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Case Studies

Harry Glickman fought to bring an NBA team to Portland for years and years until the league finally took recognition of his proposal and gave an expansion to Portland in 1970. After raising the funds to field a team by partnering with investors, Harry and the organization let the public decide what the team name would be. The city chose named their team the Trail Blazers, inspired by the trail blazing activity by explorers through forests and represents both the ruggedness of the Pacific Northwest and the start of a major league era in the state. The Blazers won their first, and only, NBA Championship in 1977.


Portland Thunder Research Project  

This piece shows in-depth research and a strategic direction for a new arena football team.