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We Invite You to Partner in a New Marketing Initiative Keep Ridgefield Vibrant!


Telling the Ridgefield Story We are pleased to present inRidgefield, an exciting new initiative to create wide awareness for Ridgefield as an exceptional destination for the arts, dining, entertainment, outdoor activities or nature and events. inRidgefield will boldly promote the town through a coordinated strategy of public relations, social media, story telling, and video, deployed by an exciting new web platform.

Goals inRidgefield will:

n  Target,

reach and attract wide audiences to visit Ridgefield, for a day, an evening ‌ or a lifetime

n  Put

n Attract

n

Ridgefield on the map as an extraordinary cultural and entertainment destination with abundant natural beauty to enjoy

new families to live in Ridgefield, a phenomenal town with an unbeatable community spirit S upport the overall economic health of our community, culture and commercial future

Moving Forward inRidgefield was launched by a group of dedicated individuals, businesses, and cultural partners. We have raised initial funding from civic-minded partners and are now engaging investors within our community to ensure the success of this initiative, and its ongoing sustainability.

Schedule We are on a fast-track schedule to launch the inRidgefield initiative, including branding, content, social media, and website launch, by Summer 2018.

Branding Feb-Mar

WEBSITE LAUNCH Website Design + Development Summer 2018 Content, Social Media + Video Summer 2018

Content + Social Media (ongoing) end of year > Public Relations (ongoing) end of year >


The Ridgefield Marketing Initiative inRidgefield will tell compelling stories and create buzz for Ridgefield – both as a great place to visit and as a wonderful place to live.

Dining

Arts & Culture

Shopping

Entertainment Interviews

Featured Events

Things To Do\ Itineraries Living in Ridgefield

Blog

The blog will publish fresh content about Ridgefield’s extraordinary culture and entertainment, unique shopping, diverse restaurants, special events, and interviews with people who make our town so special.

Video

Short videos will supplement the blog content and will paint a picture of life in Ridgefield, local happenings around town, and the businesses and cultural organizations that make up the fabric of our community.

Social Media

A lively and highly targeted social media strategy will ensure wide exposure, targeted reach, and engagement for the website content and community-wide partners. This will be the principal social media platform for tourism and wide-scale targeted outreach.

Public Relations

Targeted public relations campaigns will broadcast the storytelling, featured events, and consistent messaging about Ridgefield and its numerous assets, attractions, and advantages.


An Important Mission Our mission is to promote Ridgefield as the go-to destination for arts and culture, special events, dining, shopping, and unique experiences to help create and maintain a strong and vibrant local economy. We will tell the story through memorable and engaging branding, fresh content, digital marketing, and social media to support opportunities for growth and success. We will also broadcast the unparalleled quality of life, quintessential New England vibe, and community spirit in Ridgefield to attract new residents, engage current residents, and support a healthy, diverse business community.

How You Can Help Your support will ensure the success and sustainability of the inRidgefield initiative, and directly impact the future of Ridgefield. We are currently welcoming partners at all support levels. We welcome your support for the overall project, or you can dedicate your support to a specific project focus. We can’t do it alone! Your partnership will help ensure the successful outcome for this vision.

Key Supporter

$10,000

Web Development

Founding Partner

$5,000

Content Creation

Benefactor

$2,500

Marketing and PR

Friend

$1,000

Video Production

I Love Ridgefield!

What you can!

Contact Let’s talk about how your support can help make this happen.

Wayne Addessi

Chairman inRidgefield (203) 241-0437 waddessi@addessi.net

Ongoing Sustainability

Strategy Team Wayne Addessi, Suzanne Brennan

Addessi Jewelers

Geoffrey Morris

Ridgefield Magazine

Allison Stockel

The Ridgefield Playhouse

Profile for inRidgefield

Inridgefield supporters brochure for issuu  

Inridgefield supporters brochure for issuu  

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