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Detail Books ●

Author : Svend Hollensen

Pages : 792 pages

Publisher : Prentice Hall

Language :

ISBN-10 : 027377316X

ISBN-13 : 9780273773160

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Sipnosis Books The globalization of companies is the involvement of customers, producers, suppliers, and other stakeholders in the global marketing process. Global marketing therefore reflects the trend of firms selling products and services across many countries around the world. Drawing on an incomparable breadth of international examples, Svend Hollensen not only demonstrates how global marketing works, but also how it relates to real decisions around the world.

DOWNLOAD Free Global Marketing  

DOWNLOAD Free Global Marketing

DOWNLOAD Free Global Marketing  

DOWNLOAD Free Global Marketing

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