A published fashion photographer based in Tel-Aviv and the owner of “GRAM” fashion magazine. (justagram.com) Primarily shooting editorials and fashion, owner of “Kedem Productions” - a worldwide company that help its clients to maximize the visual aspects of their business by handling the media through new fresh outlooks. Kedem acquired his formal education at the Israeli institute of technology and at Ron Kedmi Studios. Kedem owns vast field & studio experience with his own creative fresh approach. Personal objectives and goals: Freshen up the unfresh, reveal the unrevealed, maximizing through art and creative, set up the fashion fire, to impact, having always my lust with me. Shay’s work has been publish in fashion magazines such as “dimension”, “gram” , “Artistemagazine” and more.