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2018 media kit

. . . . . . . . . 1938–2018. . . . . . . . . . . . . . . . . . . . . . .


We’re Turning 80 This Year! Yes, you read that right: 2018 marks Better Nutrition’s 80th year as America’s favorite in-store magazine! It’s not every day that you hear about a business celebrating its 80th Anniversary. That’s why we are so thrilled and excited to commemorate this milestone birthday.

After 80 years, Better Nutrition is still all about helping people find better ways to eat, live, and stay healthy naturally. We do this through our educational and timely articles on nutrition, supplements, herbs, homeopathy, health trends, beauty, and health food store products. It’s a trusted resource to thousands of health food store shoppers. In recognition of our 80th Anniversary, we’ve planned special columns and feature articles, digital programs, and more this year to highlight our rich past and celebrate our future.








It all began in 1938 when Better Nutrition’s founder, Jack Schwartz, returned from the military with a business idea—start a magazine about nutrition. Schwartz loved helping friends and family find natural solutions to health problems, and he figured others would be interested in this too. He saw an opportunity to fill a niche and, at the same time, satisfy his passion for health and nutrition. And just like that, Better Nutrition magazine was born.


nutrition November 2008


SPECIAL SUPPLEMENT ISSUE Experts Pick Their Favorites including multivitamins, fish oils, energy aids, cleansing kits

… and much more!

r Best


ment of Supple

ducts in 30+ Winning Pro

Our First-Eve



Awards with



. . . . . . . . . Demographic Profile. . . . . . . . . . . . . . . . . . . . . . . . . . , , , , , . . . .

91% of readers made product choices based on Better Nutrition’s editorial recommendations.

92% 8% Female


Ages 49+ Ages 33–48 Ages 18–32

59% 30% 11%

Median Age: 53



Median Income



Amount spent on natural products every month


Number of different vitamins, minerals, herbs, and other nutrients taken daily


of readers say Better Nutrition is their favorite in-store magazine

Source: 2016 Better Nutrition Audience Study, AIM Corporate Research Insights.

94% of readers have changed their shopping habits after reading Better Nutrition.

80% of readers have switched product brands as a result of Better Nutrition.

. . . . . . . . . Editorial Calendar 2018. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . January



Healthy New Year Issue

Women’s Health Issue

The Stress Relief Issue

kk Guide to Adaptogenic Herbs

kk Why Overworking Is Bad for Your Health

kk Arthritis & Pain Relief Guide

kk Mediterranean Diet: 12 Ways to Make It Easy

kk Cooking with Your Favorite Supplements

kk Eating with the Seasons

kk 7 Ways to Use MCT Oil

kk 7 Ways to Prevent Osteoporosis

kk 7 Ways to Ease Muscle Pain

kk Vitamin C: New Research & Uses

kk Amino Acids

kk B-Complex Vitamins

kk Astragalus: No. 1 Immune Herb

kk Rhodiola: Best Energy Booster

kk Ginkgo: Sharpen Your Mind

kk Collagen, Keratin, & Ceramides

kk Natural Deodorants

kk The Best Hair Care Products

kk Foods to Help You Sleep

kk Foods for Better Vision & Eye Health

kk Foods for Fertility

Special Issue: Healthy Weight Loss Product & Recipe Guide



Men’s Health Issue


kk Getting Off Antidepressants

Keep Your Immune System Strong kk Today’s Leading Naturopaths & Herbal Healers

Inflammation & Heart Health Issue

kk Superfoods

kk Cooking with Whole Grains

kk How Do You Know If You’re Getting Enough

kk 7 Ways to Treat Arthritis

Vitamin D? kk Millennial Guide to Nutrition & Supplements kk 7 Ways to Lower Cholesterol kk Bone Broths & Protein Powders kk Hawthorn: A Heart-Warming Herb kk Facial Serums & Moisturizers kk Foods for Sexual Stamina

kk 7 Ways to Stop Restless Legs Syndrome

kk Protein Powders

kk Fiber

kk Saw Palmetto: Prostate Herb & More

kk Garlic: Immune & Heart Health

kk Strong, Healthy Nails

kk Say Goodbye to Dry Lips

kk Foods for Migraine Relief

kk Foods for Hormonal Balance in Women

Special Issue: Go Natural in 90, Part 1



Summer Fun Issue

November Supplement Issue kk Energy Supplements &

Caffeine Alternatives

Cleansing, Detox, & Fasting Issue

kk Fix Your Gut

kk Modern Comfort Foods

kk Brain Health

k Camping Recipes

kk 7 Ways to Think Better

kk Plant-Based Eating

kk 7 Ways to Make Hair & Nails Healthier

& Protect Your Brain

kk 7 Ways to Breathe Better

kk Essential Fatty Acids

kk CoQ10

kk Probiotics

kk Ginger: Motion Sickness & Pain Relief

kk Elderberry: Antiviral Aid

kk Turmeric: Anti-inflammatory Spice

kk Sunscreens We Love

kk Bath Salts & Scrubs

kk Detoxifying Beauty Products

kk Foods for Energy

kk Foods to Boost Mood & Ease

kk Foods that Quiet

Special Issue: Go Natural in 90, Part 2

Autoimmune Issues

April Natural Beauty Issue


kk Smarter Beverages

Special 80th Anniversary Issue

kk 10 Healthy Fats (Fish Oils,

kk Buyer’s Guide to Supplements

Black Seed Oil, Chia Seeds, Flax, & More) kk 7 Ways to Treat Candida kk Green Foods kk Milk Thistle: Purify & Detox kk Probiotics for Clear Skin kk Foods for Allergy Relief

kk Back-to-School Checklist

Special Issue: Best of Natural Beauty Awards

kk 7 Ways to Age Gracefully kk Multivitamins kk Holy Basil: Stress Reliever & More kk Charcoal’s Beauty Benefits kk Foods for Back-to-School & Kids’ Health

Special Issue: Go Natural in 90, Part 3

Anxiety & Stress

Special Issue: Best of Supplements Awards

December Winter Wellness Issue kk Yummy Supplements: Flavored Powders,

Gummies, Liquid Shots, & More kk Gluten-Free Holiday Foods kk 7 Ways to Boost Adrenal Health kk Melatonin kk Cranberry: Multi-Use Herb kk Holiday Beauty Gift Guide kk Foods That Soften Dry Skin

Special Issue: 31 Days of Giveaways

NOTE: Topics are subject to change. For an up-to-date, detailed list of articles in an issue, please see our monthly editorial previews.

. . . . . . . . . Marketing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . product feature forecast



BETTER NUTRITION RETAILERS: Here is your opportunity to review products advertised in the September 2017 issue of Better Nutrition magazine. We included contact information so you can find out more about the featured products. We have also included ordering information, so you know whether to order through a distributor or contact the manufacturer directly.

Product Spotlights

American Health

Ester-C Kidstiks 800.445.7137 direct/distributor

Natural Vitality

Flora Health

Natural Calm 866.416.9216

Flor•Essence 888.436.6697



Nature’s Answer Ancient Nutrition

Bone Broth Protein 888.823.4468

Cognizin The human brain needs a whole lot of nutrition to stay alert and focused throughout the day. Citicoline is nature’s way of keeping the brain’s energy-producing centers firing. Clinically tested for efficacy, Cognizin delivers a patented form of citicoline that supplies your brain with the energy it needs to stay sharp.


Arthur Andrew

Syntol AMD 800.490.1566 direct/distributor

Garden of Life Dr. Formulated Probiotics Organic Kids+ Just in time for back-to-school, give your kids immune and digestive support with Dr. Formulated Probiotics Organic Kids+. With 14 probiotic strains plus vitamins C and D, these yummy chewables contain no added sugars or sweeteners.

Bioforce USA

Herbatint Permanent Hair Color 800.641.7555 $10.00 off coupon direct/distributor

Bio Nutrition

Pacific Resources Manuka Honey Salted Caramel Traditional Manuka Honey Salted Caramels combine the finest New Zealand manuka honey, organic flaky sea salt with organic brown rice syrup, organic dried cane juice, and real molasses to create the perfect sweet tooth answer for anytime of the day.

Black Seed Oil 516.432.1590 direct/distributor


Targeted Choice Stress Relief 800.580.8866

North American Herb & Spice Oil of Black Seed North American Herb & Spice produces the highest-quality, most effective, 100 percent Mediterraneansourced black seed oil. Rich in thymoquinone, it has been shown to help support the health of digestive, cardiovascular, and immune systems.


Essential Formulas

Dr. Ohhira’s Probiotics, Dr. Ohhira’s Propolis Plus, Kampuku Beauty Bar 972.255.3918

Europharma USA Terry Naturally AnxioCalm AnxioCalm is clinically studied to help relieve occasional symptoms of stress, anxiety, nervous tension, and restless sleep. It’s non-drowsy, non-addictive, and safe for ages 4 and up.



Curamed 866.598.5487 direct

Sucontral D, Healthy Feet and Nerves 866.598.5487 direct

mykind Organics Gummies 800.622.8986 direct

Health Logics

i-Sabi-The Master Switch to Wellness 888.402.1600 direct/distributor

Jarrow Formulas Jarr-Dophilus Women’s Probiotics 310.204.6936 direct/distributor

Kyowa Hakko USA

Essential Oil Personal Care Line-Shampoo, Conditioner, Body Wash, Body Lotion 800.439.2324 direct/distributor

Nature’s Answer


Perfect C Pro Serum, Remarkable Reinal Serum 800.447.2076 direct/distributor


5-HTP 800.262.8765

Natural Factors

AdrenaSense, EstroSense, MenoSense, ThyroSense 800.663.8900

Pacific Resources International Manika Honey Product Line 805.684.0624 direct

Paradise Herbs

Slimming Greens 800.691.2573 direct

Nature’s Way


Alive! Men’s and Women’s Gummy Vitamins 800.962.8873 direct


Super Collagen 800.346.2922

New Chapter





Cognizin 800.596.9252

Now Foods

Children’s Health- DHA, Kid Vits, Berry Dophilus 888.669.3663

Sambucus Mega Gummies 7X 800.439.2324

Zyflamend Nighttime, Zyflamend Whole Body, Zyflamend Prostate 800.543.7279 direct/distributor

Nordic Naturals

Ultimate Omega Jr., Childrens’ DHA, Nordic Berries, Complete Omega Jr., Probiotic Gummies 800.662.2544 direct

North American Herb & Spice

Black Seed Product Line 800.243.5242 direct/distributor



Nordic Naturals Probiotic Gummies KIDS With 1.5 billion live cultures and prebiotic fiber, Nordic Naturals Probiotic Gummies KIDS contains research-supported amounts of beneficial bacteria to help safely balance your child’s intestinal flora. This travel-friendly probiotic gummy for ages 2 and up packs a merry berry punch with no gelatin, soy, dairy, or gluten.

Garden of Life

Full Spectrum Curcumin 800.645.2246 direct

Solstice Medicine Company

Pain Relief Patch, White Flower Analgesic Balm 888.221.3496 direct

Vital Planet

Flora Dog, Flora Cat 800.938.8482 direct


Brain Energy 800.421.2998



Waterwisdom Report 800.874.9028 direct


Spry Toothpaste, Oral Rinse, Gum 877.599.5327 direct/distributor

Natural Factors

BioSil 800.663.8900 direct

Nova Forme

PreCharge Natural Pre Workout Drink, Wheat Grass, Soy Complete, Phyto Pro-V, Phyto Greens, Spirulina 800.776.6177


Sinus Care Rinse Packets, Nasal Sinus Spray 877.599.5327 $2.00 off coupon direct/distributor

direct SEPTEMBER 2017


Shopping Cart Showcase your product on this exclusive

CONTACT: Joshua Kelly 800.443.4974 X704

awards program recognizes outstanding beauty products in a range of categories. Advertisers in the April issue qualify for our exclusive cross-marketing program.

80th Anniversary Promotions In addition to our August Anniversary Issue, which will include a retrospective of Better Nutrition, we’ve dedicated a column in each issue to our anniversary. Digital promotions around our anniversary include giveaways, games and puzzles, retro recipes, and a natural health pioneer blog.

Best of Supplements Awards (November) Our

Go Natural in 90 Our three-part series gives

added-value page.

Best of Natural Beauty Awards (April) This premier

supplement awards are the most comprehensive in the natural products industry, featuring multiple categories and more than 50 winners. Advertisers in the November issue are eligible for our exclusive cross-marketing program.

31 Days of Giveaways (December) This festive section involves daily giveaways—from supplements to personal care products—for the month of December. Product inclusion is limited to December advertisers. E-Newsletter for Retailers Our Retailer Update is a monthly e-newsletter sent to natural product retailers. It includes advertiser profiles and a preview of advertisers’ products featured in upcoming issues. Consumer E-Newsletter Healthy Buzz is your weekly guide to the latest information on holistic nutrition, dietary concerns, supplements, herbs, aromatherapy, and more. “As Seen In” Shelf Talkers Our Shelf-Talker program gives prominence to products on store shelves, allowing advertisers to maximize their consumer reach at the store level.

Retail Literature Mailing Reach key decision makers at retail stores with this timely mailing. We send this out to more than 500 of our retail accounts before important industry trade shows.

Retail Direct Mailing This unique polybag program allows advertisers to insert a sales sheet(s) in mailings featuring advanced copies of Better Nutrition. These are sent to both our current and prospective retail accounts. Freebie Fridays! Reach our social media audience through this weekly Facebook giveaway, which is also heavily promoted on our Twitter and Instagram pages.

readers fun and functional ways to improve their lives, from healthy diet tips to supplement shopping advice. Print and digital perks for sponsors include banner ads in our weekly e-newsletter, recipe e-book inclusion, and social media promotions.

Live Better Naturally Tour Our retail team travels to key retail stores throughout the country several times per year, educating consumers on advertisers’ products. All of our events are sponsored and include cross-marketing promotions, product literature, consumer sampling, and giveaways.

2018 Recently redesigned, the Better Nutrition website is a vast resource for those seeking information on natural health, supplements, herbs, homeopathy, holistic nutrition, recipes, and natural beauty products. Social Media: Facebook, Instagram, & Twitter Our Facebook, Instagram, and Twitter pages feature daily posts, giveaways, and more, including recipe spotlights, trending supplement stories, and natural health news items.

Catapult Creative Labs Marketing Services Catapult Creative Labs by Active Interest Media facilitates dynamic conversations between partner brands and our 30 million enthusiast followers. To achieve your marketing goals, we’ll co-curate authentic messaging and tap AIM’s experts, research, and technology to engage targeted customer sets. Choose from a range of services to assemble your ideal campaign. • • • •

Custom Content Video & TV Production Lead Generation Creative Services

• • • •

Event Activation Social Audits & Strategy Research & Market Intel Data & Other Services

. . . . . . . . . Ad Rates, Calendar & Specs. . . . . . . . . . . . . . . . . . . . . . . . . . . . RATE CARD #47

EFFECTIVE January 1, 2018

ISSUED September 12, 2017

CIRCULATION/RATE BASE: 370,000 monthly (publisher sworn)

Display Advertising Rates

2018 Advertising Calendar

Number of placements within 12 months of first insertion determines frequency rate.












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January 2019




1/2 page





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1/6 page






Matched Gold or Silver not accepted.

NOTE: Dates are subject to change.

Material Requirements STANDARD SPACE SIZES... ................ .................WIDTH X DEPTH






Noncancelable. Rates include space, position, 4-color, and bleed. Cover 2





Cover 3





Cover 4





Page 3





Center spread











Mark Stokes, Production Director, Better Nutrition 512 Main Street, Suite 1, El Segundo, CA 90245 ph 310.873.6948

Publication Trim Size ...................................................... 8” x 10½” Spread Bleed ..............................................................16¼” x 10¾” Spread Live Area...........................................................15¼” x 9¾” Full Page Bleed ............................................................ 8¼” x 10¾” Full Page Live Area ....................................................... 7¼” x 9¾” 2/3 Vertical .....................................................................4⅝”

x 9¾”

½ Island ........................................................................4⅝” x 7⅛” ½ Horizontal .................................................................... 7” x 4¾” ½ Horizontal w/bleed ................................................. 8¼” x 5 7/31” ⅓ Vertical ...................................................................... 2¼” x 9¾” ⅓ Square .......................................................................4⅝” x 4¾” 1/6 Vertical......................................................................2¼”

x 4¾”

1/6 Horizontal .................................................................4⅝”

x 2⅜”

. . . . . . . . . Production Specs. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Print Production Bleed Or Oversize Advertisements: No charge for bleed on full-page advertisements.

Kind of Printing: 4 colors printed

Inserts/Blow-Ins: Rates and information available upon request.

Safety Area for Bleed Ads: All type and images (unless they are intended to bleed off the page) should be at least 3/8” inside trim. Maintain this safety for all live matter on bleed ads.

Closing Date: See production schedule for exact closing dates. Agency Commission: 15% discount to recognized advertising agencies. Production Services: Available at trade rates. FTP Upload Instructions: Ad materials can be submitted via our Ad Submission Portal. The portal can be accessed using the link below. To Upload Your Ad Materials: Visit ad.html 1. Read the Advertiser Agreement. 2. Fill out the submit form. Every field is required (except Notes/ Comments). 3. Attach your file (see file specifications). 4. Include your e-mail address if you wish to receive a Delivery Notification e-mail. 5. Click SUBMIT.

Insertion Orders: Mail or email all insertion orders to: Better Nutrition 512 Main Street, Suite 1 El Segundo, CA 90245

Materials Mailing Instructions: Direct all ad materials and production questions to: Mark Stokes, Production Director, Better Nutrition 512 Main Street, Suite 1 El Segundo, CA 90245 ph 3108736948

Publication Trim Size: 8” x 10 1/2” saddle stitched

Safety Area for Spreads: Create documents as two full pages. For spreads bleeding across gutter, allow no safety for photographs. Do not mirror image in gutter. For body copy, allow 3/8” on each side of gutter. For headlines, split copy at gutter between letters, and allow 3/8” safety on each side of gutter. Borders: We reserve the right to reborder or resize ads that do not conform to our guidelines. Bind-in Card: (advertiser supplied) Contact the Production Director for specifications and delivery information. Preparing Digital Files: Ads may be submitted on CD-ROM, via e-mail or via FTP. Please contact your sales representative or the Production Director for FTP instructions. Proofs: Color ads (including advertising materials sent via FTP) must include an actual-size professional digital color proof of the ad file. If you make any changes to your ad after pulling a color proof, submit the new ad with a new proof pulled from that file. Color proofs are accepted in the following formats: Kodak Approvals, Iris, Imation Matchprints, Creo Scitex, or Fuji Proof. Please note that color lasers do not provide accurate color guidance and are unacceptable. Black-and-white ads must be accompanied by an actual laser proof. Crop Marks and Color Bars: Use SWOP Calibration control guide. Proofs should contain a full-color bar (like the GATF or Brunner Strips) with dot gain, solids, overprints, and tints. Set color bars at least 1/2” from trim. Do not use crop marks in your files. Your page size should be the size of your ad (including bleed if applicable). Total area density should not exceed SWOP standard of 300%. Note: Color ads must be CMYK only—no spot colors allowed. ADVERTISERS PLEASE NOTE: Better Nutrition is not responsible for color, text reflow and/or other variations in ads submitted without an appropriate proof. Client waives color guarantee if an acceptable digital color proof is not supplied. Publisher will not accept

responsibility for inaccurate color reproduction or misprinting if a proof is not provided or does not meet SWOP specifications. Upon submission a All proofs become the property of Better Nutrition and will be kept on file for a period of 6 months, then destroyed. Reproduction quality is at the advertiser’s risk if publisher specifications are not met or if material is received after closing date, even if on extension. Files not conforming to our specs (e.g., incorrect ad size, missing or stylized fonts, colors or images not set to CMYK) will incur fix-file charges at the prevailing production rate.


Images and Color Space: Minimum resolution for placed images is 300 dpi and must be in CMYK mode or grayscale. Images should be placed at 100% scale. Minimum effective resolution for embedded images is 266 dpi. Do not include RGB, indexed color, or spot colors in ANY of your submitted files. Do not use registration as a color. Ad Sizes: Your page size should be the size of your ad (including bleed if applicable). If you are preparing a full page ad or spread with a bleed, your bleed must be set to 1/8” on four sides. Fonts: Use PostScript fonts only. Embed all fonts, do not subset. No TrueType fonts are acceptable. File Names: Include your company or client name in your file name. Production Charge: Advertisers who submit improperly prepared files will incur a fix-file charge and will be billed at the current production charge rate. File Formats: Advertising material is accepted in the following formats (in order of preference): PDF/X1-a: Save with Acrobat 5.0 compatibility or higher, using the PDF/X1-a job setting in Acrobat if available. Image resolution and color mode must be correct, and you must use fonts and high-res images, compliant with our file specifications above. The ad file must be prepared to the correct dimensions. Full-page PDFs must include a bleed allowance on all sides. PDFs for nonbleed ads must be the exact dimension of the ad. Remember to specify a resolution for a raster effect in your layout application (such as: choose Effect > Document Raster Effects Settings, and then specify 300 dpi for resolution) before printing your document to PDF. PLEASE NOTE: If you send an improperly prepared PDF file,

you will be required to send a new file and proof. EPS Files: File should be saved as an EPS file. Do not send native files. Flatten all transparencies, embed all images and outline your text. To verify, go to Type/ Find Font in document. The dialog box should be blank. Image resolution and color mode must be correct, and you must use fonts and high-res images compliant with our file specifications above. Black and white ads: Place grayscale images in your ad. Do not use registration as a color in your ad. PLEASE NOTE: If you send an improperly prepared EPS file, you will be required to send a new file and proof. TIFF Files: Do not send native Photoshop files. Retain a copy of your ad as a Photoshop document for your records. Send files in a flattened TIFF format only (300 dpi; color space: CMYK). PLEASE NOTE: If you send an improperly prepared TIFF file, you will be required to send a new file and proof. Quark and InDesign Users Should Submit PDF/X1-a Files: We do not accept native layout files. Check that the image resolutions and color mode, fonts, and high-res images are compliant with our file specifications above before you create your PDF file. PLEASE NOTE: If you send an improperly prepared PDF file, you will be required to send a new file and proof.

Web Production Desktop Units: Billboard Super Leaderboard

970 x 250 100 KB 970 x 90

60 KB


728 x 9a0

40 KB

Half Page

300 x 600

60 KB

Medium Rectangle 300 x 250

40 KB

Mobile Units: Mobile Rectangle Mobile Standard

300 x 250 320 x 50

Web Ad Submission Instructions:

20 KB 20 KB

Direct all web ad materials and production questions to: Subject: Better Nutrition Web Advertising

. . . . . . . . . Terms & Conditions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . COPY & CONTRACT REGULATIONS


Rights of Publisher: The Publisher reserves the right to reject any advertising that is not in keeping with the publications’ standards, and all orders are subject to the Publisher’s approval. All advertising simulating editorial content must be headed with the notation “advertisement.” Publisher reserves the right to reject or cancel any advertising for any reason at any time. All restrictions including, without limitation, positioning, separations, facing editorial adjacencies, or other stipulations are at the sole discretion of the Publisher. All orders are accepted subject to acts of God, strike, fire, accident, or any other occurrences of any nature beyond Publisher’s control which prevent or delay full or partial production, publication, or distribution.

• All contents of advertisements are subject to Publisher’s approval. Publisher reserves the right to cancel advertisements, insertion orders, space reservations, or position commitment at any time.

Responsibilities of Publisher: The liability of Publisher for any error, delay or omission for which it may be held legally responsible, shall in no event exceed the cost of the space paid for and occupied by the error, and in no event shall Publisher be liable for any loss of income, profit, or any consequential damages of any nature whatsoever. Publisher is not responsible for any errors or omissions in, or the production quality of, furnished inserts. Advertiser and/or Agency shall be responsible for space cost and any additional charges incurred by Publisher arising out of failure to deliver furnished inserts pursuant to Publisher’s specifications.

• The Publisher shall have the right to hold any Advertiser and/or its Advertising agency jointly and severally liable for money due and payable to the Publisher for advertising that the Advertiser or its Agency ordered and that was published.

Binding Nature of Terms and Provisions: Publisher will not be bound by any conditions, printed or otherwise, appearing on contracts, orders, or copy instructions which conflict with the provisions of this rate card or with policies of Publisher. Rates, conditions and space units are subject to change; orders which contain incorrect rates or conditions will be inserted and charged at the regular schedule of rates currently in effect. Advertiser and/or Advertising Agency will be jointly and severally liable for the cost of the advertisement and for all cost of collection of overdue accounts. The Advertiser and/or Agency each represent in the insertion order and in the ad copy submitted to the Publisher that they are fully authorized and licensed to use: the names, portraits and/or pictures of persons; any copyrighted and/or trademarked material; and any testimonials, contained in any advertisement submitted; further, the Advertiser and/or Agency represent that there is nothing in any advertisements furnished the Publisher which is libelous or invades the privacy of any person, firm or corporation, or which is in violation of any anti-discrimination laws. Advertisements are accepted with the understanding that all matter therein complies with U.S. Postal regulations and other applicable federal and state laws, rules and regulations. An advertiser using a post office box number in an advertisement must furnish publisher with a legal street address and telephone number. The Advertiser and/or Agency each agree to indemnify and save harmless Publisher from any claim and all loss, liability, damages and expenses of whatsoever nature, including attorney’s fees, the copying, printing or publishing of each advertisement.

• The Agency and the Advertiser will indemnify and save the Publisher harmless from and against any loss or expense arising out of publication from such advertisements, including, without limitation, those resulting from claims or suit for libel, violations or rights of privacy, plagiarism, and copyright infringement.

• The positioning of advertisements is at the discretion of the Publisher, except where a specifically requested, preferred position is acknowledged by the Publisher in writing on a signed insertion order. • The Publisher shall have no liability for errors in the creative provided by the Advertiser. • Cancellations or changes cannot be made within 30 days of the ad space closing date. All insertion orders are accepted subject to provisions of our current ad-rate card. Rate cards are subject to change upon notice from the Publisher. • The Publisher shall not be liable for any cost or damages if for any reason the advertisement is not published.

• No variation of these terms and conditions shall be binding unless specifically agreed in writing by the Publisher. No conditions printed or appearing elsewhere that conflict with its provisions will be binding on the Publisher. • The Publisher is not liable for delay in delivery and/or nondelivery in the event of an act of God, action of government entity, fire, flood, insurrection, riot, explosion, embargo, strikes either legal or illegal, labor or material shortage, transportation interruption of any kind, work slowdown, or any condition beyond the control of the Publisher affecting production or delivery in any manner.

• Cancellation of advertising space must be made in writing, a minimum of 30 days prior to the ad space closing date. • Ad cancellations will not be accepted within 30 days of the ad space closing date. • Contracts for 1-year premium positions are noncancelable. • Discounts are subject to the payment of invoices in accordance with the terms shown thereon. • Accounts must be paid on the terms indicated on the invoice. Interest will be charged monthly on overdue accounts at the rate of 2% per month on any sum not paid in full by the due date. Better Nutrition reserves the right to pass lengthy overdue accounts to a third party for collection and to recover the collection costs from the advertiser. • These terms and conditions and all other express terms and conditions and contracts shall be governed and construed in accordance with the Laws of the United States of America and the State of California. • Basic prepress and printing services, such as small number of typesetting, key changes, and making black and white camera negatives from camera-ready copy, are free of charge. Additional charges will be made for half-tones, screens, stripping, ad design, and other unusual production details or requests. Publisher does not guarantee in the inclusion of changes, alterations, or corrections received after the ad closing date. • Frequency agreements submitted with first insertion order entitle Advertisers to a frequency discount for a period of one year, beginning with the cover date of first insertion. Failure to order and insert the required number of ads in a one-year period will result in a short-rate charge on the current rate card in force. Advertisers will receive a credit rebate if the space they place during the contract period warrants a lower rate than that at which they have been billed.

. . . . . . . . . Contact Us. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Ad Sales ASSOCIATE PUBLISHER & EAST COAST AD SALES MANAGER Bernadette Higgins 561.362.3955

MIDWEST AD SALES MANAGER Lisa Dodson 800.443.4974 x703

MOUNTAIN & WEST COAST AD SALES MANAGER Cindy Schofield 310.456.5997

Retail Sales

GROUP PUBLISHER Joanna Shaw 303.946.8137

EDITOR IN CHIEF Nicole Brechka 310.873.6952

PRODUCTION DIRECTOR Mark Stokes 310.873.6948

MARKETING COORDINATOR Carl Kurdziolek 812.339.5868


Editorial Office

Joshua Kelly 800.443.4974 x704

512 Main Street, Suite 1 El Segundo, CA 90245

BETTERNUTRITION.COM Active Interest Media • 5720 Flatiron Parkway, Boulder, CO 80301

Betternutrition 2018 mediakit  
Betternutrition 2018 mediakit