Page 1

||Research||Aarkstore Enterprise Mobile Commerce Carrier Strategies

Overview: Mobile Commerce is both an opportunity and a threat to carriers as many third parties seek to offer alternatives to network operator based offerings. Competitors include established players such as PayPal as well as many start-up companies. Incumbent operators face the threat of Google and other larger players that wish to dominate this large market opportunity. In addition, carriers are faced with decisions regarding various technologies, solutions and approaches. There is also a need for careful consideration with respect to the cross-over between mobile advertising/marketing and mobile commerce. Carriers must therefore consider everything from Near Field Communications (NFC), 2D Bar Codes, Abbreviated Dialing Codes, Short Messaging and other customer interface approaches to mobile wallet, integration with financial institutions, debit versus credit, and more.

This research provides analysis of the major technologies, systems, solutions, applications and players. It also analyzes the relationship between mobile advertising/marketing and mobile commerce and answers the question why carriers cannot have one strategy in

isolation from another. Carriers must have an integrated strategy to be successful as digital media, content, advertisements/marketing, applications, and commerce evolve to become increasingly mobilized. This research provides critical analysis and recommendations for wireless services to assist them in infrastructure, application, OSS integration, and partnering decisions associated with mobile commerce. Target Audience: Mobile Network Operators Mobile Software Developers OSS/BSS Solution Providers Social Commerce Vendors Handset and Tablet Manufacturers Mobile Payment Service Providers Content and Applications Aggregators Mobile Marketing and Advertising Providers Telecommunications Infrastructure Providers

Neel Aarkstore Enterprise Phone:08149852585

MVNO Business Plan MVNO Business Plan with Financial Modeling Spreadsheet Content Delivery Networks (CDN): Analysis of Key Vendors, State of the Market, and Outloo Google in Mobile and Online Video Advertising: YouTube, Android, and More M2M Business Strategy and Planning M2M Technology Drivers, Market Dynamics, and Industry Verticals Machine-to-Machine (M2M) Market, Industry Verticals, Business Strategy and Planning M2M Solutions: Global Market Analysis and Forecasts 2012 - 2017 Embedded Computing: Global Market Analysis and Forecast 2012 - 2016 Wearable Computing Devices Market: Global Market Analysis and Forecast 2012 - 2017 Mobile Marketing in India: Opportunity Analysis and Forecast 2012-2017 The Future of App Stores Google vs. Carriers: SWOT Analysis and Future of Telecom and Commerce Mobile Security and Privacy in 3G & LTE: Strategies, Solutions and Market Subscriber Data Management (SDM) with LTE and Beyond: Market Opportunities and Foreca Big Data in ICT and Telecom: Transforming Industry Verticals 2012 - 2017 Cloud Application Marketplace 2012 - 2017 Next Generation Wireless Devices: Market for Embedded Computing + M2M Solutions + Wea Reality SoMoClo: The Convergence of Social, Mobile, and Cloud Solutions and Applications The Future of Mobile Payments: Continuation of Commerce during Global Economic Crisis IP Multimedia Subsystem (IMS) Solutions and Market Opportunities IP Multimedia Subsystem (IMS) Challenges and Opportunities in Multi-Application Environm Mobile Gaming Asia: Market and Forecast Analysis, 2nd Edition Next Generation Network (NGN) Solutions and Market Opportunities

Low Cost Pervasive Computing: Market Opportunities in Embedded Computing and The Inter Google Market Intelligence LTE Solutions and Market Opportunities Mobile Bar Code Marketing: Challenges, Opportunities, Global Outlook 2012-2017

The Evolution of Google: Communications, Content, Commerce and Applications 2012 - 2017 Augmented Reality in the Battlefield 2012 - 2016 Augmented Reality in the Cloud Mobile Network APIs 2012 - 2016 Telecom Network APIs 2012 - 2016 Mobile Commerce in Virtual and Augmented Reality

Aarkstore Enterprise Mobile Commerce Carrier Strategies  
Read more
Read more
Similar to
Popular now
Just for you