Why Adform? Adform is an all-in-one digital marketing platform combining ad serving, search, campaign, site analytics and reporting. One system, that suits your entire digital marketing not only saves valuable time and resources, but also provides unique features for campaign set-up, execution and reporting. Adform product structure is further divided into modules: Campaign Management, which covers all basic features, Rich Media, Intelligent Marketing and Cross Channel module.
Main benefits of using Adform include: 1
Comprehensive ad serving and tracking offers comparable data across markets, media, placements and help identifying patterns of user activity on the site and provide insight for traffic flow optimization;
Instant implementation of changes in banners, landing pages without the need to contact publishers;
All creative material can be rotated, scheduled and optimized thereby minimizing wear our effect and time required for ongoing campaign support;
Data collected by Adform tracking module is seamlessly integrated into ad serving and can be used to target and re-target customers and prospects alike;
Independent ad serving and tracking engine ensures transparent booked impression;
Delivery and Intelligent data checking algorithms detect â€œclick-cheatingâ€?, e.g. click robot activity;
Adform tracking can differentiate new and returning visitors at the same time identifying their procurement value;
Adform allows campaign benchmarks, thereby increasing the value of collected campaign performance data;
Adform platform can help you understand who your customers are, how they found you, what are they looking for, etc.
The benefits of using Adform as an all-in-one solution are not only technical. Adform provides customers with highly skilled professional support. Whether it is campaign set up or technical issues you need to solve â€“ Adform support is always there for you. In a fast paced world of digital marketing it is important to stay ahead of competition. When using Adform for all your digital activities you rely on state-ofart technology and superior support that saves you time, resources and money.