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OUGD301 Design Direction

-A predominiatly print based investigation of branding,

promotion and packaging with a focus on Dutch snackbars.

-I am going to create a brand and promotion for a dutch snackbar because currently snackbars in holland are visually out-dated in thier brands and outlets this would give me the opportunity to refresh the face of dutch fast food.

PRODUCTNEDERLAND


OUGD301 Design Direction

Products:

Range:

Method of Distribution:

Logo and identity

Menu

In store (Over counter)

Design Environment

Napkins

Promotional Materical

Website

Packaging

Posters

Direct Mail (Offices/Homes) Transport Adverts

Drink cups

Temporary Food packets Temporary Cutlery

PRODUCT NEDERLAND

PRODUCTNEDERLANDPRODUCTNEDERLANDPRODUCTNEDERLAND

WALL COLLECTION


Direction: Brief 1