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366 CONCEPT PAPER No. 2 PARIS

LONDON

BERLIN

AMSTERDAM

VIENNA

WARSAW

MELBOURNE

HONK KONG

MOSCOW

Retro Evolution

• FOX LOUNGE CHAIR / CORD COLL. - CREME / ASH - 03 DARK • FOX 3-SEATER / SHINE VELVET COLL. - MUSTARD / ASH - 03 DARK • FOX ROUND COFFEE TABLE M & L / ASH - 03 DARK

MID-CENTURY DESIGN ICONS FROM POLAND TO THE WORLD SINCE 1960 366 Armchair is back into production since 2014 under exclusive World license.

Year 1962 – This is when it all begins. Our name comes from our flagship product – the 366 Armchair. It was the most popular piece of Polish Mid-Century furniture. This was partly a matter of luck: in the early 1960s, one of the biggest furniture factories in Poland was destroyed by fire, creating a sudden need for simple furniture that could be assembled quickly. Young interior and piano designer, lecturer at University of Art in Wrocław, Józef Chierowski jumped at the opportunity. That was when the chair’s potential first manifested itself. Thanks to its minimalist design and lightweight wooden construction, it was an instant success, soon to be found in almost every office, café and restaurant in Poland. The 366 Armchair was manufactured for over 20 years, with more than 500,000 copies sold throughout the Eastern Bloc. Despite such success, this Masterpiece never had the chance to be noticed outside of the Soviet sphere of influence.

Must Have Icon

In 2014, following a hiatus of over 30 years, 366 Concept - Retro Furniture decided its time has come. After securing exclusive licensing rights, we reissued this forgotten Icon of Polish Mid-Century Design, based on the original drawings from the 60s. Now Icon of Polish Design featured in The Design Museum in London. • 366 METAL ARMCHAIR / SHINE VELVET COLL. - MUSTARD / ASH - 03 DARK / METAL - BLACK GLOSS

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from Poland to the World Mother Earth Colors

• FOX LONG SOFA / VELVET COLL. - OLIVE / ASH - 03 DARK • FOX ROUND COFFEE TABLE M & L / ASH - 03 DARK • FOX CLUB CHAIR / VELVET COLL. - RED BRICK / ASH - 03 DARK • CUSHION / CIRCLE S / CORD COLL. - CREME with piping

NEW COLOR PALETTE

Retro Cool

VELVET COLL. Red Brick, Khaki & Olive SHINE VELEVET COLL. Olive, Emerald, Taupe CORD COLL. Honey, Stone, Taupe, Cappuccino Fabric is our Passion. That’s why we select our fabrics carefully to make sure that they look just as good now as in ten years. The fabrics that you can finish our furniture with: noble and durable tweeds, wools and velvets will give you a freedom of choice and guarantee long time of comfortable use and good look. You can also choose a fabric with a stain resistant coating, perfect for young parents and pet owners.

• FOX LOUNGE CHAIR / CORD COLL. - CAPPUCCINO / ASH - 03 DARK • FOX ROUND COFFEE TABLE M & L / ASH - 03 DARK • FOX 3-SEATER / VELVET COLL. - RED BRICK / ASH - 03 DARK

Our velvet fabric transcends, trends and styles beautifully. We have selected a new range of Earth Colors that we think work wonderfully in any setting. Their luminous sheen makes them especially fitting for a luxurious room, but equally at home in relaxed or modern spaces. Velvet is sumptuous, yet durable, adds texture, warmth and comfort to a room.

• 366 METAL ARMCHAIR / SHINE VELVET COLL. - OLIVE / ASH - 03 DARK / METAL - BLACK GLOSS

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• 366 METAL ARMCHAIR / SHINE VELVET COLL. - KHAKI / ASH - 03 DARK / METAL - BLACK GLOSS

• 366 METAL ARMCHAIR / VELVET COLL. - RED BRICK / ASH - 03 DARK / METAL - BLACK GLOSS


It’s new! DIVINE PREMIERE: 200-190 BAR STOOL

Iconic Bar Stool • 200-190 BAR STOOL S / DECO COLL. - JUNGLE BLUE / ASH - 03 DARK

200-190 Bar Stool by 366 Concept is a higher version of the unique 200-190 Chair manufactured in 1963 onwards. It has comfortable foot rest to support your feet. Its elegant wooden frame and matching upholstery makes it a fitting addition to Scandinavian or loft interiors. We offer 2 sizes: S & M. The 200-190 Chair, designed in 1963, became an unquestionable icon of Polish design thanks to its luxury and elegance. The upholstered Chair’s light form, as well as the use of ash with brass details, give it an air of nobility and timelessness that continue to impress.

• 200-190 CHAIR / VELVET COLL. INDIGO ASH - 03 DARK • 200-190 BAR STOOL S / DECO COLL. - JUNGLE BLUE / ASH - 03 DARK

• 200-190 BAR STOOL S / DECO COLL. - JUNGLE BLUE / ASH - 03 DARK

• CUSHION / CIRCLE S / CORD COLL. - CREME with piping

• FOX 3-SEATER / CORD COLL. - CREME / ASH - 03 DARK • FOX ROUND COFFEE TABLE M & L / ASH - 03 DARK • CUSHION / CIRCLE S / VELVET COLL. - SKY BLUE with piping

NEW SPIRIT OF CORD

The Cord Collection encompasses the growing portfolio of design objects and textiles produced by the 366 Concept - Retro Furniture. The collection is based on coudroy in 13 colors. „The coudroy was popular in the 70’s, now it is experiencing its second youth. The fabric is extremely strong and durable velour with an interesting, albeit classic texture. Perfect as a cover of the whole piece of furniture, a single element or as a material for elegant and stylish accessories.

• FOX LOUNGE CHAIR / CORD COLL. - MINT / ASH - 03 DARK

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from Poland to the World New Color! Redoutable

• 366 ARMCHAIR / VELVET COLL. - REDOUTABLE / OAK - 03 DARK

REDOUTABLE 366 Armchair designed by Jozef Chierowski in 1962 had appeared lately in Michel Hazanavicius movie “Le Redoubtable”, about famous french director Jean-Luc Godard. As you can see on the pictures from the movie about Godard had a 366 Armchair in red color at his Parisian apartment in the 60s.

366 ARMCHAIR IN THE DESIGN MUSEUM LONDON by Oma Architects 366 Concept’s flagship piece: 366 Armchair, designed by Jozef Chierowski in 1962, has been selected for the opening exhibition of The Design Museum London! The exhibition by OMA, called The Pan-European Living Room is a room furnished with a piece of design from each of the 28 EU member states. In response to the recent Brexit vote, the installation proposes that our very notion of the domestic interior has been shaped by an ideal of European cooperation and trade.

THE STORY BEHIND THE BRAND “Our name comes from our flagship product – the 366 Armchair. It was the most popular piece of Polish Mid-Century furniture. This was partly a matter of luck: in the early 1960s, one of the biggest furniture factories in Poland was destroyed by fire, creating a sudden need for simple furniture that could be assembled quickly. In 2014, following a hiatus of over 30 years, 366 Concept - Retro Furniture decided its time has come. After securing exclusive licensing rights, we reissued this forgotten Icon of Polish Mid-Century design, based on the original drawings from the 60s.” Agata Górka Co-founder, Art Director & Designer

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Timeless design HAND FINISHED Premium quality requires human touch. More than 10 specialists work on each product. Each component of our furniture is hand-finished with utmost care by experienced craftsmen. From wood selection, ensuring each element perfectly compliments the whole, all the way through to the last polish, guaranteeing the varnish exquisitely brings out the natural structure of the wood.

ZERO WASTE 366 Concept put great effort into making business fair: sustainable, eco-friendly and socially conscious. Company lunched eco-friendly program. Every bought product gives planet a new tree, for future generations. 366 Concept have decided to not transport furniture wrapped into plastic bags. Instead of this company use only paper carton, bags and tags created from recycled paper. There is no waste from fabrics too, each piece is reusable as sampler for clients.

NATURE CARE Our philosophy is to live in harmony with nature. Only safe, water-based pigments, varnishes and glues are used in the production process. We have also decided to invest in the future of our planet, one tree at a time. For every armchair sold, one tree gets planted. This program helps reforest the land and it’s all thanks to you!

THE STORY OF LOST & FOUND MID-CENTURY DESIGN “Young interior and piano designer, lecturer at University of Art in Wrocław, Józef Chierowski jumped at the opportunity. That was when the chair’s potential first manifested itself. Thanks to its minimalist design and lightweight wooden construction, it was an instant success, soon to be found in almost every office, café and restaurant in Poland. The 366 Armchair was manufactured for over 20 years, with more than 500,000 copies sold throughout the Eastern Bloc. Despite such success, this masterpiece never had the chance to be noticed outside of the Soviet sphere of influence that time.” Maciek Cypryk Co-founder

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from Poland to the World NEW VERSIONS OF SOFAS Fox Sofa brings you back to 60’s with its clean wooden lines and soft, comfortable seating. Built with solid ash wood and finished with brass details, Fox gives any room a touch of retro luxury. Now available as a 2,5 and 3 – Seater, offering a larger seating area. If you are more into a modern look consider our NEW 366 Metal Series Sofas – carefully selected, timeless metal gloss or matt frame colors: Black, Grey, Brass and Gold finish. • BUNNY 2-SEATER / VELVET COLL. - BOTTLE GREEN / OAK - 02 NATURAL • BUNNY ARMCHAIR / VELVET COLL. - OLIVE / OAK- 03 DARK • FOX ROUND COFFEE TABLE L / ASH - 03 DARK

Black

• 366 METAL ARMCHAIR / SHINE VELVET COLL. - OLIVE / ASH - 03 DARK / METAL - BLACK GLOSS • 366 METAL 2-SEATER / SHINE VELVET COLL. - BLACK / ASH - 03 DARK / METAL - BLACK MATT • FOX ROUND COFFEE TABLE L / ASH - 03 DARK

• 366 METAL SOFA / SHINE VELVET COLL. - MUSTARD / ASH - 03 DARK / METAL - BLACK MATT

Unique Design

• CUSHION / CIRCLE S / VELVET COLL. - BOTTLE GREEN with piping

• FOX LONG SOFA/ VELVET COLL. - RED BRICK / ASH - 03 DARK • FOX ROUND COFFEE TABLE M & L / ASH - 03 DARK • CUSHION / CIRCLE S / CORD COLL. - CREME with piping

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BECAUSE THE WORLD IS ROUND


Hotel Box Riccione

It’s time to travel

DOLCE ITALIA The Box Hotel is an eclectic project designed by the architects Marianna Chiaraluce and Alfredo Monetti, who focused on their way of travelling, living experiences and discovering the uniqueness of places but also on what people really need when they are far from home: comfort, beauty and human connections. • 200-190 CHAIR / TWEED COLL. - GREY / DENIM COLL. - GREY / ASH - 03 DARK

JOSEPH CHIEROWSKI (1927-2007)

For years, Józef Chierowski divided his time between working as a designer for the Lower Silesian Furniture Manufacturing in Świebodzice and chairing the Department of Industrial Design at the National Academy of Arts in Wrocław, Poland. He worked on multiple popular products, his most significant accomplishment was the design for the 366 Armchair, which became a true Icon of Polish Mid-Century Design, as well as one of the most beloved furniture pieces of the 1950s and 60s. Designer Joseph Chierowski working on 366 Armchair

ROCKING WITH 366 METAL SERIES

It rocks!

366 Concept adds a rocking frame on the 366 Metal Armchair The popular series of 366 Metal Armchairs is now being launched with a rocking frame. Just like the other Armchairs in the series, the new Rocking Chair combines a strong visual expression with comfortable curves and an innovative industrial manufacturing technique. The frame also offers extra potential for movement, and the comfortable, rocking rhythm has been shown to be both calming and relaxing. In addition to the comfort benefits of the rocking chair, it is especially well-suited for creating inviting corners and expressive environments in all types of settings. It is a natural extension of the existing wooden frame and emphasizes the rich potential of the design. Agata Górka the Co-Founder and Art Director of 366 Concept - Retro Furniture has this to say about the newest family member of the series: “The rocking frame was actually a huge success in terms of 366 Armchair Series. We have decided to expand a Rocking family. I think that there is something unexpected about the combination of metal, fabric and the more traditional wooden rocking chair frame. The frame is extremely strong and has been assembled by hand by furniture craftsmen who have ensured that the quality is the best possible. The parts for the wooden bases are treated with two coats of clear varnish before they are mounted onto the shell. This makes the frame extra hard-wearing and offers a beautiful, natural surface.” All the furniture pieces in the 366 Metal series are available in 5 carefully selected, timeless metal frame colours: Black Gloss, Black Matt, Grey Gloss, Grey Matt, Bras. • 366 METAL ROCKING CHAIR / VELVET COLL. - RED BRICK / ASH - 03 DARK / METAL - BLACK MATT

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Hotel Amour - Paris

PREMIUM QUALITY

Hotel Amour - Paris

We believe that our work is not only about the product or the price tag, but also about how things are done. That is why we put great effort into making our furniture fair: sustainable, eco-friendly and socially conscious.

Insta Friendly World

Hotel Rose Bourbon - Paris

100% MADE IN POLAND Our products are manufactured exclusively in Poland; in modern, safe plants, by experienced craftsmen with whom we have worked for years. Our company fair trade policy exceeds many of the European standards. Buying from us, you are sure to give people safe work and fair salary.

Hotel Amour - Paris

• 200-190 CHAIR / VELVET COLL. - INDIGO / ASH - 02 NATURAL

• BUNNY ARMCHAIR / VELVET COLL. - BLUE SKY /OAK 03 - DARK

Hotel Rose Bourbon - Paris

We believe Good Design is Timeless. That is why we bring back only premium Icons of Polish Mid-Century Design, which have already passed the test of time and have proven themselves to be timeless. Authentic Icons of the 60s, made with top quality materials and a contemporary touch. Our furniture is finished with utmost care to ensure topshape longevity.

Hotel Amour - Paris

CULTURAL HERITAGE

Hotel Amour - Paris

Excellence results from hard work. Quality is a word that is easily misused. Our quality is the facts: many years of experience of employees, the latest production technologies, beautiful and durable finishing materials, seasoned wood. Thanks to them, 366 Concept - Retro Furniture looks even better than in the pictures.

• 200-190 CHAIR / SHINE VELVET COLL. - MUSTARD / ASH 03 - DARK

RoseRose Bourbon HotelHotel Bourbon

Hotel Rose Bourbon - Paris

Our philosophy is to live in harmony with nature. Only safe, water-based pigments, varnishes and glues are used in the production process. We have also decided to invest in the future of our planet, one tree at a time. For every Armchair sold, one Tree gets planted. This program helps reforest the land and it’s all thanks to you! • 200-190 CHAIR / SHINE VELVET COLL. - MUSTARD / ASH 03 - DARK

Hotel Rose Bourbon - Paris

NATURE CARE

• CUSHIONS CIRCLE M / VELVET COLL. - MERLOT, INDIGO with piping & SHINE VELVETCOLL. - MUSTARD with piping

Concept, Art Direction, Design, Styling, Graphic Design & Layout: Agata Górka with 366 Concept - Retro Furniture Creative Team Picture Credits: 366 Concept - Retro Furniture and Box Riccione

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© 2019, 366 Concept. All rights reserved.

Hotel Amour

If we have inadvertently used material without acknowledgement, we will correct the omission immediately upon notification. No part of this brochure may be reproduced without prior written permisson from 366 Concept - Retro Furniture.

OUR VISION

Special Thanks and Love to our Distributors, Architects, Clients, Creative Dream Team 366 Concept - Retro Furniture and our wonderful Friends, without whom we would never have been able to create these amazing images. Without your Passion, Magic, Energy and Help it would not have come to fruition. Made with Love in Poland to the World, Agata Górka & Maciej Cypryk - Founders.

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