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AMERICAN

ADVERTISING

FRI. MARCH 10

6 PM

RIVERWORKS ARENA

SENSAT I ONAL MAIN EVENT !

YOUR STRONG STRONGEST WORK

VS.

THAT THAT OF LOCAL HEELS

AD SMACK BATTLE RUMBLE MANIA FRIDAY 6 P.M. MARCH 10 RIVERWORKS ARENA

HUGE MAIN EVENT!

YOUR PRECIOUS WORK vs. UGLY PROJECTS OF YO UR PEERS FEELINGS WILL BE CRUS HED!

THE F E UD RE K I NDL E D!

YOUR AWESOM MEE POSTERS

VS.

THOSE IGNORANT JUDGES

OL D SCHOOL / NE W SKOOL 6 - M AN TAG M AT C H!

RADIO / TV VS. SOCIAL / APPS RADIO RADI RRIC P O STERS ICH DISPLAY

OPEN BAR

VS.

YOUR ABI ABILITY AB DDIGNIFIED GNIIFIED ILITY TO STAY DI IGN

YOUR SISTER’S WEDD WEDDING WEDDI NVIITE NV ING IINVITE

VS.

DOZENS OF EYE ROLLS

BOW TIES

5-MIN. SPEECHES

AWKWARD CATCH-UP C ONVERSATIONS

MOCKERY FROM BROS

CHATTY JERKS IN THE THE BACK

VS.

K I LLER vs. KILLING PEOPLE BANNER ADS W I TH BANNER ADS CAGE MATCH!

YOUR AWESOME RADIO SCRIPT vs vs.. DOOMED EXECUTION L ADD ER MATCH !

THE REAL VALUE OF YOUR IDEAS vs vs.. LUCITE AWARDS W E KNOW HOW T HIS E ND S!

YOUR BEST INTENTIONS vs vs.. YOUR ABILITY TO GET HOME BEFORE 3AM

F I L L E R M AT C H E S O F M I L D I N T E R E S T !

EVERYONE VS.

NO HOLDS BARRED !

VS.

SH OW P OLIT E NE SS FOR T HE L E SSE R C ARD !

WHAT YOU DO FOR A LIVING vs vs.. YOUR MOM’S PERCEPT I ON LO N G LINES AT THE BAR vs vs.. YOUR DESIRE TO GET JUST ONE DAMN BEER vs. FORC ED SMILES BLINDI NG HATE vs.

FRI. MAR. 10TH

6:00 P.M.

RIVERW RKS ARENA

THE AMAZING MAIN EVENT!

Y UR CHAMPI NSHIPCALIBER W RK vs.

THE SAME FR M THE THER GUYS THERE MIGHT BE BLOOD!

STREET FIGHT!

THAT SENSATIONAL

ANNUAL REP RT

V S.

JUDGES’

ATTENTI N SPANS

CAGE MATCH!

AFTER

PARTIES

V S.

FU NCTIONING

THE NEXT DAY

FAN FAVORITES!

HANDICAP MATCH!

TEAR-JERKING

YOUR

TESTIM NIALS

AMAZING L GO

VS.

VS.

VIDEOS WI T H

65 OTHER

DR NE F

AMAZING LO OGOS GO OS

TAGE

DON’T SNEAK OUT JUST YET!

YOUR TEMPER

YOU

VS.

THAT TV DIRECTOR WITH “IDEAS”

VS.

YOUR PROM DRESS

EVERYONE VS.

THE SMOKERS OUTSIDE

AMERICAN ADVERTISING AWARDS BUFFALO 2017

RUMBLE MANIA AWARDS BUFFALO 2017

AD SMACK BATTLE RUMBLE MANIA

American Advertising Awards Buffalo 2017

AMERICAN ADVERTISING AWARDS BUFFALO 2017

AD SMACK BATTLE

COPYWRITING

CROWLEY WEBB AAF Buffalo ADDYs Smack Down Poster - Red ADDYs Smack Down Poster - Blue ADDYs Smack Down Poster - Black MATT LOW, Copywriter DARRYL COLLING, A  rt Director JEFF PAPPALARDO, Creative Director MARY KROLL, Production Manager GATEWAY, Printer JOE RUSSELL, Project Manager AMANDA WIDZINSKI, Production Artist

STUS DT EU ND TENT

STUDENT

JUDGE’S CHOICE MATT MCDERMOTT

ART DIRECTION

THE MARTIN GROUP Collateral Suite MICHAEL TSANIS, Creative Director DUANE BOMBARD, Creative Director LIANNE COOGAN, Creative Supervisor ANDREW HENESEY, Senior Art Director DAVE RILEY, Creative Director TERRY CABER, Art Director JILLIAN GALLAGHER, Copywriter

JUDGE’S CHOICE BEST SHOW BOOK ADAD BEST SHOW BEST BOOK SHOW BOO GRETCHEN CARSWELL

JOHN JILOTY, Copywriter LEVI NEULAND, Copywriter LISA STROCK, Senior Vice President | Managing Director Buffalo CHRISTIE WITT BERARDI, Senior Brand Manager MIKE PREZIOSO, Vice President | Operations STUDENT

66 80 5

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2018 WNY American Advertising Awards show book  

The greatast ADDYs show book ever.

2018 WNY American Advertising Awards show book  

The greatast ADDYs show book ever.

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