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Ke-Zhi-Ying

PORTFOLIO


柯之穎 Coco 1994.0104

畢業於銘傳商業設計,對時尚排版編輯熱愛,喜歡雜誌 電影 音樂 以及新奇事物。 學生時代曾在獨立咖啡店打工,學到一份對生活品味與在地文化的堅持; 畢業後曾短暫在網拍 OHMYGIRL 做了行銷美編兼攝影; 然後到了鍾愛的品牌服裝 MARVES 做視覺設計助理。


Life is a jorney. Enjoy the ride...

設計是一個沒有極限與限制的精神, 一件素材經由設計的 (實驗) 嘗試和整理, 加上團隊的合作與創意激盪, 達到意想不到的視覺,並傳達理念故事,就是一件最美好的事 . 我願將其視為動力去完成每份工作。


CON TE NT


01 MARVES Visual Design

02 Product photography & Layout

03 Studio shot

04 My Photography


經營理念 / 成衣界一片不景氣的狀況,為何我們還是堅持職人原創的設計並開發自己的 製衣工作坊? MARVES說,因為我們在意每一個有溫度的細節, 讓我們體會到不該讓製衣的傳承消失在我們這個世代。 即使付出的成本與收益不成比例;但熱愛服裝的初衷絕對不能妥協。 MARVES喜歡所有美好的事情,更期望能讓更多人看見台灣職人的不凡。 此經營理念,MARVES將獻給我們團隊的每一位夥伴 以及願意投入時間瞭解並支持我們的消費者。

品牌故事 / 踩踏著慵懶的生活步伐中揮舞出 美好的靈感,透過設計師的手繪筆觸 刻畫出專屬的原創。天真中透露出一絲的 反骨,分享傳遞的風格便是衷於自己的本質。 因此, 親愛的,能夠專心做自己是一件幸運的事。 天馬行空的故事便由此開始。 對著經典老電影的著迷,沈醉在復古的輪廓, 風靡於高貴思想的這一刻;彷彿宇宙中代表 天蠍星座的火星(MARS)象徵個人吸引力 及魅力 和 金星(VENUS)的慵懶享受, 正結合的畫面。這任性的結合,促使了MARVES的誕生。 致 所有永恆經典的存在。 Wave our beautiful inspirations with laid-back dance steps. Illustrate the aesthetics of life mirrored in our eyes. It sounds naive but a bit rebellious, isn’t it? However, this is the essential idea we’ve been trying to deliver. My dear, blessed are the ones who are able to concentrate on themselves. So here the imaginary story goes. Our all-time Obsessions in classics movies, retro silhouettes, and decent way of thinkings are simply like the positive match of Mars’ charms and Venus’sensation. This irratinal but sentimental reason gave birth to MARVES. For those have been eternal and classic, we salute you.

Online Shop / https://www.marves.co/

Facebook / https://www.facebook.com/MARVES.official/


開幕酒會 / 走秀


穿搭攝影 / 編排


線上商店/ 視覺圖


攝影 / 編排


YAHOO 廣告 /

1200 x 627

627 x 627

GOOGLE 廣告 /

336 x 280

300 x 250

250 x 250

728 x 90

468x 60

廣告排版


1200 x 627

336 x 280

627 x 627

300 x 250

250 x 250

728 x 90

468x 60

廣告排版


親愛的: 你必須慵懶揮霍自己喜愛的穿搭風格, 隨時打開衣櫃裡面都是歲月累積的自信。


PRODUCT PHOTOGRAPHY & LAYOUT


Studio shot


WINTER COAT


My Photo


ography


Fish can’t laugh or smile


墮落天使 Falling


Gooey A man owned a fine goose. She was a wonderful bird. Everyday she gave the man a gift of an egg. These eggs were special. They were gold. But the goose gave only one golden egg a day. Yet the man was not happy. He wanted more. He wanted many golden eggs a day. He wanted a lot of gold. The man was geedy. He wanted all the gold from the goose, and he wanted it right away. He was not able to wait. What did the man do? He wanted to look inside the goose. So, he did a bad thing. He killed the beautiful white brid. Then he looked inside. But there was no gold there. There was no gold in the goose. There was nothing there at all. His special goose was just a goose.


Ke-Zhi-Ying 2016


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