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VANS

NIKESTUDIO

SMILEY

NIKEFUEL STATION THE NORTH FACE ORIGINAL PENUIN

GOLA

URBANEARS

PUMA ROUTE ONE OAKLEY VOLCOM EVISU HOP-NAMO

BOXFRESH

LEVI’S

CRUSSH

NEW ERA

ABUZE

CHOP’D MEXWAY ETNIES

BUKOWSKI

PHAIDON

FIFTYFIVEDSL LACOSTE LIVE

KANGOL

PLAYFUL PROMISE

DC SHOES MARIMEKKO MONKEE GENES

PIEMINISTER


BRANDS AT

BOXPARK

BOXPARK MARKETING

ABUZE LONDON

BOXFRESH

www.abuzelondon.com

www.boxfresh.com

bukowski

etnies

evisu

farah vintage

fiftyfivedsl

www.etnies.com

www.evisu.com

www.farah.co.uk

www.studio55dsl.com

london fashion cafe

www.bukowski-grill.co.uk

kangol

Lacoste live

levi’s

www.kangol.com

www.lacoste.com/live/

www.eu.levi.com

nike fuel station

nike ID studio

onepiece

original penguin

www.nike.com

www.nikeid.nike.com

www.onepiece.com

www.originalpenguin.eu

Puma

www.puma.com

route one

www.routeone.co.uk

smiley

www.smileycompany.com

thai & lao street food


chop’d

crussh

cyber candy

dc shoes

www.chopd.co.uk

www.crussh.com

www.cybercandy.co.uk

www.dcshoes.com

frae frozen yogurt

gola

hop-namo

irregular choice

www.frae.co.uk

www.gola.co.uk

www.cybercandy.co.uk

www.dcshoes.com

marimekko

mexway

monkee Genes

new era

www.marimekko.com

www.mexway.co.uk

www.cybercandy.co.uk

www.neweracap.co.uk

palladium www.palladiumboots.co.uk

the north face

www.uk.thenorthface.com

phaidon

pieminister

playful promise

www.uk.phaidon.com

www.pieminister.co.uk

www.playfulpromises.com

urban ears

www.urbanears.com

vans

www.vans.co.uk

volcom

www.volcom.com


WHAT ATTRACTED YOUR BRAND TO BOXPARK? We were instantly attracted to the concept of the Boxpark. We saw it as a great opportunity to reach out to a wider audience, presenting our extensive and diverse range of products that we offer to the UK and European market


as a core skate multi-brand retailer. We see ‘Boxpark’ as a platform to introduce a new breed of consumers to our brand and the vast range we have to offer, within a fresh and innovative environment in the heart of East London. It is also a great opportunity to introduce our website through various marketing concepts that will take place throughout the year, working collaboratively with indie boutique brands inside the Worlds First Pop Up Mall.


WHAT SPECIAL PLANS DO YOU HAVE FOR YOUR BRAND AT BOXPARK? As the only multi-brand retailer in the park, we plan to use the space to bring our online store to the Street. Using iPads, we will also use the space as a virtual shopping experience, so shoppers are able to access our entire range of products and have their purchases delivered directly to their home with a free next day delivery offer if they order before 6pm. Primarily, we see the box as a creative and innovative space, which can be used as a platform to raise brand awareness and showcase the wide range of products that Route One has to offer in our field. This will be transmitted by various different marketing concepts and collaborations throughout our time at the Boxpark. RouteOneBoxed: The only multi-brand boutique at BoxPark for Sneakers, Streetwear, Snapbacks & Skateboards.

WHAT ATTRACTED YOUR BRAND TO BOXPARK? The flagship store sees 55DSL building on its reputation as a purveyor of exceptionally considered street wear. The store will be a truly immersive experience. Not only stocking the latest and greatest 55DSL have to offer, but also offering an insight into what drives the brand. The stock, varying from 55DSL’s revered t-shirt collaborations, to their brilliantly engineered outerwear, will sit alongside 55DSL’s very own creative project Studio55. 55DSL have a rich history in supporting emerging artists and musicians for the past 15 years and this heritage shows no sign of subsiding. Studio55 provides a creative lab for artists to make and showcase their work. Highlights have been many, but include memorable shows by pioneering


WHAT SPECIAL PLANS DO YOU HAVE FOR YOUR BRAND AT BOXPARK? A unique creative space founded by 55DSL, Studio55 is a blank canvas for artists of all persuasions to let their imaginations run riot and express themselves without inhibition.

street-style photographers Gavin Watson and Alex Fakso, acclaimed artists Best Ever and graphic illustrator MitchyBwoy. Now Studio55 is here, at our new home, in Boxpark. The opening of Boxpark will see Studio55 calling all local creative’s to arms. With stark monochrome proclamations telling all who visit ‘This is YOUR space.’ This in turn will see 55DSL’s and East London’s finest submit artistic proposals in the hope of curating one of Studio 55’s legendary shows and of course the now infamous Oranjeboom fuelled Thursday night launch. All this and more is showcased on our Studio55 blog, where you can sign-up to our mailing list to be the first to know about new Studio55 shows and launches.

After collaborating and supporting artists and musicians for the past 15 years, 55DSL wanted to create a space that complimented the sense of freedom and creativity at the heart of the brand itself. And over the past few years, we’ve done exactly that, providing a creative lab for artists to make and showcase their work. Highlights have been many, but include memorable shows by pioneering street-style photographers Gavin Watson and Alex Fakso, acclaimed artists Best Ever and graphic illustrator Mitchy Bwoy. Now Studio55 is here, at our new home, in Boxpark.


All this and more is showcased on our Studio55 blog, where you can sign-up to our mailing list to be the first to know about new Studio55 shows and launches. But there’s more… we also want you to get involved! If you’re an artist or creative looking for a studio space to work, play or showcase an exhibition or creative idea you’re just itching to get out there, get in touch with your ideas and a selection of your artwork. Studio55 is your platform for creativity. “The Studio55 space at 55DSL, Boxpark offers you a platform without limitations and restrictions allowing you complete creative control”

WHAT ATTRACTED YOUR BRAND TO BOXPARK? Our philosophy is ‘Vietnamese food with a modern twist’. Hop-Namo takes this further and introduces ‘Vietnamese Street Food with a modern twist’. Boxpark offered a new and unique urban experience. Our new namo concept fits with the boxpark experience working together to create a new food experience.


WHAT SPECIAL PLANS DO YOU HAVE FOR YOUR BRAND AT BOXPARK? We will be introducing different specials on a weekly basis. These will be seasonal and sourced from the UK and where possible will be free range and organic produce. We will also be offering Vietnamese street food from a take away bar at the front of Hop-Namo. We will be offering oriental inspired cocktails and beers. “The Vietnamese live to eat. At Hop-Namo we acknowledge tradition whilst continually evolving new modern flavours.�


BOXPARK two (French Bind)