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4 Unique Features

1)Diverse

2)Quality

(Variety)

3)Choice 4)Gourmet capital


New audience? “Changing demands of consumers looking for new culinary experiences�


Final idea

tag line Use the Bull as the brand vehicle


Across Media


Projection or Vinyl idea potential to go viral


http://www.cowparade.com/

Bull goes on tour

e t s Ta

a m e a v a h H ming r i B of


Google maps?


Backdrops

•Photographic •Green Screen

Talking bull http://www.lifefeelsbetter.co.uk/bullseye


Anthony Gormley Another Place


Transport Network

•Motorway •Railway •High Speed rail link


from London to birmingham

from Birmingham to London


Any Questions?

bhive presentation advertising  

Advertising idea to make Birmingham the Gourmet Capital

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