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Waste to Treasure Shanghai How to quickly start an office recycling system and move toward sustainable alternatives GoodtoChina / Adriano Gariglio


Challange Develop an in house-office/building system that supports sorting trash and raises awareness of the best choices.


Perspective • Global • China • Shanghai


Perspective > Global In “a relatively silent problem that is growing daily” the World Bank estimated city residents will generate: • a waste pile of 2.2 billion tons a year by 2025 up 70 % from today’s level of 1.3 billion tons • the cost of solid waste management is projected to soar to $375 billion a year, from the current $205 billion


Perspective > China Weight of garbage produced from 1991 to 2010 1000

garbage produced

900 800

residential garbage

700 600 500

construction garbage

400 300 200

2009

2007

2005

2003

2001

1999

1997

1995

1993

0

1991

100

*10.000 tons


Perspective > Shanghai • percentage of recyclables (plastic, paper, metal, glass) is rising by 8% per year, but only 20% of them are recycled • 53% of garbage go to landfills • 16% go to incineration plants • landfills & incineration are 2 main sources of air/water pollution • Laogang Landfill, the biggest in Asia, will be full in 20 years


W+K A creative communication company & incubator able to create environments for entrepreneurial partnership and mentorship • 150 people in different kind of business • 20% foreign people • everyone speaks english (chinese is the main one) • main kind of waste: plastic bottle, plastic bags, paper, food


W+K > Waste System Primary Stakeholders • The Property Manager (W+K) • The Consumer (people working/attending to W+K) • The Ayi

Secondary Stakeholders: • The Informal Market • The Transfert Station • Industries & factories


Final Perspective Primary Stakeholders • Global • Local • W+K • The Consumer • The Ayi


CURRENT PERCEPTION

RESEARCH

AFTER RESEARCH PERCEPTION

GLOBAL

Resources are limited

Zero waste is the goal

Waste is produced in all the steps to produce a good.

CHINA

Western countries polluted for centuries, now it’s time for China

2015: “complete and advance” system to recycle the 70% of major waste products

Solutions could come from Western Methods & Systems?

W+K

Business have to turn as much green as possible.

The building already have ayis

Can the Ayi become the manager of the recycle system?

CONSUMER

AYI

The Ayi sorts my garbage everyday

Waste > Recycle > RMB

Who doesn't recycle do not have a reason

(we couldn't talk with here..)

Need awareness, artifacts and engagement (emotiona approch) If the target sorts the garbage since the beginning, the quantity of not-contaminated recycle material increase. More material > more RMB.


Root Definition Develop an in house-office/building system and artifacts that support sorting trash and raise awareness of the best choices and let the ayi get the most profit from the reselling of recyclable material.


First Idea System + Label + Bins


LONG STORY SHORT

一些信息

INFORMATION

PAPER

ALTERNATIVE

替换方案

长话短说 / 纸

Reduce your paper. Use FSC paper. 回收纸张。 用FSC认证的纸张。

近2个月

up to 2 months

1 day

1天 Think before you print 打印前先确认你确实需要。

Energy used to produce a paper can light up almost 6 LEDs for 1 hour 用于生产一张A4纸的能源可以让6个LED 灯亮一个小时。

60 L

up to 1 months

近1个月

Water used to produce 285 A4 papers can fill up 60 litres baths 用于生产285张A4纸的水可以灌满一个 60L浴缸。

Print on both sides 采用双面打印


Prototype Label + Bins


The enabling tool


paper 2 months

One paper

6 LEDs for 1 hour

plastic

1 day

Think

before you print

Print

both sides

2 months

One paper

6 LEDs for 1 hour

1 day

Think

before you print

Print

both sides


Next steps • prototype & iterate the brochure • develope the whole set of labels • develope a website prototype


t

Thanks. www.adrianogariglio.com/wtt


Waste to Treasure  

Final Presentation

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