The Arabic Institute Eastern Learner Catalogue 2017_18_EN/AR

Page 1

2017-18

‫ال�أفراد‬

‫المتعلم الشرقي‬

INDIVIDUALS THE EASTERN LEARNER


In the name of God, the Most Gracious, the Most Merciful


ARABIC CALLIGRAPHY - CM-L099 Complementary programmes

‫ة ت‬ ‫ن‬ ‫الصي� احلاج نور ي ن‬ �‫الد‬ ‫للخطاط‬ ‫فة‬ � ‫البسمل‬ ‫ي‬

Basmalah is a masterpiece by Chinese calligrapher Hajji Noor Ad-deen


‫ت‬ ‫ السعودية‬- �‫الكوي‬ ‫صديق طالبنا ألفونسو ب�لزي‬ ‫ي‬

OUR STUDENT’S FRIEND, ALFONSO IN KUWAITI COSTUMES - SAUDI ARABIA


It is all about blending, perfect blending. The snow-white Thawbs go with the bright sunny days, the ornamented Sitaras and the rugged terrain and are a perfect match, and the black Chadors cannot go better with anything but the starry dark nights. And then, to add a new dimension to the perfect blend, we love wearing those that are made of one piece, and if we had to wear more than one, then we will put them a layer over a layer... No thirds... No sewing lines... No boundaries... Nothing to disturb the purity of that blend. This is how we dress up, it is this simple! In this third brochure, we let our ordinary everyday fashion colour its pages and detailed those bohemian paintings on the web. We will show you where every piece is being warned today so you master to recognise them and their people from the first sight. Blend into our culture and sands from east to west and join Peter and Christine and Mikhail too. Join the club. Speak Arabic.

Marhaban, Yours

The Arabic Institute team

‫أ‬ ‫أ‬ ‫أ‬ ‫ف‬ ‫وال ي� م املشمسة ش‬ ‫ الستارات‬،‫امل�قة‬ �‫ ال ثواب البيضاء اكلثلج تت� ش‬.‫املثال‬ ‫املزج‬ ،‫املزج‬ � ‫لكه‬ ‫مر‬ ‫ال‬ ‫ي‬ ‫ي‬ ‫والليال حالكة السواد‬ ‫والعبا� ت السوداء ال تناسب إال‬ ،‫خ� ما تناسب‬ ‫ي‬ ‫املزخرفة والتضاريس الوعرة ي‬ ‫ي‬ ‫ث‬ ‫ق‬ ،‫ فإن ثك�ت‬،‫نب� معظمهم عىل قطعة واحدة‬ ‫ � ولبعد آخر لذلك ي ج‬.‫املرصعة ب� لنجوم‬ ‫ فإننا ي‬، �‫املز‬ ‫ش‬ .�‫املز‬ ‫� ء ليعكر صفو ي ج‬ ‫ ال ي‬...‫ ال حواجز‬...‫ ال خطوط خياطة‬...‫ ال خيوط‬...‫فطبقة تعلو طبقة‬ ‫أ‬ !‫ المر ب�ذه البساطة‬.‫نكتس‬ ‫هكذا‬ ‫ي‬ ‫أ‬ ‫ف‬ ‫لقد ت� كنا المر ملالبسنا اليومية العادية ي� هذا الدليل الثالث لتلون صفحاته وفصلنا تلك اللوحات‬ ‫أ� تلبس لك قطعة إىل يومنا هذا ت‬ ‫ ن‬.‫البوهيمية عىل الشبكة‬ ‫س� يك ي ن‬ ‫عل�م وعىل‬ ‫فتح�ف التعرف ي‬ ‫ة أ‬ .‫الوهل الوىل‬ ‫أهلهم من‬ ً ‫وان� إىل ت‬ ‫تز‬ ‫ام�ج ف� ثقافتنا تو� بتنا من ش‬ ‫تن‬ ‫ ض‬.‫أيضا‬ ‫ال�ق إىل الغرب ض‬ ‫ان� إىل‬ ‫وكريسي� وميخائيل‬ �‫بي‬ ‫ي‬

ً ‫مرحبا‬

.‫ تملك العر بية‬.‫النادي‬

‫خ‬ ،‫امللصون‬ �‫العر‬ ‫فر يق املهعد‬ ‫بي‬


ARE YOU OUR EASTERN LEARNER?

‫هل �أنت متعلمنا‬ ‫الشرقي؟‬


Our Eastern Learner is... Our Indian Rajeev, our Pakistani Noman, our Bangladeshi Hasina, our Nepalese Kumar Our Turkish Oglu, our Irani Khatoon And our Cyprian Maria Our handsomely tanned students, the most patience, Our closest neighbours We know you better than anyone else This is just a glimpse of what we can do for you.

more of our stories on medium ďˆş


‫ ف ي� ن‬- ‫ وزار‬:‫اللوحة‬ �‫عي‬ ‫ي‬ ‫ديفيد ستيل‬ Painting: Wazar - in the eyes of David Steele

‫استكشف املزيد‬ Explore more


‫البرامج‬ ِ ‫المؤسسة‬

FOUNDATIONAL PROGRAMMES


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same Arabic in religious prospective.

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to to distinguish the multi registers of the

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will learn the various techniques and the how-

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DISTRIBUTION OF LANGUAGE SKILLS OBTAINED THROUGHOUT THIS PROGRAM CURRICULUM

theology and applying its doctorine later. As you learn Arabic in a religious context, you

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do require special training for full grasping of

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Understanding religious text and ideologies

USAGE OF LANGUAGE REGISTER* THROUGHOUT THIS PROGRAM CURRICULUM

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ARABIC FOR RELIGIOUS PURPOSES

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‫المسارات والحزم‬ TRACKS

How it works

ONLINE

OFFLINE

FLIPPED

FLIPPED

CLASSROOM

CLASSROOM

With this track you and your group do not have to leave your place to join, only to be on time as the class goes live. You’ll view the lecture materials prior to the actual session, complete all the related activities and exercises, later and with your tutor, you’ll use your new diction and information to practice them freely with your tutor.

You’ll view the lecture materials prior to the actual session, complete all the related activities and exercises, later on, you’ll activate and use your new diction and information to practice them freely with your tutor.

PACAKGES (Prices per hour/student)

60 hours - NEW

75 SAR

89 SAR

80 hours

55 SAR

69 SAR

120 hours

35 SAR

49 SAR

minimum of 5 and maximum of 9 students per class


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DISTRIBUTION OF LANGUAGE SKILLS OBTAINED THROUGHOUT THIS PROGRAM CURRICULUM

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listening 20%

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USAGE OF LANGUAGE REGISTER* THROUGHOUT THIS PROGRAM CURRICULUM

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With this program, you can acquire the basics of a variety of local dialects so you become equipped with the proper pronunciation and the means to formulate your thoughts in many social situations. With this ability, you will attract more Arab friends, as well as clients, not to mention impressing the ones that you already have. This program is about you excelling in everyday language.

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SPOKEN ARABIC MODERN DIALECTS

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SPA - I101

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‫المسارات والحزم‬ TRACKS

How it works?

ONLINE

OFFLINE

FLIPPED

FLIPPED

CLASSROOM

CLASSROOM

With this track you and your group do not have to leave your place to join, only to be on time as the class goes live. You’ll view the lecture materials prior to the actual session, complete all the related activities and exercises, later and with your tutor, you’ll use your new diction and information to practice them freely with your tutor.

You’ll view the lecture materials prior to the actual session, complete all the related activities and exercises, later on, you’ll activate and use your new diction and information to practice them freely with your tutor.

PACAKGES (Prices per hour/student)

60 hours - NEW

65 SAR

79 SAR

80 hours

45 SAR

59 SAR

120 hours

25 SAR

39 SAR

minimum of 5 and maximum of 9 students per class


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6%

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16%

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DISTRIBUTION OF LANGUAGE SKILLS OBTAINED THROUGHOUT THIS PROGRAM CURRICULUM

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This program is designed for those who want it all that means everything… From listening and speaking to reading and writing passing through phonetics and grammar.

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USAGE OF LANGUAGE REGISTER* THROUGHOUT THIS PROGRAM CURRICULUM

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GENERAL ARABIC

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TRACKS AND PACKAGES

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‫المسارات والحزم‬ TRACKS

How it works?

ONLINE

OFFLINE

FLIPPED

FLIPPED

CLASSROOM

CLASSROOM

With this track you and your group do not have to leave your place to join, only to be on time as the class goes live. You’ll view the lecture materials prior to the actual session, complete all the related activities and exercises, later and with your tutor, you’ll use your new diction and information to practice them freely with your tutor.

You’ll view the lecture materials prior to the actual session, complete all the related activities and exercises, later on, you’ll activate and use your new diction and information to practice them freely with your tutor.

PACAKGES (Prices per hour/student)

60 hours - NEW

55 SAR

69 SAR

80 hours

35 SAR

49 SAR

120 hours

15 SAR

29 SAR

minimum of 5 and maximum of 9 students per class


BLEND WITH GULF... WEAR WIZAR

JOIN THE CLUB. SPEAK ARABIC.


Three Easy Steps to Start Learning Arabic Today I

II

III

Choose what you want to learn

Choose the starting date

Book your class online


RUSSIAN IN THE LAND

CASE STUDY

Her Challenges Ariana has already been through a number of frustrating challenges since her desire to master the language first urged her, “The lack of professional resources for non-Muslim adults in the local bookstores was among the biggest discouragements” as she describes it. Alternatives such as surfing the web to find a suitable book, to begin with, was

In a nut shell

ARIANA

not much of a help either as she lacks for the academic English, in which the

S. A 33-YEAROLD

RUSSIAN

MOTHER OF A 2-YEAR-OLD GIRL, SHE HAS BEEN

majority of recourse that she wanted to try are written with. In the absence of an objective judgment, her last resort was mainly people reviews of the highly ranked recourse, but they were too vague to help her formulating an opinion, not to mention the regular devotion for long hours of surfing, saving to whatever favourite, adding to whatever basket, and then comparing, all require her to stay

LIVING IN KHOBAR ALONG WITH HER HUSBAND

up late in the night constantly when she was in desperate need for those few

SINCE 2012. TRYING TO ADOPT TO THE NEW

long day with her petite kid.

hours to have an eye shot so she could store up some energy for yet another

CULTURE SHE FOUND HERSELF IN, SHE PAID AN INTERRUPTED EFFORT TO LEARN ARABIC ON HER OWN. HOWEVER, IT DID NOT YIELD ANY RESULT. WHEN SHE MET TANISHA D., A STUDENT

How We Help After inquiring in one email about our programs, both Ariana and her husband have agreed to try a free two-hour demo session with a female tutor as they

OF OURS IN A RUSSIAN-SPEAKERS-IN-KHOBAR

precisely requested on an agreeable date and time, at their home.

NETWORKING EVENT, SHE CHOSE TO CONTACT

around their dining table to discuss what we can offer based on her native

US AND SEE IF WE COULD EASE HER PAIN.

After the introductory session, Ariana, her husband and our tutor gathered language, other acquired languages, expected progress, availability, and social circles (or who she shall be practicing the language with).


D OF SANDS Despite the doubts regarding the upfront financial investment, Ariana was very clear about her wish of finding the kind of curriculum that will empower her to carry on with learning the language all by herself no matter how it would cost her. Accordingly, the tutor strongly suggested the General Arabic program in a flipped classroom as the learning track, twice a week. She was pleased enormously when she discovered that she can choose a dialect to master along With her studying of MSA, she will “Finally get The chance to communicate with my Two dearest‫ ‏‬neighbours the Palestinian next door and the Syrian downstairs” from day one! Finally, they chose the 80-hour package, divided into 4 breakable rounds, to start with.


CASE STUDY Results, Return on Investment and Future Plans The selected program, the flipped classroom track, and the harmonized discipline of both Ariana and her tutor all have contributed to her fascinating ever-quick achievement. Even

RUSSIAN IN THE LAND

In a frank conversation, Ariana has opened up to her tutor that the reason behind her passing the deadlines of the speaking and reading exercises, that the two-session/ week pace was placing an additional pressure on her already-full schedule, let us not forget that she is a full-time mother and wife.

without the need for an intermediate language, she made her

Accordingly, both Ariana and her tutor agreed to slow the pace down to one session a

way into the language in a matter of days.

week for the remaining portion of her package. Afterward and in less than three months, Ariana was able to communicate full phrases with clear language. Listen to her exactly half the way of her package:

Listen to her language after the second meeting:

 But three weeks later, and as the materials get denser, her performance has deteriorated notably and her Student Progress Report (generated automatically) communicated that so clearly while pointing out the weakness areas alongside the completely skipped assignments:

 By passing the final exam from the first attempt, Ariana finally got the confidence she always needed to be in charge of her own learning. Listen to her astonishing results from the graduation project, a phone call with her tutor:


D OF SANDS Along with the handwriting project:

more of our stories on medium 

Those concrete results made the ROI very visible to her as well as to her husband who has never stopped supporting her emotionally and financially. As she reaches her final session, the curriculum designing team gifted her with a free customized plan along with a list of the resources that will assist her best as a selflearner. Her new ability of communicating in Arabic while speaking, reading, and writing was

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*In respect for her privacy, the student’s real name has been pseudonymised.

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How will your journey look like?

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“just the beginning of my never-ending journey”.


ARIANA HAS JOINED THE LEVANTE, HOW DO YOU WANT TO JOIN?

JOIN THE CLUB. SPEAK ARABIC.


1

Top 8 social rewards for investing in learning Arabic

Make your stay in Saudi Arabia and the gulf more pleasant and enjoyable.

2 3

Increase your safety and reduce your chances of getting defrauded.

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Whether you are Muslim or not, get to understand Islam better because understanding means harmony.

Lessen your travelling hassle and reach the goals of your business trips faster. Understand the political context of the Middle East better.

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Be equal to your peers who speak Arabic and improve your employment potentials.

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Quickly fit into your new culture by reducing your homesickness or cultural shock which will reflect positively on your performance.

8

Make life long friends with Arab and Arabic speakers.


‫ ف ي� ن‬- ‫ شوقتا‬:‫اللوحة‬ �‫عي‬ ‫ي‬ ‫يوليا جوكوفا‬ Painting: Shoqta - in the eyes of Yuliya Zhukova

‫استكشف املزيد‬ Explore more


COMPLEMENTARY PROGRAMMES

‫البرامج‬ ‫المكملة‬


ARABIC FOR RELIGIOUS PURPOSES - SHIAT DIALECT - CM-RS211

ARABIC CALLIGRAPHY - CM-L099

NEW Arabic calligraphy has existed for thousands of years and will The Shiat dialect is so distinct that even native Arab of geographically

continue for much more to come. This art is a combination of texts

close regions do not get it all, the peerless mixture of Persian and

with designs in decorative ways. This course will teach you the

Kurdish languages along with several Iraqi dialects have contributed

craftsmanship of constructing ornamental texts with your bare

dramatically towards its final shape.

hands. Whether you decided to unleash the artist in you or merely to

The resources of this program were curated carefully to enable for an

dive into the language romance, this program is your tool to impress

easy mastering without compromising the language basic gains. Show

the world with such a sophisticated form of art.

off with this special Arabic to your co-workers from Qatif, Sihat,

Starting level: beginner

Anak and Safwa and Alahsa cities and get closer miles ahead as you speak directly to their hearts. Starting level: elementary

MEDIA ARABIC - CM-M302 NEW

READING AND WRITING - CM-RW100

The dynamic and unpredictable politics of the Middle East region makes

Reading and writing in Arabic are important skills to have and can be

following the news from sources other than Arabic a matter of guessing. This

acquired when taking any learning Arabic-learning program.

course is designed to empower you to participate actively in online comments

However, this extensive program gives you beyond the basic needs of

and posting on the Arabic forums and communities whether they were journals

comprehension skills and introduces you to the various frameworks

or TV channels websites, or even their social hubs. Google the most trending

of reading and writing from MSA to Arabic literature to web language

Arabic keywords and get the answers you have been looking for in your quest

and everything in between. Your advancement of writing and reading

for the truth. With this programme, you will be able to watch and understand

will also enable you to better speak and thoughts formulating in any

the news on Aljazzera or Alarabiya and get the gist out of any Arabic

register you decide to adapt.

newspaper.

Starting level: beginner

Starting level: upper intermediate


BLEND WITH IRAQI... WEAR SHOQTA

JOIN THE CLUB. SPEAK ARABIC.


‫ ف ي� ن‬- ‫ جالبة‬:‫الصورة‬ ‫رو�ت‬ ‫عي� ب‬ ‫ي‬ ‫بول فان بيتس‬ Painting: Djellaba in the eyes of Robert Paul Van Beets

‫استكشف املزيد‬ Explore more


COMPLEMENTARY PROGRAMMES TRACK

‫مسار‬ ‫البرامج‬ ‫المكملة‬

BLENDED SELF - PACED

How it works

Whether you choose the one-on-one meeting or the videoconference, you are in complete control on the amount of time and frequency of meeting with your tutor to practice the language with him or her. No time pressure will be placed on you as you determine your preferable pace and the tools for managing your time as well as the materials of your chosen programs.

Best for

Lightly to moderately busy

Hours spent on homework

10-40 hours based on the program

Tutor dependency

30%


BLEND WITH MORROCANS... WEAR DEJLLABA

JOIN THE CLUB. SPEAK ARABIC.


‫حزم‬ ‫البرامج المكملة‬

COMPLEMENTARY PROGRAMMES PAKAGES

120 HOURS 6 rounds - 20 hours each

up to 1 rescheduling per round

up to 2 rescheduling per round

up to 2 rescheduling per round

best for meduim and large sized organization

best for large sized organization

best for small sized organization

79 SAR an hour/student

59 SAR an hour/student

39 SAR an hour/student

minimum of 3 and maximum of 9 students per class

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4 Rounds - 20 hours each

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2 Rounds - 20 hours each

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80 HOURS

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40 HOURS


CONNECT WITH US

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arabic.aliandcompany.net

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email us

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 SAUDI ARABIA MAILING ADDRESS THE ARABIC INSTITUTE An Ali and Company LLC Holding company Because Understanding Means Harmony ©

Akrabiya area P.O.Box 30134 Alkhubar 31952 Eastern Province Saudi Arabia

© Ali and Company LLC Holding

‫للمراسلات في‬ ‫المملكة العربية السعودية‬ ‫حي العقربية‬ 30134 ‫صندوق البريد‬ 31952 ‫الخبر‬ ‫المنطقة الشرقية‬ ‫المملكة العربية السعودية‬


3 programs specially designed for The Eastern Learner. Meet all of your social and professional needs of the language with most standardised programmes. Try before you buy, get the confidence you need with free demo and sessions.

All tracks and programs are supported by the LMS, get visual reports of your progress anytime you wish.

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Evening and midday classes, so you can learn without compromising your most productive hours.

WHY US



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