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OTM

August/September 2010 E magazine

DRAKE HIP–HOP’S NEW RELIGION

BY POPULAR DEMAND

OhMYBOD!

Orgasmo De

ENTREVISTAS

+El Cartel Clothing

Alta Calidad

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Editors|Letter ALYSSA BACHES MAGAZINE DIRECTOR

Drake has become the hottest rapper of the year. Some magazine like Vibe even label him as “ HipHop’s New Religion” OTM brings you the exclusive interview courtesy of Complex Magazine. We also want to thank El Cartel Clothing Company for the interview and letting us know more about their successful clothing line. For all of our Regional Mexicano lovers we bring you an exclusive interview with Alfredo Tapia. Thanks for the support next issue we will have Kastro Tha Mac all the way from Toronto. Much Love, Alyssa Baches Magazine Director.

MAIL DEMOS & ANY PROMOTIAL MATERIAL TO PO.BOX 941 CALIPATRIA,92233 EMAIL Oyetodomusik@live.com Web www.oyetodomusik.com

w w w . O Y E T O D O M U S I K . C O M


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This year’s most anticipated album HIP-HOP / R&B

01. LOVE THE WAY YOU LIE

Eminem Featuring Rihanna

02. I LIKE IT.

Enrique Iglesias Featuring Pitbull

03. DYNAMITE

Taio Cruz

04. DEUCES

Chris Brown

05. BEAUTIFUL

Eminem

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1 Fireworks (feat. Alicia Keys) 2 Karaoke 3 The Resistance 4 Over 5 Show Me A Good Time 6 Up All Night (feat. Nicki Minaj) 7 Fancy (feat. T.I. & Swizz Beatz) 8 Shut It Down (feat. The-Dream) 9 Unforgettable (feat. Young Jeezy) 10 Light Up (feat. Jay-Z) 11 Miss Me (feat. Lil Wayne) 12 Cece’s Interlude 13 Find Your Love 14 Thank Me Now


ALFREDO TAPIA OTM: Quien es Alfredo Tapia? AT: ALFREDO TAPIA, Pues tengo 33 años y soy una persona, honesta sencilla y muy exigente para conmigo mismo en lo que se requiere a la disciplina y el trabajo. OTM: Cuando es que Alfredo Tapia decide cantar? AT: Pues la inquietud la tuve desde niño, pero a los 14 años formamos el primer grupo musical. OTM: Como inicia Alfredo Tapia en la música? AT: Como te dije a los 14 años se forma el grupo llamado Kupido y tuvimos la dicha de ser firmados y grabados por Balboa Records. y de hechos nos dimos a conocer por nuestro primer éxito "Rompo Las Cadenas" OTM: Cuales han sido los obstáculos mas grandes que Alfredo Tapia a tenido que sobrepasar? AT: Lo económico mas que nada, por que cuando no hay un buen respaldo económico en este medio es muy difícil sobre salir o mas bien seguir adelante. y cuando no tienes un nombre te encasillan y no pasas de ser un músico local hasta que te toca la suerte que te descubran. OTM: Que es lo que inspira a Alfredo Tapia a componer canciones? AT: El Amor. OTM: Que es lo que hace que Alfredo Tapia se distinga entre los otros artistas del mismo genero? AT: Digamos que yo soy versátil, pero a un artista lo distingue su actuación y entrega para con su publico, el ser uno mismo original, autentico y es la forma de ganarte el corazón de los que nos escuchan. OTM: Cuéntanos mas sobre el homenaje a “ Teo Villa”. AT: Pues un honor ,por que poder gravar y hacer un homenaje al Sr. Teo Villa es como si hablásemos de José Alfredo Jiménez a diferencia que al Sr. Villa no lo han valorado como se debe. OTM: Que podemos esperar de Alfredo Tapia lo que resta del año ? AT: Pues con el favor de Dios mucho trabajo y promoción de mi nuevo material

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discográfico tanto en México como en los Estados Unidos. OTM: Cual es tu mas reciente material que estas promocionando? AT: El tema se llama "Bohemio Loco", y es del Sr Pepe Garza. OTM: En donde te visualizas de aquí en 5 años? AT: Dios mediante , Trabajando y echándole muchas ganas para llegar a ser alguien reconocido por todos, pero con calida y entrega a mi carrera y principalmente a mi publico. OTM: Algo mas que te gustaría compartir con los lectores de O.T.M y tus fans? AT: Pues ante todo darles las gracias por apoyarme y permitirme llegar a sus corazones y tratar de quedarme en ellos a trabes de mi música. y darle las gracias a O.T.M. por oportunidad de darme a conocer por medio de esta entrevista. Un abrazo a todos de su Amigo Alfredo Tapia . y gracias, Alyssa en lo personal por la oportunidad


“DISEÑADO POR LA PLEBADA PARA LA PLEBADA”

www.elcartelstore.bigcartel.com


Entrevista

“El Cartel Clothing Company“

Como nace el Cartel Clothing? ECC: Pues nace por necesidad de tener una marca de ropa de buena calidad y diseños que representen “La Cultura Mexicana” ya que en estos momentos ninguna marca extranjera lo esta haciendo y creo que ya hacia falta que alguien lo hiciera. Quines o que fue lo que te inspiro para iniciar la línea de el Cartel Clothing? ECC: Cartel Clothing esta inspirado en Los Corridos, La Cultura Mexicana y por que no decirlo en “La Narco Cultura” ya que muchos de nuestros productos tienen algo que ver con esa cultura ya sea imágenes o textos en la ropa. Hasta el momento cual ha sido el obstáculo mas grande para el Cartel Clothing? ECC: Pues hasta ahorita gracias a Dios no hemos tenido ningún obstáculo todo nos esta saliendo muy bien,

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ahí vamos poco a poco entrando al mercado y ala gente le esta gustando mucho nuestros productos. Como es que el Cartel Clothing se distingue entre otras líneas que actualmente están de moda? ECC: Pues para empezar somos una línea de ropa diseñada "Por La Plebada para la Plebada" cuando digo esto quiero decir que no nada mas hacemos diseños que creemos que, ala gente le va gustar nos gusta hablar con la gente y escuchar sugerencias de que clase de diseños, y que les gustaría tener en la ropa y pues basado en eso hacemos la ropa tomamos mucho en cuenta lo que la gente tenga que decir ya que ellos son los que van a usar nuestra marca. Que podemos esperar del Cartel Clothing para el próximo año? ECC: Wow! Buena pregunta pues para el otro año tenemos pensado sacar ropa mas de vestir camisas ,las cachuchas las vamos a rediseñar y

hacerlas mejor con bordados en ves de que los diseños estén imprimidos y pues nos vamos a ir hacer promociones al norte de California. OTM Que tan accesibles son los precios? ECC: Bastantes accesibles tenemos muy buena calidad de ropa por muy buenos precios usamos los mejores materiales que hay en el mercado para traerles muy buena calidad de ropa ala gente. Donde se puede comprar la ropa del Cartel Clothing? ECC: Pues por ahorita nada mas tenemos la tienda por Internet www.elcartelstore.bigcartel.c om y en Ensenada una tienda que se llama Simonela es la primera tienda en distribuir nuestra ropa pero estamos ahorita en platicas con distribuidores en la ciudad de México y en Culiacán Sinaloa para mandar nuestros productos para aya.


Agradecimientos de parte del Cartel Clothing Company

Quiero hacer un agradecimiento a toda la gente que nos apoyado con lo de la marca de ropa. Alos compás de RSP Radio, Mi compa Jerry, El Locochon del Gabrielon, El Compa Adan, mi compa Russo de Sinaloa mp3,El compa Nayarit El Miguelón, mi compa Julio de Los Jugadores. A todos los grupos locales de San Diego que me han echado la mano mis compás de Los Blinda 2 de Culiacán, Sol Norteño, Toro Pesado, Toritos de Sinaloa. Y un agradecimiento muy especial a mis compás que siempre me acompañan a los eventos mi compa Mauro y mi compa Vega muchas gracias plebes por todo el apoyo! y este saludo va en especial ala y para finalizar plebes por que ya me estoy poniendo muy sentimental quiero agradecer a mis padres por haberme dado la vida ya que si no fuera por ellos no anduviera aquí con estas loqueras los quiero, mucho viejones! Muchas gracias plebes por todo el apoyo a todos los clientes muchas gracias de todo corazón y esperen lo mas nuevo que les tenemos muchas sorpresas!

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By popuLar demAnd Drake complex Magazine Interview

Complex: Everyone’s been waiting on this video. Can you take us through the making of it? Drake: Yeah. The video is directed by Kanye West. Basically we decided, as opposed to taking ourselves super serious, we just wanted to have some fun with it. Myself, being a young man, a young single man at that, I kind of wanted to be real about the way I function with women at this current point in my life. Which is, I don’t have one woman that I call my girl. There’s different girls in my life that play different roles and I see at different times, but collectively they kind of make up the roster of happiness for me [Laughs]. Complex: Understandable. So what’s the concept? Drake: The concept of the video is, I’m a coach at a high school and the girls of my life are all on my high school basketball team. Throughout the video you see us prepping for this big championship game, and my team ends up losing. You see the looks on their faces at the end of the video, but the moral of the story, I guess, is win or lose, you can still be the best to somebody. When women see the video and see all the breast and ass, hopefully they don’t take offense. Hopefully they see the real meaning.

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Complex: Well, now they’ll know. Drake: [Laughs.] Now they’ll know. Complex: Kanye is known as kind of a control freak. How was it working with him on set with him directing? Drake: Me and Kanye have a great eye to eye. I can’t speak for anybody else, but I would give Kanye the utmost credit for actually being one of the most understanding creative people that I have worked with. I think me and Kanye have mutual respect for each another and I listen to what he has to say regardless, ’cause I trust him. I don’t really fight his suggestions [Laughs.] But he was great. It was a long day and I just thank him for dedicating the time he dedicated. He was great. Complex: Speaking of basketball, you tore your ACL playing basketball, right? Drake: Yes sir. It was intense casual, I guess [Laughs]. It was just a regular pick up game and I just took the wrong step. Complex: Damn, that’s horrible. At the BET Awards this past Sunday, everyone was shocked to see you sitting on a stool. Did you ever think to yourself, Maybe I shouldn’t perform? Drake: That, actually—to be honest— was a terrible idea that I’ll never do to myself again. [Laughs] But I was being pressed from different areas to perform, and I think what really happened at the


BET Awards is with the passing of Mike, the climate really changed, as far as the award show goes. I don’t think it called for us to perform “Every Girl” and “Always Strapped,” and I think it was an award show filled with tributes and music and these genuine heartfelt speeches. And to sort of climax out of a very tongue-in-cheek point, and then people misconstruing Wayne’s daughters and her friends coming out on stage…Complex: Yeah, it really was an awkward moment. Drake: Yeah, it was just timed very poorly and it definitely wasn’t planned like that, but with that being said, it is what is. I believe in Wayne and myself and it’s nothing we can’t bounce back from. To anyone who was offended, my personal apologies, it wasn’t intended to offend anybody. Complex: Watching it at home, the BET Awards seemed to be a mess. Did it seem that way in person? Drake: Well, I can only speak for my portion of it. I had asked for something very specific for my performance and none of those were met, as far as production value, so… Complex: That’s BET for you… Drake: I understood my situation, as far as sitting in one place, and figured there was a way to make it interesting. But when I looked around and noticed that none of that was going on [laughs], I kind of just realized that it was going to be a loss for me. But at the end of the day, it is what it is. Complex: How did you feel when you heard Mike passed? Drake : Shocking. Because Michael is just one of those people that you just kind of expect to always be there—he’s Michael Jackson. He’s like one of those guys you never think about… Complex: …as a real person? Drake: Yeah. I just never thought Mike could die. And it’s tragic. I know before this tour, a lot of people never had the opportunity to see Mike perform. It’s unfortunate and I always find it interesting to see when people pass away and people find this new found love for the person Complex: Yeah, a lot of people were saying if Mike never passed, a lot of the comedians would have still gone on making jokes and what not. Drake: Yeah, you know it’s just…it’s a very interesting thing when somebody passes away and people sort of…the world loves Michael Jackson, I just think that there are certain people who use it as an opportunity to talk more. With that being said, I always appreciated what Mike did and my condolences go out to Mike’s family. Complex: For real. Going back to your music, “Best I Ever Had” jumped to #3 on the Billboard charts. And then you announced yesterday that you signed your deal with Universal… Drake: Nah…I definitely want to clear this up, I didn’t sign to Universal. I’m actually signed to… a lot of people were telling me, “Oh, you should do it independent.” I’m actually 100% independent. I signed to Cortez Bryant and G. Roberson, my managers, so I signed a joint venture between Aspire Music Group, which is them, and Young Money. So the only part that Universal plays is P&D [pressing and distribution]. I’m not a Universal artist. I’m signed to myself. Complex: What does Young Money bring to the table? Drake: Since the beginning of this, Lil’ Wayne has always put himself out there on behalf of me, from spitting my verse at the VMAs, to jumping on the songs that I needed him on and always promoting me. Right now it’s more about building up Young Money, as opposed to what Young Money brings to the table at this point. Obviously, what Young Money brings to the table is Lil’ Wayne. He’s a powerhouse and I felt it was only fair to stay loyal. I thought it was only fair for him to get that look and I wanted the YM logo on the album and to make sure that he knows that I don’t take what he did for me for granted. Complex: You were entertaining other offers from Atlantic and Interscope, right? OTM|MAGAZINE


Drake: I can definitely say that I wanted to be over at Interscope for a while, but it wouldn’t allow me to work with Wayne the way that I wanted to work with Wayne. I had to make a sacrifice. But with that being said, if we sell some records and people actually see how the record deal breaks down… Somebody told me they saw my deal the other day and they said it was one of the worst record deals in history [for] the label. That’s a good thing for me. I own everything, I have 100% creative control, I own all my masters, everything. I’m blessed to be in that situation. If we sell some records, I think we’ll just add to the historic pace that this has been going at. Complex: There was a feeling that if you didn’t sign to a major label, that would signal the demise of the record industry. Drake: I think that it all depends on the success on the project. I can have this conversation with you and tell you the impact I think it may have, especially when the details of the deal get out. But it’s all dependent on what I do. I first have to make the right album that will sell some records. With that being said, I definitely think it could cause a bit of a shift if we find a way to sell a million records. Complex: What made you want to strive to stay independent? Drake: Since I started, I’ve always been giving my music away for free…I’ve always kind of done it for the people, you know? So I just want them to still have some attachment to this project. I don’t want to lose my fans completely because they support me in a way that’s more than just listening to my music. They support me like we’re friends. They support me like they have emotions invested in it. So I want there to be a challenge to it, so when it drops, they’re looking at the numbers, they’re maybe even clicking it twice on iTunes just to prove a point. I want it to be fun, man. This

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There are artists that I fe l could be doing a lot bet er for themselves shit is just not exciting if it’s so straight forward like, “I’m putting a record out, go to the store and buy it” and there’s so many people behind it, it has nothing to do with me. You know? It’s like, fuck it, let’s just have fun, let’s see if we can shake up the world, let’s see if we can fuck with the system. I just figure it’d make it more interesting on the album day. Complex: There were rumors of a $4 million bonus… Drake: [Laughs] Where is it? Tell me where it is, I’ll go pick it up right now. I got some money. I got a little money. I’ll be alright for a couple months. Complex: Lately there have been a couple videos on World Star HipHop showing you in your Degrassi days. It doesn’t seem like your past bothers you in any regard… Drake: I think World Star Hip-Hop thinks it bothers me. There was a time in my life when I really lashed out against World Star Hip-Hop. And it wasn’t World Star Hip-Hop the site, ’cause I’m not gonna pretend like I don’t go there every day. It was just the way people look at World Star Hip-Hop as an outlet for them to talk about shit. There are artists that I feel could be doing a lot better for themselves that go on there and kill their own careers by just talking too much, and I think that they took that personally and now all they do is air Degrassi clips of me and potential things that could embarrass me. But with me, man…the great thing about me being me in this game is that I’ve been so honest up until this point, I really have nothing to hide, I don’t fear any clip, you know? It’s out there already, everyone knows that’s my story. At the end of the day, it’s part of me, it’s my stepping stone. I’m proud of every moment thus far.

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Drake  

Aug/Sep Edition DRAKE EL CARTEL CLTOHING COM Alfredo Tapia