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2734 Prince St, Berkeley, CA 94705 541.222.9159

Catapult Design, 972 Mission St, San Francisco, CA 94103 I was very excited to receive your call for applications through my department coordinator. As both an industrial designer and long-time expat I feel very strongly about the effects of design in the developing world, as well as practical change that can be enacted through creative research, development and production. I am enthusiastic about Catapult Design’s work not only because I share concerns regarding providing basic necessities to those in need, but also because I feel that powerful solutions can result from truthful interactions within these communities. This creates the opportunity to greatly impact humans across the globe, something I’m eager to accomplish. I am a graduating senior from the University of Oregon’s Product Design program and I feel that my education, my experience overseas, my can-do-approach, and enthusiasm for impactful design and collaboration would make me an ideal candidate for the Catapult Design team. Much of my work has been a result of my time in foreign countries and the experiences I have accumulated while travelling. Since the age of 5 my family has lived overseas, jumping between Australia, Papua New Guinea, Bahrain, and Indonesia, (as well as travelling to dozens of surrounding countries); I grew up being referred to as a “third-culture kid”. My entire perspective can be attributed to a truly

June 28th, 2012 cultural experience, and my desire to use these experiences to aid design is paramount in my work. I have immense experience interacting with locals and adapting to differCatapult. Many of my projects have included working with a team and I strongly support an interdisciplinary approach to problem solving. I’ve covererd project elements from initial concept to mass production, including conducting market research, competitive benchmarking, color studies, ergonomic studies, sketching, and branding. I’ve also fabricated multiple complex prototypes and CAD-based renderings using Solidworks, Keyshot and other software. Many of my projects already have a strong focus on improving the developing world, and I would love to continue in this I welcome the opportunity to discuss joining the Catapult team. I have attached my resume and several samples of my projects. Please let me know if I can provide any other information or references. I look forward to hearing from you. Sincerely, Perry Kveton



STRATEGIC INDUSTRIAL DESIGNER @perrykveton 541.222.9159

EDUCATION University of Oregon B.S. Product and Material Studies Major: Product Design Minor: Business Administration


Jakarta International School Jakarta, Indonesia

Prosthetic Consulting Technologies [] Fabrication Technician, Marketing Assistant (2011)


computer controlled prothetics, as well as interact with incredible human beings in an active and athletic environment. Industrial Designers Society of America [] Marketing Representative, Oregon Chapter Board Member (2011-2012) Designed posters and media, organized guest and faculty presenta Design for America [] Researcher, Student Designer with Oregon Chapter Got my hands dirty with immersive research and developement working with the homeless community in Eugene Downtown Initiative for the Visual Arts [] Gallery Assistant/Person Counter Camp Able at Coronado [] Camp Youth Assistant and general goofball Design Collaborations: Arcimoto Electric Vehicles [] Lightbeam Industries [] Uliko []

SKILLS 3DS SolidWorks CAD Keyshot 3 Illustrator CS5 InDesign CS5 Photoshop CS5 Saya berbicara bahasa Indonesia (I can speak in Indonesian)


Fabrication knowledge: Woodworking Metalsmithing CNC Machining Carbon Composites Vacuum Forming Electric Guitars

Pronounced “Kweeton”, Photography of Indonesian village.

Modern-Store First Friday Artwalk Gallery Show (2012) Oregon Daily Emerald cover article and KEZI news feature. UO Product Design LaVerne Krauss Gallery Show (2011) UO Product Design Senior Gallery Show (2012) Voted “Class Dreamer”, 6th Grade

Interests Photography Travel Ideation and Prototyping Foreign Cultures Architecture and Engineering Vintage Cars Frank Zappa

REFERENCES Sami Nerenberg Director of Operations at Design for America, Design Lecturer at Northwestern University Avik Maitra Founder and designer at iLoveHandles, Inhabitots Malawi, Professor of Product Design, University of Oregon Rick Riley Owner, Founder and Amputee Prosthetist at Prosthetic Consulting Technologies

Table of contents


PG. 5

Trash talkers

PG. 20

Design for America PG. 9


bike bag

lamp PG. 14

Mesh Mixer

PG. 24

PG. 16


PG. 18

PG. 27

Tea Ceramics PG. 28

Photography Portfolio available on request

Each year...

10.7 MILLION 4


children die under the age of


days of life.

ily focused in Epidemeology. We primarily looked at problems that affect global levels of extreme poverty, illness and strife. After research and collaboration with the University of California at Berkeley, in conjunction with their Epidemiology Department, we decided to address the problem of neo-natal infant mortality in the developing world, spe-




of those

million occured



of all reported neonatal deaths occur within the

developing world.

FOCUS Protection from cold temperature, infection, noise, drafts and excess handling: Incubators may be described as bassinets enclosed in plastic, with climate control equipment designed to keep them warm and limit their exposure to germs.


SETTING Adaptability

Rural Home

Modern neonatal intensive care involves sophisticated measurement of temperature, respiration, cardiac function, oxygenation, and brain activity. These features need to be adapted to differentenvironments and settings.

We are interested in addressing home birth. “In developing countries, most poor women deliver at home. This suggests that, at least in the near term, efforts to reduce maternal deaths should prioritize community-based interventions aimed at making home births safer.” -Global Health Group, University of California San Francisco

goods based DIY incubator.

Rural Home Clinic

Mobility Being able to safely transport a newborn infant is key to it’s survival in a life-threatening situation. We want our designs to allow mobility both in extreme circumstances and for convenience in it’s second life uses.



In developing countries, a little bit goes a long way. We want our design to be useful not just for a short period of one month until health is achieved, but across a longer span of the babies life.

The second setting is a local clinical setting where electricity and trained personnel is available. Here we can address more problems without being as restricted by cost.

ADABTABLE INCUBATOR Project by Perry Kveton and Thane Lochtie

The Adaptable Incubator is geared towards creating an extremely pracventing infant deaths. Keeping the purpose of this tool focused directly on low income areas has allowed the development of extreme aspects of functionality, as well as the fundamental necessities for neo-natal care. This creates an object of absolute importance and value to an impoverished region.

Including multiple other functions and uses, our incubator design can be used not only as a wash basin for the baby but also as a sterilization station for medical equipment.

Functionality The form of the incubator is aimed at creating functionality, not only in it’s intended purpose, but also to aid other work within a rural clinic in it’s second and third lives. By including tabs that interlock, the form stacks to create modular shelving that is highly adaptive and can be used for storing equipment, medicine, documents, etc.

Distribution In looking at how to distribute the low cost modular incubator we realized that bundling with other products and services is key to tor will be shipped with auxilary healthcare equipment, along with other items usefull for life in a developing country, and then diseminated through communities in need.

Built-in slots to allow the incubator to stack into shelving for general use in clinics.

Sealed edges to keep out dirt and germs and maintain a sterile environment

KANGA INCUBATOR Kangaroo Mother Care is the process of holding the baby to one’s bare chest with a blanket covering them. The Kanga Incubator aids this important contact and helps to regulate heart and breathing rates, maintain the baby’s body temperature, and increase the time spent in deep sleep (as well as the chances of breastfeeding).

Four pockets underneath a soft depends on what’s available in the area where the Kanga Incubator is being manufactured. It is important that it be soft and insulating. Large, open hood keeps fabric safely away from infant’s face.

Kangas are a material common in Africa. This helps make the Kanga incubator relavant culturally. The material is already associated with babies because it is how they are swaddled and carried.

padding is available in the rural setting. This could be foam, fabric off cuts, or plastic bags (shown) which also help insulate.


Front pockets allow for

Cheap and replacable buttons keep padding from falling out

Thermal Phase-Change Material Use

Instructions to Make the Kanga Incubator Much of the value behind the Kanga concept relies on it’s abillity to be constructed at the absolute lowest cost and within the home of any mother. All necessary materials and tools are easily available almost anywhere on the planet, and are also extremely simple to use. Not only can these instructions be printed on one piece of paper, but they can also be understood in any language. Through this, widespread fundamental care can be given to infants in need.


16” 10”

16” 6”

10” 6”

10” 16”





mportant contact and helps maintain the baby’s body temperature, regulate heart and breathing rate, and increases time spent in deep sleep as well as the chances of breastfeeding





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Design for America is a nationwide organization aimed at initiating change through student run groups. Homelessness was chosen as a focus due to it’s prevalence in the Eugene area, and it’s potential applications across the globe. We have held numerous focus groups, interview sessions, outreach programs and fully immersive studies to better understand the problems that occur within the homeless community. After one year of in-depth research, interare reaching a stage of form and functioneffort isn’t over; This project has lived for a year and has plans to live for many more.

LINK LAMP a flat pack illuminator

The Link Lamp developed out of collaboration with Lightbeam Industries, a developer of high quality LED light strips for commercial and consumer applications. packable object with intriguing, articulated movement as well as a compelling aesthetic. The design consists of 4 main wooden parts which slide to counteract the weight of the vacuum-molded shade. It requires less


* * *

Modern-Store First Friday Artwalk Gallery Show (2012) UO Product Design Senior Gallery Show (2012) Chosen by Lightbeam Industries as a Production Prototype (2012)



The concept of the Mesh Mixer came about from research in object interaction, habits, design language and environments. Common and uncommon houseware objects were extensively tested, with ergonomics and proxemics being the focus within the context is an exploration of simplistic design’s ability to be effective; It is derived from a desire to eliminate hassels, breakages and power consumption from everyday cooking objects.

Design Objective:

To create a thoughtful, useful, and intuitive houseware object that employs the use of simple machines powered without electricity.

FEATURES - Variable height adjustment to allow for any assortment of bowls/containers to be utilized. The main body slides up and down a central pillar, with an inset rod to stop unwanted lateral movement. - A large hefty base adds stability, safety and durability. - Interchangeable tines to accomodate any assortment of tasks, from whipping eggs to kneading dough, to mixing ground beef. - An interchangeable gearing system that is cpable of regulating both speed of the tines, and the torque needed to accomplish the task.



A UNIQUE AND PRACTICAL ALTERNATIVE TO UNCONVENTIONAL VEHICLES sectionalized roof structure, light enough to be used by just two people.

The premise of the Shape Shifter design is based on a modular electric chassis, with motors in each axle. This allows the body to adapt to numerous different tasks, including functioning as a camper, pickup truck, or other various uses. Seperate pieces such as the camping enclosure or truck bed segments can be lifted on and off -

Modular arrangment allows the user to designate size, features and efficiency.

brings extreme practicality to the consumer automobile market.

Utility-style lay flat pickup bed for complete accessibility and practicality.

Walk-Thru design creates spacious camping and storage arrangments, with features built into spec chassis parts Single, expandable cab.

Fully adjustable suspension for varrying terrain.

MATERIALS/Production: Composite body materials. Lithium Polymer Fuel cell. Individual electric axles. Lightweight alloys, woods and plastics.



AVERAGE USERS Middle to Late aged (possibly retired) with secure income. Most likely buying used vehicles. Traveling within a limited range/boundary.


Travels extensively, possibly overseas and with ability to support lifestyle on the road.

72 million people in the U.S. own RVs. 1,649,706 Pickup trucks were bought in 2010 (including small, fullsize and chassis cabs). Pickup trucks have the oldest average age of any vehicle. $9B is spent annually on new RVs. $49B is spent annually on used RVs. 60% of the Airstreams ever built are still on the road.

RV Today


Utilizes an auxilary vehicle. Budgets range across the spectrum from extremely low to always

One in every 12 vehicle-owning households in the US owns an RV, a growth of 38% since1980 (2001 University of Michigan). In 2001, there were 7.2 million RVs on the road. RV rental has become a $350 million/year business, experiencing a 63% growth rate between 1997 and 2002, according to the US Census Bureau and the RV Rental Association.


Nomadism / Technomadism International Travel Eco Conciousness Toy Hauling Micro Travel

-Dramatic self reliance -Internet Presence/35+4g -Eco conscious

- Traveling with families / 3CK - Transporting vehicles across borders

(and the opposite side gigantism) - Solar Panels / Alternative energy sources - Waste disposal/re-use - Alternative fuel sources

- ATVs, Motorbikes, Racecars, Boats

- Condensing vehicles / supplies / habitats to save space, money, weight etc

TRASH TALKERS Compostable trash bins that allow 95% of the waste to be recycled.

By observing usage of bathroom trash bins, we discovered that 95% of daily waste is paper towels. 3000 they could be composted. The trash bin design separates waste allowing for easier gathering and composting, while the recepticle itself is also compostable. Installing bin designs in campus bathrooms, and iteratively testing effectivesuccess. Feedback showed the design is widely acand the design process resulted in measurable and positive changes.

Edison Elementary students interacting with a prototype.

Research and observations Precedent Studies

Primary Testing

Objective: Test the effectiveness of imagery and text, after which we realized the importance of clearly marked recepticles. Given clearly marked text and imagery we found 100% success with sorting trash as a result.

Current recycling systems at the University of Oregon take trash designations are ignored because of the hassell.

Confirmation Testing: 24 Hours Objective: Test the overall effectiveness of a divided trash can, and further the development of product form and shape within a 24 hour time span. Two different trash cans were placed in adjacent male and female bathrooms. The paper sections of both tash cans were 100% trash free.

Cost, carbon footprint, and sustainability were all considered when choos-

Labeling with text and imagery are simple ways to indicate, and a primary way to clearly communicate iwth users

Prototype and Testing Design Prototyping

Flat Pack and Folding Design

Final Design

The trash can is composed of two

Trash and paper towel sections are clearly labeled for easy use.


* * *

Oregon Daily Emerald Feature (2009) NAU Design Grant Finalist (2011) Chosen by Journalism 370 class as focus for marketing campaign. (2010)

Field Studies and Material Research Focusing on the interior of an electric car made it clear to us the importance of sourcing and testing materials. Our class worked closely with several organizations to pinpoint appropriate materials, manufactuing processes, and how to reintroduce objects at the end of their life cycle. This includes Uliko Material Supply in Beaverton, OR, and Arcimoto electric car company in Eugene, who supplied us with design requirements and a mock-up chassis to prototype with. We also visited numerous auto salvage yards and worked closely with the green chemistry department here on campus.



Bike Bag The concept of my Bike Bag is based upon one of simplicity and practicality. The top of the bag has a sleeve through which you hang off of a minimalist rack coming from the seatpost. A slim, stream-lined form allows for good aerodynamics around the bike, and is aesthetically considerate. The main compartment expands to carry small groceries or supplies as needed, while other features include a vinyl backing to resist water from the rear wheel, heavyduty cordura construction, and concealable straps to carry it as a backpack.

tea ceramics My work with Japanese tea ceramics came about through research and developement in John Arndt’s Advanced Tea Ceramics class during the winter quarter of my junior year. The focus of the class centered around the traditional Japanese tea ceremony (of which we participated in frequently) as ritual of serving and drinking tea. Our class worked closely in conjuntion with J-Tea in Eugene, Oregon. The vessels shown hear are based on the aesthetic of traditional Takatori-ware, with an adaptation focused on human and material interconnections.

tea bowl

Akhirnya, Termia Kasih!

Perry Kveton Catapult Resume & Portfolio  

My portfolio and cover letter - Catapult