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Perennial Tea Room Website Redesign Case Study

Wai Lun Ng Alan | Senior Design Studio | Project #2


Project Statement Client: Perennial Tea Room Location: 1910 Post Alley, Seattle, WA 98101 Target Audience: People who love to enjoy tea. Company: From tea cozies to collectible tea pots, from imported English tea bags to estate teas in bulk and tea supplies, the Perennial Tea Room offers teas from around the world and a wide variety of tea supplies. Perennial Tea Room have “served� the tea community of the U.S. in person and by mail. Problem: Their current website needs to be improved and redesigned because it looks so old and does not have good design and well organization. Goal: To create a new website for them which is more creative, clean, organic and well organization which can help customers browse though the website easily. A well designed website is important for them because their website has online shopping. Also, a well design website can help them to attract more customers. Tone: Fresh, clean and organized.

Wai Lun Ng Alan | Senior Design Studio | Project #2


Competitor 1 - Teavana Client: Teavana Stores Location: Seattle, Mexico and Canada This company is a tea company has many stores that are located in Seattle, Mexico and Canada. They are also available for shopping online. Their website is fresh, clean and good organization for customers to navigate easily. They sell many kinds of tea such as White tea, Green tea, Oolong tea, Black tea, etc.

Wai Lun Ng Alan | Senior Design Studio | Project #2


Competitor 2 - Queen Mary Tea Room Client: Queen Mary Tea Room Stores Location: Seattle This company is a British style tea room which provide healthful teas, delicious meals, and mouthwatering desserts. They are also available for shopping online. The style of their website is based on grand and British style.

Wai Lun Ng Alan | Senior Design Studio | Project #2


Inspiration

Wai Lun Ng Alan | Senior Design Studio | Project #2


Original Website

Wai Lun Ng Alan | Senior Design Studio | Project #2


Flow Chart

Wai Lun Ng Alan | Senior Design Studio | Project #2


Sketches

Wai Lun Ng Alan | Senior Design Studio | Project #2


Sketches

Wai Lun Ng Alan | Senior Design Studio | Project #2


Sketches

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Wireframes

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


HI-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Hi-Fi

Wai Lun Ng Alan | Senior Design Studio | Project #2


Thank You

Wai Lun Ng Alan | Senior Design Studio | Project #2

project #2 case study  

project #2 case study

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