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newsletter of the dallas producers association celebrating over 30 years of industry leadership

president’s note I am pleased to present the latest edition of the DPA Newsletter. You will notice some very distinct alterations and enhancements. The newsletter has changed to a quarterly publication, been given a new format, and has been re-designed. In future editions it will contain more current events, more member and industry news, provide a Production Calendar of current projects in the North Texas area, and will feature a unique concept cover from graphic, design, and effects artists within our community. It has also been christened with a new name, “The Reel.” THE REEL Keith Randal Duncan Editor-In-Chief

Deanna Sanchez Business Administration

Deanna Sanchez Senior Editor

Volunteers needed Sales & Marketing

Bob Dauber Contributing Writer

David Fiegenschue, FigDesign Design

Josh Hurst Senior Art Director Eric Jewell Cartoonist

Brent McNutt, Adventure Graphics Production

Brian Powyszynski, Gordon K. Smith Photography & Research Liquid Logixx Cover art Published by the



Clayton Coblentz President

Bob Dauber Keith Randal Duncan Jeff Evans Bill Flynn Josh Hurst Brandon Jones Allen Mondell Todd Sims Don Stokes Laurel Wilson

Martha Duncan Vice President Linda McAlister Secretary/Treasurer Rebecca Preston Administrative Director

For article submission requirements, visit the DPA web site at All content must approved by the editor. Announcements are not necessarily an endorsement of, or by, the DPA. Unless otherwise indicated, opinions expressed are those of the article author or of the person interviewed, and do not necessarily represent the views of the DPA. While every effort is made to ensure the accuracy of the content, the DPA cannot be held responsible for any errors or omissions. The Reel is for informational purposes only and is produced without negligent, malicious or fraudulent intent. Omissions or errors are accidental. Corrections are requested; please send to the editor at 2

As producers our reel reflects our accomplishments. It highlights our latest projects, showcases our talent, demonstrates our expertise and illustrates our creativity. It reflects the breadth of our work at a specific point in time. Our reel is a constantly changing compendium of our professional careers. In this age of digital media one might ask why do a printed newsletter? I have asked the same question. The goal of this quarterly newsletter is to provide a written physical record, a snapshot, that reflects the state of our industry at a given point in time. Hopefully, over the years to come this publication will serve as a compendium of the state of our industry and of our many accomplishments. Time will tell. I would be remiss if I did not mention several individuals who initiated, executed and collaborated on the production of the DPA Newsletter from its inception in 2005 to the present: Todd Sims, Merilee Kick, Josh Hurst, the artists at Liquid Logixx Studios, Bob Dauber, Keith Duncan, Russ Jolly, and Deanna Sanchez. A special thanks to our new designer, David Fiegenschue of FigDesign. I hope you enjoy viewing this and future editions of “The Reel.” Clayton Coblentz President, Dallas Producers Association

member news 2008 Texas Emmys The statewide Lone Star Chapter — now one of the largest chapters in the country — serves all 19 television markets in Texas, and includes members from TV-related fields including: news and non-news broadcasting; production; post production; education; advertising; and public relations. The Lone Star Chapter, based in Dallas/Fort Worth, is dedicated to becoming the primary portal to connect professionals and students in Texas’ television

broadcast-related fields for networking and career development. The chapter also is committed to encouraging and recognizing high levels of professional achievement through the annual presentation of the prestigious regional EMMY Awards. Congratulations to all the Award Recipients of the 6th Annual Lone Star EMMY Awards.  TEXAS HERITAGE: PROGRAM / SPECIAL A Fair To Remember Media Projects, Inc. Phillip Allen, Co-Producer Allen Mondell, Director / Co-Producer /_archives/2008_winners.php


member news CODE ENFORCER: Publicizing a film with Shortcake and the Big Ragu When pop culture icons of the 1970s step out of the trivia box and into the modern world in the film, CODE ENFORCER, publicist Kelly J Kitchens is on the case to pull every possible publicity punch out of it that she can muster. Erin Moran was the country’s favorite little sister growing up on “Happy Days” as Joanie

Tyler mounts arrive at MPS Tyler Camera Systems has named MPS Studios Dallas the new, exclusive North Texas dealer for Tyler Mount systems. MPS is one of only 35 dealers worldwide, and will carry the Middle Mount II and Nose Mount II, as well as gyro systems. “We’re proud to partner with Tyler in offering these mounts, which have long been the workhorse in helicopter shoots,” said Mark Beasley, president of MPS Studios Dallas. “As a company who has provided cameras to clients world-wide for more than 30 years, we have the inventory and technical staff to support productions using these specialized systems.”  4

“Shortcake” Cunningham, and on the timeslot next door, Eddie Mekka played Carmine “The Big Ragu” Ragusa, a singer/ dancer with an on-again/off-again romance with Shirley on “Laverne & Shirley.” Mekka and Moran will portray husband and wife in CODE ENFORCER. CODE ENFORCER, a broad comedy featurelength film that light-heartedly shows the ins and outs of Home Owners Associations, is being produced in Austin. Greg Dorchak and Steve Cauley started writing CODE ENFORCER while working on another film. Since both writers live in subdivisions with HOAs, they had plenty of experience to draw on. Cauley and Dorchak are the co-writers and producers, with Cauley directing and Dorchak performing. “I laughed out loud all the way through the script,” said Kitchens. “Now, I know some will not be surprised by that statement, but I am actually picky about my comedy.” As Dorchak said, “The great thing about this movie is that it does not take itself too seriously. The story is funny, silly-funny — not very heavy-handed at all. Even the jabs it takes at the establishment, all done very light-heartedly.” Cauley agrees. “People want to actually laugh all the way through a comedy — and CODE ENFORCER will have them doing that very thing. There are a lot of scenes that still make us laugh — and we wrote it.” While the majority of the cast and crew are from Austin, Dallas is represented in key lead roles in the film. Adam Kitchen stars as the code enforcer whose dream is to follow in his ancestors’ footsteps and be a true law enforcer. CODE ENFORCER also stars North Texans Laurel Whitsett and Jennifer Sipes (Oliver Stone’s W.) in leading roles. 


industry news Digital Futures

A Need-to-Know Policy Guide for Independent Filmmakers

Download full FREE study at A joint project of Independent Television Service & the Center for Social Media at American University. Funded by The Media, Arts & Culture Unit of the Ford Foundation

From the quagmire of copyright to the broadband revolution, digital technology has changed the game for independent filmmakers everywhere. What do these technologies look like? How will the battles over new policies affect filmmaking?

question with digital is not what might happen, but what we will actually do with it.

The dizzying pace of digital change has, in fact, caught us all somewhat by surprise. Businesses and lawmakers are scrambling to catch up with the changes wrought by Digital Futures is a free guide designed to help this technological explosion. New business models and independent filmmakers survive and thrive in the digital new policies are being built today and tomorrow to deal age. Funded by the Ford Foundation, and presented with it. by ITVS and the Center for Social Media at American Major economic stakeholders in today’s burgeoning media University, the 51-page guide includes: economy are all working hard to shape the outcome in • explanation and glossary of digital technology terms their own interests. And much is at stake for them all, • expert analysis of today’s legal, distribution and because digital technology challenges the traditional funding landscape business models that both Indies and media companies • directory of resource organizations for indies have relied on to profit financially from their work.

Excerpts ¶ Consequences for Policy and the Marketplace The possibilities with digital technology are nearly infinite. The realities are much more confined. The

The policies that will shape how we use this digital code are still up for grabs. This publication defines the most important of these questions and decisions for filmmakers, tells you the current status of debate, and gives you resources to learn more.

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¶ Digital Challenges and Opportunities for Indies The good news for independents is that digital technology has made production cheaper, faster, and more manageable. It has also opened up avenues for distribution, such as the Internet and, to a lesser extent, cable and satellite, while drastically reducing the costs of replicating copies of an independent’s work. And that’s also the bad news. Independents now face challenges in three big areas: ownership, distribution, and funding. Specifically: Ownership: How will Indies protect their work from unauthorized use and copying, while still having access to others’ work for legitimate use in their own creations? Distribution: Will new distribution networks give Indies more or less access to audiences—and how will that distribution affect production? Public support: How will the public resources now provided—such as spectrum allotments and public funding—change in the digital era? ¶ How Digital Lockup Affects You Digital files can be copied with a click, and each copy is just as good as the original. Major content owners say free downloading is eroding their businesses. So the search is on to find out how to control content in a digital age. Two current solutions: lock up equipment so it can’t play unauthorized copies, and lock up individual copies — and sometimes both. There is good news and bad news for indies about digital lockup strategies. It can keep people from illegally copying your creations, and it can convince providers to accept digital broadcasting. It could even bring down costs of sharing material safely within public broadcasting. It can also prevent you and your

audiences from accessing material you want and need to see, and it could simply erase the fair use doctrine technologically. ¶ …media industries are looking to electronics manufacturers to design equipment so that it won’t play unless you’ve paid. They are also exploring software that computer firms, especially Microsoft, believe could be the answer for control over your own work in the digital era: digital rights management, or DRM. DRM adds a new permission-checking layer to technologies that work with digital media. ¶ Everyone agrees that we need new business models for a digital era. But current designs of DRM, and the laws that support them such as the DMCA, are tilted to limit users and to protect incumbent businesses, rather than enabling and encouraging new business models. Will DRM be developed in ways that can be targeted, and that can limit the loss of existing rights such as first sale and fair use? Consumer advocates have called for the software industries to work with artists to find creative approaches. How will the privacy of users be honored as DRM develops? Will users have a choice not to share personal information if they want to use the film or music or book they have purchased?

Conclusion Digital lockup technology, if developed creatively, could be an important element in new business models for a digital era. In its most rigid form, it could increase the power of media distributors at the expense of artists and consumers, impinge upon privacy, limit alternative distribution avenues, impose restrictions on film content, and limit what types of theaters can screen your work and what devices can play them. 

who’s really watching? Two new studies indicate that much of what one reads about entertainment technology may not be true. In one study, conducted by researchers Frank N. Magid Associates for the Vuze video site, found that those using peer-to-peer software to access movies online are some of the biggest purchasers and renters of DVDs. Another study conducted by Sequent Partners and Ball State University’s Center for Media Design indicated that far fewer people actually watch video online than previously believed and watch more television than they say they do. The study, which relied on observed behavior rather than surveys (“self report”), also disputed previous studies that concluded that consumers avoid most television advertising.  Source: US_UK_EU_ProducersAlliance


MEETINGS by Laurel Wilson January 2009 At our first meeting of 2009, Jeff Evans with Roeder & Moon, Linda McAlister with Linda McAlister Talent, and Don Stokes with Post Asylum discussed the upcoming legislative session and answered questions concerning efforts to obtain more film incentives in Texas. There was a positive exchange on the strength of our industry and how our infrastructure is still strong in Texas. Don Stokes, President of the TXMPA, shared how we are seeking a significant enhancement to the existing legislation that will be multi tiered and allow the State of Texas to be competitive in attracting and keeping business in the State. The program is designed to encompass a broader range of production types and have lower spending threshold qualifications to better fit the needs of native Texas producers. A special thanks to Magic Video, who hosted the meeting and taped the panel discussion with their HD cameras and new multi format live HD switcher. Visit our Sponsor at

February 2009 On Tuesday, February 3rd, Frozen Fire Films hosted the DPA’s first mixer of 2009! Many DPA members and guests filled the production studio and enjoyed delicious appetizers by Cowboy Chow. Frozen Fire Films had their green screen studio and editing suite open for everyone to tour. The appetizers and chuck wagon Texas Tacos by Cowboy Chow were a great hit. Special thanks to our host sponsor, Frozen Fire Films, and food sponsor, Cowboy Chow. Everyone shared an evening of networking and fun! Visit our Sponsors at and

March 2009


DPA State of the Association/State of the Industry The Studios of Las Colinas hosted our annual DPA State of the Association meeting. The evening started off with a positive report by Don Stokes, TXMPA President, on the highly successful TXMPA Lobby Day. David Friedman, TXMPA North Texas Regional Representative, provided a picture tour of Lobby Day, and discussed the bills that were before the Texas Legislature. Clayton Coblentz, DPA President, presented an update on the activities, highlights and efforts of the Dallas Producers Association in 2008. A special thanks to our host sponsor, The Studios at Las Colinas — Muller Entertainment, and David Friedman with Dallas Audio Post for enhancing the sound system with equipment and personality. It was a highly successful meeting with an enormous amount of information shared with those in attendance. Visit our Sponsors at and

April 2009

Our April mixer was a great success as everyone had a fantastic time. Luminous Sound was a gracious host providing a wonderful assortment of hors d’oeuvres, beer and wine as the guests mingled throughout the sound studios. There was a wonderful mix of industry professionals and everyone enjoyed a night of networking and revelry. If you weren’t able to make it, then we’ll look forward to seeing you at our next meeting, so you can share in all the networking and fun! Visit our Sponsors at and



short takes Henry Selick receives Texas Avery Animation Award Henry Selick is the director, production designer and screenplay adapter for Coraline, the first stop-motion animated feature film ever produced in stereoscopic 3-D. His feature film directorial projects, including the iconic Nightmare Before Christmas and James and the Giant Peach, have won numerous awards and established his reputation as one of the leading directors working in animation today. Henry Selick accepted the Texas Avery Animation Award on March 31, 2009, at The Nasher Sculpture Center.  TEXAS AVERY ANIMATION AWARD Presented by Reel FX Entertainment

Henry Selick receives the AFI Dallas International Film Festival Tex Avery Animation Award. Next to him is Amy Cass of A Bunch of Short Guys.

AFI DALLAS International Film Festival March 26–April 2, 2009 The AFI DALLAS International Film Festival returned for its third year in 2009. The Festival featured international films from emerging filmmakers; the latest work from great film masters and unique nightly red carpet gala premieres which include all attending filmmakers and stars. Spanning 8 days and 9 nights, AFI DALLAS presentation of more than 160 screenings make it one of the largest film festivals in the Southwest. AFI DALLAS presents an international competition of features, documentaries and shorts, as well as world cinema showcases. In addition, filmmaker awards are highlighted once again by Presenting Sponsor Target and their Target Filmmaker Awards, offering $25,000 cash grants to the winning filmmaker in the Best Narrative Feature and Best International Documentary categories. As well, cash awards are offered to the winners of the Current Energy Filmmaker Award and MPS Studios Texas Filmmaker Award.  The Grand Prairie Public Library System

ACTRESS JANINE TURNER VISITS GRAND PRAIRIE LIBRARY Texas actress Janine Turner (Northern Exposure, Friday Night Lights) made an actress appearance Texas at the Grand Prairie Main Library on March 26, 2009, to help the Library debut its new Lois Weber Film Collection: Historical and Contemporary Films by Women Directors. Named for one of the first successful women directors, the collection of more than 160 films shows the exciting variety of motion pictures directed women. appears at the MainbyLibrary

Janine Turner

to open the new Turner showed the short feature she directed and starred in, “Trip in a Summer which she was judged “Best New Emerging Director” at Lois Dress,” WeberforFilm Collection the Deep Ellum Film Festival. The Grand Prairie Library’s goal is to create a growing collection that becomes the most

expansive and diverse library 26, of films2009 directed by women, supported by books and other Thursday, March research material. This collection was made possible by a grant from the Texas State 7:00 2009, pmthe Library will present a film festival of selected works at Library. In September recently renovated historic UptownFilms Theater, 120 E. Main St. ( The Lois the Weber Film Collection: Historical and Contemporary by Women Directors is a circulating collection of more than 160 films (on For more the about the films,pictures visit the library Web page at or the Main DVD) that showcases variety of motion directed by women. Library, 901 Conover Drive, Grand Prairie, 972-237-5700. 

Known for her roles on and , Janine made her directing debut with “Trip in a Summer Dress”, a film set in the 1950s. During the reception, Janine will show her short feature, for


legislation It is my extreme pleasure to report a very successful legislative session for the moving image industry. Texas Motion Picture Alliance, with support from the Dallas Producers Association, has played an integral roll in the passage of HB 873 which created our enhanced and flexible incentive program as well as HB 2521 which creates guidelines for preferred vendor status for Texas based companies in producing media-related services for the State and SB 1929 which creates media production development zones which encourages the creation and development of production infrastructure like sound stages. Of equal importance, our full funding request of $62 million dollars for HB 873 was passed by both the House and Senate. — Don Stokes

March 04: Lobby Day “Our lobbying effort is a community affair. It will take the efforts of all of us in the industry to make the enhanced incentive program a reality. Lobby Day 2009 was a phenomenal success and certainly raised industry awareness among the legislators. It is my honor as President of TXMPA to be part of this immense team. We participated in the initial hearing on HB 873 on Wednesday, March 4 during our Lobby Day efforts. The witnesses that spoke on our behalf did so passionately and from the heart. Their testimonies spoke to the problems facing our industry in Texas and to the solutions for bring the business back. The committee members listened and I believe understood our message. I think we will make it out of committee and look forward to the placement of our bill on the House Calendar. At this juncture I feel good about our legislation passing but I know there will be challenges ahead especially on the appropriation front. I’d like to thank everyone for their efforts. Without all of you we wouldn’t stand a chance.” — Don Stokes, President, Texas Motion Picture Alliance, DPA Board Member “Throughout TXMPA Lobby Day 2009, it became evident that legislators from across Texas were gaining a better understanding of how the moving picture industry impacts the economy. Many legislators were already onboard; whereas, some legislators were early in their understanding. The force of everyone pulling in the same direction, starting with Governor Rick Perry and the 700+ constituents at the Capitol, was felt by all the legislators. It was hard to miss on the Senate floor, the House floor, and on the front lawn of the Capitol. It was a great day for the state of Texas and our economy will be better off for it. The bottom line is creating and retaining jobs in Texas. Our collective efforts on TXMPA Lobby Day 2009 contributed to the bottom line in a significant way. Many thanks to all who attended in person and to those that were there with us in spirit.” — David S. Friedman, TXMPA, North Texas Regional Representative, DPA Member 12

Ed ito r i a l a n d H D F i n i s h Vis ua l F X /3 D /M o t i o n D e s i g n Or ig ina l Mu s i c a n d S o u n d D e s i g n w w w. P O S T A S Y L U M . c o m 5642 dyer st. • dallas tx, 75206 • p. 214.363.0162


member news E l eme n t x c r eativ e

Dresses, Breakfast, and Bowling oh my! Element X Creative continued to show its versatility with a strong start out of the gate in 2009, launching a wide range of projects for brands such as Pizza Hut, Wingstop, Porsche, and the recently released Terminator: Salvation movie. Two very recent projects include an HD motion graphics intro for the WeTV channel’s Girl Meets Gown, which was produced by AMS Pictures. EXC animated the :15 show open in scrapbook fashion to show what goes on inside a bride’s head as she searches for the perfect wedding dress. EXC also went old school and hand animated several 2D cartoon characters for a PSA encouraging kids to get a healthy breakfast at school. EXC was happy to contribute to awareness for better nutrition among America’s youth. Also in the mix was the newly redesigned website for EXC’s animated series Bowlopolis, which can be seen at EXC created brand new 3D content and layouts, including a 3D bowling game featuring characters from the show. Visit the news section of the website at to find out more. 

G r ee n G r ass S t u dio s

West Nile Virus

With cases of the West Nile Virus increasing each season in the Dallas area, the City of Dallas’ Department of Environmental and Health Services is charged with educating and informing the public about the ways they can reduce mosquito breeding and the spread of West Nile. In addition to numerous printed materials and on-line information, EHS added a new component to the education and information campaign this year in the form of an animated commercial. The target audience is children and their parents. The commercial was developed by local VFX and Animation house, Green Grass Studios, and will be aired on broadcast TV and in-house networks at retail outlets beginning next spring. 14

“If we can get people’s interest in controlling mosquitoes and protecting themselves when exposed to mosquitoes then we can reduce the number of cases of mosquito borne disease,” said Rodger Jayroe, Manager of Environmental Assessment for the City of Dallas. “Public education is the key facet of that effort and the animated commercial provides an attractive and entertaining way of getting that message across.”  Krista Londoff, Marketing Green Grass Studios, LLC

Featured Member Bob Dauber Co-Founder of the Dallas Producers Association Bob Dauber is an experienced professional having worked in the film/video/television production industry for more than 40 years in a variety of roles. As a producer of commercials and nonbroadcast films, Bob gained experience at the advertising agency and advertiser levels, including nine years as creative director and head of broadcast advertising for Montgomery Ward in Chicago. During this time, his department was twice honored winning the Grand Award from the National Retail Merchants Association for the Outstanding Retail TV Commercial of the year. In 1977, Bob moved to Dallas, Texas where he was hired to set up and lead Southwest Teleproductions, a largescale film and video production facility, serving in the capacity of vice-president/ executive producer. His association with Southwest also spanned a period of nine years. Branching out as an independent producer/director, he continued his involvement in the production of commercials and longer length video productions. During this period, his work

Bob Dauber, Joe Sedelmaier, and Clayton Coblentz at the DPA-sponsored Tribute to Joe Sedelmaier at the USA Film Festival.

received recognition in the form of regional ADDYs and several commercials nominated as CLIO finalists. In 1997, Bob joined the team at Lyrick Studios/HIT Entertainment and for the next six-plus years was involved in the production of 120 half-hour episodes and more than 30 long-length home videos for the popular, EMMY award-winning television show Barney & Friends. Oversight of special animation and graphic video effects feature segments was a key portion of his area of responsibility as post-production supervisor. During the final three years of his stint with HIT, Bob also produced and directed numerous trailers for Barney, plus other popular children’s brands such as Bob the Builder, Angelina Ballerina and The Wiggles. Outside of the studio, Bob has always been very active in industry-related activities. He is a co-founder and past president of the Dallas Producers Association (DPA), headed government affairs for the Association for many years and led the delegation that successfully negotiated with the Texas State Comptroller’s office to achieve sales tax-exempt status for the film/video production industry, statewide. He is currently serving as a member of the DPA Legislative Committee. He also served as a director on the City of Irving Arts Board for five years. Bob currently does business as Bob’s (pretty good) Creative, serving as a creative consultant/writer/producer for ad agencies, corporations and production companies.



Sponsor of the DPA Office

Full Spectrum Artist, LLC KBA Group LLP Pennsmith HD Rich Douglas Music William Bruce McFadden Video Adventure Graphics CertTest Training Center, Inc. Headlight Interactive Media Inc. Lisa Ann Productions Malone Media Marvin Matthew Productions Rising Creek Pictures Ten Eight Media Janie White

For info and rates email Deanna Sanchez at

S u ppo rt a n in d u st ry c a u se & get t h e w o r d o u t: A dvertise in t h e r ee l!

EyeMagic, LLC Provision Enterprises, LLC Double A Pictures Halff MLD Equipment Rental Evan Odell Joe Dishner Tirrell Productions Chris Cantu Luminous Music Stream Switch Studio, Inc. Justin Scheidt 214 Media, LLC Andrea Mascolo Productions Folk Art Films

FrameWork Productions Highland Myst Cinema Group New Big Dragon Red Productions Seat of Your Pants Productions Tom Workman WhichBox Media, LLC Cindy Bradford Designer Music Kelly J Kitchens Entertainment Publicity Palatia Motion Picture Group Texas Instruments

Moving Image Producers & Vendors: Join the DPA! Promote film and media production for state incentives with a powerful voice, network with potential clients, enhance your credibility, get money-saving member discounts, and much more. For membership info contact DPA VP Martha Duncan at

welcome new members!

PO Box 142858 Irving TX 75014

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We hope you were informed and enjoyed reading the DPA Newsletter!

Dallas Producers Association e-Newsletter  

Issue 2009.1

Dallas Producers Association e-Newsletter  

Issue 2009.1