Issuu on Google+

Exhibition UGOL & MINING-2014 September 2-5, Donetsk, Ukraine

Report of start advertising


Places and modes of publication the exhibition in mass media Item

Type of advertising

Amount

Specialized print publications

Advertising layouts, articles, announcements, press releases

26

General print publications

Advertising layouts

13

Specialized Web portal

Banners, articles, announcements, press releases

11

General Web portals

Banners, exhibition schedules

17

Targeted advertising in Internet

Text advertisements, banners, video advertising

8 064


Key indicators of targeted advertising in the Internet (information for 3 months: December – February) Type of advertising

Impressions

Clicks/views

Search advertising

65 296

1 305

Media advertising

2 104 203

10 502

Video advertising

459 824

5 102

2 629 323

16 909

Total

As a result of start campaign the number of target users ordered electronic invitation card on the exhibition accounts 3 448


Report of start adv MINING