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Let’s Talk Business TV and Radio Media Pack Produced by 5 Digital The Broadcasting, Media Productions and Training Company Copyright 5 Digital 2013


Reach New Customers On Let’s Talk Business The UK Largest Dedicated Business 2 Business TV and Radio Programmes SKY TV Channel 212 FreeSat TV 401 And 40 Radio Stations Call 0800 949 6655 2


Book Now: Call 0800 949 6655

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About Let’s Talk Business TV and Radio Programmes The UK’s largest TV & Radio Business Programmes Twice weekly 30 minute TV programme on Sky, FreeSat

Radio programme airs weekly on up to 40 FM and digital stations

Fun and informative business advice, news and features


Let’s Talk Business Profile The Reach A combined TV and Radio broadcast universe of 38 million people (29.9 million Sky, 4.1 million FreeSat, 4 million radio).

UK SME Market 99% of businesses have less than 250 employees. Sector growing by 6% per year. Annual total turnover £1,529 billion.

FreeSat TV Sky TV

Audience Profile Entrepreneurs, business owners, key decision makers and high net worth individuals. 52% ABC1. 3.2 million business owners. 39% female 61% male owned or run.

All Radio

TV and Radio Audience Breakdown

Here’s What Others Say “Absolutely brilliant” – Alison Broderick, Platinum Property Partners. “Thank you for making me sound fantastic” – Louise Berkhauer, Basepoint Business Centres. “Fantastic.” – Peter Eales, Silicon Beach Business Angels. “Helpful as ever.” – Nick Hixson, Hixsons Business Advisors. “Love it....very slick, professional and polished” - Jane Dean, JD PR .

Date Sources: Ofcom, ONS, Department for Business Innovation & Skills , Federation of Small Businesses, Sky TV

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Advertising and Sponsorship Packages


TV and Radio Advertising and Sponsorship Advertising TV and Radio commercial airtime is based on 30 seconds spots. These can be played in or around the programme. The audience is primarily B2B ensuring minimal wastage. Choose which pattern suits your business, a high impact commercial played twice (A or B) or a single play per programme (C,D, E,F).

Sponsorship Headline TV & Radio programme and website sponsorship. Each programme includes 4 tags in 3 programmes per week.

Choose Your Slot A-F

Ad Break 1

Ad Break 2

A B C D E F

F D B E C A

A B C D E F

B A G

A B G

B A G

Why Advertise Being on TV and Radio increases the reputation of your business. The combined TV and Radio campaigns are designed to improve recall and increase customers. If you’ve not used TV or Radio before don’t worry, we take care of all the production for you from concept to the finished commercial.

Patterns repeat from 4th Month. ‘G’ reserved.

Where Your Sponsorship Airs Top and Tail of the programme and into and out of commercial breaks

Why Sponsor Promote either your company, a product or service. Highest level of exposure across multiple channels. Excellent for building brand awareness, improving profile and increasing following.


Combined TV and Radio Rate Card Advertising (Includes TV and Radio ) Standard (One Play Per Programme)

Package (C,D,E,F) High Impact (Two Plays Per Programme)

Package (A,B) Sponsorship (Includes TV, Radio and Web) Sponsor Messages (Four Plays Per Programme)

Package

12 Weeks

24 Weeks*

48 Weeks*

36

72

144

£4,950

£6,919

£13,541

72

144

296

£8,280

£11,923

£22,550

12 Weeks

24 Weeks*

48 Weeks*

144

288

576

£7,020

£8,611

£15,912

Ask about our 0% interest advance booking *Free Radio Advertising or Sponsorship savings up to £12,730 (48 week high impact campaign) Commercial Production for TV and Radio from just £750 includes scripting, production, music, graphics and voiceover 8 Excludes VAT. The content of this document is proprietary and copyright 5 Digital 2013. E&OE


Book your place now Call 0800 949 6655 Email office@5digital.co.uk

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Let's Talk Business TV & Radio Advertising and Sponsorship Packages