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Contents Featured Editorial Miami’s New Real Estate Boom: Are we on our way to recovery?

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The real estate industry in Miami is beginning to boom, with developers collecting the cost for the building before the first shovel hits the construction site, there is no sign that things will slow down.

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Your Dog May Be Smarter Than You Think! Can a dog empathize with human emotion? According to researchers, they may be way smarter than you imagine.

NEW Maternity Test Can Reveal More About Unborns. A new maternity screening test allows expectant mothers to learn more about their unborn babies earlier, but is it doing more harm than good?

Could The Sunscreen Pill Be Right For You? There’s the oiliness, the residue left behind, the stickiness and having to reapply it. So what if there was another way?

[ 4 ] August 2013 CBS4 News Magazine Pinecrest

Guide And Tracking Map

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Calendar of Events

PRINTED IN THE USA, COPYRIGHT © 2013 BY MARCO G, INC. All rights reserved. The CBS4 News Magazine, a free publication, is published monthly by MARCO G, Inc. Material in this publication must not be stored or reproduced in any form without permission from Marco G. Inc. or WFOR CBS4. Requests for permission should be directed to: info@cbs4newsmagazine.com. CBS4 and/or Marco G. Inc do not assume any liability for products and/or services claimed in advertisements herein. CBS4 and its logo (s) are protected through trademark registration. The use of logos, content and/or artwork in whole or in part is strictly prohibited. For more information please contact 305.477.1699.


“This is a phenomenon that is not occurring, from what we can tell, anywhere in the United States. To the point where Wall Street and the central bank is really starting to pay attention.�


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Miami’s New

Real Estate

BOOM Are We On Our Way To Recovery?


Related Group Takes

All CAsh Deposits On Planned Miami Condos By David Sutta

C

ondo king Jorge Perez said on national television recently that he would be collecting 100% deposits on new condos he is building in South Florida. His company, the Related Group, backtracked on that policy saying the deposits are more like 50% to 80%. Still, all the deals are cash and business is booming. A perfect example is just across from Downtown Miami’s Mary Brickell Village. A parking lot that sold for $9 million five years ago just sold for $32 million. “There is a heck of premium being paid for land right now in and around downtown Miami. Why? Because condo development is coming,” Peter Zalewski of CondoVultures.com said. Zalewski who has tracked the condo market through recession and back believes we are on the edge of a pre-boom. Every day new cranes are appearing on the Downtown Miami skyline. According to CondoVultures.com research 24 condominiums are under construction in South Florida right now. That’s about 4,000 units. In the pipeline are 141 new buildings. By the end of July, Zalewski believes

there will be about 20,000 new condos in the pipeline. Thirty blocks from the parking lot Related just purchased is their latest venture to smile about. There is no building standing at Icon Bay’s construction site, yet it’s sold out. Carlos Rosso, in charge of Related’s condominium division, smiles as he confirms he is indeed sold out. Rosso has a lot to smile about these days. The 300 unit Icon Bay site won’t open for another two years. Already though he has nearly half the buyer’s money. And they’ll pay the rest, in cash, before he hands over the keys. “They see it as a savings account. A little piggy bank. They are giving money and in two three years they are going to have a brand new apartment in Miami.” Rosso said. Buyers forking over cash for condos started about a little over a year ago. Zalewski says it’s not new outside of the United States. Miami though has never seen it. “It’s almost like layaway. You go into Walmart or one of these retailers and you put down some money and you keep paying and paying and paying and eventually you get that product. That’s what


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“A perfect example is just across from Downtown Miami’s Mary Brickell Village. A parking lot that sold for $9 million five years ago just sold for $32 million.”

the condo developer is doing today.” Zalewski said. elated Group started collecting 40 to 80 percent deposits over the last year. Since then other developers have followed suit. Essentially the banks are being left out of the boom. Developers collect the cost for the building before the first shovel hits the construction site. When the

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building is built the profits pour in. Rosso explained “I think it’s a good system particularly for Miami but for the recovery we have been going through in the last year.” Still the move is very “un-American.” In a nation that borrows to buy cars, clothes, cell phones and homes, buying all cash is highly unusual. Zalewski said it certainly is getting attention outside of South Florida. “This is a phenomenon that is not occurring, from what we can tell, anywhere in the United States. To the point where Wall Street and the central bank is really starting to pay attention.” Both Rosso and Zalewski believe the days of 20% down for condos are gone. Banks are not interested in taking on the risk. Once the market becomes saturated with condos again demand for loans may return. The buyers investing in cash condos right now are expected to rent the units once the take them from the developer. The idea is the return rates will be better in rentals than traditional stocks and CD’s. When that changes, flips will likely follow.

August 2013 CBS4 News Magazine Pinecrest [ 9 ]


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your dog may be

“About 10 years ago, science woke up to the idea that dogs are truly remarkable, and there’s been a lot of interest and attention in understanding them better ever since”


SmarTer THaN you

THINK By Rhiannon Ally

Can a dog empathize with human emotion? According to researchers, they are one of the few species that can express empathy, and thanks to Dr. Brian Hare it’s possible to discover more of what’s hiding behind your dog’s puppy eyes.

August 2013 CBS4 News Magazine Pinecrest [ 11 ]


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r. Brian Hare, author of The Genius of Dogs and director of the Duke University Canine Cognition Center is the brains behind “Dognition.com,” a website which features a series of online tests that can help you gauge your pooch’s intelligence. “About 10 years ago, science woke up to the idea that dogs are truly remarkable, and there’s been a lot of interest and attention in understanding them better ever since,” said Dr. Brian Hare. Hare believes that dogs are smarter because they can interpret human gestures and visual cues which is something unique to the species.

“It’s an ability dogs are really born with. They’re predisposed to understand people in this pretty remarkable way,” said Hare. “This is something that evolved during domestication — essentially, dogs becoming friendlier. They became smarter.” Curious dog owner Jen Wehrung said, “It’s very clear that she’s got an agenda. I just don’t always know what it is, and it’s pretty fascinating to watch.” “I’m always curious the way a dog’s brain differs from ours; how they attach meaning to certain things,” said Andrew Champlin of Astoria. But animal behaviorists believe it’s difficult to measure what makes a dog smart. For example, you may think well-behaved

and highly-trained animals, such as police and service dogs, would be the brightest, but that is not necessarily the case.

“There are no right or wrong answers. It’s not about your dog being smart or dumb. It’s just trying to understand them as an individual.”


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“animal behaviorists believe it’s difficult to measure what makes a dog smart.

you may think well-behaved and highly-trained animals would be the brightest, but that is not necessarily the case.” “When we think about intelligence, often the best marker is the idea of the ability to adapt to new situations,” said Dr. Steven Zawistowski, an animal behaviorist with the American Society for the Prevention of Cruelty to Animals. “A stray dog living on the street needs to be intelligent how to avoid cars, how to find food, how to recognize people who are perhaps threatening.” Caren Geberer also wants to know what her dog, Gracie, thinks, and what goes on in her head. “What I really wanted was information, so she and I could play more intelligently,” Geberer said, “how she thought and what motivated her.” Geberer tried the online tests to gain better insight into her dog’s intelligence. Everyone thinks their dog is smart, so CBS4’s Rhiannon Ally also put her dog, McCoy, to the test. Ally hid a treat under one cup, then pointed to another cup without a treat. Would McCoy follow her instructions even though they are wrong, or would he rely on instinct and his nose and choose the cup with the treat? He ended up getting it right half the time. “You can have a dog that is incredibly communicative, is really reliant on gestures, or you can have a dog that isn’t,” according to Dr. Hare. “There are no right or wrong answers. It’s not about your

dog being smart or dumb. It’s just trying to understand them as an individual.” There is also a test to see if your dog can mimic a yawn. Researchers said it shows empathy — dogs are one of the few species that can express it. “We know that dogs look at our faces differently than other animals do,” Zawistowski said. “There’s been a co-evolution in many ways — dogs have been with us for so long that they’ve adapted to us, and we’ve adapted to them.” As for cats, there has been very little research published about them. From a scientific perspective, they are still a mystery.


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NEW Maternity Test Can Reveal More About Unborns A new maternity screening test allows expectant mothers to learn more about their unborn babies earlier, but some fear it may cause more women to terminate pregnancies when babies are shown to have disabilities.


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aterniT21 Plus is a non-invasive blood test that screens for chromosomal abnormalities, like Down Syndrome. The test, which poses no risk of miscarriage, analyzes the fetal DNA in the mother’s blood. And unlike earlier tests, it is more accurate and can be done as early as 10 weeks, when the fetus is a little more than an inch long. The test also lets the mother know the sex of the baby months earlier than an ultrasound. Soraya Sutherlin, who is expecting her second child, elected to take the test. “For us it was a peace of mind issue,” said Sutherlin. Dr. Amy Stoddard, an OBGYN, offers the MaterniT21 Plus test to her patients if they will be 35 at the time of delivery. Unlike earlier forms of screening, which promised to detect only around 85 percent, Dr. Stoddard says this test has more than a 99 percent rate of picking up Down Syndrome. Single mother Charmaine Cruz was told over the phone that her unborn baby had Down Syndrome when she was 12 weeks pregnant, just a few days after seeing her baby wiggle around in an ultrasound. MaterniT21 was not available when Cruz was pregnant. She had to wait several more weeks for the diagnosis, and undergo an invasive test where DNA was extracted from her womb. “I remember the first thing she said was ‘unfortunately, and I’m really sorry, your baby has Down

Syndrome’,” said Cruz. The caller was about to hang up when Cruz asked what the sex of her unborn baby. She learned she was having a boy. Though Cruz was given the option of terminating the pregnancy, she chose to continue. Her son Nathan was born in December 2010. “He’s the most amazing gift you could ever imagine,” she said. It is estimated that as many as 9 out of 10 women who receive a prenatal diagnosis of Down Syndrome terminate the pregnancy. “There is sort of a dark underside to some of this testing,” said Professor Alexander Capron, Chair of the Healthcare, Law, Policy and Ethics Center at a law school. “In some ways this form of early diagnosis emphasizes the idea that we have a contingent pregnancy,” said Capron. “That you can get pregnant and decide ‘is this really the child that I want’?” Doctors agree that the number of tests screening for abnormalities will only grow in the coming years, and likely become more comprehensive. “You basically are saying ‘I’ll decide whether this child meets my specifications,’” said Capron, who said it might be considered “voluntary eugenics.” Mom-to-be Sutherlin said she would have continued with the pregnancy regardless of the diagnosis, but that the test provides a way to begin to prepare mentally to have a child with a disability. “I felt like I would want to know,” said Sutherlin. “There’s so many unknowns in this world.” Though she agrees with the

sentiment, Charmaine Cruz worries that mothers who undergo the test earlier might be more inclined to terminate the pregnancy. “You might not have seen the ultrasounds yet,” with the baby more formed, said Cruz, and it might be easier to decide not to continue. “And what a loss,” she said.


CBSMIAMI.COM For more information go to: www.dsrtf.org

“In some ways this form of early diagnosis emphasizes the idea that we have a contingent pregnancy, that you can get pregnant and decide ‘is this really the child that I want’?”

August 2013 CBS4 News Magazine Pinecrest [ 17 ]


Larry sp ad


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Food For The Sexes Eating right is largely regarded as an important part of staying healthy, but research reveals that gender might play a role in what you should be including in your diet. In other words, what’s beneficial for men might not be beneficial for women and vice versa.

By Rhiannon Ally

“I

love tomatoes, I love meatballs with tomato sauce,” said dieter Adam Gelnick. These are good foods for Gelnick, who recently overhauled his diet with the help of nutritionist Lauren Slayton, who paid close attention to his gender. “Tomatoes are great for men in terms of prostate health,” said Slayton. “The nutrient for prostate cancer that can result in a lower incidence and slow progression is lycopene.” Lycopene is a plant chemical found in tomatoes and other red produce like watermelon and red grapefruit. “I’m designing a food plan for a man and a woman and they’re going to be different,” explained Slayton. For Gelnick and other men, Slayton suggests starting the day with a heartier, more calorie dense breakfast, for increased energy and focus. “It seems minor but it really sets my day up in the appropriate way,” said Gelnick. “These are sprouted English muffins, higher protein content, higher B vitamin content, and put an egg on there and you’re going to have a happy guy who’s also going to be healthy,” said Slayton. When it comes to the gym, there’s cherry juice. “I might use something like a beet juice which increases athletic performance or cherry juice which shortens recovery time for men and for women we might say you’re gonna get a better weight benefit working out on empty and eating as soon as you can afterwards.,” said Slayton. A female focused diet helped Emily Bohanan regulate her hormones, and she said the pounds just fell off

“I did start losing weight effortlessly when I made these changes in order to impact my health and the way I was feeling,” explained Bohanan. Nutritionist Alisa Vitti had Bohanan switch her diet to hearty greens, and protein heavy foods like lentil soup and grilled chicken for better hormone health. “Chick peas and buckwheat, cinnamon and honey, all of these things contain nutrients that allow the body to have healthier

ovulation,” said Vitti. Women who have monthly emotional issues might want to try sweet potato. “If you’re eating more sweet potatoes it helps maintain levels of blood sugar that keep your mood better,” explained Vitti. Vitti also said Brazil nuts can help increase sperm production in men. Another food that can improve your love life is celery. It boosts a pheromone that makes them more attractive to the ladies.

August 2013 CBS4 News Magazine Pinecrest [ 19 ]


Student

Loan debt By Rhiannon Ally

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he bills are stacking up faster than 15-month-old Noah can stack his favorite cups. “I’m $90,000 in debt from student loans,” says his mom, Kaitlin Smith. That enormous bill impacts nearly every decision the young couple makes. “It definitely holds you back. It’s hard to move forward in your life and career knowing you have this debt,” says Kaitlin. At 26-years-old, the preschool teacher is saddled with a $457 loan payment every month. Over the next two years that monthly bill will double. Kaitlin and her husband, Eric, would love to use that money to save for a house. “It’s not realistic for a family to live and pay for this astronomical bill. It’s too much.” And the reality is more and more young Americans are putting off major life decisions because of the debt. According to a recent survey conducted for the American Institute of CPAs by Harris Interactive, 41% are not contributing to their retirement, 40% have put off buying a car, 29% can’t buy a house, and 15% have decided to delay marriage. Kevin Fudge said he’s not a marriage counselor, but he does counsel couples on how to deal with overwhelming college loan debt. He’s a financial aid advisor at American Student Assistance. “I’ve actually met people who are afraid to tell their partners what their debt is. They are so terrified that this is going to be a deal breaker.” But chances are your partner has at least some college debt. Americans have now racked up more in college loans than credit card bills. Recent graduates owe an average of $28,000. “What’s the number one reason why couples split up? They always say money,” explains Kevin. So to keep debt from ruining the relationship, Kevin says it’s vital to talk about it and stick to a budget. “It can be something that you work with together and it doesn’t have to drive a wedge between you.” Kaitlin considers herself lucky because Eric is debt-free. He even tries to pick up extra shifts at work to help out because he’s sees the debt as his own. “We’re both in it together. What’s hers is mine, what’s mine is hers.” As for Noah’s college education, Kaitlin is counting on scholarships, “we’re barely keeping our heads above water ourselves. So, trying to save for his education is not a reality.”

[ 20 ] August 2013 CBS4 News Magazine Pinecrest


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taking toLLS On Marriages

“It definitely holds you back. It’s hard to move forward in your life and career knowing you have this debt”


Are you suffering from

CHRONIC

Many people think they get plenty of fluids on a daily basis. What they don’t realize, however, is that they may be dehydrated which could lead to a slew of heath issues including fatigue, joint pain and weight gain.


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“People just think that when they start to get a little weak or they have a headache, they need to eat something, but most often they need to drink.” By Summer Knowles

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ichele Catalano was feeling sick, but couldn’t pinpoint the cause. So she went to her doctor for a blood test. She was shocked by the diagnosis. “I would feel very agitated,” she said. “The doctor said I was dehydrated.” Catalano said she was surprised because she thought she had been drinking enough fluids and had no idea that a lack of water could have such an impact. “I’m very bad at drinking water. I don’t really like it,” said Catalano. Dehydration is one of the easiest conditions to reverse, according to doctors, but it is also one of the most commonly overlooked. It can contribute to a long list of medical conditions from respiratory and circulation problems to headaches, ulcers, high blood pressure and

kidney disease. “Sixty-percent of our bodies are composed of water, 75 percent in our muscles, 85 percent in our brains, it’s like oil to a machine,” explained Dr. Roberta Lee. Most people know that they are supposed to drink water, but up to 75 percent of Americans may be functioning in a chronic state of dehydration, according to new research. “We have a tendency in the U.S. to drink a lot of beverages that are mildly dehydrating,” said Mary Grace Webb, Assistant Director for Clinical Nutrition at New York Hospital. Webb said one indicator of dehydration may be constant hunger. “Because the human body is so unique that it will say ‘I want water’ in food, in any way, shape or form,” Webb said. “People just think that

when they start to get a little weak or they have a headache, they need to eat something, but most often they need to drink.” Water is necessary for the body to digest and absorb vitamins and nutrients. It’s also key to proper digestion, it detoxifies the liver and kidneys, and carries waste away, Webb said. “If your urine becomes darkly colored, you’re dehydrated. The urine should be light, straw colored,” Webb explained. Experts recommend drinking between eight and 10 cups of water a day. “I’m trying new things, I’m trying to drink infused water, I’m trying to drink more seltzer,” Catalano said. If you don’t like drinking water there are other options including flavored water or water-based foods like watermelon or soup.

August 2013 CBS4 News Magazine Pinecrest [ 25 ]


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IS YOUR

PET

SAFE?

TesTs On DOg Harnesses sHOw 100 PercenT Failure raTe A first-of-its-kind crash test for dog harnesses widely used by pet owners showed that none offer adequate protection, with not a single harness passing the test.

By Rhiannon Ally


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he non-profit Center for Pet Safety (CPS) said during its harness tests, crash-test dog dummies turned into projectiles and were even decapitated. “We tested them to the child safety restraint standard and we experienced a 100-percent failure rate to protect either the consumer or the dog,” said CPS founder and CEO Lindsey Wolko. “That is a very real concern for consumers.” The Center for Pet Safety would not disclose which harnesses the nonprofit tested out of fear even fewer people will secure their pets. Wolko said that, while some manufacturers do claim to do their own testing, there is no government standard, which creates an unregulated industry that can be dangerous for drivers. Veterinarian Kim Haddad has seen what can happen to a pet in a car accident. “Broken legs, broken jaws, soft tissue injury, it can be pretty traumatic,” said Dr. Haddad.

But while injuries are much worse when drivers let their dogs roam

“while injuries are much worse when drivers let their dogs roam free inside a vehicle, simply using a harness often isn’t enough. In some cases, they can be just as deadly.” free inside a vehicle, simply using a harness often isn’t enough. In some cases, they can be just as deadly. “Something is better than nothing,

but again, it is only going to be as good as the manufacturer, the fit and the user application of the product,” said Haddad. According to the American Automobile Association, 20-percent of dog owners admit to allowing their pets to ride unrestrained inside their vehicle. While having your dog in your lap as you drive violates distracted driving laws, no state currently requires drivers to buckle up their pets. Some states have proposed bills that could require harnesses, but CPS worries such laws would create a false sense of security as owners assume if a product is legislated, it meets some kind of safety standard. CPS is now calling for standardized testing similar to child safety seats and for lawmakers to educate themselves on safety standards before legislating the restraints. One auto manufacturer, Subaru, is currently partnering with CPS to create a testing standard.

August 2013 CBS4 News Magazine Pinecrest [ 27 ]


Best

Day Trips For Under $100

In The South Florida Area


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6566 N. miliTary Trail wesT Palm BeacH, Fl 33407 (561) 842-8756 - www.raPiDswaTerPark.cOm

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Summer is one of the busiest travel seasons of the year. It’s the time when people seek to take advantage of some fun in the sun. Because summertime travel is always in such high demand, it can be quite expensive. The good news is, there are some really awesome and affordable places to visit in and around South Florida. Any of these options will make for a fantastic day trip, and save you some money at the same time.

Summer and water are synonymous, and as expected, many travelers look for fun options to have some fun in the water. Going to the beach is typically the popular alternative, but some are looking for more than just getting a tan or frolicking around in the ocean. Rapids Water Park is a tourist attraction that offers a wide variety of fun and exciting options without the big price tag. You get to jump on any one of the water slides or even take a chance in the FlowRider, the new surfing simulator. This is a family-friendly attraction, offering many options that are great for kids and adults. The water park also offers personal flotation devices and life jackets at no additional charge, which helps your budget and keeps you safe.

84721 Overseas HigHway - islamOraDa, Fl 33036 (305) 664-2431 - www.THeaTerOFTHesea.cOm The interactive marine life attraction is just one more reason why traveling to the Florida Keys is so popular. Located in Islamorada, patrons can get an up-close look at various marine life, specifically dolphins, sea lions and stingrays. Live shows are available with sea lions, dolphins and parrots. Guests can also participate in swimming with the stingrays, as well as dolphins and sea lions. You really get a bang for your buck at this attraction; the price of admission includes a guide tour of the exhibits, access to the private lagoon beach on the property and bottomless boat ride.

700 s. rOsemary ave. wesT Palm BeacH, Fl 33401 (561) 336-1000 - www.ciTyPlace.cOm Shopping day trips have always been popular, but the one challenge is saving enough money to shop and to cover travel expenses, which can get pretty steep. CityPlace alleviates this problem in one important way – it’s located right here in South Florida. This West Palm Beach shopping and entertainment megaproperty offers in excess of 100 retail stores and dining venues. For entertainment, you can also catch a flick at the 24-theater Muvico complex or head over to the IMAX theater for a high-tech movie experience. There’s even a Publix and a Barnes & Noble bookstore on the property. CityPlace offers more than just a great shopping experience. With all the extras, it has become a local travel destination.


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via Balearia BaHamas exPress POrT everglaDes - 1850 eller Drive FOrT laUDerDale, Fl 33316 www.graNDBaHamavacaTiONs.cOm The islands of The Bahamas is a traveler’s dream – crystal clear water, pristine beaches, fanstatic weather, wonderful food – the list goes on and on. Places like Nassau and Grand Bahama Island are popular tourist spots. Getting to this tropical oasis is now just a boatride away – literally. You can take a ferry from Port Everglades and sail for just a few hours to arrive and have a great Bahamas beach day at an affordable rate. The ferry offers services from Fort Lauderdale to Grand Bahama Island and back on Tuesdays, Thursdays, Fridays and Sundays. Specials are frequently offered that can make this trip even more affordable than it already is.

erNesT cOe visiTOr ceNTer 40001 sTaTe rOaD 9336 - HOmesTeaD, Fl 33034 (305) 242-7700 - www.NPs.gOv For a day trip to the wilderness, you can take a short drive to the southern end of Miami-Dade County and explore to your heart’s content, courtesy of the National Park Service. Everglades National Park is 1.5 million acres of precious Florida wilderness and wetlands, and is home to much of the state’s native vegetation and wildlife. Admission is very affordable and the list of things to do is both impressive and substantial. Naturally, camping is an available option, but there’s also bike riding, bird watching and hiking. For a more in-depth exploration on your day trip, you can take an airboat ride, wade in the water on a canoe trail or hop on a tram tour.

August 2013 CBS4 News Magazine Pinecrest [ 31 ]


9 out of 10 Small Businesses

Risk iRs Audit

The Importance of a professional bookkeeping firm

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ccurate bookkeeping is a necessity if you run your own business. It may seem to be something of a chore, but it’s vitally important that you keep track of your revenue and expenditures. Many businesses which would otherwise have been successful have been brought down by their failure to maintain proper financial records. Unfortunately, most businesses learn this valuable lesson a little too late. It is said that 9 of 10 businesses, due to a lack of basic accounting structure and knowledge, are vulnerable to an IRS Audit. Businesses that are chosen for an IRS Audit, in most cases, are assessed crippling levies, fines and penalties. All of which could have been avoided with the guidance of an experienced bookkeeper. Underestimating the many different layers involved in bookkeeping is a common mistake business owners make. Beyond drastically reducing your chances of an audit of your books, there are many other benefits to having an experienced bookkeeper handle your accounting. A knowledgeable bookkeeper can assure the 4 fundamental categories of your finances are always current and accurate: 1. Taxes - From income tax to payroll tax to quarterly and yearly tax returns, preparation of this information has to

be accurate and in compliance with the various tax agencies. Failure to keep your tax affairs up to date can lead to serious repercussions, as the IRS and the Department of Labor can impose large fines and penalties which could lead to the demise of your business. 2. Cash Flow - Easier said than done, keeping track of cash flow is critically important for any business and it’s only possible if you have accurate financial records. Many seemingly profitable and growing businesses have failed because they have suddenly been hit by an unexpected cash-flow crisis. 3. Expenses - Accurately tracking expenses and the method of payment is a must as expenses and capital outlays directly effect cash flow. Having a professional perform the bookkeeping ensures a better understanding of expenses and monitoring for tax and accounting purposes. 4. Profitability and Growth - Accurate bookkeeping allows you to see whether or not your business is actually making a profit. It is surprising how often business owners fail to keep track of this but it is obviously extremely important in guiding your business towards success. Bookkeeping also allows a business owner to have a greater understanding of

how much progress has been made. You can look back and see patterns and draw comparisons with previous business years. This can provide a greater understanding of the areas within the business which make a profit and where costs might be trimmed. This kind of financial analysis can help you to avoid problems and even plan ahead for the future. It is, of course, possible to purchase software to carry out these bookkeeping tasks, which only provides you with basic financial data. However, employing the services of a professional bookkeeper firm to manage the financial affairs of your company could prove to be profitable for your business in the long term. Not only would they help you to minimize your tax liabilities, but they can also provide valuable advice on other aspects of running a successful and profitable business. Bookkeeping may seem a burden when you are trying to grow your business, but it is essential if you are to not only survive but also prosper in today’s tough economic climate. This important business column has been brought to you by Joanna Kane, Keeping the Books, Inc. CEO. For more information on Keeping the Books, Inc please contact Joanna Kane directly at 305-446-BOOK.


Calendar of XVIII INTERNATIONAL BALLET FESTIVAL OF MIAMI AUGUST 30 - SEPT. 08, 2013 The Festival, the only one of its kind in the State of Florida, is responsible for bringing to Miami-Dade County the works of over 200 artists from more than 20 ballet companies representing countries from Europe, Asia, Latin America and North America. The festival incorporates film, art, literature and live performances to provide an event that serves the diverse audience of MiamiDade County. The festival will take place at six different venues across MiamiDade County.

305/549-7711

Created 25 years ago, The Leukemia & Lymphoma Society’s (LLS) Team In Training (TNT) has grown to be the world’s largest and most successful endurance sports charity training program. Since 1988, participants have raised a remarkable $1.3 billion. With professional coaches, participants are physically motivated and personally challenged. Participants combine fundraising for cancer with the challenge of training to compete in their chosen endurance event. EVENTS 8/6/13 @ 7 pm 1201 Brickell Avenue Gordon Biersch Restaurant (Information Meeting)

8/7/13 @ 6:30 pm 11735 Sherry Lane Town & Country Cadillac Ranch (Alumni 25th Anniversary Party)

8/10/13 @ 7 am 3407 Main Highway Florida Running Co. (Fun Run)

8/13/13 @ 7 pm 7270 SW 120th Street Hospitality Room C St. Louis Church (Information Meeting)

MINI-GOLF AT ThE CORAL GABLES MuSEuM Challenge friends and family to a round of mini-golf at the new nine-hole course inside the Coral Gables Museum. The course is air-conditioned and packed with lots of fun for kids ages 4 and up.Cost: $30 - $45.

305-603-8067

TEAM IN TRAINING WINTER EVENT SELECTIONS Walt Disney World® Marathon Weekend, Orlando, FL – January 8-12, 2014 Miami Marathon and Half Marathon, Miami, FL – February 2, 2014 Rock ‘n’ Roll New Orleans Marathon and Half Marathon, New Orleans, LA- February 2, 2014

www.teamintraining.org


CBSMIAMI.COM

Events FABuLOuS FIRST FRIDAYS AT ThE MIAMI SCIENCE MuSEuM SEPTEMBER 06, 2013 Join us for an evening of laser lights, stars, and more. Free Planetarium Star Show (7 p.m.) and rooftop observatory viewing (8:30 p.m. - 10 p.m., weather permitting.) Later in the evening, check out Miami Science Museum’s famous Laser Shows in the Planetarium. Laser Show Admission: $4 per child, $8 per adult. Check out our Activity Room for kids - a fun alternative for your little ones! Swing by the Space Gallery for a few hands-on activities and demonstrations! Kids ages 3 and up. (8 p.m. - 9 p.m.)

Miami-Dade

MIAMI BEACh FOOD TRuCK AND MuSIC FESTIVAL AUGUST 28, 2013 Enjoy live music and local food truck delights at the North Beach Bandshell. The food truck lineup includes: Ms. Cheezious, Sakaya Kitchen, Gastropod, Health Nut on Wheels, Dolci Pecati, Sugar Yummy Mama, Garcia Brothers Seafood, La Camaronera, Moty’s Grill, Latin Burger, Mangia Mia and Bocaditos. Food truck specialties include burgers, seafood, healthy bites and ethnic dishes. 5-10 p.m.

www.MBcUlTURE.coM

305/646-4200

SOuTh BEACh BIKE WEEK AUGUST 16 - AUGUST 18, 2013

The motorbike rally runs August 16, 17 and 18 across South Beach, with The Clevelander as its headquarters. Events include a wet t-shirt contest and a Miami Heat dancer meet and greet/motorcycle wash, an oyster-eating contest and a pool party. There’ll be cruising, tattoo battling, volleyball playing, airbrushing, and all kinds of vendors hocking hog swag.

www.SoUThBEAchBikEwEEk.coM SATuRDAY NIGhTS AT ThE WINERY Schnebly Redland’s Winery features a lively Saturday happy hour with live entertainment, tropical wine tasting set amid a beautiful tropical environment with fish ponds and a waterfall. 6 to 11 p.m.

305/242-1224

August 2013 CBS4 News Magazine Pinecrest [ 35 ]


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


2013 CBS4 Hurricane Guide Special Section


CBSMIAMI.COM

“Cafecito” Time!

3:05 Is

New “Cafecito” Campaign Sparkling Miami Pride Among Coffee Lovers

It’s

a tradition, a must have, a necessity for many Cuban coffee

lovers. “It’s the lifeline of South Florida,” said one coffee lover. Some would argue, the way people gather around take-out windows, it is the original social network. “I think it’s a real social thing as well, people sit around Cuban coffee and talk,” said coffee lover Jorge Touzet. But now, the cafecito is taking its’ socializing to a whole new level, the small but super strong and extra sweetened espresso with espumita,

or heavy foam, is hitting Twitter, Instagram and Facebook at a certain time and place: at 3:05 p.m. in the 305. “The 305 pride and cafecito to both common denominator in Miami as a culture,” said campaign founder Jenny Lee Molina Cuban coffee lovers are now posting pictures having their cafecito break at 3:05 p.m. “I tweeted a picture of cafecito proclaiming 305 as Miami’s official cafecito time and before you knew it other people were doing the same thing,” said Molina.

The 305 cafecito movement is really catching on, going from sharing talks waiting in line at the cafe window to online chats. “It’s just become an online conversation joined the community of coffee lovers and Miami pride,” said Molina.

“I think it’s a real social thing as well, people sit around Cuban coffee and talk”

August 2013 CBS4 News Magazine Pinecrest [ 49 ]


CBSMIAMI.COM

It’s all

fun sun in the

Until The Hassle Of Sunscreen.

Could The Sunscreen Pill Be Right For You? There’s the oiliness, the residue left behind, the stickiness and having to reapply it. So what if there was another way? A pill perhaps, derived from a fern extract. The active ingredient: polypodium leucotomos.

“N

ative Americans for centuries have used this extract to treat inflammatory disorders, some skin diseases,” says Dr. Brian Horvath with Horvath Dermatology. Dr. Horvath says in human and animal studies it has anti-inflammatory effects by protecting the skin from the damage that comes from ultraviolet light. “On skin biopsies, they had less DNA damage, and that suggests, it may help not just sunburns but also preventing skin cancer, also things like wrinkles, photo damage,” Dr. Horvath says. In fact, he has recommended the product to a handful of patients who have a severe allergy to sunlight. But he admits, the biggest study only had 12 people in it; the effective dose is not known, whether it’s safe for pregnant women and children also is not known and because it’s a supplement, the manufacturer is responsible for safety, not the

FDA. Furthermore, it can interact with some heart medicines. “Regular topical sunscreen has been tested by the FDA. It had an actual SPF number. These pills don’t have any of that,” Dr. Horvath says. For these reasons, this over-thecounter supplement which costs about $30 for 60 pills is not meant to take the place of sunscreen, especially for people at high risk for skin cancer. “I would never rely on the pill alone to protect you from sunburn or skin cancer,” Horvath says. “At this stage, it’s more of an adjunct. Something you would use with traditional topical sunscreen and maybe also some photo-protective clothing.” For some, though, it would be an alternative worth considering. “It would be quick and easy,” one person said. “Less hassle.” “I might try it if they had other people

try it first,” another said. You can buy polypodium in drug stores or online, but it might be difficult. In Europe, the pill is used more commonly, and is also available without a prescription.

“In Europe, the pill is used more commonly, and is also available without a prescription.”

August 2013 CBS4 News Magazine Pinecrest [ 51 ]


CBSMIAMI.COM

could you be the target of

Tech SupporT

ScamS?

Virtually everyone has had some sort of problem with his or her computer that prompted a call to tech support. But that call could cost you due to the latest cyber scam sweeping the Internet – phony tech support sites.

W

hen someone hacked into Teresa Allissa Citro’s Facebook page, she said she did not know what to do. “We just immediately panicked,” Citro said. After searching online for Facebook phone tech support, she called the first number that popped up and was told they could help her for $129. “They also were supposedly putting on some kind of a device so that we couldn’t be hacked again,” Citro said. But it turned out that Citro was not talking to Facebook. The social networking giant doesn’t even offer tech support over the phone. Citro was scammed. And she is not the only one. Phony tech support schemes, according to the Federal TradeCommission, are the fastest growing cyber scams targeting consumers today.

“The goal is to get consumers to pay hundreds of dollars for unnecessary computer repair services,” explained FTC attorney Colleen Robbin. The FTC said it has received thousands of complaints and recently launched a major tech support scam crackdown, filing complaints against several companies based predominantly in India. “It was very interesting how persuasive the defendants were in trying to trick consumers,” Robbin said. Experts said the scammers rely on two different schemes. They either cold-call people, claiming to be a major software company such as Microsoft, Norton, McAfee or Dell, or they advertise online posing as a legitimate tech support firm. In both instances, the scammers try to convince people to provide remote access to their computers so they can get their hands on victims’ personal information.

Once in, the scammers try to sell their victims repair services that do not exist, or scare them by claiming their computers are riddled with viruses and malware. “But there’s nothing wrong with your computer and they’re not going to fix it for you,” said Kevin Haley, a security software maker at Symantec. Citro learned all that the hard way after shelling out $129. “I never expected that I wasn’t speaking to Facebook because they answered the phone call with ‘this is Facebook technical support,’” Citro said. Experts warn that you should not use online search results to find a company’s tech support number. Go to the company’s website to get contact information.

August 2013 CBS4 News Magazine Pinecrest [ 53 ]


CBSMIAMI.COM

HOW TO CATCH

A Liar

By Rhiannon Ally

Would you be able to tell if somebody was lying to you? Liars often give off different signals, and according to experts, it is possible to detect their deception.

“E

veryone lies, whether it’s a small lie or a big lie, a lot of people will lie,” said polygraph expert Timothy Acosta. Years of research into human nature have shown that some people lie as often as twenty-five times a day, and many people don’t even realize that the wool is being pulled over their eyes. “There have been a lot of academic studies that show a lot of deceptive people run away from commitment in their stories,” said interrogation expert Wesley Clark explained. One big clue that a person is lying is if they remove themselves from the story. “So instead of saying ‘I’ went here, all of a sudden they say ‘woke up’, ‘went to work’, the pronoun ‘I’ disappears,” he said. Liars may also use phrases that indicate that they are not telling the whole truth. “Like if you ask your son, tell me about your night last night, ‘oh, we went here and here, that’s about it’, ending with ‘that’s about it’ literally means there’s more information there,” he said. Too much information can also be an indication of a lie. “Somebody who says ‘I would never take that money, I’m not that type of person, I’ve been working here for seven years,’ but they never say they didn’t do it,” Clark explained. Experts say that everybody has a ‘tell’ that gives away their lies, and it can often be a shift in behavior. “When they are uncomfortable, they will twitch, they will move, they will blink a certain way or look a certain way, those are all things that will take place when a person is lying,” Acosta said. Acosta is a former NYPD detective and said that in addition to the ‘tell’, simple intuition is a great way to detect a liar. “Intuition is the first thing that tips people off, if you feel something is going on, chances are it is,” he said.


Social Media

Helps Needy Pets

Find Their Fur-Ever Homes By Rhiannon Ally


CBSMIAMI.COM

Three to four million dogs and cats are put to sleep in animal shelters across the United States each year.

S

o now, shelters and rescue groups across the country are using social media to spread the word about pets in need, and the number of people responding is astonishing. A tail-wagging yellow lab named Splash was once on death row in an animal shelter. With the clock ticking, the rescue group “A Lucky Lab” posted his picture on its Facebook site in hopes of finding him a home. One thousand miles away, Peter Christmas and Janet Belsky fell in love with the lab. “He was an older dog that’s hard to adopt and we kinda figured that he was not going to have a very good shot at getting adopted,” said Janet Belsky. Janet soon typed this response on the Facebook post: “With a name like Splash he belongs here on the lake. We would love to take him.” And he’s not the only one. Lucky Lab Rescue’s founder, Katherine Martin said social media helped save these dogs and hundreds of others. “Dogs who have just a matter of minutes to survive are able to get pulled from these shelters,” said Martin. And these life-saving campaigns aren’t only going to the dogs.

A number of shelters and pet rescue groups are also using social media to save cats, horses, cows, piglets, guinea pigs, rabbits and ferrets. “We took a look at a specific group on Twitter called the “Animal League” and we could track it and the number of followers they had on Twitter increased 30 percent just in the last three months,” said Social Media Expert Patrick O’Malley. Sometimes the posts are dire, with actual expiration dates listing the date and time a pet has to be adopted by or the animal will be euthanized. Social media is also helping save pets with special needs, Like a three legged dog, named Cookie. Donations for her medical care came pouring in, and someone living hundreds of miles away from the pooch saw a post and adopted Cookie moments before she was going to be put to sleep. “Social media and Facebook in

general has helped us raise a lot of money for dogs we ordinarily wouldnt have the funds to help,” said Martin. Rescue groups are using Facebook and Twitter to arrange transport for adopted pets to their fur-ever homes,” said Martin. As for Splash, his happy tail took him across country to his happily ever after with Janet and Peter. “I’m so glad we did this,” said Belsky. “We just love this dog.” “The dogs tend to know they’ve been rescued also. They know they’ve been saved and they’re forever grateful to you,” said Christmas. The Humane Society of the United States and the American Society for the Prevention of Cruelty to animals tells us they urge shelters to advertise pets on social media before putting them to sleep. And that while pets may not be able to talk, they’re definitely finding their voices online.

“The Humane Society of the United States and the American Society for the Prevention of Cruelty to animals tells us they urge shelters to advertise pets on social media before putting them to sleep.”

August 2013 CBS4 News Magazine Pinecrest [ 61 ]


M O N T H LY

Home Improvement


Home Improvement Article by Lowes.com

PLAN A

DECK

UPDATE!

Keep a deck makeover budget-friendly by enhancing the basic structure. Before, this deck was builder-grade basic, but the platforms, rails, and balusters were in good shape. With a new coat of stain and a few updates this deck moved from basic to brilliant. Daytime deck screens detail 1. Create privacy with screens. Use screens to block out views of neighboring yards yet keep intact an open, airy feel. 2. Refresh a plain wooden deck with stain. Choose solid color acrylic deck stains in two colors, one for the main exterior color and an accent color. (We used Cabot Sycamore and Foothill stains.) Deck with skirt 3. Hide the dead space under the deck by adding a skirt. Aluminum panels add an artistic element and provide an interesting backdrop for plant beds. 4. Fill in blank spaces around the deck with plants. Shade-loving plants in containers add an artistic element and hide the dead space under the deck. The containers add a spot of color to the yard.

deck with stair location moved 5. Improve the flow of traffic by moving the stairs. Before, the stairs were too close to the back door and created an awkward flow from the house to the yard. Moving the stairs opened up the path and made room for a grill.

codes vary. Because the size and structure of your deck (as well as the size of your house and yard) will differ from what’s shown, building plans specific to this deck were not provided. For additional help, please contact your local Lowe’s store representative.

6. Add architectural details with an overhead structure. This structure mirrors the home’s style and gives the deck the look of an outdoor room. 7. Create a focal point by highlighting a scenic view in the yard. The two posts of the overhead structure frame a section of the yard the way a picture frame focuses attention on a piece of artwork. These updates were made to an existing 12’x14’ deck. The total cost of the enhancements was approximately $1,500. Costs and building

63


Home Improvement

[ 64 ] August 2013 CBS4 News Magazine Pinecrest


To Advertise Call 305.477.1699

August 2013 CBS4 News Magazine Pinecrest [ 65 ]


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305-443-4990 17400 SW 232nd Street Miami, Florida 33170

*Mention this ad. Can not be combined with any other coupon offer. Offer only available to first time customers. Offer expires August 31, 2013. One Year Agreement required to receive first Lawn Service Free, up to 7,000 square feet. Has no cash value.

[ 66 ] August 2013 CBS4 News Magazine Pinecrest


To Advertise Call 305.477.1699

August 2013 CBS4 News Magazine Pinecrest [ 67 ]


Home Improvement

[ 68 ] August 2013 CBS4 News Magazine Pinecrest


To Advertise Call 305.477.1699

August 2013 CBS4 News Magazine Pinecrest [ 69 ]


M O N T H LY

Marketplace


To Advertise Call 305.477.1699

August 2013 CBS4 News Magazine Pinecrest [ 71 ]


Marketplace

[ 72 ] August 2013 CBS4 News Magazine Pinecrest


To Advertise Call 305.477.1699

August 2013 CBS4 News Magazine Pinecrest [ 73 ]


Marketplace

[ 74 ] August 2013 CBS4 News Magazine Pinecrest


To Advertise Call 305.477.1699

August 2013 CBS4 News Magazine Pinecrest [ 75 ]


CBS4 News Magazine  

Pinecrest Edition - August 2013

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