Page 32

Case Studies

The team relocated to Oklahoma City for the 2008-2009 season and their inaugural season in OKC was one of a transition year. With shifting around personnel and adjustments to the team, their season was riddled with disappointment, going 23-59 (0.389). The next seasons in Oklahoma City proved to be a turn around for the franchise, reaching the NBA Playoffs and winning their division in back-to-back-to-back seasons (2011-2013).


Portland Thunder Research Project  

This piece shows in-depth research and a strategic direction for a new arena football team.