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PORTFOLIO INDUSTRIAL DESIGN

STANLEY OU


Stanley Ou D.O.B: 03/11/1994 MOBILE : 0933296637 E-MAIL : a29906310@yahoo.com.tw

Create things I believe is good for people based on their experience and feelings.


Education: 2010~2013 2012 2013 2017 2014~present

Wego private high school Tufts university short-term study tour Department of Art and Design, National Taipei University of Education Department of Industrial Design, Exchange, Kolding Design School Department of Industrial Design, Shih Chien University

Experience: 2015 2016 2016 2017 2017 2017

Catalogue Design, Final Exhibition “Shou Gan”, SCID Venue Layout Design, Final Exhibition “Shi Mo”, SCID Producer, Final Exhibition “ Shi Yan Bai Lian”, SCID Director, Final Exhibition “Dear Happiness”, SCID Product Designer, Self-service center, Danskebank Danmark Product Designer, Ecco Shoe design, Ecco Shoe Headquater, Danmark

Core Competence: UX Design UI Design Agile Development Consulting Product Management

Skills: Adobe Illustrator Adobe Photoshop Adobe Indesign Adobe After Effects Adobe XD Adobe Primiere

Language: Mandarin English

Sketch Alias ProE Fushion Rhino Keyshot


DESIGN WITH A BRAND HOW MIGHT WE CREATE A PRODUCT WHCIH REPRESENTS HEINEKEN? Sense Intent Phase 1 When creating a product for a brand, I focus on not only how the means they use but also how their customers feel. A great understanding on both sides consideration is the key of this design.

Heineken Value: Open your world, enjoyment of life, high quality. Product Consideration: Barbecue rack Party projector Party speaker


Phase 2

Know people

A deep understanding of target users themsleves by interviewing and observing. In order to know the fact that they are facing.

Name : Stanley Ou Sex: Male Age: 40 Job: Company Manager Character: Party Host

Characteristic : Outgoing, likes to make friends

Pain Point : Don't know how to arrange a party song list for his guest

Behavior : Happy with sharing things Likes attending party events Show personal taste

Gain Point: Job: Make friends by holding or attending parties Social: Be popular to friends Emotional :Enjoy parties

Personas


Join a party

Stages of Journey

Kyle George

Activities & Touchpoints

Listen to music

Party invitations

Meet People

Party song list

Chat with People

Find people he like

Find identical issue

“There is nothing I love better than join a party and meet new friends. I would like to share my life experience to anyone!”

1.Kyle checked on facebook messenger to see when is the party and ask for details.

3.In the party, Kyle enjoyed most of the music but sometimes he hears a song that he never heard of.

4.Kyle saw someone he likes. 5.He walks to her and chat with her.

2.He can’t find the place and also he wants to know who is attending.

6.Kyle opened a conversation but soon they don’t have same issue to talk together. 7.Kyle wants to share his own taste to the woman to know each other deeper.

Emotional Experience

4

1

5 6

3 2

Thinking & Feelings

Feels a bit unconvenient

Feels awkward

Happy for meeting people

Desperation for chances

Know Context A deep understanding of how people react to things in real world. And categorize them to find the target user behavior to design.

Interview Party Goers

Observe People In Party

Music plays a big role in a successful party.

Meet people is the main reason why people attend a party.

A bad party song list which is not liked by guests may ruin a party's atmosphere. Therefore, create a party song list is every party host's prior issue.

Sometimes making new friends isn't that easy when we don't have issue to chat. People tend to show their own taste of lifestyle in parties.

7

Phase 3


Phase 4

Prioritize Insight

Collect the knowledge and assume what really matters.

Connect People With Music

Connect People And People

Create a relationship between music and guests to put them in harmony.

Create a relationship between guests and guests to bring connection to each other in parties.

Concept Phase 5 Combine the Karaoke style into party song list, enable party attendants create a party song list together.

Heineken Party Speaker Dimension: 25x15x8cm Material: Aluminum Content: 2 portable speakers 1 bass speaker


Phase 6 Login

User Flow Chart

A structure built based on a good interaction between users and system.

Enter Party

Enter Party

Attendant

Host

Create Party

Join Party

Join a Party

Create a Party

Playlist

Invited

Serach a Party

Attribute Host

Music

Attendant

Effect

See party attendants

Join Place

Social

Date

User ProďŹ le

Join


Manage what and where and why the informations set on the screen, and size propotion.

Phase 7

Wireframe


Phase 8

Testing

Learn from users by usability tests and scenario simulation by method "think aloud".

RevisionPhase 9

Phase 9

Adjust hypothesis based on what I learned from user, to bring a more authentic usage to design.


Phase 10

Visualize Heineken Party Speaker Value Map Our Party Speaker helps Heineken customer who want to create a party song list by using a app system which allows people to create song list together.

Landing Page Focus on what users expect whenever they start to use the app.

In this case, users' purpose are enter a party. Therefore, date and party details are clearly shown are landing page.


Guest Scenario Features

Upload Songs Users are able to upload songs or any mp3 file to app theough bluetooth, for ordering songs to be played on the party. Moreover, users have access to Spotify account to order the song you want.

Connect Speaker Speakers can be used in different mode including host mode and guset mode. When in guest mode, guests are allowed to bring speaker to any place in the party to enjoy private music time.


Meet People When guest meet people they like, they can directly become friends and share both their music taste and see what song they have ordered in this party.

Profile Detail By browsing profile, users are able to know who had oredered what song, then to increase the possibilities of making friends in the party.


Host Scenario Features

Songs in control

Feedback from guests

Host has the song in control to play or change the sequence of party songs.

Everyone in the party are able to see and make comments of the songs played in the party.

Clear buttons and song list create intuitive control for party hosts.

On top of that, users can easily recognize who ordered the song and know more about this person.


Manage Playlist Hosts can move the songs which ordered by guests in the right to left, to edit your unique party song lists. Moreover, recommended songs are placed in order based on guests' comments.

Learn from feedback After the party, app will make a conclusion of what songs are liked by the guests for reference. Host can also put the songs to favorite for next time usual.


Party Atmosphere

Charging Platform Charging platform is placed on the bass speaker which can charge the portable speakers. When charging, the platform will glow to indicate it is charging.

Hand Gesture Capture There is a hand gesture capture monitor set in the middle of the speaker. Users are able to tune the volume and create DJ tweak effects through hand movements.

+ _

Horizontal : Volume control Vertical : DJ tweak

Intuitive Control


Speaker Interaction

Social Interaction When two s peak er s toasted to each other, two guests will become friends in app. Create a fun and intuitive way for users to become friends in parties.

Appearance Heineken green and silver creates great impression and brand color brings visual experience to users. Futher more, circle patterns create party atmosphere to be more exciting and playful.

Heineken Branding


A HAPPINESS PROJECT

HOW MIGHT WE CREATE A PRODUCT WHCIH BRINGS HAPPINESS TO PEOPLE? Sense Intent Define Happiness Phase 1

Happiness = Happy + Meaningful

Professor Ben-Shahar created the most popular course in Harvard's history which teaches Happiness and he gived the equation above.

Nowadays, working out has become a trend for college students. The growth from workout creates satisfaction for college students including happiness.

It means people earn happiness by doing things that they feel happy and it is meaningful.

The demand of using fitness center has increased dramatically that lots of collge students choose to workout in fitness center in school.


Phase 2

Know people

A deep understanding of target users themsleves by interviewing and observing. In order to know the fact that they are facing.

Name : Banson Chang Sex: Male Age: 23 Job: College student Character: Gym goer

Characteristic : Who wants to have a good shape of body, like to exercise Busy in school, still studying Behavior : Use spare time going to fitness center in school R e a s o n : c h e a p , n e a r, accompanies

Personas

Pain Point : Workout costs lots of money, sometimes is too far to go to gym, and is easy to be lazy to workout Gain Point: Job: Workout in school fitness center Social: Be a nice looking guy Emotional :Enjoy workout process


Ready for gym

Stages of Journey

Banson

Activities & Touchpoints

Invite friends

After school

Go to gym

Find classmates

Workout

Nearest place

See muscle growth

“There is nothing I love better than using an effective way for myself to build my body.”

1.Banson finish his schoolwork .

2.He is finding someone to go with him, it’s better for him to have a companion. 3.He can’t find someone to go with him.

4.Banson arrived the fitness center in school. 5.He pays the money and entered.

6.Banson warmed up and looked at the mirror to see his body. 7.Banson starts to workout.

Emotional Experience

1

6

2

4

3

Thinking & Feelings

Feels fresh

Feels a bit helpless

7

5

Convenient in school

Passion for workout

Know Context A deep understanding of how people react to things in real world. And categorize them to find the target user behavior to design.

Interview College students

Observe People In Fitnesscenter

Surveying college 120 students, I know that fitness center is the best choice for them to workout, second is private workout gym, and last is public tness center.

The advantages of fitness center in school are cheap for college students, convenient for arrival, and is easy to find workout partners in school. Students often go in groups to workout inspire and helping eachother.

Phase 3


Phase 4

Prioritize Insight

Collect the knowledge and assume what really matters.

Pesist Workout to Success

Target Audience Emotion

Muscle growth doesn't happen in a short time after working out once or a week, it takes months of process.

Psychology "Theory of planned behavior" shows that the more resource a person get, the more opportunities he will take action to do things.

People often get lazy or busy getting to workout, then nd excuses or persuade oneself for a day rest. Therefore, the biggest problem they confront is to persist on working out.

To keep college students persisting on working out, increase their motivation and help them with their workout tasks is the way I aimed at.

Concept Phase 5 A personal helper give you advice and aid on your whole workout process, which makes you enjoy working out and feel no worries on every phase on the process.


Phase 6

User Flow Chart

A structure built based on a good interaction between users and system.

Login

Revive

Partner

Back to workout

Find friends

Find place

Friends

Location

Workout List To-do

Plan

Create Record

Finish 1

2


Manage what and where and why the informations set on the screen, and size propotion.

Phase 7

Wireframe


Phase 8

Testing

Revision

Learn from users by usability tests and scenario simulation by method "think aloud".

Phase 9

Adjust hypothesis based on what I learned from user, to bring a more authentic usage to design.


Phase 10

Visualize Landing Page Focus on what users expect whenever they start to use the app.

Polyworkout Device

Value Map Our app Polyworkout helps college student who want to build their body by using a virtual helper which helps you on your workout journey.

Start Workout

In this case, users' purpose are connect the workout device they use for recording workout process.


User Scenario Features

kg

Device

kg

Start Workout

Connect Device

Workout To-do List

On the left corener shows how many days have you kept on working out.

Users can set their workout to-do list in the app.

Users can connect personal smart garment or connect treadmill when they workout which can record body movement.

When workout, personal gar m ent will detect muscle movement to check the workout process.


Plan Press the triangle beside, yellow means you have chosen the workout

Workout Plan There is a list of workout which college students will do in fitness center. Users can arrange their personal preference into a workout plan.

January month

year

Workout Record With personal garment, workout process will be recorded into Polyworkout. It records which day you had workout, time consumption and calories burnt.


User Scenario Features

You haven’t workout for 3days!

Any problems?

Helper Remind When Polyworkout didn't receive any data from garment or workout device, it will remind you to workout.

Revive your Partner When you stop workout, your workout partner will lose power and stop helping you. By going back to workout, users are given a chance to earn back your partner to keep helping you.


Chat

Friend Friend online : 1/3

1

13

2

11

3

8

4

Stanley Ou

Friends will show up connected

Workout partner Workout partner helps users to conquer obstacles they confront when workout. It helps to find the nearest gym around you and food, training information. Moreover, it inspires you when you are working out.

Day

Social Competition Polyworkout also provide competition between friends. You are able to know who is working out in real time and how many days have your friends been working out.

5


TURN GARBAGE INTO SEXINESS Combine Taiwan traditional lacquer craft with plastic commodities in Taiwan. In order to show people how lacquer craft can be appreciate by people, issue of plastic waste as well.


When light glows in dark, people start to see things what we made, what we appreciate. And that is culture, wisdom, idea and beauty.


PLASTIC WASTE ISSUE Things we should be aware of Over the last ten years we have produced more plastic than during the whole of the last century

50 percent of the plastic we use, we use just once and throw away.

We currently recover only ve percent of the plastics we produce.

It takes 500-1,000 years for plastic to degrade.

Billions of pounds of plastic can be found in swirling convergences in the oceans making up about 40 percent of the world’s ocean surfaces. 80 percent of pollution enters the ocean from the land. Over the last ten years we have produced more plastic than during the whole of the last century

One million sea birds and 100,000 marine mammals are killed annually from plastic in our oceans.


Spread the word. Talk to your family and friends about why it is important to reduce plastic in our lives and the nasty impacts of plastic pollution.

Volunteer at a beach cleanup. Surfrider Foundation Chapters often hold cleanups monthly or more frequently.

RISE ABOVE PLASTIC

Bring your to-go mug with you to the coffee shop, smoothie shop or restaurants that let you use them, which is a great way to reduce lids, plastic cups and/or plastic- lined cups.

Things we can do

Choose to reuse when it comes to shopping bags and bottled water. Cloth bags and metal or glass reusable bottles are available locally at great prices.

Reduce everyday plastics such as sandwich bags and juice cartons by replacing them with a reusable lunch bag/box that includes a thermos.


WHAT I CHOSE TO DO LACQUER

Traditional Taiwanese artcraft

Lacquer is an traditional Taiwanese art craft which is not as vigorous as its summit period before. However, it is an delicate art craft which take time to learn and produce. Therefore, advocate this declined art craft is an important part to revive the lacquer art craft, also important for us to inherit this beautiful art craft.

I learned lacquer from a master called Gee Hong Lee. Lacquer is a kind of liquid from trees in nature, after purified we can apply them on materials like wood, bamboo anything which has rough surface.

With lacquer on it, things become durable, heatproof and resistant from acidbase. Last but not least, it become beautiful. Therefore, I decided to change plastic itself to a lacquer product.


FORM FOLLOW NATION T


WS

Color, shape, material Token, emotion, usability A nation own its feature About people, about culture


Recycle work I collected plastic container manufactured in today's world, divided them into pieces to create my testing model.


RECYCLING & MODELLING Plastic containers These are the containers only appears in country I live in, Taiwan. I tested them by combining them in propotion, dividing them into pieces, finding a special appearance to present classical style and feeling.

Lighting model Try out different posibilities, includind color, structure, combination, material and shape as well.


1

Sandblasting

When surface is rough, lacquer is able to attach on it. Therefore, we have to roughened the plastic basin.

2

Painted

Paint lacquer gently on the surface horizontally and vertically. Then it will blend into a nice flat surface.

3

Dessicated

Lacquer is more tend to be dry in warm and humid environment, and it takes about 1~2 days for a layer of lacquer to dry.


LACQUER PROCESS

4

Thickened

The more layer we get on our container, the more protective and color fullness will present. Normally, we paint 1~2 layers of pure lacquer, 5~7 layers of color lacquer.

5

Grind

Finish the painting, we put the dry lacquer in water for grinding. Use 2000 grit number sand paper grind until the surface is flat.

6

Leaf Gilding

Leaf gilding is a art craft skill use in lacquer. We put gold foil on wet lacquer surface then brush it flat. Beautiful patterns then perform on lacquer containers.


METAL PROCESS

Metal Spinning For shape continous, I chose metal to combine with lacquer. Metal presents gorgerous and contemporary style so I tried to combine different things together. Metal spinning is an normal metal processing for round surface. By spinning flat metal piece on the turner, metal piece is heated and become deformable. Then attached on metal mold will it be shaped to a new appearance.


VALUE Do you notice the insect inside the lacquer lighting? This is a scene I captured in the exibition. In the meantime, there are also other lighting on the spot but only do insects visit this lighting. On top of that, we have to recall what it is made of. Originally, plastic basins don't attract insects. However, the traditional art craft lacquer made it happen.

Finally, garbage become sexy. From appearance, smell and essence Of course, from idea as well


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