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Yard SignsAlone

HOME DON’T SELL YOUR

forever U LT I M AT E M A R K E T I N G PLAN TO SELL YOUR HOME


ALL ABOUT KELLY MYERS Kelly Myers is a hardworking and energetic real estate agent who serves most of the Lake Norman and Charlotte metro area. He helps both buyers and sellers achieve their real estate goals, with an emphasis on technology and customer service. WORKING HARD FOR LAKE NORMAN AREA BUYERS AND SELLERS When selling a home, you need guidance from a real estate agent who knows the local market and has your best interests at heart. That’s what you’ll get when working with Kelly Myers. Kelly is an experienced agent with strong negotiating skills and a passion for helping his clients succeed. FOR SELLERS: HIGH-TECH MARKETING EXPERTISE Kelly helps homeowners sell their homes quickly and for the best possible price. He does this by using innovative, state of the art technology-based marketing strategies, among other tools that have not even been released to the public yet. He is a marketing expert and web-savvy agent who knows how to showcase the best features in a home, and then convey those benefits through integrated marketing channels with ninja and guerilla tactics. Pricing and promotion are the two most important factors when selling a home, and Kelly is equally experienced in both.

ALDIN SMALLING - LAKE NORMAN RESIDENT “Kelly provided what I would call Concierge service in both the selling and buying process. We had no doubt that Kelly was addressing every issue. He had a solid marketing plan and positioned our home well for a quick sale. On the buying side he handled all issues with the owners of the house we purchased, got us a great price for a wonderful new home.”


YOU CAN’T MAKE MONEY IF YO U D O N ’T S PE N D MON E Y PROVEN SUCCESS. PROACTIVE RESULTS. AND THE ULTIMATE MARKETING PLAN TO SUCCESS Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE FACTS If agents spent at least 25% of saved commissions on marketing, they would be more efficient, more productive and ultimately better agents. Imagine I listed a property in Lake Norman on the lake with a private dock, huge patio with awesome views. Then I have photos taken with my iphone, stick a yard sign in the front yard and cross my fingers that someone drives by and sees all the home has to offer. Did you realize I didn’t mention potential buyers viewing the property online? That’s because the iphone photos I took were horrible and most of the potential buyers skimming through the MLS didn’t bother to look at my listed property because the photos just weren’t appealing enough. Now, imagine I got professional photos taken of the interior and exterior at sunset overlooking the lake. What if I got professional property brochures created that highlight the best qualities of the home. Imagine I got aerial photos and videos of the property, put them on youtube and other social media sites as well as my own personal website, had a mega open house with win and cheese, built a custom website with 3d walk-thru of the home online. What if my web syndication was on point and the SEO on the sites I used brought in online traffic to your property? The fact is, if I spend more money on marketing your home by saving money on broker fees and commissions, your home would sell for all it’s worth! THE ANSWERS If you’re looking for answers I have them. If you’re looking for a proven marketing system that helps you sell your home for top dollar, I have it. If you you think any agent who doesn’t have this plan can do a better job than I can, you’re mistaken. Take a close look.

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home to sell preparing yo ur


WHAT TO DO AND WHAT NOT TO DO WHEN PREPARING TO SELL YOUR HOME You’ve probably already thought about this... “Should we renovate before we sell? Should we paint? Should we update the kitchen, abthroom, master bedroom?” These are important questions you should ask, however, since we are in a seller’s market, most of the changes you think are necessary are actually pointless and you can actually be wasting your time, energy and money! I will put together a list of things that you should do that will not break the bank and waste your time when preparing to sell your home. Inexpensive things like light fixtures, door knobs, faucets, plants, shrubs and simple landscaping can make a huge difference to a potential buyer. I will also provide you with a checklist to help you stay organized, de-clutter and clean in preparation for the showings.


CAROLINE BAILE – TOP 1% CHAIRMAN’S GROUP, ROYAL LEPAGE CANADA “I selected KBCC to guide me through the process of building a successful Real Estate Team, and I am VERY glad I did. The road to building a team is a challenging one but with the guidance of KBCC, the process was easier. With KBCC’s help I have built a solid team full of wonderful people and together we will accomplish all of our goals.”


HITTING THAT SWEET SPOT P RI C I N G YOUR HOME RI GHT TIME IS OF THE ESSENCE. USE IT WISELY! Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE ANSWERS If you’re looking for answers I have them. If you’re looking for a proven marketing system that helps you sell your home for top dollar, I have it. If you you think any agent who doesn’t have this plan can do a better job than I can, you’re mistaken. Take a close look.


YOUR HOME HAS A STORY LET’S NOT FORGET TO TELL IT! Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE FACTS If agents spent at least 25% of saved commissions on marketing, they would be more efficient, more productive and ultimately better agents. Imagine I listed a property in Lake Norman on the lake with a private dock, huge patio with awesome views. Then I have photos taken with my iphone, stick a yard sign in the front yard and cross my fingers that someone drives by and sees all the home has to offer. Did you realize I didn’t mention potential buyers viewing the property online? That’s because the iphone photos I took were horrible and most of the potential buyers skimming through the MLS didn’t bother to look at my listed property because the photos just weren’t appealing enough. Now, imagine I got professional photos taken of the interior and exterior at sunset overlooking the lake. What if I got professional property brochures created that highlight ...anhelps you sell your home for top dollar, I have it. If you

ALDIN SMALLING - LAKE NORMAN RESIDENT “Kelly provided what I would call Concierge service in both the selling and buying process. We had no doubt that Kelly was addressing every issue. He had a solid marketing plan and positioned our home well for a quick sale. On the buying side he handled all issues with the owners of the house we purchased, got us a great price for a wonderful new home.”


PROFESSIONAL PHOTOS N O I P H ON E PHOTOS ! THE DIFFERENCE SOMETIMES LIES IN THE DETAILS MAKE IT COUNT THE FIRST TIME! Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE ANSWERS If you’re looking for answers I have them. If you’re looking for a proven marketing system that helps you sell your home for top dollar, I have it. If you you think any agent who doesn’t have this plan can do a better job than I can, you’re mistaken. Take a close look.


and videos aerial photos


SEE IT ALL FROM THE SKY! AERIAL VIEWS OF ALL YOUR PROPERTY HAS TO OFFER Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale.

ALDIN SMALLING - LAKE NORMAN RESIDENT “Kelly provided what I would call Concierge service in both the selling and buying process. We had no doubt that Kelly was addressing every issue. He had a solid marketing plan and positioned our home well for a quick sale. On the buying side he handled all issues with the owners of the house we purchased, got us a great price for a wonderful new home.”

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videography yo ur pr opert y +

NEIL BAYLEY-HAY – THE BAYLET-HAY TEAM – BARRIE, ONT. “We expected a lot when we came to Kathleen Black Coaching and Consulting, and we have gotten significantly more. The Coaching and Training has helped us create a cohesive unit working toward a common goal.”


123 LAKE NORMAN DRIVE I T D OE S E XI ST ON L I N E YOUR PROPERTY DESERVES ITS ALONE TIME ALSO SHOW IT OFF ON ITS OWN DEDICATED WEBSITE Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE ANSWERS If you’re looking for answers I have them. If you’re looking for a proven marketing system that helps you sell your home for top dollar, I have it. If you you think any agent who doesn’t have this plan can do a better job than I can, you’re mistaken. Take a close look.


YOUR PROPERTY DESERVES ITS ALONE TIME ALSO SHOW IT OFF ON ITS OWN DEDICATED WEBSITE Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale.


PAUL BARON – CENTURY 21 LEADING EDGE , #1 PRODUCTION BROKERAGE OFFICE, CENTURY 21 CANADA “I am always looking for the best in the industry, and we found that with Kathleen. I am spending significant money on online lead generation, and the only agents I provide leads have completed Kathleen’s Elite Business Training. Why give leads to agents that close 2/10, when you can give the to agents that close 8/10.”


WHERE DO BUYERS COME FROM? O U T E R S PACE ? THEY’RE OUT THERE IF ONLY YOU HAD A WAY TO ATTRACT THEM Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the...

51% INTERNET 34% REAL ESTAT AGENT

4% YARD SIGN | 4% FRIEND | 4% OPEN HOUSE 2% NEW BUILDER | 1% NEWSPAPER | 1% SELLER


WALK-THRU THE HOME IN NORTH CAROLINA WHILE ON VACATION IN ARUBA Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale.


WEB SYNDICATION M O RE S I T ES , MORE VI E WS ! HOW YOUR HOME WILL REACH THE MASSES Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale.


OPTIMIZE YOUR PROPERTY ACROSS THE WEB! Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. lps you sell your home for top dollar, I have it. If you you think any agent who doesn’t have this plan can do a better job than I can, you’re mistaken. Take a close look.

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JAY MILLER – THE JAY MILLER TEAM – NEWMARKET, ON. “Having worked with one of the coaches at KBCC, I know that there is incredible insight available on systems, scripts, team building and much more. I’m happy to be part of the Ultimate Team Summit!”


TARGET MARKETING T HE FAC EB OOK ADVA N TAGE DON’T FORGET TO LIKE IT! Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale.


PROPERTY BROCHURES THAT WORK WHEN YOU ARE NOT AT WORK Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE FACTS If agents spent at least 25% of saved commissions on marketing, they would be more efficient, more productive and ultimately better agents. Imagine I listed a property in Lake Norman on the lake with a private dock, huge patio with awesome views. Then I have photos taken with my iphone, stick a yard sign in the front yard and cross my fingers that someone drives by and sees all the home has to offer. Did you realize I didn’t mention potential buyers viewing the property online? That’s because the iphone photos I took were horrible and most of the potential buyers skimming through the MLS didn’t bother to look at my listed property because the photos just weren’t appealing enough. Now, imagine I got professional photos taken of the interior and exterior at sunset overlooking the lake. What if I got professional property brochures created that highlight ...anhelps you sell your home for top dollar, I have it. If you

ALDIN SMALLING - LAKE NORMAN RESIDENT “Kelly provided what I would call Concierge service in both the selling and buying process. We had no doubt that Kelly was addressing every issue. He had a solid marketing plan and positioned our home well for a quick sale. On the buying side he handled all issues with the owners of the house we purchased, got us a great price for a wonderful new home.”


JAY MILLER – THE JAY MILLER TEAM – NEWMARKET, ON. “Having worked with one of the coaches at KBCC, I know that there is incredible insight available on systems, scripts, team building and much more. I’m happy to be part of the Ultimate Team Summit!”


THE TRUTH ABOUT T H E FA M OUS OPE N HOUS E TECHNOLOGY HAS CHANGED, TIMES HAVE CHANGED SO WHY ARE WE STILL DOING OPEN HOUSES? Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE FACTS If agents spent at least 25% of saved commissions on marketing, they would be more efficient, more productive and ultimately better agents. Imagine I listed a property in Lake Norman on the lake with a private dock, huge patio with awesome views. Then I have photos taken with my iphone, stick a yard sign in the front yard and cross my fingers that someone drives by and sees all the home has to offer. Did you realize I didn’t mention potential buyers viewing the property online? That’s because the iphone photos I took were horrible and most of the potential buyers skimming through the MLS didn’t bother to look at my listed property because the photos just weren’t appealing enough. Now, imagine I got professional photos taken of the interior and exterior at sunset overlooking the lake. What if I got professional property brochures created that highlight the best qualities of the home. Imagine I got aerial photos and videos of the property, put them on youtube and other social media sites as well as my own personal website, had a mega open house with win and cheese, built a custom website with 3d walk-thru of the home online. What if my web syndication was on point and the SEO on the sites I used brought in online traffic to your property? The fact is, if I spend more money on marketing your home by saving money on broker fees and commissions, your home would sell for all it’s worth! THE ANSWERS If you’re looking for answers I have them. If you’re looking for a proven marketing system that helps you sell your home for top dollar, I have it. If you you think any agent who doesn’t have this plan can do a better job than I can, you’re mistaken. Take a close look.


I GOT PEOPLE SKILLS COMMUNICATION IS THE KEY! Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE FACTS If agents spent at least 25% of saved commissions on marketing, they would be more efficient, more productive and ultimately better agents. Imagine I listed a property in Lake Norman on the lake with a private dock, huge patio with awesome views. Then I have photos taken with my iphone, stick a yard sign in the front yard and cross my fingers that someone drives by and sees all the home has to offer. Did you realize I didn’t mention potential buyers viewing the property online? That’s because the iphone photos I took were horrible and most of the potential buyers skimming through the MLS didn’t bother to look at my listed property because the photos just weren’t appealing enough. Now, imagine I got professional photos taken of the interior and exterior at sunset overlooking the lake. What if I got professional property brochures created that highlight ...anhelps you sell your home for top dollar, I have it. If you

ALDIN SMALLING - LAKE NORMAN RESIDENT “Kelly provided what I would call Concierge service in both the selling and buying process. We had no doubt that Kelly was addressing every issue. He had a solid marketing plan and positioned our home well for a quick sale. On the buying side he handled all issues with the owners of the house we purchased, got us a great price for a wonderful new home.”


JAY MILLER – THE JAY MILLER TEAM – NEWMARKET, ON. “Having worked with one of the coaches at KBCC, I know that there is incredible insight available on systems, scripts, team building and much more. I’m happy to be part of the Ultimate Team Summit!”


MOVING ON UP! JU ST FOR BUY E RS I STARTED FROM THE BOTTOM NOW I’M HERE! Many agents claimed to have the best support through their brokerage. Their brokerage provides them with the best technology and training when really we all are using the same technological tools. So where’s the advantage? THE QUESTIONS Most brokerages train their agents to continue to sell, sell, sell because the broker receives anywhere between 25% and 75% in commissions from each sale. But what if the agents could retain 100% of their commissions. How much more likely would they be to marketing your home by spending the necessary money in order to do so? How much more homes would they sell for top dollar? How many less mistakes would agents make if they understood the importance of spending on marketing and training? These questions are common ones that never really seem to get answered. But don’t worry, I got some good insight that will help you understand the importance of spending on marketing your home for sale. THE FACTS If agents spent at least 25% of saved commissions on marketing, they would be more efficient, more productive and ultimately better agents. Imagine I listed a property in Lake Norman on the lake with a private dock, huge patio with awesome views. Then I have photos taken with my iphone, stick a yard sign in the front yard and cross my fingers that someone drives by and sees all the home has to offer. Did you realize I didn’t mention potential buyers viewing the property online? That’s because the iphone photos I took were horrible and most of the potential buyers skimming through the MLS didn’t bother to look at my listed property because the photos just weren’t appealing enough. Now, imagine I got professional photos taken of the interior and exterior at sunset overlooking the lake. What if I got professional property brochures created that highlight the best qualities of the home. Imagine I got aerial photos and videos of the property, put them on youtube and other social media sites as well as my own personal website, had a mega open house with win and cheese, built a custom website with 3d walk-thru of the home online. What if my web syndication was on point and the SEO on the sites I used brought in online traffic to your property? The fact is, if I spend more money on marketing your home by saving money on broker fees and commissions, your home would sell for all it’s worth! THE ANSWERS If you’re looking for answers I have them. If you’re looking for a proven marketing system that helps you sell your home for top dollar, I have it. If you you think any agent who doesn’t have this plan can do a better job than I can, you’re mistaken. Take a close look.


THANK YOU FOR THE OPPORTUNITY


704.729.7000

kelly@mrlakenorman.com www.mrlakenorman.com 207 Talbert Rd. Mooresville, NC 28117 W W W. M R L A K E N O R M A N . C O M

Custom Marketing Presentation  
Custom Marketing Presentation