brooks, Kro Bar, The Old Pint Pot, MMU Students Union AA:I Segments: Bedroom DJs Fun, Fashion and Friends

URBAN SOCIAL

Urban Social reaches Manchester’s more alternative twenty/thirty-somethings, through vintage clothes shops, record stores, boho bars and retro tearooms. This crowd will tend to be the most responsive to challenging, cutting-edge and experiential artistic offers. Sites include: Odder Bar, Afflecks Palace, The Castle, Oxfam Originals, Nexus Art Café AA:I Segments: Urban Arts Eclectic Bedroom DJs Related distribution: Gig-Goers

Related distribution: Gig-Goers, Universities/Colleges

Quantities required: 2000 flyers, 1500 brochures or 1000 magazines

Quantities required: 3000 flyers, 2250 brochures or 1500 magazines

Standard rate: £110 Subscriber rate: £90

Standard rate: £135 Subscriber rate: £115

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


LADIES WHO LUNCH

(also available for Lancashire & Cheshire) Hairdressers, restaurants, coffee shops and beauty salons – if you’re looking to engage with female audiences of all ages with disposable income, this is a simple and cost-effective solution. Perfect for promoting anything from West End musicals or craft fairs to public awareness campaigns. AA:I Segments: Retired Arts and Crafts Fun, Fashion and Friends Dinner and a Show Mature Explorers Related distribution: Concert & Theatre Attenders, Visual Arts & Crafts Quantities required: 2000 flyers, 1500 brochures or 1000 magazines Standard rate: From £115 Subscriber rate: From £95

CONCERT AND THEATRE ATTENDERS

Restaurants with pre-theatre menus, handy bars for after-show drinks, musical instrument shops– these sites sit alongside the sites you would expect such as concert venues and theatres. This is a great way to reach engaged audiences who know what they like but aren’t afraid to try something different. Sites include: Peveril Of The Peak, Forsyth’s, The Bridgewater Hall, Chethams School of Music AA:I Segments: Traditional Culture Vultures Dinner and a Show Related distribution: Literature, Dance Quantities required: 3000 flyers, 2250 brochures or 1500 magazines Standard rate: £135 Subscriber rate: £115

VISUAL ARTS AND CRAFTS

If you’re looking for a crafty crowd with artistic leanings, or just those who like to keep it homemade, this network of smaller galleries, studios and artists’ supply shops is the place to send your print. A broad range of sites is included, ensuring an audience of varying ages and tastes. Sites include: Cornerhouse, Islington Mill, Magma, Fred Aldous AA:I Segments: Traditional Culture Vultures Retired Arts and Crafts Urban Arts Eclectic Related distribution: Concert & Theatre Attenders, Urban Social Quantities required: 2000 flyers, 1500 brochures or 1000 magazines Standard rate: £110 Subscriber rate: £90

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


DANCE FANS

From ballet-lovers to tap-fanatics, connoisseurs of contemporary to salsalearners, this special run will hit the mark – taking in dance equipment shops, dance venues and studios. Sites include: Dancehouse, Sunshine Dance Studios, Fit to Dance, Stage Door Dance Wear Quantities required: 1000 flyers, 750 brochures or 500 magazines Standard rate: £70 Subscriber rate: £50

FOLKIES

A distribution run specifically designed to reach folk audiences of all ages across Greater Manchester. From traditional to modern; visiting Irish centres, music repair shops and folk clubs, this bespoke distribution gets your print in the places where ‘folk’ folk gather! Sites include: Irish World Heritage Centre, Pevril Of The Peak, Johnny Roadhouse, Jabez Clegg Quantities required:3000 flyers, 2250 brochures or 1500 magazines Standard rate: £210 Subscriber rate: £190

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


LITERATURE

Promoting a stage adaptation of a literary classic? Getting the word out about your book launch? This small (but perfectly formed) collection of bookshops, libraries and sheet music stores combines well with our Concert & Theatre Attenders distribution – or indeed our dedicated Libraries run. This is the surest way to reach Manchester’s literati. Sites include: Waterstones, Forsyths, Blackwell’s, MMU Library Quantities required: 1000 flyers, 750 brochures or 500 magazines

MULTICULTURAL

This is a highly flexible distribution capable of reaching any of Manchester’s numerous ethnic communities – whether it’s the large African-Caribbean community around Hulme and Moss Side, Asian communities around Rusholme or Cheetham Hill or in city centre Chinatown, we can adapt to your distribution needs. Our Research team can pin-point the most appropriate areas for your campaign. Quantities required: 2000 flyers, 1500 brochures or 1000 magazines Standard rate: £110 Subscriber rate: £90

Standard rate: £70 Subscriber rate: £50

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


GAY

PROFESSIONAL

OLDER GENERATIONS

Sites include: Velvet, Olive Deli, Tribeca, Taurus

Working Manchester – office buildings, eateries on the staff ‘butty run’, or bars for working lunches and after-hours drinks; all feature here on the Professional run. Advertise your Christmas menus, lunchtime performances or any number of other ways to unwind from the weekly grind.

Quantities required: 2000 flyers, 1500 brochures or 1000 magazines

Sites include: Office Angels, Philpotts, Sam’s Chop House, 55 Spring Gardens

Originally devised for a social history outreach campaign in Salford, this run reaches an older age group, with community centres, cafes and other community areas visited. Particularly useful for more issue-based campaigns, and for reaching a less engaged, more mature audience. This distribution can be tailored to fit any geographical location.

Standard rate: £110 Subscriber rate: £90

Quantities required: 2000 flyers, 1500 brochures or 1000 magazines

Quantities required: 2500 flyers, 1750 brochures or 1250 magazines

Standard rate: £110 Subscriber rate: £90

Standard rate: £140 Subscriber rate: £120

Primarily concentrating on the area around Canal Street and the Gay Village, this run ensures your print is highly visible around Manchester’s vibrant LGBT community.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


SPORT AND ACTIVE LIFESTYLE

You can reach the more active portion of the population by getting your print in gyms, leisure centres, sports venues and sports equipment shops across Greater Manchester. Squarely aimed at those who like to look after themselves physically, or just enjoy the social aspect of a team sport or communal sporting activity. Related distribution: Professional Sites include: National Squash Centre, Sugden Sports Centre, Fitness First Manchester Quantities required: 2000 flyers, 1500 brochures or 1000 magazines

HEALTHY LIVING

Originally called “The Mind, Body & Spirit” run, here we visit health food shops, alternative therapies and remedies establishments and health clinics. This can be used for delivering healthbased initiatives by councils, or to promote your cultural offer to an open-minded and alternative community. Sites include: Neal’s Yard Remedies, Chorlton Wholefoods, Eighth Day, The Holistic Therapy Clinic Quantities required: 2000 flyers, 1500 brochures or 1000 magazines Standard rate: £110 Subscriber rate: £90

Standard rate: £110 Subscriber rate: £90

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


We have exclusive presence in the majority of arts venues and visitor attractions around the region. Museums, galleries, music venues, theatres and heritage sites – all feature here in a showstopping collection of the North West’s finest cultural sites.

CENTRAL MANCHESTER

MUSEUMS & GALLERIES

MEDIA & PERFORMANCE

Quantities required: 1000 flyers, 500 brochures or 250 magazines

Quantities required:900 flyers, 450 brochures or 225 magazines

Sites include: Cornerhouse, Manchester Art Gallery, Cube

Standard rate: £54 Subscriber rate: £34

Sites include: The Lowry, Royal Exchange Theatre, The Bridgewater Hall

Standard rate: £36 Subscriber rate: £24

LAST MINUTE ARTS

Does your print need to go out yesterday? If you miss our scheduled fortnightly distribution run, we offer a last minute way to get your print out to Manchester arts and attractions. Quantities required: 2000 flyers, 1500 brochures or 1000 magazines Standard rate: £110 Subscriber rate: £95

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


NORTH OF MANCHESTER

Sites include: Oldham Coliseum Theatre, Bury Art Museum, Octagon Theatre, Bolton. Quantities required: 450 flyers, 225 brochures or 125 magazines Standard rate: £21 Subscriber rate: £16

NORTH LANCASHIRE

This area is currently incorporated into one category featuring arts and attractions, hotels, CICs, libraries and colleges. Quantities required: 900 flyers, 550 brochures or 250 magazines

Sites include: Tatton Park, Silk Museum, Boat Museum. Quantities required: 200 flyers, 125 brochures or 75 magazines Standard rate: £15 Subscriber rate: £11

Standard rate: £39 Subscriber rate: £27

SOUTH OF MANCHESTER

SOUTH LANCASHIRE

Quantities required: 625 flyers, 325 brochures or 175 magazines

Quantities required: 150 flyers, 75 brochures or 50 magazines

Standard rate: £29 Subscriber rate: £21

Standard rate: £6 Subscriber rate: £4

Sites include: The Lowry, IWM North, Waterside Arts Centre.

CHESHIRE

Sites include: Horse & Bamboo Theatre, Harris Museum.

DERBYSHIRE

This area is currently incorporated into one category featuring arts and attractions, hotels, CICs, libraries and colleges. Quantities required: 900 flyers, 450 brochures or 225 magazines Standard rate: £39 Subscriber rate: £27

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Manchester is the UK’s third most visited city after London and Edinburgh, with almost 100 million visitors per year – over 8 million of whom stayed overnight. Hotels in our network are always looking for more print to help guests plan their visit. When you also consider the huge number of events which take place in hotels each year, it becomes clear that this category should be at the core of most distribution plans. Our coverage in Greater Manchester, Lancashire and Cheshire is ever-expanding.


CENTRAL MANCHESTER

NORTH OF MANCHESTER

Sites include: The Midland, The Lowry Hotel, Hilton Hotel, Jarvis Piccadilly.

Sites include: Devere Whites (Reebok Stadium), Best Western (Oldham)

Quantities required: 1850 flyers, 925 brochures or 475 magazines

Quantities required: 450 flyers, 225 brochures or 125 magazines

Standard rate: £51 Subscriber rate: £37

Standard rate: £19 Subscriber rate: £13

CHESHIRE

Sites include: Thistle Hotel, various Holiday Inns. Quantities required: 550 flyers, 275 brochures or 150 magazines Standard rate: £27 Subscriber rate: £19

SOUTH OF MANCHESTER

SOUTH LANCASHIRE

Quantities required: 1000 flyers, 500 brochures or 250 magazines

Quantities required: 300 flyers, 150 brochures or 75 magazines

Standard rate: £32 Subscriber rate: £23

Standard rate: £12 Subscriber rate: £8

Sites include: Trafford Lodge (LCCC), Hilton (MCR Airport), Ramada (Salford Quays

Sites include: Ibis (Preston), Holiday Inn (Burnley).

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Your prints’ presence in our Libraries category ensures visibility to a wide range of audience types, from older people to young families, community groups to bookworms. Libraries continue to be a vital source of information and inspiration to thousands across the region.


CENTRAL MANCHESTER

Sites include: Manchester Central Library, Hulme Library, Didsbury Library.

NORTH OF MANCHESTER

Sites include: Bolton Libraries, Bury Libraries, Oldham Libraries.

Quantities required: 650 flyers, 325 brochures or 175 magazines

Quantities required: 1150 flyers, 575 brochures or 300 magazines

Standard rate: £34 Subscriber rate: £23

Standard rate: £40 Subscriber rate: £28

CHESHIRE

Sites include: Cheshire Libraries, Warrington Library. Quantities required: 1150 flyers, 575 brochures or 275 magazines Standard rate: £32 Subscriber rate: £23

SOUTH OF MANCHESTER

SOUTH LANCASHIRE

Quantities required: 850 flyers, 425 brochures or 225 magazines

Quantities required: 350 flyers, 175 brochures or 100 magazines

Standard rate: £24 Subscriber rate: £16

Standard rate: £14 Subscriber rate: £9

Sites include: Salford Libraries, Stockport Central Library.

Sites include: East Lancs Libraries, Blackburn Libraries.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Community Information Centres provide an invaluable service – not only for visitors, but also for local residents. We cover most large CICs in the region, as well as several smaller ones. Many are situated in interesting (and high footfall) venues such as museums and bus stations.


CENTRAL MANCHESTER

Sites include: Manchester Visitor Centre, Arndale Visitor Centre, MMU Visitor Information. Quantities required: 750 flyers, 375 brochures or 200 magazines Standard rate: £18 Subscriber rate: £12

NORTH OF MANCHESTER

Sites include: Fusilier Museum (Bury), Bolton CIC, Saddleworth Museum. Quantities required: 350 flyers, 175 brochures or 100 magazines Standard rate: £13 Subscriber rate: £9

CHESHIRE

Sites include: St Helens CIC (World of Glass), Macclesfield CIC. Quantities required: 600 flyers, 300 brochures or 150 magazines Standard rate: £16 Subscriber rate: £11

SOUTH OF MANCHESTER

SOUTH LANCASHIRE

Quantities required: 350 flyers, 175 brochures or 100 magazines

Quantities required: 550 flyers, 250 brochures or 125 magazines

Standard rate: £12 Subscriber rate: £8

Standard rate: £23 Subscriber rate: £16

Sites include: Salford CIC (The Lowry), Stockport CIC.

Sites include: Preston Bus Station, Blackburn CIC, Blackburn CIC.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


The enormous student population in Greater Manchester, Lancashire and Cheshire provides a constant, yet everchanging, audience. We have racks situated in reception areas, common rooms and libraries in a large number of colleges, universities and education centres across the North West. This distribution works well with the dedicated Student distribution.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


CENTRAL MANCHESTER

Sites include: City College (several sites), Loreto College Library, UMIST Student Union.

NORTH OF MANCHESTER

Sites include: Bury College, Oldham Sixth Form College, University of Bolton.

Quantities required: 1100 flyers, 550 brochures or 275 magazines

Quantities required: 350 flyers, 175 brochures or 100 magazines

Standard rate: £50 Subscriber rate: £34

Standard rate: £15 Subscriber rate: £11

CHESHIRE

Sites include: Chester College, Warrington Collegiate, Mid-Cheshire College. Quantities required: 250 flyers, 125 brochures or 75 magazines Standard rate: £11 Subscriber rate: £8

SOUTH OF MANCHESTER

SOUTH LANCASHIRE

Quantities required: 550 flyers, 275 brochures or 150 magazines

Quantities required: 150 flyers, 75 brochures or 50 magazines

Standard rate: £23 Subscriber rate: £17

Standard rate: £11 Subscriber rate: £7

Sites include: Salford University, South Trafford College, Eccles Sixth Form College.

Sites include: Burnley College, Blackburn College, Nelson & Colne College.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Displaying in our three racks at Manchester’s Piccadilly Train Station is an excellent way to ensure your print is seen by a massive amount of people. We stock these racks twice a week, as pick up rates are so high – unsurprising, as the station attracts over 2.5 million visitors per month! Uniquely, these racks are suitable both for events around the Manchester area and those much further afield. Print Amounts: 1200 flyers, 600 brochures or 300 magazines Standard rate: £44 Subscriber rate: £30 Racks: 3

PICCADILLY POSTERS

You can ensure a highly visible presence on our Piccadilly Train Station racks by booking a dedicated poster site. Your poster could have prime position in one of the busiest railway stations in the UK. Cost is £10 per poster per week (minimum 2 weeks presence required). There are 5 poster cases available at any one time.


DOOR TO DOOR

Whether you’re looking for Bedroom DJs, Jewish communities or residents of postcode sector OL 43, door-to-door is an excellent way of targeting individual households. All of our door-to-door distribution is solus (simply, your print won’t double-up with anyone else’s) and tailored to your individual campaign requirements. And if you need help working out where your audiences are, our research team can put you on the right track. With access to the most up-to-date information on local communities and audience profiling, we’ll ensure your print is reaching exactly the right demographic. D2D prices quoted per thousand For details of audience profiling and other research services, contact: helen.mark@allaboutaudiences.com

LISTINGS HAND-OUTS

Throughout the year, we’ll be producing our own what’s-on leaflets to hand out at large city-centre events and in high-footfall sites such as Piccadilly Station. Check the website for details of our next distribution. Cost: £45 (for 30 word inclusion + booking info)

HAND-TO-HAND DISTRIBUTION

We have a dedicated team of licenced flyering staff ready to distribute your print across Manchester. We can provide exit-flyering after concerts, hand out leaflets in busy shopping areas or at large scale one-off events. Our enthusiastic staff are fully briefed beforehand and able to answer questions about your campaign during distribution. This is a great, cost effective way of targeting specific audiences. Cost: £15 per hour* (minimum 3hrs - approx 150 print per hour) *Standard rate - price may vary depending on job Keep an eye on our website for details of our regular Piccadilly Train Station pack hand-outs. Cost: £75 for 1500 print

POSTER DISTRIBUTION

Posters can be used as part of a larger print campaign or as a highly visible strategy on their own. Distribution can be as general or as bespoke as you like - we can undertake broad distribution across cities or counties, or targeted display in specific types of site. In need of coverage beyond Greater Manchester? We will work with our trusted partners to arrange a regional or national campaign for you. Cost: 40p per poster

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


You can now advertise on the front of any of our large or small racks and we’ve grouped them into categories to help you target your preferred audience. Many of the larger racks are in venues with extremely high footfall, and our smaller rack categories feature some of the quirkier sites across the city. All we’ll need is a design from you, and we’ll do the rest. Large rack advertising is priced at £3.50 per rack per week.* Small rack advertising is priced at £1.25 per rack per week. All rack advertising is subject to a £50 admin charge. This covers printing and application of your stickers. *Piccadilly Train Station racks are £20 per rack per week.


LARGE RACKS

Media & Performance 15 racks including Royal Exchange Theatre, Palace Theatre, Octagon Theatre, Bolton Museums & Galleries 15 racks including The Manchester Museum, Cornerhouse, Cube Gallery Hotels 20 racks including The Midland, Manchester Airport Hilton, Light Hotel Libraries 20 racks including Manchester Central Library, City College Manchester Piccadilly Train Station

SMALL RACKS

Family Friendly 30 racks including Katsouris, Frankie and Benny’s, Beech Road Café, Kath Locke Centre Urban Social 30 racks including Islington Mill, Chinese Arts Centre, Odder, Koffee Pot Quiet Pint 1 30 racks including Pevril Of The Peak, Briton’s Protection, The Mark Addy, Lass O’Gowrie Quiet Pint 2 30 racks including Tribeca, Rain Bar, Bar Fringe, The Black Lion

Recent sticker designs

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Reach 10,000 of our mail subscribers with this high quality direct mail service. All our subscribers have signed up specifically to find out what events you have coming up, so this is a great opportunity to reach a large, engaged audience at a fraction of the cost of an individual mail-out. These newsletters can be co-ordinated with your print and online marketing to give your campaign a sustained presence. As well as a generous inclusion and image, you could also include a leaflet to give your event added impact. Summer and winter newsletters go out to our Family Friendly database just in time for the school holidays. Spring and autumn newsletters go to our Go See This database who have expressed a particular interest in arts, heritage and culture - perfect for promoting new-season theatre, festivals and great days out. We’ll also be printing an additional 10,000 Go See This newsletters for distribution across our leaflet rack network. Cost: £500 inclusion, £700 inclusion + print inserts

Recent newsletter designs


THE GO SEE THIS AND FAMILY FRIENDLY DATABASES CONTAIN APPROXIMATELY 10,000 SUBSCRIBERS EACH

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Digital marketing works in synergy with your activities offline and provides numerous benefits to your organisation and your customers, including convenience, interactivity, flexibility and cost effectiveness. It provides measurable and trackable returns and is globally accessible.

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


EMAIL CAMPAIGNS

Promote your events to interested arts attenders in Greater Manchester with our Go See This e-mails, or reach families across the North West with our Family Friendly mailing list. Choose from an inclusion in one of our regular newsletters, or try a bespoke campaign. Rates: Go See This - options starting from £44 +VAT Family Friendly - options starting from £70 +VAT Bespoke campaigns - £66 set-up fee, plus 7.5p per email +VAT

DIGITAL CAMPAIGNS

Looking for someone to develop and manage online advertising, social media marketing or email marketing? Whether for your whole organisation or a particular project, we can help. Rate: £400+VAT per day

SOCIAL SEEDING

Need to generate a buzz? Our Social Seeding service gets your message to your target audiences in the places they interact online – think grassroots distribution, delivered digitally. Rate: £300 per day (6 hours) or £60 per hour +VAT

SOCIAL MEDIA AUDITS

Specialy designed to provide you with a snapshot of how effective your social media activity is and how to improve upon it. We’ll show you what’s working and what’s not, so you can focus your time and budget effectively. Rate: £800 +VAT / £400 +VAT

Grundy worked with All About Audiences on a digital marketing campaign around the gallery’s major photography show ‘Mass Photography’ in 2011. All About Audiences led that campaign with technical and marketing expertise... This was the first digital campaign Grundy had commissioned and All About Audiences were supportive to this lack of experience and capacity and helped to develop both. Stuart Tulloch, Curator, Grundy Art Gallery

Tel: 0161 234 2955 Email: marketingservices@allaboutaudiences.com


Whether you’re not sure where to start or if you’re already raring to go, the best way to put your plan into action is to get in touch! Contact us at….. All About Audiences Green Fish Resource Centre 46-50 Oldham Street Manchester M4 1LE

T: 0161 234 2955 F: 0161 234 2966 E: marketingservices@allaboutaudiences.com Follow us @aboutaudiences www.allaboutaudiences.com

All print should be delivered to our warehouse unless agreed otherwise. All About Audiences Distribution Warehouse Hotspur House Cambridge Street Manchester M1 5QB

T: 0161 228 2580 F: 0161 228 2582

With thanks: Design by Donna Doodson Images courtesy of: Haydn Rydings, Gareth Hacking, The Manchester Museum, Rambert Dance Company, Contact Theatre, Yi-tao Lee, Chetham’s Library, Visit Manchester, Marketing Manchester, Chris Payne, British Cycling, Manchester Pride, Tony Woof, Crystal Leigh Shearin © All About Audiences 2012

MARKETING OPPORTUNITIES E-NEWSLETTER Keep up-to-date with our fortnightly e-newsletter. Send us an email with the subject line SUBSCRIBE to: marketingservices@allaboutaudiences.com


Marketing Services Guide Print and Offline Distribution