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AFFINITY ALLIANCE “Membership that Matters”


So why a Member Benefits Program? Simply because it’s a great way to engage members and retain them. A member benefits program is a useful tool which can assist your organisations objective to: • Recruit new members and retain them • Engage and recognise members • Enhance your member services • Increase visibility and loyalty • Provide a revenue stream and growth opportunities

Affinity Alliance - Helping to build better benefits… Attracting members in today’s market is a challenge and maintaining them can prove even more difficult. Affinity Alliance can assist you in establishing a total member benefit program or we can work with you and develop a program that will complement your existing partnerships. Our specifically negotiated benefits and savings from many top brand name partners and well known retailers will add tangible value to your membership proposition and will improve the engagement and retention of your members. Affinity Alliance will consult with you and use our extensive membership management experience to tailor a solution to your needs. Affinity Alliance will support you by creating a strong association between you and your members through constant contact, communication, a membership card, and other tangible benefits. Our benefits program platform will increase member engagement, loyalty and retention as well as delivering tangible benefits. You will gain:


Increased member loyalty and engagement

Support for your member retention strategy

Added tangible value to your membership

The flexibility to choose benefits that suit your membership demographics

Promotion and communication of your benefit program with your organisations branding

Regular reporting and analysis of your program

Management with over fifty years' combined experience in member services and program management

Our guarantee that benefits will remain competitive, relevant and sustainable

Enhance your membership value proposition and gain competitive advantage

PERFECT FOR: • Associations • Companies • Social Clubs • Networking Groups • Sporting Clubs • Fundraisers & Charities • Large Organisations

We provide a tailored program. Helping to provide more for members…

The Question is…What are your members worth?

HOW MUCH DOES IT COST? Whether you have less than 1,000 members or more than 20,000, Affinity Alliance offers a range of benefit programs than can be tailored to suit every budget. You may choose to provide an online only program or select the full program. Our benefits programs are designed to complement your existing partnerships, or be a total package customized to your needs. Our pricing model is structured around economies of scale; the more members, the lower the cost. We are flexible and will work with you to deliver the best benefits and services for your members. Affinity Alliance is accustomed to working with the NFP-sector and member based organisations where subscription levels are kept to a minimum. That’s why we pride ourselves on being affordable. For a detailed proposal designed specifically for your members, contact Affinity Alliance. For a full suite of benefits, pricing starts from as little as $5 per member depending on membership numbers.

Maximise your investment A member benefit program is a tangible solution able to be implemented, monitored and measured against your objectives. Affinity Alliance benefit programs are designed to engage your most valuable asset: your members. We work with you to build and implement a robust marketing plan to ensure your Affinity Alliance member benefits are top of mind. So when they think, entertainment, shopping, travel, finances, insurance, movies etc etc… They think…”My member benefits offer all this and more. Too easy!” Our benefits packages differ from the others on the market in what we provide and the cost of our services. From that first enquiry, we will take care of absolutely everything for you. Marketing material, Membership cards and kits, email campaigns, EMagazine to keep members updated on special offers from our partners and any new providers that are added each month. If we don’t have a particular supplier in our package that you want, then we will source them and negotiate an exclusive benefit just for your organisation AT NO EXTRA COST!


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Everyone Wins!

Associations improve the growth and retention of their membership with value add benefits and services.


Members gain access to tailored major benefits at minimal cost.

Strategic Partners provide better value by leveraging the volume of members in each association to deliver specifically tailored products and services.



A unique suite of products specifically tailored to the needs of your members.

A dedicated Affinity Alliance Membership Manager to personally contact both members and non-members on behalf of your Association to drive new memberships and renewals.


! Give your members the luxury of choice through the Affinity Alliance Benefits Program. They will thank you for it.

Discount Insurance Premiums for your and your business

Access to ad hoc legal advice and discounted legal services

Superior financial services

Merchant facilities through Australia’s leading bank

Discounted HR/IR Services & Hotline

Exclusive services and shopping discounts

Discounted Travel & Accommodation

Free Webinars helping to build your business

Worry free Car Acquisition service

Discounted Memberships & loyalties through Virgin Lounge & Qantas Club

Fuel & Grocery Discounts

Discounted Events, Entertainment, Wining & Dining

And so much more…


If your organisation would also benefit from advertising to our existing and potential database, we encourage you to do so. Affinity Alliance will advertise your organisation for FREE to over 350,000 members in the following formats: • Monthly AA EMAGAZINE submissions (4 Full Page advertisements) • A Full Webpage on the Affinity Alliance Websites and sister websites • Rolling Banner on Affinity Alliance website • Regular EDM’s To discuss this opportunity with an Affinity Alliance Team Member, please call 1300 793 044 or email

Advertise your organisation to the AA database for FREE. Just ask us how…

BIG NAME BRANDS WITHOUT THE BIG NAME PRICE TAG… Our capability to deliver high quality, tailored and customised benefit programs with dedicated and personalised service, sets us apart. We appreciate that organisations today need to be flexible, innovative and affordable without compromising quality and value. Our benefit programs offer something for everyone! Affinity Alliance currently services in excess of 350,000 people. Affinity Alliance has been built on strong values of innovation and integrity. We pride ourselves on delivering the highest levels of service for our people. We work hard to establish strong relationships with our clients and members by undertaking regular surveys and feedback reviews. Our member base is predominately made up of professionals across a wide range of industries such as Beauty Therapy, Medicine, Dental, Science, Business, Finance, Banking, Information Technology and many more…

Our dedicated team members negotiate exclusive benefits with our providers for our members to enjoy. If there is a particular benefit or service that we do not currently offer, let us know and we will source and negotiate an offer on your behalf. It’s that simple!

MEMBERSHIP CARDS PLASTIC VS. VIRTUAL THE ORIGINAL AA MEMBERSHIP CARD The Affinity Alliance Membership card can be offered to your members in either the original format of the plastic card or our personal preference the ECRED Virtual Card, depending on your preference, you can also give your members the choice between the two, it is totally up to you. The Affinity Alliance Membership card, like the entire program is tailored to your organisation and something that we as a collective, are very proud of. Our designers will suggest several designs based on your specifications and logo branding etc. Rest assured, we will not go to print until you are entirely happy with the final result and will work with you to ensure this is a simple process.

THE VIRTUAL CARD - ECRED is a secure, exciting new smartphone Virtual Wallet developed in Australia using state of the art technology! Like your physical wallet, the eCred Virtual Wallet can hold loyalty, membership, gift, credit and EFTPOS cards!

! ! ! ! HOW ECRED WORKS? !

The future is here and soon you will never need to carry a plastic card with you ever again! The eCredible Virtual Wallet is just like a real wallet or purse, only better. Get great offers, backup your wallet, and get new cards instantly! The eCredible Virtual Wallet System is secure and reliable and has been in use since October 2010.

The eCred Virtual Wallet System uses existing communication infrastructure, and military grade state of the art encryption standards coupled with some patented black magic to deliver cards securely to the eCredible Virtual Wallet on demand.


Once a Card Provider (for example a retailer or a club) signs up to the eCred Virtual Wallet System, members of that Card Provider can choose to receive their cards electronically on their compatible smartphone.

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Cards are downloaded via the standard network connection either cellular or WIFI and appear in the cardholders wallet within seconds. The cardholder is then able to open and use the functionality of that card as they would a physical card. In addition to the standard functionality, eCred cards provide live links to Card Provider's web pages and links to individually tailored special offers for the cardholder.


PHONE: 1300 793 044



AA Corporate Brochure 2014  
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