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Document details

Use, Perception and Attitude of University Students Towards Facebook and Twitter

Published on Mar 11, 2014

Academic Conferences and publishing International
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Abstract: As social computing systems persist over time, many elements such as user experience, perceptions, attitudes and interactions may change. Facebook and Twitter are two social computing systems that have become increasingly popular among universit y students. This research replicated previous studies by Lampe, Ellison and Steinfield (2008), and Johnston, Tanner, Lalla and Kawalski (2013) to assess how Facebook and Twitter use, perception and attitude have changed among university students. Beca use online social networks, social networking sites and micro-blogging sites are relatively new as areas of academic research, there is limited research into the impacts of these social networking and micro-blogging sites. A sample of 486 students from th e University of Cape Town (UCT), South Africa completed a survey. The results were then compared to research data from previous studies by Lampe et al. (2008) and Johnston et al. (2013). The results showed that the percentage of...

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